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市场调查报告书
商品编码
1516048

女性刮鬍刀市场 - 按类型（可填充刮鬍刀、一次性刮鬍刀）、按电源（电池供电、手动）、按价格、按配销通路、预测 2024 - 2032 年

Women Face Razor Market - By Type (Refillable Razors, Disposable Razors), By Power Source (Battery Operated, Manual), By Price, By Distribution Channel, Forecast 2024 - 2032
出版日期: | 出版商: Global Market Insights Inc. | 英文 190 Pages | 商品交期: 2-3个工作天内

价格
简介目录

由于生活习惯的改变、可支配收入的增加和社群媒体的影响力，2024年至2032年全球女性脸部刮鬍刀市场规模将以5.2%的复合年增长率成长。社群媒体作为市场成长动力发挥着至关重要的作用。根据 Smart Insights 统计，全球超过 60% 的人口使用社群媒体，平均每天在这些平台上花费 2 小时 23 分钟。 Instagram、TikTok 和 YouTube 等平台为影响者提供了分享美容技巧、产品推荐和个人体验的平台，改变了美容标准和消费者行为。

这些数位影响者拥有数百万粉丝，对受众产生重大影响，影响购买决策并推动对刮鬍刀等某些美容产品的需求。消费者越来越希望模仿他们最喜欢的影响者的完美外观，而剃刀作为有效皮肤护理程序的一部分的流行推动了市场的成长。此外，社群媒体平台是品牌强大的行销管道，使品牌能够直接与消费者联繫、展示产品功能并利用热门话题来提高品牌知名度并增加销售量。因此，社群媒体的广泛影响力已成为女性刮鬍刀市场扩张的主要催化剂。

女性脸部刮鬍刀产业根据类型、能源、价格、配销通路和地区进行分类。

由于其便利性和经济性，一次性刮鬍刀细分市场将在 2032 年快速成长。这些刮鬍刀具有一次性使用功能，无需维护或更换刀片。这种舒适因素特别能引起忙碌的消费者和旅客的共鸣。此外，不同形状和包装尺寸的抛弃式刮鬍刀满足不同消费者的喜好，促进市场拓展。此外，製造商在这一领域不断创新，推出防潮条、符合人体工学的手柄和精密刀片等功能，以改善剃须体验并满足消费者不断变化的需求。

到 2032 年，女性脸部刮鬍刀市场份额将快速成长，因为电池供电刮鬍刀比传统手动刮鬍刀具有更好的性能和多功能性。它们具有可调节速度设定、内建防潮条和人体工学设计等功能，可为使用者提供客製化且舒适的剃鬚体验。电子医疗设备的激增以及製造商推出环保电池对永续发展的重视进一步推动了该细分市场的成长。

由于不断发展的美容标准以及推广美容产品的社交媒体影响力的影响力不断增强，到 2032 年，欧洲女性脸部刮鬍刀行业将以温和的速度扩张。英国、法国和德国等国家由于高可支配收入和强烈的文化关注而处于市场成长的前沿。此外，对中性美容产品的接受度不断提高，以及对永续替代品的需求不断增加，也促进了该地区的市场成长。随着製造商不断创新并使其产品适应地区偏好，欧洲将继续保持在市场上的主导地位。

目录

第 1 章：方法与范围

第 2 章：执行摘要

第 3 章：产业洞察

  • 产业生态系统分析
    • 影响价值链的因素
    • 利润率分析
    • 干扰
    • 未来展望
    • 製造商
    • 经销商
    • 零售商
  • 产业影响力
    • 成长动力
      • 职业妇女数量的增加及其购买力的增强
      • 越来越注重个人卫生和仪容
    • 产业陷阱与挑战
      • 敏感肌肤的风险
      • 来自替代产品的竞争
  • 成长潜力分析
  • 波特的分析
  • PESTEL分析

第 4 章：竞争格局

  • 公司市占率分析
  • 竞争定位矩阵
  • 战略展望矩阵

第 5 章：女性刮鬍刀市场估计与预测：按类型

  • 主要趋势
  • 可填充刮鬍刀
  • 免洗刮鬍刀

第 6 章：女性刮鬍刀市场估计与预测：按电源划分

  • 主要趋势
  • 电池供电
  • 手动的

第 7 章：女性刮鬍刀市场估计与预测：以价格

  • 主要趋势
  • 低的
  • 中等的
  • 高的

第 8 章：女性刮鬍刀市场估计与预测：按配销通路

  • 主要趋势
  • 在线的
    • 电子商务网站
    • 公司自有网站
  • 离线
    • 大型超市/超市
    • 专卖店
    • 其他（时装店等）

第 9 章：女性刮鬍刀市场估计与预测：按地区

  • 主要动向：按地区
  • 北美洲
    • 我们
    • 加拿大
  • 欧洲
    • 德国
    • 英国
    • 法国
    • 义大利
    • 西班牙
    • 欧洲其他地区
  • 亚太地区
    • 中国
    • 印度
    • 日本
    • 韩国
    • 澳洲
    • 亚太地区其他地区
  • 拉丁美洲
    • 巴西
    • 墨西哥
    • 阿根廷
    • 拉丁美洲其他地区
  • MEA
    • 沙乌地阿拉伯
    • 阿联酋
    • 南非
    • MEA 的其余部分

第 10 章：公司简介

  • BIC Group
  • Dorco Co.,Ltd.
  • Edgewell Personal Care
  • Empower Brands, Inc.
  • KAI Group
  • Koninklijke Philips N.V.
  • LUI Body Pty Ltd
  • Merkur Shave
  • Panasonic
  • Perio, Inc.
  • Plush
  • Procter & Gamble
  • REVLON
  • Tweezerman International
  • Wilkinson Sword
简介目录
Product Code: 8810

Global Women Face Razor Market Size will grow at 5.2% CAGR from 2024 to 2032 due to changing lifestyle habits, increasing disposable income, and social media influence. Social media plays a crucial role as a market growth driver. According to Smart Insights, more than 60% of the world's population uses social media and spends an average of 2 hours and 23 minutes a day on these platforms. Platforms like Instagram, TikTok, and YouTube have changed beauty standards and consumer behavior by giving influencers a platform to share grooming tips, product recommendations, and personal experiences.

With millions of followers, these digital influencers significantly impact their audiences, shaping purchasing decisions and driving demand for certain grooming products, including razors. Consumers increasingly want to emulate the flawless looks of their favorite influencers, and the popularity of razors as part of an effective skin care routine has fueled market growth. In addition, social media platforms are powerful marketing channels for brands, allowing them to connect directly with consumers, showcase product features, and use trending topics to increase brand visibility and increase sales. Thus, the widespread influence of social media has become a major catalyst for the expansion of the women's facial razor market.

Women Face Razor industry is classified based on type, energy source, price, distribution channel, and region.

The disposable razor segment will grow rapidly through 2032 due to its convenience and affordability. These razors offer a one-time use feature that eliminates the need for blade maintenance or replacement. This comfort factor resonates particularly well with on-the-go consumers and travelers. In addition, disposable razors with different shapes and package sizes meet different consumer preferences and promote market expansion. In addition, manufacturers are constantly innovating in this segment by introducing features such as moisture strips, ergonomic handles, and precision blades to improve the shaving experience and meet the changing demands of consumers.

Women Face Razor Market share from the battery-operated segment will grow rapidly through 2032, as battery-operated razors offer better performance and versatility than traditional manual attachments. They have features such as adjustable speed settings, built-in moisture strips, and an ergonomic design to provide users with a customized and comfortable shaving experience. The growth of this segment is further fueled by the proliferation of electronic medical devices and the emphasis on sustainable development as manufacturers introduce environmentally friendly batteries.

Europe Women Face Razor industry will expand at a moderate pace through 2032 due to evolving beauty standards and the growing influence of social media influencers promoting grooming products. Countries such as the UK, France, and Germany are at the forefront of market growth due to high disposable income and a strong cultural focus. Additionally, increasing acceptance of gender-neutral grooming products and increasing demand for sustainable alternatives are contributing to the market growth in the region. As manufacturers continue to innovate and adapt their products to regional preferences, Europe will continue to maintain its dominance in the market.

Table of Contents

Chapter 1 Methodology & Scope

  • 1.1 Market scope & definitions
  • 1.2 Research design
    • 1.2.1 Research approach
    • 1.2.2 Data collection methods
  • 1.3 Base estimates & calculations
    • 1.3.1 Base year calculation
    • 1.3.2 Key trends for market estimation
  • 1.4 Forecast model
  • 1.5 Primary research and validation
    • 1.5.1 Primary sources
    • 1.5.2 Data mining sources

Chapter 2 Executive Summary

  • 2.1 Women face razor industry 360 degree synopsis

Chapter 3 Industry Insights

  • 3.1 Industry ecosystem analysis
    • 3.1.1 Factor affecting the value chain
    • 3.1.2 Profit margin analysis
    • 3.1.3 Disruptions
    • 3.1.4 Future outlook
    • 3.1.5 Manufacturers
    • 3.1.6 Distributors
    • 3.1.7 Retailers
  • 3.2 Industry impact forces
    • 3.2.1 Growth drivers
      • 3.2.1.1 The rise in the number of working women and their increasing purchasing power
      • 3.2.1.2 Increasing focus on personal hygiene and grooming
    • 3.2.2 Industry pitfalls & challenges
      • 3.2.2.1 Risk for sensitive skin
      • 3.2.2.2 Competition from alternative products
  • 3.3 Growth potential analysis
  • 3.4 Porter's analysis
    • 3.4.1 Supplier power
    • 3.4.2 Buyer power
    • 3.4.3 Threat of new entrants
    • 3.4.4 Threat of substitutes
    • 3.4.5 Industry rivalry
  • 3.5 PESTEL analysis

Chapter 4 Competitive Landscape, 2023

  • 4.1 Company market share analysis
  • 4.2 Competitive positioning matrix
  • 4.3 Strategic outlook matrix

Chapter 5 Women Face Razor Market Estimates & Forecast, By Type (USD Billion) (Thousand Units)

  • 5.1 Key trends
  • 5.2 Refillable razors
  • 5.3 Disposable razors

Chapter 6 Women Face Razor Market Estimates & Forecast, By Power Source (USD Billion) (Thousand Units)

  • 6.1 Key trends
  • 6.2 Battery operated
  • 6.3 Manual

Chapter 7 Women Face Razor Market Estimates & Forecast, By Price (USD Billion) (Thousand Units)

  • 7.1 Key trends
  • 7.2 Low
  • 7.3 Medium
  • 7.4 High

Chapter 8 Women Face Razor Market Estimates & Forecast, By Distribution Channel (USD Billion) (Thousand Units)

  • 8.1 Key trends
  • 8.2 Online
    • 8.2.1 E-commerce website
    • 8.2.2 Company-owned website
  • 8.3 Offline
    • 8.3.1 Hypermarket/Supermarket
    • 8.3.2 Specialty stores
    • 8.3.3 Others (Fashion Store, etc.)

Chapter 9 Women Face Razor Market Estimates & Forecast, By Region (USD Billion) (Thousand Units)

  • 9.1 Key trends, by region
  • 9.2 North America
    • 9.2.1 U.S.
    • 9.2.2 Canada
  • 9.3 Europe
    • 9.3.1 Germany
    • 9.3.2 UK
    • 9.3.3 France
    • 9.3.4 Italy
    • 9.3.5 Spain
    • 9.3.6 Rest of Europe
  • 9.4 Asia Pacific
    • 9.4.1 China
    • 9.4.2 India
    • 9.4.3 Japan
    • 9.4.4 South Korea
    • 9.4.5 Australia
    • 9.4.6 Rest of Asia Pacific
  • 9.5 Latin America
    • 9.5.1 Brazil
    • 9.5.2 Mexico
    • 9.5.3 Argentina
    • 9.5.4 Rest of Latin America
  • 9.6 MEA
    • 9.6.1 Saudi Arabia
    • 9.6.2 UAE
    • 9.6.3 South Africa
    • 9.6.4 Rest of MEA

Chapter 10 Company Profiles

  • 10.1 BIC Group
  • 10.2 Dorco Co.,Ltd.
  • 10.3 Edgewell Personal Care
  • 10.4 Empower Brands, Inc.
  • 10.5 KAI Group
  • 10.6 Koninklijke Philips N.V.
  • 10.7 LUI Body Pty Ltd
  • 10.8 Merkur Shave
  • 10.9 Panasonic
  • 10.10 Perio, Inc.
  • 10.11 Plush
  • 10.12 Procter & Gamble
  • 10.13 REVLON
  • 10.14 Tweezerman International
  • 10.15 Wilkinson Sword