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封面
市场调查报告书
商品编码
1615917

2024 - 2032 年卫生纸市场机会、成长动力、产业趋势分析与预测

Hygienic Paper Market Opportunity, Growth Drivers, Industry Trend Analysis, and Forecast 2024 - 2032
出版日期: | 出版商: Global Market Insights Inc. | 英文 145 Pages | 商品交期: 2-3个工作天内

价格
简介目录

2023年全球卫生纸市场价值为3,390亿美元，预计2032年将达到5,390亿美元，2024年至2032年复合年增长率为5.5%。这种增长。随着环保意识的提高，向生态足迹更小的产品的转变将会加速。这一趋势导致对源自永续来源的纤维或回收材料的卫生纸的需求激增。作为回应，公司正在纳入永续实践并提供环保替代品，以适应不断变化的消费者偏好。

此外，严格的政府指令和鼓励永续发展的激励措施也推动了对这些产品的需求。技术进步也使製造商能够生产高品质、环保、卫生的纸张，并满足注重永续发展的市场的需求。消费者需求、监管支援、企业责任和技术创新的结合推动了环保卫生纸张的成长。在产品类型中，卫生纸在 2023 年占据主导地位，占 29.53%。

品质和生产效率的创新巩固了其市场领导地位，使其成为卫生纸市场的关键部分。在材料方面，再生纸细分市场在 2023 年占据了 57.7% 的显着份额。增强的回收技术提高了再生纸的品质和成本效益，使其成为原生纸浆产品的有力替代品。此外，政府的支持性政策和激励措施正在推动再生材料在纸张市场的采用。

市场范围
开始年份 2023年
预测年份 2024-2032
起始值 3,390 亿美元
预测值 5,390 亿美元
复合年增长率 5.5%

在分销管道方面，2023年网路销售占据主导地位，占60.6%。电子商务基础设施的扩张和物流的改善进一步巩固了线上管道的领导地位。从地区来看，亚太地区 (APAC) 在人口众多、快速城市化和可支配收入不断增长的推动下，以 6.4% 的复合年增长率领先市场，成为全球卫生纸市场成长的重要贡献者。

目录

第 1 章：方法与范围

第 2 章：执行摘要

第 3 章：产业洞察

  • 产业生态系统分析
    • 影响价值链的因素
    • 利润率分析
    • 干扰
    • 未来展望
    • 製造商
    • 经销商
  • 监管环境
  • 衝击力
    • 成长动力
      • 消费者对环保产品的偏好不断上升
      • 提高卫生标准
      • 对环境议题的认识不断增强并转向永续实践
    • 产业陷阱与挑战
      • 造纸所需的能源密集型工艺
  • 消费者购买行为分析
    • 人口趋势
    • 影响购买决策的因素
    • 消费品采用
    • 首选配销通路
    • 首选价格范围
  • 原料分析
  • 定价分析
  • 成长潜力分析
  • 波特的分析
  • PESTEL分析

第 4 章：竞争格局

  • 介绍
  • 公司市占率分析
  • 竞争定位矩阵
  • 战略展望矩阵

第 5 章：市场估计与预测：按类型，2021 - 2032

  • 主要趋势
  • 卫生纸
    • 单层
    • 双层
    • 其他（三层等）
  • 面纸
  • 纸巾
    • 毛巾捲
    • 折迭毛巾
    • 其他（中拉毛巾等）
  • 餐巾纸
  • 湿纸巾
  • 其他（药用纸、厨房用纸等）

第 6 章：市场估计与预测：依来源划分，2021 - 2032 年

  • 主要趋势
  • 原浆
  • 再生纸

第 7 章：市场估计与预测：按价格，2021 - 2032

  • 主要趋势
  • 低的
  • 中等的
  • 高的

第 8 章：市场估计与预测：依应用分类，2021 - 2032

  • 主要趋势
  • 家庭
  • 商业的
    • HoReCa
    • 公司的
    • 卫生保健
    • 其他（水疗中心、机构等）

第 9 章：市场估计与预测：按销售管道，2021 - 2032 年

  • 主要趋势
  • 在线的
    • 电子商务
    • 公司网站
  • 离线
    • 超市/大卖场
    • 专卖店
    • 其他（个体店等）

第 10 章：市场估计与预测：按地区，2021 - 2032

  • 主要趋势
  • 北美洲
    • 我们
    • 加拿大
  • 欧洲
    • 德国
    • 英国
    • 法国
    • 义大利
    • 西班牙
    • 欧洲其他地区
  • 亚太地区
    • 中国
    • 印度
    • 日本
    • 韩国
    • 澳洲
    • 亚太地区其他地区
  • 拉丁美洲
    • 巴西
    • 墨西哥
    • 拉丁美洲其他地区
  • MEA
    • 阿联酋
    • 沙乌地阿拉伯
    • 南非
    • MEA 的其余部分

第 11 章：公司简介

  • APP
  • Cascades
  • Essity
  • Georgia-Pacific
  • Hengan
  • Kimberly-Clark
  • Mondi
  • Nine Dragons Paper
  • Oji
  • Paperlinx
  • Procter & Gamble
  • Sofidel
  • Suzano
  • Vinda
  • Wausau Paper
简介目录
Product Code: 11535

The Global Hygienic Paper Market was valued at USD 339 billion in 2023 and is projected to reach USD 539 billion by 2032, growing at a CAGR of 5.5% from 2024 to 2032. The increasing consumer preference for eco-friendly products is a key driver behind this growth. As environmental awareness rises, the shift toward products with a smaller ecological footprint will accelerate. This trend has led to a surge in demand for hygienic paper derived from sustainably sourced fibers or recycled materials. In response, companies are incorporating sustainable practices and offering eco-friendly alternatives, which align with changing consumer preferences.

In addition, stringent government mandates and incentives encouraging sustainability have propelled the demand for these products. Technological advancements have also enabled manufacturers to produce high-quality, eco-friendly, hygienic paper, meeting the demands of a sustainability-focused market. This blend of consumer demand, regulatory support, corporate responsibility, and technological innovation has propelled the growth of eco-friendly, hygienic paper. Among product types, toilet paper held a dominant share of 29.53% in 2023. Its consistent demand across residential, commercial, and public settings underscores its significance.

Innovations in quality and production efficiency have bolstered its market leadership, making it a key segment in the hygienic paper market. In terms of material, the recycled paper segment captured a notable share of 57.7% in 2023. Rising environmental awareness drives consumer interest in recycled paper, which is seen as a more sustainable option. Enhanced recycling technologies have improved the quality and cost-effectiveness of recycled paper, positioning it as a strong alternative to virgin pulp products. Additionally, supportive government policies and incentives are boosting the adoption of recycled materials in the paper market.

Market Scope
Start Year2023
Forecast Year2024-2032
Start Value$339 Billion
Forecast Value$539 Billion
CAGR5.5%

Regarding distribution channels, online sales secured a dominant share of 60.6% in 2023. The convenience, competitive pricing, and wider product range offered by e-commerce platforms are key factors driving segment growth. The expansion of e-commerce infrastructure and improved logistics further solidify online channels' leadership. Regionally, Asia-Pacific (APAC) leads the market with a CAGR of 6.4%, driven by a large population, rapid urbanization, and rising disposable incomes, making it a significant contributor to the global hygienic paper market growth.

Table of Contents

Chapter 1 Methodology & Scope

  • 1.1 Market scope & definition
  • 1.2 Base estimates & calculations
  • 1.3 Forecast parameters
  • 1.4 Data sources
    • 1.4.1 Primary
    • 1.4.2 Secondary
      • 1.4.2.1 Paid sources
      • 1.4.2.2 Public sources

Chapter 2 Executive Summary

  • 2.1 Industry 360° synopsis, 2021 - 2032

Chapter 3 Industry Insights

  • 3.1 Industry ecosystem analysis
    • 3.1.1 Factor affecting the value chain
    • 3.1.2 Profit margin analysis
    • 3.1.3 Disruptions
    • 3.1.4 Future outlook
    • 3.1.5 Manufacturers
    • 3.1.6 Distributors
  • 3.2 Regulatory landscape
  • 3.3 Impact forces
    • 3.3.1 Growth drivers
      • 3.3.1.1 Rising consumer preference for eco-friendly products
      • 3.3.1.2 Increased Hygiene Standard
      • 3.3.1.3 Growing awareness of environmental issues and a shift towards sustainable practices
    • 3.3.2 Industry pitfalls & challenges
      • 3.3.2.1 Energy-intensive processes required for paper production
  • 3.4 Consumer buying behavior analysis
    • 3.4.1 Demographic trends
    • 3.4.2 Factors affecting buying decision
    • 3.4.3 Consumer product adoption
    • 3.4.4 Preferred distribution channel
    • 3.4.5 Preferred price range
  • 3.5 Raw material analysis
  • 3.6 Pricing Analysis
  • 3.7 Growth potential analysis
  • 3.8 Porter's analysis
  • 3.9 PESTEL analysis

Chapter 4 Competitive Landscape, 2023

  • 4.1 Introduction
  • 4.2 Company market share analysis
  • 4.3 Competitive positioning matrix
  • 4.4 Strategic outlook matrix

Chapter 5 Market Estimates & Forecast, By Type, 2021 - 2032, (USD Billion) (Million Units)

  • 5.1 Key trends
  • 5.2 Toilet paper
    • 5.2.1 Single-ply
    • 5.2.2 Double-ply
    • 5.2.3 Others (triple ply, etc.)
  • 5.3 Facial tissues
  • 5.4 Paper towels
    • 5.4.1 Roll towels
    • 5.4.2 Folded towels
    • 5.4.3 Others (centre-pull towels, etc.)
  • 5.5 Napkins
  • 5.6 Wet wipes
  • 5.7 Others (medicinal paper, kitchen paper, etc.)

Chapter 6 Market Estimates & Forecast, By Source, 2021 - 2032, (USD Billion) (Million Units)

  • 6.1 Key trends
  • 6.2 Virgin pulp
  • 6.3 Recycled paper

Chapter 7 Market Estimates & Forecast, By Price, 2021 - 2032, (USD Billion) (Million Units)

  • 7.1 Key trends
  • 7.2 Low
  • 7.3 Medium
  • 7.4 High

Chapter 8 Market Estimates & Forecast, By Application, 2021 - 2032, (USD Billion) (Million Units)

  • 8.1 Key trends
  • 8.2 Household
  • 8.3 Commercial
    • 8.3.1 HoReCa
    • 8.3.2 Corporate
    • 8.3.3 Healthcare
    • 8.3.4 Others (spa, institutional, etc.)

Chapter 9 Market Estimates & Forecast, By Sales Channel, 2021 - 2032, (USD Billion) (Million Units)

  • 9.1 Key trends
  • 9.2 Online
    • 9.2.1 E-commerce
    • 9.2.2 Company website
  • 9.3 Offline
    • 9.3.1 Supermarket/hypermarket
    • 9.3.2 Specialty stores
    • 9.3.3 Others (individual stores, etc.)

Chapter 10 Market Estimates & Forecast, By Region, 2021 - 2032, (USD Billion) (Million Units)

  • 10.1 Key trends
  • 10.2 North America
    • 10.2.1 U.S.
    • 10.2.2 Canada
  • 10.3 Europe
    • 10.3.1 Germany
    • 10.3.2 UK
    • 10.3.3 France
    • 10.3.4 Italy
    • 10.3.5 Spain
    • 10.3.6 Rest of Europe
  • 10.4 Asia Pacific
    • 10.4.1 China
    • 10.4.2 India
    • 10.4.3 Japan
    • 10.4.4 South Korea
    • 10.4.5 Australia
    • 10.4.6 Rest of Asia Pacific
  • 10.5 Latin America
    • 10.5.1 Brazil
    • 10.5.2 Mexico
    • 10.5.3 Rest of Latin America
  • 10.6 MEA
    • 10.6.1 UAE
    • 10.6.2 Saudi Arabia
    • 10.6.3 South Africa
    • 10.6.4 Rest of MEA

Chapter 11 Company Profiles (Business Overview, Financial Data, Product Landscape, Strategic Outlook, SWOT Analysis)

  • 11.1 APP
  • 11.2 Cascades
  • 11.3 Essity
  • 11.4 Georgia-Pacific
  • 11.5 Hengan
  • 11.6 Kimberly-Clark
  • 11.7 Mondi
  • 11.8 Nine Dragons Paper
  • 11.9 Oji
  • 11.10 Paperlinx
  • 11.11 Procter & Gamble
  • 11.12 Sofidel
  • 11.13 Suzano
  • 11.14 Vinda
  • 11.15 Wausau Paper