![]() |
市场调查报告书
商品编码
1354315
线上洗衣服务市场规模,依服务类型(洗衣护理、干洗、羽绒被清洁)、最终用途(住宅、商业)和预测,2023 - 2032 年Online Laundry Service Market Size, By Service Type (Laundry Care, Dry Clean, Duvet Clean), By End Use (Residential, Commercial) & Forecast, 2023 - 2032 |
由于全球对便利性和省时服务的需求不断增长,线上洗衣服务市场规模预计从 2023 年到 2032 年复合年增长率将超过 18.5%。
智慧型手机和互联网等数位技术的广泛采用彻底改变了消费者获取和使用洗衣服务的方式。线上平台提供了透过用户友好的行动应用程式或网站安排洗衣、选择服务和付款的便利。例如,2022年12月,知名智慧洗衣技术平台Tumble推出了Tumble Pickup & Delivery,这是一种更快、更可靠、更透明的随选洗涤服务。此外,日益增长的便利性和卫生问题也促进了行业的成长。
线上洗衣服务市场根据服务类型、最终用途和地区进行细分。
根据服务类型,干洗领域的线上洗衣服务市场将在 2023 年至 2032 年间获得显着增长,原因是企业界和生活方式忙碌的个人对干净、保养良好的衣服的需求更高。线上干洗服务为顾客提供了便捷的方式来保养职业装和精緻衣物。消费者偏好的不断提高以及对方便、省时的解决方案的更高需求将推动该细分市场的成长。
就最终用途而言,商业领域的行业价值将在2022 年产生可观的收入,预计到2032 年将实现强劲增长。在线洗衣服务可确保无缝运营,并透过提供批量服务来管理商业客户的洗衣需求,提供高效率的解决方案。清洁、布草保养、及时交付。随着饭店、餐厅和医疗机构等企业优先考虑成本效益和优质服务,对线上洗衣服务的需求可能会进一步扩大。
从地区来看,由于城市人口的迅速增长、生活方式的改变以及可支配收入的增加,亚太地区的线上洗衣服务市场预计将在 2023 年至 2032 年间经历可观的增长。此外,卫生和清洁意识的不断提高,特别是在新冠肺炎 (COVID-19) 大流行之后,迫使更多人转向专业洗衣服务,从而为行业参与者提供了潜在的成长机会。例如,2022年5月,Bigbasket联合创办人Abhinay Choudhary推出了线上洗衣服务业务LaundryMate,在其平台上提供洗涤、干洗、熨烫和蒸气熨烫等服务。
Online Laundry Service Market size is set to expand at more than 18.5% CAGR from 2023 to 2032, attributed to the increasing demand for convenience and time-saving services worldwide.
The widespread adoption of digital technology, including smartphones and the internet has revolutionized the way consumers access and use laundry services. Online platforms offer the convenience of scheduling laundry pickups, selecting services, and making payments through user-friendly mobile apps or websites. For instance, In December 2022, well-known smart laundry technology platform Tumble, launched Tumble Pickup & Delivery, a quicker, more dependable, and transparent on-demand washing service. Moreover, the burgeoning convenience and hygiene concerns is also contributing to the industry growth.
The online laundry service market is segmented as per service type, end-use, and region.
Based on service type, the online laundry service market from the dry-cleaning segment will gain significant traction between 2023 and 2032, driven by the higher need for clean, well-maintained clothing in the corporate world and among individuals with busy lifestyles. Online dry-cleaning services provide convenient ways to customers to maintain their professional attire and delicate garments. The rising consumer preference and the higher demand for convenient and time-saving solutions will propel the segment growth.
In terms of end-use, the industry value from the commercial segment generated substantial revenue in 2022 and is expected to depict robust growth through 2032. Online laundry services ensure seamless operation and provide efficient solutions for managing the laundry needs of commercial clients by offering bulk cleaning, linen maintenance, and timely delivery. With businesses, such as hotels, restaurants, and healthcare facilities prioritizing cost-efficiency and quality service, the demand for online laundry services is further likely to expand.
Regionally, the online laundry service market in Asia Pacific is set to experience considerable growth between 2023 and 2032 due to the burgeoning urban population, changing lifestyles, and increasing disposable incomes. Moreover, the rising awareness of hygiene and cleanliness particularly in the wake of the COVID-19 pandemic has compelled more people to turn to professional laundry services, thereby offering potential growth opportunities to the industry players. For instance, in May 2022, Abhinay Choudhary, co-founder of Bigbasket, launched LaundryMate, an online laundry services business to provide services, such as washing, dry cleaning, ironing, and steam ironing on its platform.