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健康美容口腔衛生

市场调查报告书

商品编码

1684535

牙膏片市场机会、成长动力、产业趋势分析与 2025 - 2034 年预测

Toothpaste Tablets Market Opportunity, Growth Drivers, Industry Trend Analysis, and Forecast 2025 - 2034

出版日期: 2025年01月03日 | 出版商:

Global Market Insights Inc. | 英文 180 Pages | 商品交期: 2-3个工作天内

价格

简介目录

2024 年全球牙膏片市场规模达到 8,690 万美元，并且得益于消费者对永续和环保口腔护理解决方案的需求不断增长，预计在 2025 年至 2034 年期间复合年增长率将达到 7.5%。旅行友善模式提供的便利性以及人们不断增强的健康和卫生意识也推动了市场的发展。随着越来越多的消费者重视永续性，口腔护理产业的公司正将重点转向牙膏片等创新的、减少浪费的解决方案。这些产品不仅减少了对传统不可回收牙膏管的依赖，而且符合更广泛的环境目标。如今，消费者越来越青睐可生物降解、可堆肥或可回收的产品，使得牙膏片成为有环保意识的买家的热门选择。零售业格局的不断发展进一步推动了市场的发展，电子商务平台在推动全球对这些产品的认知和可及性方面发挥着关键作用。

推动市场成长的关键因素是人们对环保口腔护理的偏好日益增强。随着全球对抗塑胶垃圾的努力不断推进，牙膏片正成为传统牙膏包装的可行替代品。这些药片消除了对一次性塑胶管的需求，众所周知，塑胶管很难回收。此外，品牌越来越强调天然、纯素和无残忍成分，以迎合现代消费者的道德价值。永续性和便利性的结合使得牙膏片在竞争激烈的市场中脱颖而出。此外，其预分装设计使其成为经常旅行者的理想选择，便于携带，且不会像传统牙膏管那样杂乱无章。

市场范围
起始年份	2024
预测年份	2025-2034
起始值	8690 万美元
预测值	1.779 亿美元
复合年增长率	7.5％

市场分为含氟牙膏片和非含氟牙膏片，其中含氟牙膏片预计将以 7.8% 的复合年增长率显着增长，到 2034 年将达到 1.208 亿美元。含氟牙膏片仍然是消费者的首选，因为氟化物被广泛认为具有强化珐琅质、预防蛀牙和降低龋齿风险的功效。这些好处持续推动不同族群对含氟牙膏片的需求。

根据用途，市场分为成人产品和儿童产品。成人市场预计将占据主导地位，到 2034 年将达到 1.261 亿美元。由于购买力更强且更注重个人健康和卫生，成年人更有可能投资优质口腔护理产品，包括牙膏片。这些产品能够提供卓越的牙齿保护，同时支持永续性，这进一步增强了它们的吸引力。

在美国，牙膏片市场在 2024 年创下了 3,400 万美元的产值，预计到 2034 年将以 6.9% 的复合年增长率稳步增长。美国市场受益于日益增长的重视健康和环保生活的消费者群体。尤其是年轻的消费者，推动了对这些产品的需求，他们青睐天然、纯素和无塑胶的产品。牙膏片透过线上管道广泛销售也使得其更容易获得，加速了其普及，并巩固了其在口腔护理行业的地位。

产业生态系统分析
产业衝击力
- 成长动力
  - 消费者越来越喜欢口腔护理产品的便利性和便携性
  - 网路零售平台的扩张促进了更广泛的产品供应和销售
  - 随着消费者寻求永续产品，对环保包装的需求不断增加
  - 消费者的健康意识日益增强，更重视自然有效的口腔卫生
- 产业陷阱与挑战
  - 消费者对牙膏片的认知有限
  - 牙膏片的味道和质地问题
成长潜力分析
监管格局
技术格局
差距分析
波特的分析
PESTEL 分析
未来市场趋势
价值链分析

第四章：竞争格局

介绍
公司矩阵分析
公司市占率分析
主要市场参与者的竞争分析
竞争定位矩阵
策略仪表板

第 5 章：市场估计与预测：按产品，2021 年至 2034 年

主要趋势
氟化物片
无氟片剂

第 6 章：市场估计与预测：依口味，2021 年至 2034 年

主要趋势
薄荷
木炭
其他口味

第 7 章：市场估计与预测：按用途，2021 年至 2034 年

主要趋势
成人
孩子们

第 8 章：市场估计与预测：按配销通路，2021 年至 2034 年

主要趋势
离线
在线的

第 9 章：市场估计与预测：按地区，2021 年至 2034 年

主要趋势
北美洲
- 我们
- 加拿大
欧洲
- 德国
- 英国
- 法国
- 西班牙
- 义大利
- 荷兰
亚太地区
- 中国
- 日本
- 印度
- 澳洲
- 韩国
拉丁美洲
- 巴西
- 墨西哥
- 阿根廷
中东和非洲
- 南非
- 沙乌地阿拉伯
- 阿联酋

第十章：公司简介

BAMBO EARTH
Bite
By Humankind
denttabs
georganics
happy tubs
huppy
LUSH
Oris
PARLA
Simplehuman
Slo
THE HUMBLE CO.
UnPaste
WELDENTAL

简介目录

Product Code: 12944

The Global Toothpaste Tablets Market reached USD 86.9 million in 2024 and is set to expand at a robust CAGR of 7.5% between 2025 and 2034, driven by the growing consumer demand for sustainable and eco-friendly oral care solutions. The convenience offered by travel-friendly formats and the rising awareness of health and hygiene are also contributing to the market's upward trajectory. As more consumers prioritize sustainability, companies in the oral care industry are shifting focus toward innovative, waste-reducing solutions like toothpaste tablets. These products not only reduce the reliance on traditional, non-recyclable toothpaste tubes but also align with broader environmental goals. Consumers today are increasingly drawn to biodegradable, compostable, or recyclable products, making toothpaste tablets a popular choice for environmentally conscious buyers. The market is further bolstered by an evolving retail landscape, with e-commerce platforms playing a pivotal role in driving awareness and accessibility for these products globally.

A key factor fueling the market growth is the heightened preference for eco-friendly oral care. As global efforts to combat plastic waste gain momentum, toothpaste tablets are emerging as a viable alternative to conventional toothpaste packaging. These tablets eliminate the need for single-use plastic tubes, which are notoriously difficult to recycle. Moreover, brands are increasingly emphasizing natural, vegan, and cruelty-free ingredients, appealing to the ethical values of modern consumers. The combination of sustainability and convenience positions toothpaste tablets as a standout option in a highly competitive market. Additionally, their pre-portioned design makes them an attractive choice for frequent travelers, offering portability without the mess associated with traditional toothpaste tubes.

Market Scope
Start Year	2024
Forecast Year	2025-2034
Start Value	$86.9 Million
Forecast Value	$177.9 Million
CAGR	7.5%

The market is segmented into fluoride and non-fluoride toothpaste tablets, with the fluoride segment expected to witness notable growth at a CAGR of 7.8%, reaching USD 120.8 million by 2034. Fluoride-based tablets remain the top choice among consumers, as fluoride is widely recognized for its ability to strengthen tooth enamel, prevent cavities, and reduce the risk of tooth decay. These benefits continue to drive demand for fluoride toothpaste tablets across various demographics.

By usage, the market is categorized into products for adults and children. The adult segment is anticipated to dominate, reaching USD 126.1 million by 2034. Adults are more likely to invest in premium oral care products, including toothpaste tablets, due to higher purchasing power and a greater focus on personal health and hygiene. The ability of these products to deliver superior dental protection while supporting sustainability further enhances their appeal.

In the United States, the toothpaste tablets market generated USD 34 million in 2024 and is projected to grow at a steady CAGR of 6.9% through 2034. The US market benefits from a growing consumer base that values wellness and eco-conscious living. Younger consumers, in particular, are driving demand for these products, favoring natural, vegan, and plastic-free options. The widespread availability of toothpaste tablets through online channels has also made them more accessible, accelerating adoption and solidifying their position in the oral care industry.

Chapter 1 Methodology and Scope

1.1 Market scope and definitions
1.2 Research design
- 1.2.1 Research approach
- 1.2.2 Data collection methods
1.3 Base estimates and calculations
- 1.3.1 Base year calculation
- 1.3.2 Key trends for market estimation
1.4 Forecast model
1.5 Primary research and validation
- 1.5.1 Primary sources
- 1.5.2 Data mining sources

Chapter 2 Executive Summary

2.1 Industry 360⁰ synopsis

Chapter 3 Industry Insights

3.1 Industry ecosystem analysis
3.2 Industry impact forces
- 3.2.1 Growth drivers
  - 3.2.1.1 Rising consumer preference for convenience and portability in oral care products
  - 3.2.1.2 The expansion of online retail platforms facilitating wider product availability and sales
  - 3.2.1.3 Increasing demand for eco-friendly packaging as consumers seek sustainable products
  - 3.2.1.4 Growing awareness of health-conscious consumers focusing on natural and effective oral hygiene
- 3.2.2 Industry pitfalls and challenges
  - 3.2.2.1 Limited consumer awareness of toothpaste tablets
  - 3.2.2.2 Issues with the taste and texture of toothpaste tablets
3.3 Growth potential analysis
3.4 Regulatory landscape
3.5 Technology landscape
3.6 Gap analysis
3.7 Porter's analysis
3.8 PESTEL analysis
3.9 Future market trends
3.10 Value chain analysis

Chapter 4 Competitive Landscape, 2024

4.1 Introduction
4.2 Company matrix analysis
4.3 Company market share analysis
4.4 Competitive analysis of major market players
4.5 Competitive positioning matrix
4.6 Strategy dashboard

Chapter 5 Market Estimates and Forecast, By Product, 2021 – 2034 ($ Mn)

5.1 Key trends
5.2 Fluoride tablets
5.3 Non-fluoride tablets

Chapter 6 Market Estimates and Forecast, By Flavor, 2021 – 2034 ($ Mn)

6.1 Key trends
6.2 Mint
6.3 Charcoal
6.4 Other flavors

Chapter 7 Market Estimates and Forecast, By Usage, 2021 – 2034 ($ Mn)

7.1 Key trends
7.2 Adult
7.3 Kids

Chapter 8 Market Estimates and Forecast, By Distribution Channel, 2021 – 2034 ($ Mn)

8.1 Key trends
8.2 Offline
8.3 Online

Chapter 9 Market Estimates and Forecast, By Region, 2021 – 2034 ($ Mn)

9.1 Key trends
9.2 North America
- 9.2.1 U.S.
- 9.2.2 Canada
9.3 Europe
- 9.3.1 Germany
- 9.3.2 UK
- 9.3.3 France
- 9.3.4 Spain
- 9.3.5 Italy
- 9.3.6 Netherlands
9.4 Asia Pacific
- 9.4.1 China
- 9.4.2 Japan
- 9.4.3 India
- 9.4.4 Australia
- 9.4.5 South Korea
9.5 Latin America
- 9.5.1 Brazil
- 9.5.2 Mexico
- 9.5.3 Argentina
9.6 Middle East and Africa
- 9.6.1 South Africa
- 9.6.2 Saudi Arabia
- 9.6.3 UAE