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市场调查报告书
商品编码
1892130
Frost Radar:CPaaS(通讯平台即服务),2025 年Frost Radar: Communications Platform as a Service, 2025 |
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一套能够驱动企业行为-推动创新、促进新交易和成长的标竿体系
通讯平台即服务 (CPaaS) 是推动数位化业务发展的策略促进者,有助于各行各业实现客户和员工互动。随着企业转型加速,各公司正在围绕可程式设计介面重新构想通讯工作流程,这些介面整合了数据、智慧和自动化功能。 CPaaS 的功能远不止于通讯、语音和视频,它还为更广泛的数位化体验层奠定了基础,该体验层连接了应用程式、云端基础设施和网路。
儘管即时通讯仍占据主导地位,但市场价值创造正转向人工智慧驱动的自动化、基于信任的通讯以及网路API货币化。随着企业寻求与客户资料平台和生成式人工智慧工作流程进行更深入的集成,通讯平台即服务 (CPaaS) 供应商正在透过整合通讯即服务 (UCaaS) 和客服中心即服务 (CCaaS) 领域的整合架构来回应这一需求。在营运商支持的平台和寻求规模化、合规性和垂直专业化的区域性新兴企业的推动下,通讯业者整合正在加速进行。
Frost Radar™ 对 23 家全球 CPaaS 供应商进行基准测试,这些供应商可协助企业、开发人员和服务供应商将通讯功能嵌入到业务应用程式和工作流程中。 Frost & Frost & Sullivan根据其 10 项成长和创新标准,从创新速度、生态系统广度和执行力等方面对供应商进行评估。
Frost & Sullivan公司对产业内的众多公司进行分析。根据领导力及其他特征筛选出的公司将接受进一步分析,并进行基准测试,从而揭示其在Frost Radar™上的位置。本报告呈现了Frost Radar™上的竞争概况,其中考虑了每家公司的优势以及最能发挥这些优势的机会。
A Benchmarking System to Spark Companies to Action - Innovation That Fuels New Deal Flow and Growth Pipelines
Communications platform as a service (CPaaS) has become a strategic enabler of digital business, driving the operationalization of customer and employee engagement across industries. As enterprise transformation accelerates, companies are rearchitecting their communications workflows around programmable interfaces that unify data, intelligence, and automation. Beyond messaging, voice, and video, CPaaS anchors the broader digital experience layer, bridging applications, cloud infrastructure, and networks.
While messaging continues to dominate usage volumes, the market's value creation is shifting toward AI-driven automation, trust-based communications, and network API monetization. As enterprises seek greater integration with customer data platforms and generative AI workflows, CPaaS providers are responding with converged architectures that extend across unified communications-as-a-service and contact center-as-a-service domains. Consolidation has accelerated, driven by telco-backed platforms and regional challengers seeking to scale, achieve compliance, and specialize in verticals.
This Frost Radar™ benchmarks 23 global CPaaS providers that enable enterprises, developers, and service providers to embed communications capabilities into business applications and workflows. Vendors are evaluated based on innovation velocity, ecosystem breadth, and execution excellence across Frost & Sullivan's 10 Growth and Innovation criteria.
Frost & Sullivan analyzes numerous companies in an industry. Those selected for further analysis based on their leadership or other distinctions are benchmarked to reveal their position on the Frost Radar™. The publication presents competitive profiles of each company on the Frost Radar™ considering their strengths and the opportunities that best fit those strengths.