市场调查报告书
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电子商务包装市场 - 按包装类型、按材料类型、按尺寸、按应用、按最终用途和预测,2023 - 2032 年E-commerce Packaging Market - By Packaging Type, By Material Type, By Size, By Application, By End Use & Forecast, 2023 - 2032 |
2023年至2032年,全球电子商务包装市场的复合年增长率将达到5.1%。线上购物的指数级成长增加了对高效、安全包装解决方案的需求。永续发展议题正在推动环保材料的采用,以符合消费者的喜好。
例如,2023年9月,材料科学公司陶氏化学与宝洁中国(宝洁中国)合作推出了使用空气胶囊的可回收电子商务包装创新系列。这项开创性的包装解决方案将陶氏公司名为 ELITE AT 的高性能 PE 树脂与宝洁中国的技术相结合,从而大幅减少不必要的包装材料。此外,对保护性包装的需求已变得至关重要,以确保产品以原始状态到达客户手中。电子商务包装的客製化选项增强了品牌和客户体验,进一步扩大了电子商务包装市场规模。
整个电子商务包装市场根据包装类型、材料类型、尺寸、应用和地区进行分类。
就包装类型而言,从2023 年到2032 年,塑胶袋和邮寄袋细分市场的复合年增长率将达到6.5%。其轻质、经济高效和可客製化的特性使其成为包装各种产品的理想选择。这些包装解决方案可在运输过程中提供保护并降低运输成本,使其成为企业的首选。此外,它们的品牌潜力和便利性进一步提高了它们的受欢迎程度,满足了对高效且有吸引力的电子商务包装解决方案日益增长的需求。
就材料类型而言,从2023 年到2032 年,塑胶领域的复合年增长率将达到7.2%。塑胶因其耐用性、多功能性和成本效益而受到青睐,可为运输过程中的各种产品提供保护。聚乙烯和聚丙烯等塑胶材料因其轻质和耐湿性而被广泛使用。随着电子商务包装市场收入不断扩大,对塑胶包装解决方案的需求将保持强劲。
在应用方面,B2B细分市场从2023年到2032年的复合年增长率将达到7.5%。随着企业越来越多地采用线上采购方式,对稳健、高效和可持续的包装解决方案的需求日益增长。 B2B 电子商务依赖于能够承受批量运输并在运输过程中保护产品的包装。可客製化和环保的选择在这一领域特别受欢迎,可以满足企业对企业交易不断变化的包装要求。
从地区来看,2023年至2032年,亚太地区电子商务包装市场的复合年增长率将达到8.2%。在网路普及率和消费者需求不断上升的推动下,该地区电子商务产业蓬勃发展,推动了对有效包装解决方案的需求。企业寻求优化各种产品尺寸的包装、降低运输成本并增强永续性。随着亚太地区对创新和环保解决方案的需求持续增长,该地区的电子商务包装市场份额将显着扩大。
Global E-commerce Packaging Market will witness 5.1% CAGR between 2023 and 2032. The exponential growth of online shopping has increased the demand for efficient and secure packaging solutions. Sustainability concerns are driving the adoption of eco-friendly materials, aligning with consumer preferences.
For instance, in September 2023, Dow, a materials science company, and Procter & Gamble China (P&G China) collaborated to launch an innovative line of recyclable e-commerce packaging using air capsules. This pioneering packaging solution incorporates Dow's high-performance PE resins called ELITE AT with P&G China's technology, leading to a substantial reduction in unnecessary packaging materials. Moreover, the need for protective packaging to ensure products reach customers in pristine condition has become paramount. Customization options in e-commerce packaging enhance branding and customer experience, further expanding the E-commerce packaging market size.
The overall E-commerce Packaging Market is classified based on packaging type, material type, size, application, and region.
Regarding packaging type, the polybags and mailers segment will witness 6.5% CAGR from 2023 to 2032. Their lightweight, cost-effective, and customizable nature makes them ideal for packaging a wide range of products. These packaging solutions offer protection during transit and reduce shipping costs, making them a favored option for businesses. Additionally, their branding potential and convenience further boost their popularity, addressing the growing need for efficient and appealing e-commerce packaging solutions.
With respect to the material type, the plastic segment will observe 7.2% CAGR from 2023 to 2032. It's preferred for its durability, versatility, and cost-efficiency, offering protection for various products during shipping. Plastic materials like polyethylene and polypropylene are widely used due to their lightweight nature and resistance to moisture. As E-commerce packaging market revenue continues to expand, the demand for plastic packaging solutions will remain strong.
In terms of application, the B2B segment will register 7.5% CAGR from 2023 to 2032. As businesses increasingly adopt online procurement methods, there's a growing need for robust, efficient, and sustainable packaging solutions. B2B e-commerce relies on packaging that can withstand bulk shipments and protect products during transit. Customizable and eco-friendly options are particularly sought after in this segment, meeting the evolving packaging requirements of business-to-business transactions.
Regionally, the Asia Pacific E-commerce Packaging Market will showcase 8.2% CAGR from 2023 to 2032. The region's booming e-commerce sector, driven by rising internet penetration and consumer demand, fuels the need for effective packaging solutions. Businesses seek to optimize packaging for various product sizes, reduce shipping costs, and enhance sustainability. As Asia Pacific's demand for innovative and eco-friendly solutions continues to rise, the E-commerce packaging market share in the region will expand commendably.