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市场调查报告书
商品编码
1740952
家居装饰市场机会、成长动力、产业趋势分析及 2025 - 2034 年预测Home Decor Market Opportunity, Growth Drivers, Industry Trend Analysis, and Forecast 2025 - 2034 |
2024 年全球家居装饰市场规模达 2,307 亿美元,预计到 2034 年将以 4.2% 的复合年增长率增长至 3,443 亿美元。这一上升趋势主要得益于可支配收入的增加、快速城镇化、生活方式的转变以及家庭装修的日益普及。随着发展中地区收入的提高,消费者越来越重视室内外装饰支出。这种行为转变在中产阶级不断壮大、积极投资于家居美观和功能升级的地区最为明显。人们在提升居住空间外观和感觉的家具、配件和装饰元素上的支出增加。同时,家居装饰趋势鼓励消费者对家具进行现代化改造并优化户外区域,进一步促进了市场扩张。装修和改造活动通常涉及购买建筑材料、照明系统、装饰元素和家电,以及聘请专业人士进行家居改造的服务。
市场按产品类型细分,包括家具、纺织品、照明、蜡烛等类别。家具继续保持领先地位,仅在2024年就创造了约1088亿美元的市场规模,预计到2034年将以约4.5%的复合年增长率增长。居家办公的日益普及和居家休閒活动的增多,推动了对室内外家具的需求。此外,人们对高端、设计师和订製家具的兴趣也显着上升。消费者越来越重视能够体现个人品味、生活方式和地位的原创性和设计,这推动了人们对彰显个性的家具的需求,而非大量生产的产品。
市场范围 | |
---|---|
起始年份 | 2024 |
预测年份 | 2025-2034 |
起始值 | 2307亿美元 |
预测值 | 3443亿美元 |
复合年增长率 | 4.2% |
照明系统也引起了人们的浓厚兴趣,尤其是那些融入智慧技术的照明系统。消费者越来越多地选择能够根据室内空间、环境光和时间自动调节亮度的系统。这些节能解决方案在室内外应用中都越来越普遍。尤其是户外环境中的智慧照明,不仅提升了美观度,还透过运动侦测和太阳能利用等功能提升了安全性和永续性。
根据用途,市场分为室内装饰和室外装饰,其中室内装饰部分在2024年约占总份额的82%。然而,由于智慧技术的融合和对永续性的高度重视,户外装饰部分也在增长。再生石材、复合木材和竹子等环保材料正受到寻求耐用且环保产品的消费者的青睐。此外,升级改造和再利用等永续设计实践也越来越受欢迎,有助于减少建筑垃圾,并最大限度地减少家居改造过程中新材料的使用。
家居装饰产品的通路涵盖线上线下。目前,线上平台凭藉其便利性和丰富的产品种类占据市场主导地位。消费者喜欢能够一站式获取详细的产品描述、用户评论、材质资讯和使用指南,有助于决策并建立信任。这种便利性大大促进了各类家居装饰品类数位购买量的成长。
然而,实体店仍然发挥着至关重要的作用。许多消费者喜欢在购买前亲自查看家居装饰产品。实体店提供即时供货、触觉体验以及知识渊博的员工提供的个人化客户服务——这些因素在做出基于风格或品质的决策时至关重要。
从区域表现来看,美国引领北美家居装饰市场,2024年市场收入约543亿美元,占该地区约79%的市场。房屋自有率上升、装修活动增加以及收入水平提高等因素推动了这一增长。美国消费者尤其註重功能性和永续生活方式。由再生资源、负责任采购的木材和有机材料製成的产品需求旺盛。此外,人们对以健康为中心的装饰越来越感兴趣,旨在营造平静舒适环境的产品也越来越受欢迎。
为了满足这些需求,一些业界参与者推出了环保材料和可客製化的家居装饰方案,既符合永续发展目标,又能体现个人风格。为了增强市场影响力,许多公司正在寻求併购和策略合作,以丰富产品线,拓展客户群。
The Global Home Decor Market was valued at USD 230.7 billion in 2024 and is estimated to grow at a CAGR of 4.2% to reach USD 344.3 billion by 2034. This upward trend is largely driven by an increase in disposable income, rapid urbanization, evolving lifestyle choices, and the growing popularity of home renovations. As incomes rise in developing regions, consumers are increasingly prioritizing spending on interior and exterior decor. This behavioral shift is most evident in regions where a growing middle class is actively investing in aesthetic and functional home upgrades. People are spending more on furniture, accessories, and decorative elements that enhance the look and feel of their living spaces. At the same time, home improvement trends are encouraging consumers to modernize furniture and optimize outdoor areas, further contributing to market expansion. Renovation and remodeling activities often involve the purchase of construction materials, lighting systems, decorative elements, and appliances, alongside services from professionals involved in home transformations.
The market's segmentation by product type includes categories such as furniture, textiles, lighting, candles, and others. Furniture continues to lead, generating around USD 108.8 billion in 2024 alone, and is projected to grow at a CAGR of roughly 4.5% through 2034. A rising preference for working from home and increased in-home leisure activities has driven up demand for indoor and outdoor furniture alike. Additionally, there's been a noticeable rise in interest in high-end, designer, and bespoke furniture pieces. Consumers are placing greater value on originality and design that reflect personal taste, lifestyle, and status-fueling demand for statement pieces over mass-produced products.
Market Scope | |
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Start Year | 2024 |
Forecast Year | 2025-2034 |
Start Value | $230.7 Billion |
Forecast Value | $344.3 Billion |
CAGR | 4.2% |
Lighting systems have also seen a surge in interest, particularly those that incorporate smart technology. Consumers are increasingly opting for systems that automatically adjust brightness based on occupancy, ambient light, and time of day. These energy-efficient solutions are becoming common in both interior and exterior applications. In particular, smart lighting in outdoor settings not only boosts aesthetics but also adds layers of security and sustainability through features like motion detection and solar power usage.
By usage, the market is divided into interior and exterior applications, with the interior segment accounting for approximately 82% of the total share in 2024. However, the outdoor decor segment is also growing, thanks to the integration of intelligent technology and a heightened focus on sustainability. Environmentally friendly materials such as recycled stone, composite wood, and bamboo are gaining traction among consumers looking for long-lasting and eco-conscious options. Moreover, sustainable design practices like upcycling and repurposing are becoming increasingly popular, helping reduce construction waste and minimize the use of new materials during home makeovers.
The distribution of home decor products spans both online and offline channels. Online platforms are currently dominating the market due to the convenience and extensive product variety they offer. Shoppers appreciate being able to access detailed product descriptions, user reviews, material information, and usage guides all in one place, which aids decision-making and builds trust. This accessibility has contributed significantly to the rise in digital purchases across various home decor categories.
However, brick-and-mortar stores still play a vital role. Many consumers prefer to inspect home decor products in person before making a purchase. Physical stores provide immediate product availability, tactile experiences, and personalized customer service from knowledgeable staff-elements that can be essential when making style or quality-based decisions.
In terms of regional performance, the United States leads the North American home decor market, generating revenue of approximately USD 54.3 billion in 2024 and capturing around 79% of the regional market share. Factors such as increased homeownership, a rise in renovation activities, and higher income levels are fueling this growth. American consumers are particularly focused on functionality and sustainable living. Products made from recycled resources, responsibly sourced wood, and organic materials are in high demand. Additionally, there is growing interest in wellness-centric decor, with products designed to create calming, comfortable environments becoming increasingly popular.
Several industry players are responding to these demands by offering eco-friendly materials and customizable home decor options that meet sustainability goals while reflecting individual styles. To strengthen their market presence, many companies are pursuing mergers, acquisitions, and strategic partnerships to diversify product lines and reach broader customer bases.