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封面
市场调查报告书
商品编码
1857185

客户之声：印度中重型商用车售后市场煞车衬的需求与动机

Voice of Customer: Willingness and Desirability of the Brake Lining Aftermarket for Medium and Heavy Commercial Vehicles in India
出版日期: | 出版商: Frost & Sullivan | 英文 22 Pages | 商品交期: 最快1-2个工作天内

价格
简介目录

产品性能、使用寿命和品牌股权是决定印度煞车衬未来成长潜力的基石。

随着印度售后煞车衬市场的不断发展，维修技师在维修和更换过程中扮演越来越重要的角色。这项「客户之声」研究收集了印度12个邦16个城市维修技师的见解和观点。儘管包括车主、驾驶员、零售商、经销商和煞车鼓切割商在内的众多相关人员都参与了售后煞车衬维修生态系统，但维修技师仍然是决定售后煞车衬安装选择的关键决策者。该研究揭示了维修技师在品牌选择和安装决策中所扮演的主导角色。

此外，该报告还概述了煞车衬更换的频率和类型、技工的工作量以及相关工作经验。报告中还深入探讨了不同车型（例如卡车、拖车和巴士）的煞车衬品牌偏好和实际使用情况。

该调查为读者提供了选择煞车衬品牌时的偏好和指南摘要概述，包括产品性能、使用寿命、品牌股权、可用性等。调查结果全面深入揭示了印度售后市场煞车衬领域中品牌使用模式以及影响技工偏好的因素。

目录

调查目标和调查方法

  • 调查目的
  • 调查方法
  • 主要发现

机械师职位简介

  • 业务类型、工作经验、处理领域
  • 工作量和频率
  • 煞车衬更换类型

影响和驱动决策的因素

  • 决策者对关键影响因素的分析
  • 按操作模式分類的煞车维修关键因素
  • 各地区煞车维修的关键考量因素

品牌偏好和使用情况

  • 各地区卡车煞车衬品牌偏好
  • 各地区对拖车煞车煞车衬品牌的偏好
  • 各地区对公车煞车衬品牌的偏好
  • 卡车煞车衬品牌使用情况（按地区划分）
  • 拖车煞车煞车衬品牌使用情况（按地区划分）
  • 公车煞车衬品牌使用情形（依地区分）
  • 城市卡车煞车衬品牌使用情况
  • 城市拖车煞车衬品牌使用情况
  • 城市公车煞车衬品牌使用情况
  • 机械师对使用原厂配套（OES）煞车衬有何看法

附录

  • 成长机会驱动成长通路引擎
  • 为什么成长变得越来越难？
  • The Strategic Imperative 8

下一步

  • 成长机会带来的益处和影响
  • 下一步
  • 图表清单
  • 免责声明
简介目录
Product Code: PFTE-41

Product Performance and Longevity, as well as Brand Equity, are the Cornerstones Shaping the Future Growth Potential of Brake Lining Choices in India

In the evolving landscape of aftermarket brake linings in India, mechanics are emerging as key pivotal influencers in the repair and replacement process. This voice of customer study captures insights and viewpoints of mechanics across 12 states and 16 cities in India. While multiple stakeholders, including vehicle owners, drivers, retailers, dealers, and drum-cutters, are involved in the aftermarket brake lining repair ecosystem, mechanics remain the key decision-makers in determining the choice of aftermarket brake lining installation. The study captures the dominant role played by mechanics in brand selection and installation decisions.

In addition, the study outlines the frequency and type of brake lining replacements as well as the workload and related work experience of mechanics. It delves deep into brand preferences and the actual usage of brake lining brands across vehicle segments such as trucks, trailers, and buses.

The research provides the reader a summary of the preferences and guiding criteria whilst choosing a brake lining brand, including product performance, longevity, brand equity, and ease of availability. The findings offer comprehensive insights into brand usage patterns and the factors influencing mechanics' preferences in India's aftermarket brake lining space.

Table of Contents

Research Objectives and Methodology

  • Research Objectives
  • Research Methodology
  • Key Findings

Mechanics' Work Profile

  • Work Mode, Work Experience, and Segments Handled
  • Work Quantum and Workload Frequency
  • Brake Lining Replacement Type

Decision-Making Influencers and Factors

  • Decision-Maker Analysis of Key Influencers
  • Key Factors Considered for Brake Repair by Work Mode
  • Key Factors Considered for Brake Repair by Regions

Brand Preference and Usage

  • Brake Lining Brand Preference for Trucks by Regions
  • Brake Lining Brand Preference for Trailers by Regions
  • Brake Lining Brand Preference for Buses by Regions
  • Brake Lining Brand Usage for Trucks by Regions
  • Brake Lining Brand Usage for Trailers by Regions
  • Brake Lining Brand Usage for Buses by Regions
  • Brake Lining Brand Usage for Trucks by Cities
  • Brake Lining Brand Usage for Trailers by Cities
  • Brake Lining Brand Usage for Buses by Cities
  • Voice of Mechanics on Usage of OES and Unbranded Brake Lining

Appendix

  • Growth Opportunities Fuel the Growth Pipeline Engine
  • Why is it Increasingly Difficult to Grow?
  • The Strategic Imperative 8

Next Steps

  • Benefits and Impacts of Growth Opportunities
  • Next Steps
  • List of Exhibits
  • Legal Disclaimer