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市场调查报告书
商品编码
1544751
电商汽车后市场、机会、成长动力、产业趋势分析与预测,2024-2032E-commerce Automotive After Market, Opportunity, Growth Drivers, Industry Trend Analysis and Forecast, 2024-2032 |
预计2024 年至2032 年间,全球电子商务汽车售后市场将以13.24% 的复合年增长率增长。安装服务结合。随着越来越多的消费者倾向于 DIY 维修,对优质正品零件的需求也不断增加。这种转变导致线上平台扩大了其产品范围。
透过提供专业的安装服务,这些平台迎合了那些喜欢专家帮助的人,使电子商务网站更具吸引力。 DIY 可访问性和可靠服务的协同作用正在推动市场成长并扩大消费者的选择。例如,2023年1月,AutoNation推出了AutoNationParts.com,这是一个专注于汽车零配件的生鲜电商平台。此举凸显了将广泛的线上服务与售后零件销售相结合的日益增长的趋势,从而加剧了市场竞争和成长。
电子商务汽车售后市场产业根据汽车动力总成、消费者类型、产品、销售管道和地理区域进行分类。
从 2024 年到 2032 年,转向和悬吊领域将出现显着增长,其在车辆安全和性能方面的关键作用凸显。随着车辆老化,经常需要更换或修復转向和悬吊零件,以保持最佳的操控性和乘坐舒适性。由于消费者寻求便利性和有竞争力的价格,汽车零件线上购物趋势的上升扩大了对这些零件的需求。鑑于该细分市场在车辆维护中的重要作用以及电子商务的便利性,它在市场上脱颖而出。
到 2032 年,由于线上商店提供的便利性和可访问性,它们有望实现显着增长。越来越多的消费者开始转向线上汽车零件和配件平台,因为价格比较、阅读评论的便利性以及在家中即可获得的广泛产品系列所吸引。电子商务平台的兴起以及技术和物流的进步推动了这一趋势,巩固了网上商店作为汽车售后市场购买的主要管道的地位。
由于成熟的汽车工业、强劲的消费者支出以及强烈的线上购物倾向,北美电子商务汽车售后市场预计到 2032 年将稳定成长。该地区先进的物流和数位基础设施确保高效的交付和一流的客户服务。再加上人们对线上购买的偏好日益增长以及大量可用的汽车零件,北美巩固了其作为全球电子商务汽车售后市场格局中关键参与者的地位。
Global e-commerce automotive aftermarket is projected to grow at a 13.24% CAGR between 2024 and 2032. This growth is largely attributed to the rising DIY culture and an emphasis on authentic manufacturer parts, especially when paired with professional installation services. With an increasing number of consumers leaning towards DIY repairs, there's a heightened demand for quality, genuine parts. This shift has led online platforms to broaden their offerings.
By providing professional installation services, these platforms cater to those who prefer expert help, making e-commerce sites even more attractive. The synergy of DIY accessibility and dependable services is propelling market growth and broadening consumer choices. For example, in January 2023, AutoNation launched AutoNationParts.com, a fresh e-commerce platform dedicated to automotive parts and accessories. This move highlights the growing trend of merging extensive online services with aftermarket parts sales, intensifying market competition and growth.
The E-commerce automotive aftermarket industry is categorized based on vehicle powertrain, consumer type, product, sales channel, and geographical region.
From 2024 to 2032, the steering and suspension segment is set to see significant growth, underscored by its pivotal role in vehicle safety and performance. As vehicles age, there's a frequent need to replace or repair steering and suspension components to maintain optimal handling and ride comfort. The rising trend of online shopping for automotive parts amplifies the demand for these components, as consumers seek both convenience and competitive pricing. Given the segment's vital role in vehicle maintenance and the ease of e-commerce, it stands out prominently in the market.
By 2032, online shops are poised to achieve significant growth, thanks to the convenience and accessibility they provide. More consumers are turning to online platforms for automotive parts and accessories, drawn by the ease of price comparisons, reading reviews, and the vast product range available from home. This trend is bolstered by the rise of e-commerce platforms and advancements in technology and logistics, solidifying online shops as the primary channel for automotive aftermarket purchases.
North America e-commerce automotive aftermarket is set for steady growth through 2032, buoyed by its established automotive industry, robust consumer spending, and a strong inclination towards online shopping. The region's advanced logistics and digital infrastructure ensure efficient deliveries and top-notch customer service. Coupled with a growing preference for online purchases and a vast array of available automotive parts, North America solidifies its role as a key player in the global e-commerce automotive aftermarket landscape.