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市场调查报告书

商品编码

1610808

汽车电子商务市场规模、份额、成长分析（按组件类型、按供应商类型、按车辆类型、按营运、按地区）- 2024-2031 年产业预测

Automotive E-Commerce Market Size, Share, Growth Analysis, By Component Type, By Vendor Type, By Vehicle Type, By Operation, By Region - Industry Forecast 2024-2031

出版日期: 2024年12月08日 | 出版商:

SkyQuest | 英文 265 Pages | 商品交期: 3-5个工作天内

价格

简介目录

2022年全球汽车电子商务市场规模为727亿美元，从2023年的847.7亿美元增长到2031年的2896.2亿美元，在预测期内（2024-2031年）预计复合年增长率为16.8% 。

由于消费者和独立零售商对更实惠的零件的需求不断增加，汽车售后市场正在经历显着增长。传统汽车经销商越来越多地采用电子商务通路来提高收益和客户服务，而纯零售商进一步强化了这一趋势。消费者对个人化车辆内部和外部的偏好正在推动对车灯和配件等非必需品的需求，使安装更容易并缓解运输速度问题。 COVID-19 大流行扰乱了售后市场，促使传统企业在生产停工和供应链挑战的情况下利用电子商务。线上和传统销售方式的整合有望释放新的成长机会。此外，主要电子商务平台充当有效的服务聚合器，因为消费者更喜欢知名品牌的标准化平台，以避免价格上涨和服务品质不佳。

北美洲
- 美国
- 加拿大
欧洲
- 英国
- 德国
- 西班牙
- 法国
- 义大利
- 其他欧洲国家地区
亚太地区
- 中国
- 印度
- 日本
- 韩国
- 其他亚太地区
拉丁美洲
- 巴西
- 其他拉丁美洲地区
中东/非洲
- 海湾合作委员会国家
- 南非
- 其他中东/非洲

竞争资讯

前5名企业对比
主要企业市场定位（2023年）
主要市场参与者所采取的策略
近期市场趋势
公司市场占有率分析（2023）
主要企业简介
- 公司简介
- 产品系列分析
- 按细分市场分類的份额分析
- 收益与前一年同期比较（2021-2023）

主要企业简介

Amazon.com, Inc.
Alibaba Group Holding Limited
eBay Inc.
Walmart
O'Reilly Auto Parts
AutoZone, Inc.
Advance Auto Parts
Delticom AG
Bosch Auto Parts
Flipkart Internet Private Limited
CARiD
Pep Boys
RockAuto, LLC
NAPA Auto Parts
Tire Rack.com, Inc.
US Auto Parts Network Inc.
JC Whitney
AutoAnything, Inc.
Arch Auto Parts
Smart Parts Online Pvt. Ltd.

结论和建议

简介目录

Product Code: SQSG25AG2003

Global Automotive E-Commerce Market size was valued at USD 72.7 billion in 2022 and is poised to grow from USD 84.77 billion in 2023 to USD 289.62 billion by 2031, growing at a CAGR of 16.8% during the forecast period (2024-2031).

The automotive aftermarket market is experiencing significant growth due to heightened consumer and independent retailer demand for more affordable parts. Traditional auto merchants are increasingly adopting e-commerce channels to enhance revenue and customer service, a trend amplified by pure-play retailers. Consumer preferences for personalizing vehicle interiors and exteriors are driving demand for discretionary items like lights and accessories, facilitating easier installation and mitigating delivery speed concerns. The COVID-19 pandemic disrupted the aftermarket, prompting traditional players to leverage e-commerce amidst production halts and supply chain challenges. This convergence of online and traditional sales methodologies is poised to unlock new growth opportunities. Moreover, consumers prefer standardized platforms from reputable brands to avoid price hikes and subpar service, with major e-commerce platforms acting as effective service aggregators.

Top-down and bottom-up approaches were used to estimate and validate the size of the Global Automotive E-Commerce market and to estimate the size of various other dependent submarkets. The research methodology used to estimate the market size includes the following details: The key players in the market were identified through secondary research, and their market shares in the respective regions were determined through primary and secondary research. This entire procedure includes the study of the annual and financial reports of the top market players and extensive interviews for key insights from industry leaders such as CEOs, VPs, directors, and marketing executives. All percentage shares split, and breakdowns were determined using secondary sources and verified through Primary sources. All possible parameters that affect the markets covered in this research study have been accounted for, viewed in extensive detail, verified through primary research, and analyzed to get the final quantitative and qualitative data.

Global Automotive E-Commerce Market Segmental Analysis

Global Automotive E-Commerce Market is segmented by component type, vendor type, vehicle type, operation and region. Based on component type, the market is segmented into infotainment & multimedia, engine components, tires & wheels, interior accessories and electrical products. Based on vendor type, the market is segmented into OEM vendor and third-party vendor. Based on vehicle type, the market is segmented into passenger car, commercial vehicle and two-wheeler. Based on operation, the market is segmented into B2C (business to consumer) and B2B (business to business). Based on region, the market is segmented into North America, Europe, Asia Pacific, Latin America and Middle East & and Africa.

Driver of the Global Automotive E-Commerce Market

The growth of the global automotive e-commerce market is significantly fueled by the increasing demand for original equipment manufacturer (OEM) technologies and the rise in vehicle sales. E-commerce platforms facilitate both new and pre-owned car transactions, making them increasingly appealing to consumers who recognize their marketing capabilities and the convenience they offer. A key driver of this market's expansion is the growing trend among consumers to purchase aftermarket automotive products directly from manufacturers, allowing for benefits such as same-day delivery, competitive pricing, and attractive discounts. Additionally, consumers can conduct thorough research and compare options easily online, a process that can be more time-consuming at brick-and-mortar stores.

Restraints in the Global Automotive E-Commerce Market

The global automotive e-commerce market faces significant restraint due to the increasing prevalence of counterfeit auto parts and components. Many manufacturers produce imitation automotive parts and sell them at lower prices, targeting high-demand items that are easily replicated, such as tie rods, steering arms, windshields, taillamps, headlamps, bumpers, and filters. The surge in manufacturers offering substandard copies is driven by rising demand for cheaper alternatives across various regions. These inferior products often lead to higher failure rates, resulting in a negative perception among consumers. This detrimental image undermines trust in the automotive e-commerce sector, hindering its overall growth potential.

Market Trends of the Global Automotive E-Commerce Market

The Global Automotive E-Commerce market is witnessing a significant trend towards DIY installation support, primarily driven by the rise of video tutorial platforms such as YouTube. Auto dealers and accessory retailers are increasingly leveraging video content to engage customers, offering how-to guides for parts installation and showcasing the latest automotive technologies. This strategy not only enhances customer experience but also facilitates a seamless transition from viewing informative content to purchasing required parts through linked descriptions. As a result, businesses tapping into this interactive approach can effectively attract and retain DIY enthusiasts, thereby bolstering their online sales presence in the expanding automotive e-commerce landscape.

Introduction

Objectives of the Study
Scope of the Report
Definitions

Research Methodology

Information Procurement
Secondary & Primary Data Methods
Market Size Estimation
Market Assumptions & Limitations

Executive Summary

Global Market Outlook
Supply & Demand Trend Analysis
Segmental Opportunity Analysis

Market Dynamics & Outlook

Market Overview
Market Size
Market Dynamics
- Driver & Opportunities
- Restraints & Challenges
Porters Analysis & Impact
- Competitive rivalry
- Threat of substitute
- Bargaining power of buyers
- Threat of new entrants
- Bargaining power of suppliers

Key Market Insights

Key Success Factors
Degree of Competition
Top Investment Pockets
Market Ecosystem
Market Attractiveness Index, 2023
PESTEL Analysis
Macro-Economic Indicators
Value Chain Analysis
Pricing Analysis
Regulatory Landscape
Patent Analysis
Case Studies
Customer & Buying Criteria Analysis

Global Automotive E-Commerce Market Size by Component Type & CAGR (2024-2031)

Market Overview
Infotainment & Multimedia
Engine Components
Tires & Wheels
Interior Accessories
Electrical Products

Global Automotive E-Commerce Market Size by Vendor Type & CAGR (2024-2031)

Market Overview
OEM Vendor
Third-Party Vendor

Global Automotive E-Commerce Market Size by Vehicle Type & CAGR (2024-2031)

Market Overview
Passenger Car
Commercial Vehicle
Two-Wheeler

Global Automotive E-Commerce Market Size by Operation & CAGR (2024-2031)

Market Overview
B2C (Business to Consumer)
B2B (Business to Business)

Global Automotive E-Commerce Market Size & CAGR (2024-2031)

North America, (Component Type, Vendor Type, Vehicle Type, Operation)
- US
- Canada
Europe, (Component Type, Vendor Type, Vehicle Type, Operation)
- UK
- Germany
- Spain
- France
- Italy
- Rest of Europe
Asia-Pacific, (Component Type, Vendor Type, Vehicle Type, Operation)
- China
- India
- Japan
- South Korea
- Rest of Asia Pacific
Latin America, (Component Type, Vendor Type, Vehicle Type, Operation)
- Brazil
- Rest of Latin America
Middle East & Africa, (Component Type, Vendor Type, Vehicle Type, Operation)
- GCC Countries
- South Africa
- Rest of Middle East & Africa

Competitive Intelligence

Top 5 Player Comparison
Market Positioning of Key Players, 2023
Strategies Adopted by Key Market Players
Recent Developments in the Market
Company Market Share Analysis, 2023
Company Profiles of All Key Players
- Company Details
- Product Portfolio Analysis
- Company's Segmental Share Analysis
- Revenue Y-O-Y Comparison (2021-2023)

Key Company Profiles

Amazon.com, Inc.
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Alibaba Group Holding Limited
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
eBay Inc.
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Walmart
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
O'Reilly Auto Parts
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
AutoZone, Inc.
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Advance Auto Parts
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Delticom AG
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Bosch Auto Parts
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Flipkart Internet Private Limited
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
CARiD
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Pep Boys
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
RockAuto, LLC
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
NAPA Auto Parts
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Tire Rack.com, Inc.
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
U.S. Auto Parts Network Inc.
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
JC Whitney
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
AutoAnything, Inc.
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Arch Auto Parts
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Smart Parts Online Pvt. Ltd.
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments