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市场调查报告书

商品编码

1621835

3D数位资产市场机会、成长动力、产业趋势分析及2024年至2032年预测

3D Digital Asset Market Opportunity, Growth Drivers, Industry Trend Analysis, and Forecast 2024 to 2032

出版日期: 2024年10月21日 | 出版商:

Global Market Insights Inc. | 英文 180 Pages | 商品交期: 2-3个工作天内

价格

简介目录

2023 年全球 3D 数位资产市场估值为 249 亿美元，预计 2024 年至 2032 年复合年增长率为 12.7%。跨越各个行业。零售、房地产和游戏等行业正在采用这些技术来提供身临其境的客户体验。随着消费者寻求更具吸引力和互动性的内容，企业投资高品质的 3D 资产以增强其产品并改善客户互动。此外，云端运算的进步极大地支援了 3D 资产创建和管理的可扩展性和可存取性。

云端平台支援即时协作，使团队能够在不同地点无缝协作。这项转变降低了小型企业和独立创作者的进入门槛，刺激了创新并拓宽了 3D 数位资产的市场。随着云端技术的发展，各行业利用这些平台有效扩展其 3D 项目，同时保持品质和细节。市场根据解决方案划分，包括硬体、软体和服务等类别。

2023 年，软体领域占据市场主导地位，占总份额的 55%，预计到 2032 年将超过 417 亿美元。建模、动画和渲染，结合人工智慧来自动执行复杂的任务。游戏、电影和虚拟製作等行业尤其推动了这一需求，因为它们需要更高层次的视觉细节和协作工具来提高工作流程效率。在部署方面，市场分为云端解决方案和本地解决方案。 2023年，云端细分市场占据64%的市场。

市场范围
开始年份	2023年
预测年份	2024-2032
起始值	249亿美元
预测值	729 亿美元
复合年增长率	12.7%

向基于云端的 3D 解决方案的过渡正在加速，提供即时协作、更轻鬆的资产共享以及用于渲染和模拟等任务的可扩展计算能力等优势。这种趋势在游戏、建筑和产品设计等行业尤其有价值，因为远距工作和全球协作正在成为常态。 2023 年，北美占全球市场份额的39%，预计到2032 年将超过290 亿美元。。

产业生态系统分析
供应商格局
- 原物料供应商
- 硬体厂商
- 软体供应商
- 服务提供者
- 分销商和数位市场
- 最终用户
利润率分析
技术与创新格局
重要新闻和倡议
监管环境
技术差异化因素
- 即时渲染
- 文件处理
- 资产管理
衝击力
- 成长动力
  - AR/VR 应用的采用率增加
  - 对真实游戏环境的需求不断增长
  - 3D 在虚拟原型製作中的应用不断增加
  - 数位行销和广告应用程式的成长
- 产业陷阱与挑战
  - 3D 开发的熟练劳动力有限
  - 基于云端的解决方案的资料安全问题
成长潜力分析
波特的分析
PESTEL分析

第 4 章：竞争格局

介绍
公司市占率分析
竞争定位矩阵
战略展望矩阵

第 5 章：市场估计与预测：按解决方案，2021 - 2032 年

主要趋势
硬体
- 3D扫描仪
- 动作捕捉系统
软体
- 3D建模
- 3D扫描
- 3D动画
- 3D 渲染和视觉化
服务
- 专业服务
- 託管服务

第 6 章：市场估计与预测：按部署划分，2021 年 - 2032 年

主要趋势
云
本地

第 7 章：市场估计与预测：依应用分类，2021 - 2032

主要趋势
视觉化
模拟
数位样机
游戏和动画
虚拟体验
行销和广告
其他的

第 8 章：市场估计与预测：按产业垂直划分，2021 - 2032 年

主要趋势
建筑与施工
媒体与娱乐
製造业
医疗保健和生命科学
零售与电子商务
汽车
政府和公共部门
其他的

第 9 章：市场估计与预测：按地区，2021 - 2032

主要趋势
北美洲
- 我们
- 加拿大
欧洲
- 英国
- 德国
- 法国
- 西班牙
- 义大利
- 俄罗斯
- 北欧人
亚太地区
- 中国
- 印度
- 日本
- 韩国
- 澳新银行
- 东南亚
拉丁美洲
- 巴西
- 墨西哥
- 阿根廷
MEA
- 阿联酋
- 南非
- 沙乌地阿拉伯

第 10 章：公司简介

3D Systems
Adobe
Autodesk
Blender Foundation
CINEMA 4D
Dassault Systemes
echo3D
Meta
Microsoft
Nvidia
Pixar Animation Studios
PTC
Rhinoceros
Siemens
Sketchfab
Sony
Trimble
TurboSquid
Unity Technologies
Zbrush

简介目录

Product Code: 11918

The Global 3D Digital Asset Market was valued at USD 24.9 billion in 2023 and is anticipated to grow at a CAGR of 12.7% from 2024 to 2032. This growth is driven by the increasing use of augmented reality (AR) and virtual reality (VR) across various industries. Sectors like retail, real estate, and gaming are adopting these technologies to offer immersive customer experiences. As consumers seek more engaging and interactive content, businesses invest in high-quality 3D assets to enhance their offerings and improve customer interaction. Moreover, advancements in cloud computing significantly support the scalability and accessibility of 3D asset creation and management.

Cloud platforms enable real-time collaboration, allowing teams to work together from different locations seamlessly. This shift lowers entry barriers for smaller businesses and independent creators, spurring innovation and broadening the market for 3D digital assets. As cloud technologies evolve, industries leverage these platforms to scale their 3D projects efficiently while maintaining quality and detail. The market is divided based on solution, with categories such as hardware, software, and services.

In 2023, the software segment dominated the market, accounting for 55% of the total share, and is projected to exceed USD 41.7 billion by 2032. Increasing demand for real-time rendering and interactive 3D content is fueling innovation in 3D software, with tools for modeling, animation, and rendering incorporating AI to automate complex tasks. Industries like gaming, film, and virtual production particularly drive this demand, as they require higher levels of visual detail and collaboration tools that improve workflow efficiency. In terms of deployment, the market is segmented into cloud and on-premises solutions. In 2023, the cloud segment held 64% of the market share.

Market Scope
Start Year	2023
Forecast Year	2024-2032
Start Value	$24.9 Billion
Forecast Value	$72.9 Billion
CAGR	12.7%

The transition to cloud-based 3D solutions is accelerating, providing benefits like real-time collaboration, easier sharing of assets, and scalable computing power for tasks such as rendering and simulations. This trend is particularly valuable in industries like gaming, architecture, and product design, where remote work and global collaboration are becoming the norm. North America accounted for 39% of the global market share in 2023, with expectations to surpass USD 29 billion by 2032. The rising adoption of VR and AR technologies is particularly driving demand in industries like gaming, healthcare, and e-commerce, where immersive experiences and 3D assets are becoming increasingly vital.

Chapter 1 Methodology & Scope

1.1 Research design
- 1.1.1 Research approach
- 1.1.2 Data collection methods
1.2 Base estimates and calculations
- 1.2.1 Base year calculation
- 1.2.2 Key trends for market estimates
1.3 Forecast model
1.4 Primary research & validation
- 1.4.1 Primary sources
- 1.4.2 Data mining sources
1.5 Market definitions

Chapter 2 Executive Summary

2.1 Industry 360° synopsis, 2021 - 2032

Chapter 3 Industry Insights

3.1 Industry ecosystem analysis
3.2 Supplier landscape
- 3.2.1 Raw material suppliers
- 3.2.2 Hardware manufacturers
- 3.2.3 Software providers
- 3.2.4 Service providers
- 3.2.5 Distributors and digital marketplaces
- 3.2.6 End users
3.3 Profit margin analysis
3.4 Technology & innovation landscape
3.5 Key news & initiatives
3.6 Regulatory landscape
3.7 Technology differentiators
- 3.7.1 Real-time rendering
- 3.7.2 File processing
- 3.7.3 Asset management
3.8 Impact forces
- 3.8.1 Growth drivers
  - 3.8.1.1 Increased adoption of AR/VR applications
  - 3.8.1.2 Growing demand for realistic gaming environments
  - 3.8.1.3 Rising use of 3D in virtual prototyping
  - 3.8.1.4 Growth in digital marketing and advertising applications
- 3.8.2 Industry pitfalls & challenges
  - 3.8.2.1 Limited skilled workforce for 3D development
  - 3.8.2.2 Data security concerns with cloud-based solutions
3.9 Growth potential analysis
3.10 Porter's analysis
3.11 PESTEL analysis

Chapter 4 Competitive Landscape, 2023

4.1 Introduction
4.2 Company market share analysis
4.3 Competitive positioning matrix
4.4 Strategic outlook matrix

Chapter 5 Market Estimates & Forecast, By Solution, 2021 - 2032 ($Bn)

5.1 Key trends
5.2 Hardware
- 5.2.1 3D scanners
- 5.2.2 Motion capture system
5.3 Software
- 5.3.1 3D modelling
- 5.3.2 3D scanning
- 5.3.3 3D animation
- 5.3.4 3D rendering & visualization
5.4 Services
- 5.4.1 Professional services
- 5.4.2 Managed services

Chapter 6 Market Estimates & Forecast, By Deployment, 2021 - 2032 ($Bn)

6.1 Key trends
6.2 Cloud
6.3 On-premises

Chapter 7 Market Estimates & Forecast, By Application, 2021 - 2032 ($Bn)

7.1 Key trends
7.2 Visualization
7.3 Simulation
7.4 Digital prototyping
7.5 Gaming & animation
7.6 Virtual experience
7.7 Marketing and advertising
7.8 Others

Chapter 8 Market Estimates & Forecast, By Industry Vertical, 2021 - 2032 ($Bn)

8.1 Key trends
8.2 Architecture and construction
8.3 Media and entertainment
8.4 Manufacturing
8.5 Healthcare and life science
8.6 Retail and e-commerce
8.7 Automotive
8.8 Government and public sector
8.9 Others

Chapter 9 Market Estimates & Forecast, By Region, 2021 - 2032 ($Bn)

9.1 Key trends
9.2 North America
- 9.2.1 U.S.
- 9.2.2 Canada
9.3 Europe
- 9.3.1 UK
- 9.3.2 Germany
- 9.3.3 France
- 9.3.4 Spain
- 9.3.5 Italy
- 9.3.6 Russia
- 9.3.7 Nordics
9.4 Asia Pacific
- 9.4.1 China
- 9.4.2 India
- 9.4.3 Japan
- 9.4.4 South Korea
- 9.4.5 ANZ
- 9.4.6 Southeast Asia
9.5 Latin America
- 9.5.1 Brazil
- 9.5.2 Mexico
- 9.5.3 Argentina
9.6 MEA
- 9.6.1 UAE
- 9.6.2 South Africa
- 9.6.3 Saudi Arabia