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市场调查报告书
商品编码
1638901
抛弃式刮鬍刀市场机会、成长动力、产业趋势分析和 2024 年至 2032 年预测Disposable Razor Market Opportunity, Growth Drivers, Industry Trend Analysis, and Forecast 2024 to 2032 |
全球抛弃式刮鬍刀市场预计2023 年价值35 亿美元,预计2024 年至2032 年将以4.1% 的复合年增长率成长。青睐,使其成为一种有吸引力的美容工具成为许多消费者的选择。这些剃须刀为传统剃须方法提供了一种无忧且经济高效的替代方案,使其广受欢迎,尤其是在精打细算的旅行者和个人中。
人们对个人美容的意识不断增强,尤其是年轻消费者,也推动了市场的发展。随着社群媒体、时尚潮流和生活方式转变的影响,保持整洁的外表变得越来越重要。因此,越来越多的人正在寻求方便且价格实惠的美容解决方案,使一次性刮鬍刀成为已开发市场和新兴市场的首选。
市场按刀片类型细分,包括单刀片、双刀片、三刀片等。三刀片类别引领市场,产生可观的收入并展现出强劲的成长前景。该细分市场因其性能、舒适性和成本效益的结合而继续受到消费者的青睐。与单刀片或双刀片刮鬍刀相比,三刀片刮鬍刀可提供更平滑、更贴面的刮鬍效果,使其非常适合日常使用并适合不同的刮鬍需求。
市场范围 | |
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开始年份 | 2023年 |
预测年份 | 2024-2032 |
起始值 | 35 亿美元 |
预测值 | 50 亿美元 |
复合年增长率 | 4.1% |
从分销管道来看,市场分为线上销售和线下销售。线下细分市场占有最大份额,占80%的市占率。这种对店内购买的偏好很大程度上是由购买美容产品的传统性质所驱动的,消费者可以亲自评估品质、包装和可用刮鬍刀的种类。超市、药局和便利商店是消费者通常购买抛弃式刮鬍刀的主要零售地点,受益于个人化体验和即时获取产品。
在北美,美国占据抛弃式刮鬍刀市场的主导份额。该国庞大的人口、高水准的可支配收入以及对个人卫生的文化关注促进了对美容产品的持续需求。在消费者对有效、方便的剃须解决方案的投资增加的推动下,美国市场预计将持续增长,从而巩固该国作为一次性剃须刀行业领导者的地位。
The Global Disposable Razor Market, valued at USD 3.5 billion in 2023, is projected to grow at a CAGR of 4.1% from 2024 to 2032. The increasing preference for disposable razors is driven by their ease of use and affordability, making them an attractive grooming option for many consumers. These razors offer a hassle-free and cost-effective alternative to traditional shaving methods, contributing to their popularity, especially among budget-conscious travelers and individuals.
Growing awareness around personal grooming, particularly among younger consumers, also propels the market forward. With the influence of social media, fashion trends, and shifting lifestyles, maintaining a well-groomed appearance has gained prominence. As a result, more people are seeking convenient and affordable grooming solutions, making disposable razors the go-to choice in both developed and emerging markets.
The market is segmented by blade type, which includes single blade, twin blade, triple blade, and others. The triple blade category leads the market, generating significant revenue and exhibiting a strong growth outlook. This segment continues to be favored by consumers due to its combination of performance, comfort, and cost-effectiveness. Triple-blade razors offer a smoother and closer shave compared to single or twin-blade options, making them ideal for regular use and suitable for different shaving needs.
Market Scope | |
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Start Year | 2023 |
Forecast Year | 2024-2032 |
Start Value | $3.5 Billion |
Forecast Value | $5 Billion |
CAGR | 4.1% |
Regarding distribution channels, the market is divided into online and offline sales. The offline segment holds the largest share, representing 80% of the market. This preference for in-store purchases is largely driven by the traditional nature of shopping for grooming products, where consumers can physically assess the quality, packaging, and variety of available razors. Supermarkets, pharmacies, and convenience stores are the main retail locations where consumers typically purchase disposable razors, benefiting from the personalized experience and immediate access to products.
In North America, the U.S. holds a dominant share of the disposable razor market. The country's substantial population, high levels of disposable income, and cultural focus on personal hygiene contribute to the ongoing demand for grooming products. The U.S. market growth is expected to continue, fueled by increasing consumer investment in effective and convenient shaving solutions, reinforcing the country's position as a leader in the disposable razor industry.