市场调查报告书
商品编码
1559500
印度电动两轮车 (e2W) 市场:2024-2030 年预测与成长机会Indian Electric Two-Wheeler (e2W) Market, Forecast and Growth Opportunities, 2024-2030 |
多种因素正在透过解决可负担性、基础设施和消费者意识方面的挑战来推动变革性成长。
印度的电动两轮车(e2W)市场在过去五年中取得了巨大的成长。政府的政策倡议,例如对e2W的补贴和税收优惠,刺激了购买意愿。然而,最近的政策变化导致市场放缓。然而,政府的目标是透过削减成本来减少对补贴的依赖并培育自我维持的电动车生态系统,这对于可以利用先进技术和不断增长的需求的投资者来说也是一个长期机会。
现有的两轮车OEM正在与新的 e2W参与企业竞争,创造一个充满活力的市场,提供更多的选择和更快的技术进步的潜力。
印度的电动车充电基础设施不断发展,政府和私人公司投资扩大充电网路。
本研究分析了印度 e2W 市场,并分析了吸引投资的主要参与者、主要经营模式、政府政策变化的影响、过去几年的市场占有率趋势及其原因、相关人员的策略、成长机会。等。
研究亮点
印度e2W市场销售预测
印度 e2W 市场具有巨大的成长潜力,重点关注市场相关人员的创新、负担能力和基础设施开拓。
建立强大的国内供应链和战略伙伴关係对于成功至关重要,减少潜在的干扰,同时保持敏捷性并响应不断变化的市场动态也是如此。
调查范围
调查范围
目标区域
印度
调查期间
2019-2030
基准年
2024财年
预测期
2025-2030财年
货币单位
美国
印度 e2W 分析细分重点与定义
电动轻型机踏车(eMoped)
电动Scooter(e- Scooter)
电动摩托车(e 摩托车)
印度e2W市场的主要竞争对手
印度e2W市场的成长动力
政府推动电动车政策修订
增加投资
发展充电基础设施
提供多种选择
智慧型手机的普及
所有权/租赁选项的可用性
成长抑制因素
对电动车续航里程的担忧
生产成本高
缺乏本土电池製造商
新参与企业的销售和代理商网路渗透率较低
农村地区认知度低且缺乏道路基础设施
主要问题
市场概况
印度e2W市场蓬勃发展,预计2024财年渗透率将超过5.3%。销量显示出令人难以置信的成长,显示消费者正在转向更清洁、更有效率和更强大的电动选择,其中以更快的电动Scooter为主导。
政府法规
印度政府正在透过 FAME-II 和电动车促进计画 (EMPS) 2024 等计画积极支持 e2W 的采用,这些计画为製造商和买家提供补贴和奖励。印度政府的目标是到2030年将e2W市场占有率提高到80%。
竞争环境
Hero MotoCorp、Bajaj 和 TVS 等现有参与者与 Ather Energy 和 Ola Electric 等新进入者一起,创造了一个提供多样化产品的充满活力的市场。这种竞争环境正在推动电池技术、范围和功能的创新,并增加消费者可用的 e2W 产品的类型。
充电基础设施
充电基础设施是 e2W 采用的主要障碍,尤其是在三层级和四层级城市。政府和 Sun Mobility、Battery Smart、Gogoro 和 Ather Grid 等私人公司正在投资扩大充电网路和电池即服务 (BaaS),以巩固 e2W 生态系统。
市场趋势
嵌入式远端资讯处理、可拆卸电池、快速充电和触控萤幕显示器是印度 e2W 市场发展最快的趋势之一。这些功能将共同提供更互联、便利和用户友好的 e2W 体验,加速 e2W 的采用,并为更永续的未来做出贡献。
印度 e2W 市场现有的电动车充电站
截至 2024 年 2 月,印度共有 12,146 个公共电动车 (EV) 充电站。
2024 年 e2W相关人员的策略重点领域
印度e2W相关人员经营模式
A Confluence of Factors Is Driving Transformational Growth by Addressing Challenges Related to Affordability, Infrastructure, and Consumer Awareness
The Indian electric two-wheeler (e2W) market has witnessed phenomenal growth over the past five years. Government policy initiatives including subsidies and tax breaks on e2Ws have incentivized purchases. However, with recent policy changes there has been a slowdown in the market, but the government aims to cultivate a self-sustaining EV ecosystem, with cost reductions leading to less reliance on subsidies, also creating a long-term opportunity for investors who can capitalize on advancements and growing demand.
Established two-wheeler OEMs have become competition for the new e2W entrants, creating a dynamic market with a wider range of choices and potentially faster technological advancements.
While Indian EV charging infrastructure continues to develop, the government and private players are investing in expansion of charging networks, with a focus on creating a robust ecosystem for E2Ws in the country.
This study analyzes the Indian e2W market, considering essential players attracting investments, the main business models, the impact of changes in government policies, shifts in market share over the past few years and the reasons behind them, stakeholder strategies, and growth opportunities.
Research Highlights
The Indian e2W Market: Forecast Sales in Volume
The Indian e2W market has tremendous growth potential with a focus on innovation, affordability, and infrastructure development by market stakeholders.
Building robust domestic supply chains or strategic partnerships will mitigate potential disruptions while staying agile and adaptive to evolving market dynamics will be vital to success.
Research Scope
Scope
Geographic Coverage
India
Study Period
FY 2019 - FY 2030
Base Year
FY 2024
Forecast Period
FY 2025 - FY 2030
Monetary Unit
US Dollars
Indian e2W Analysis Segmentation Focus & Definitions
Electric Moped (eMoped)
Electric Scooter (eScooter)
Electric Motorcycle (eMotorcycle)
Indian e2W Market Key Competitors
Indian e2W Market Growth Drivers
Government Push for Electric Vehicle (EV) Policy Revisions
Increasing Investments
Developing Charging Infrastructure
Availability of Varied Options
Increasing Smartphone Penetration
Availability of Ownership/Leasing Options
Indian e2W Market Growth Restraints
Perceived EV Range Anxiety
Higher Production Cost
Inadequate Local Battery Manufacturers
Lower Penetration of Dealer and Distributor Network for New Entrants
Absence of Rural Awareness and Lack of Road Infrastructure
Key Takeaways
MARKET SNAPSHOT
India's e2W market is experiencing a boom, with penetration reaching above 5.3% in FY 2024. Sales are experiencing phenomenal growth, with high-speed eScooters leading the charge and indicating a consumer shift toward cleaner, more efficient, and more powerful electric options.
GOVERNMENT REGULATIONS
The Indian government actively supports e2W adoption through schemes such as FAME-II and the Electric Mobility Promotion Scheme (EMPS) 2024 that provide subsidies and incentives to manufacturers and buyers. The Indian government aims for a massive 80% e2W market share by 2030.
COMPETITIVE ENVIRONMENT
Established players, such as Hero MotoCorp, Bajaj, and TVS, have joined new entrants, such as Ather Energy and Ola Electric, creating a dynamic market with diverse product offerings. This competitive environment is driving innovation in battery technology, range, and features, leading to a wider variety of e2Ws for consumers.
CHARGING INFRASTRUCTURE
Charging infrastructure remains a significant hurdle for e2W adoption, especially in Tier III and Tier IV cities. The government and private players, such as Sun Mobility, Battery Smart, Gogoro, and Ather Grid, are investing in expanding charging networks and Battery-as-a-Service (BaaS) to create a robust e2W ecosystem.
MARKET TRENDS
Embedded telematics, removable batteries, fast charging, and touchscreen displays are some of the most rapidly evolving trends in India’s e2W market. Together, these features create a more connected, convenient, and user-friendly e2W experience, accelerating e2W adoption and contributing to a more sustainable future.
Indian e2W Market: Existing EV Charging Stations
As of Feb 2024, India had 12,146 public electric vehicle (EV) charging stations.
Strategic Focus Areas for e2W Stakeholders in 2024
India e2W Stakeholder: Business Models