Product Code: GVR-4-68040-034-3
U.S. Frozen Pizza Market Growth & Trends:
The U.S. frozen pizza market size was estimated to reach USD 11.33 billion in 2030 and is anticipated to grow at a CAGR of 6.9% from 2023 to 2030, according to a new report by Grand View Research, Inc. One of the major drivers propelling the market expansion over the forecast period is increasing demand for convenient food options such as frozen pizzas among busy individuals with hectic lifestyles. Moreover, the increased availability of frozen through numerous retail channels and their surging expansion coupled with an increasing standard of living and growing disposable income are the major factors contributing to the growth.
Frozen pizzas are easy and quick to prepare which makes them a preferable option for a wide consumer base. Frozen pizzas have a longer shelf life along with being convenient owing to which individuals with busy schedules stock frozen pizzas and have them whenever needed which is further fueling the market growth. Moreover, frozen pizzas have a consistent quality and various players operating in the market are launching these products with new toppings and flavors owing to which they are a popular choice of food among consumers thus contributing to the market expansion.
The chicken segment dominated the market by holding a major share in 2022. Many Americans enjoy the taste of chicken on their pizza, as it adds a savory and meaty flavor that complements the cheese and sauce. Chicken is considered a healthier meat option than some other toppings like pepperoni or sausage, as it is lower in fat and calories. Frozen pizza is a popular choice of food for many consumers as it is convenient and easy to prepare. In addition, chicken is often less expensive than other meat toppings, making it a more budget-friendly option for families and individuals on a tight budget.
Southwest U.S. accounted for the largest share of the market. Frozen pizza is a popular food choice in the southwest region of the U.S. because it is quick and easy to prepare. This is especially true in areas with large populations of busy working individuals or families. Frozen pizza can be a relatively inexpensive food option compared to eating out or purchasing fresh ingredients to cook from scratch.
Frozen pizza comes in a wide variety of flavors and toppings, which can appeal to a range of tastes and preferences among consumers in the region. Frozen pizza is widely available through various distribution channels such as convenience stores throughout the southwest region of the U.S., making it a convenient option for many people.
Major players in the U.S. frozen pizza industry engage in partnerships, mergers & acquisitions, global expansion, and other such strategies to gain a larger market share.
U.S. Frozen Pizza Market Report Highlights:
- Northeast is expected to grow with the fastest CAGR over the forecast period from 2023 to 2030. Factors such as purchasing convenience, affordability, and availability of a variety of products are contributing to market growth.
- Bacon segment is estimated to grow with the highest CAGR over the forecast period. The segment's expansion is mostly driven by the growing popularity of bacon as a topping on pizza as it has a smoky and savory flavor.
- The gluten-free segment is anticipated to grow with the fastest CAGR over the forecast period. The rapid growth of the segment is attributed to the increasing preferences of consumers for these products owing to the increasing number of individuals being gluten intolerant.
- The online segment is anticipated to grow with the fastest CAGR over the forecast period. The increasing sale of frozen through online channels due to beneficial factors such as discounts, convenience, and others is aiding in the segment growth.
Table of Contents
Chapter 1. Methodology and Scope
- 1.1. Market Segmentation & Scope
- 1.2. Market Definition
- 1.3. Information Procurement
- 1.3.1. Purchased Database
- 1.3.2. GVR's Internal Database
- 1.3.3. Secondary Products & Third-Party Perspectives
- 1.3.4. Primary Research
- 1.4. Information Analysis
- 1.4.1. Data Analysis Models
- 1.5. Market Formulation & Data Visualization
- 1.6. Data Validation & Publishing
Chapter 2. Executive Summary
- 2.1. Market Outlook
- 2.2. Toppings Outlook
- 2.3. Crust Outlook
- 2.4. Distribution Channel Outlook
- 2.5. Regional Outlook
Chapter 3. U.S. Frozen Pizza Market Variables, Trends & Scope
- 3.1. Market Lineage Outlook
- 3.2. Industry Value Chain Analysis
- 3.2.1. Raw Material Outlook
- 3.2.2. Manufacturing and Technology Outlook
- 3.2.3. Profit Margin Analysis
- 3.3. Market Dynamics
- 3.3.1. Market Driver Analysis
- 3.3.2. Market Restraint Analysis
- 3.3.3. Market Opportunities
- 3.3.4. Market Challenges
- 3.4. Industry Analysis - Porter's Five Forces Analysis
- 3.5. Market Entry Strategies
Chapter 4. Consumer Behavior Analysis
- 4.1. Demographics Analysis
- 4.2. Consumer Trends and Preferences
- 4.3. Factors Affecting Buying Decision
- 4.4. Consumer Product Adoption
- 4.5. Key Observations & Findings
Chapter 5. U.S. Frozen Pizza Market: Toppings Estimates & Trend Analysis
- 5.1. Toppings Movement Analysis & Market Share, 2022 & 2030
- 5.2. Margherita
- 5.2.1. Margherita topping market estimates and forecast, 2017 - 2030 (USD Million)
- 5.3. Cheese/Double Cheese/Four Cheese/Five Cheese
- 5.3.1. Cheese/double cheese/four cheese/five cheese topping market estimates and forecast, 2017 - 2030 (USD Million)
- 5.4. Chicken
- 5.4.1. Chicken topping market estimates and forecast, 2017 - 2030 (USD Million)
- 5.5. Pepperoni
- 5.5.1. Pepperoni topping market estimates and forecast, 2017 - 2030 (USD Million)
- 5.6. Sicilian
- 5.6.1. Sicilian topping market estimates and forecast, 2017 - 2030 (USD Million)
- 5.7. Bacon
- 5.7.1. Bacon topping market estimates and forecast, 2017 - 2030 (USD Million)
- 5.8. Breakfast (Croissant, Sausage, Cinnamon Roll)
- 5.8.1. Breakfast (croissant, sausage, cinnamon roll) topping market estimates and forecast, 2017 - 2030 (USD Million)
- 5.9. Others
- 5.9.1. Others market estimates and forecast, 2017 - 2030 (USD Million)
Chapter 6. U.S. Frozen Pizza Market: Crust Estimates & Trend Analysis
- 6.1. Crust Movement Analysis & Market Share, 2022 & 2030
- 6.2. Thin
- 6.2.1. Thin crust frozen pizza market estimates and forecast, 2017 - 2030 (USD Million)
- 6.3. Regular/Restaurant Style
- 6.3.1. Regular/restaurant style crust frozen pizza market estimates and forecast, 2017 - 2030 (USD Million)
- 6.4. Gluten-free
- 6.4.1. Gluten-free crust frozen pizza market estimates and forecast, 2017 - 2030 (USD Million)
Chapter 7. U.S. Frozen Pizza Market: Distribution Channel Estimates & Trend Analysis
- 7.1. Distribution Channel Movement Analysis & Market Share, 2022 & 2030
- 7.2. Supermarkets & Hypermarkets
- 7.2.1.1. U.S. frozen pizza market estimates and forecast through supermarkets & hypermarkets, 2017 - 2030 (USD Million)
- 7.2.2. Convenience Stores
- 7.2.2.1. U.S. frozen pizza market estimates and forecast through convenience stores, 2017 - 2030 (USD Million)
- 7.3. Specialty Stores
- 7.3.1.1. U.S. frozen pizza market estimates and forecast through specialty stores, 2017 - 2030 (USD Million)
- 7.3.2. Online
- 7.3.2.1. U.S. frozen pizza market estimates and forecast through online channel, 2017 - 2030 (USD Million)
- 7.3.3. Others
- 7.3.3.1. U.S. frozen pizza market estimates and forecast through other distribution channel, 2017 - 2030 (USD Million)
Chapter 8. U.S. Frozen Pizza Market: Regional Estimates & Trend Analysis
- 8.1. Regional Movement Analysis & Market Share, 2022 & 2030
- 8.2. U.S.
- 8.2.1. Market estimates and forecast, 2017 - 2030 (USD Million)
- 8.2.2. Market estimates and forecast, by toppings, 2017 - 2030 (USD Million)
- 8.2.3. Market estimates and forecast, by crust, 2017 - 2030 (USD Million)
- 8.2.4. Market estimates and forecast, by distribution channel, 2017 - 2030 (USD Million)
- 8.2.5. Northeast
- 8.2.5.1. Market estimates and forecast, 2017 - 2030 (USD Million)
- 8.2.5.2. Market estimates and forecast, by toppings, 2017 - 2030 (USD Million)
- 8.2.5.3. Market estimates and forecast, by crust, 2017 - 2030 (USD Million)
- 8.2.5.4. Market estimates and forecast, by distribution channel, 2017 - 2030 (USD Million)
- 8.2.6. Southeast
- 8.2.6.1. Market estimates and forecast, 2017 - 2030 (USD Million)
- 8.2.6.2. Market estimates and forecast, by toppings, 2017 - 2030 (USD Million)
- 8.2.6.3. Market estimates and forecast, by crust, 2017 - 2030 (USD Million)
- 8.2.6.4. Market estimates and forecast, by distribution channel, 2017 - 2030 (USD Million)
- 8.2.7. Southwest
- 8.2.7.1. Market estimates and forecast, 2017 - 2030 (USD Million)
- 8.2.7.2. Market estimates and forecast, by toppings, 2017 - 2030 (USD Million)
- 8.2.7.3. Market estimates and forecast, by crust, 2017 - 2030 (USD Million)
- 8.2.7.4. Market estimates and forecast, by distribution channel, 2017 - 2030 (USD Million)
- 8.2.8. West
- 8.2.8.1. Market estimates and forecast, 2017 - 2030 (USD Million)
- 8.2.8.2. Market estimates and forecast, by toppings, 2017 - 2030 (USD Million)
- 8.2.8.3. Market estimates and forecast, by crust, 2017 - 2030 (USD Million)
- 8.2.8.4. Market estimates and forecast, by distribution channel, 2017 - 2030 (USD Million)
- 8.2.9. Midwest
- 8.2.9.1. Market estimates and forecast, 2017 - 2030 (USD Million)
- 8.2.9.2. Market estimates and forecast, by toppings, 2017 - 2030 (USD Million)
- 8.2.9.3. Market estimates and forecast, by crust, 2017 - 2030 (USD Million)
- 8.2.9.4. Market estimates and forecast, by distribution channel, 2017 - 2030 (USD Million)
Chapter 9. Competitive Analysis
- 9.1. Recent developments & impact analysis, by key market participants
- 9.2. Company Categorization
- 9.3. Participant's Overview
- 9.4. Financial Performance
- 9.5. Toppings Benchmarking
- 9.6. Company Market Share Analysis, 2022 (%)
- 9.7. Company Heat Map Analysis
- 9.8. Strategy Mapping
- 9.9. List of key companies analyzed in this section include:
- 9.9.1. Nestle
- 9.9.2. Amy's Kitchen, Inc.
- 9.9.3. Schwan's Consumer Brands, Inc.
- 9.9.4. Bellisio Foods, Inc.
- 9.9.5. Hansen Foods, LLC
- 9.9.6. One Planet Pizza
- 9.9.7. Dr. Oetker
- 9.9.8. Rich Products Corporation
- 9.9.9. Ajinomoto Foods North America
- 9.9.10. Frozen Specialties Inc.
- 9.9.11. Miracapo Pizza Company
- 9.9.12. Richelieu Foods, Inc.
- 9.9.13. K.T.'s Kitchens Inc.
- 9.9.14. Molinaro's Fine Italian Foods Limited
- 9.9.15. Champion Foods, LLC
- 9.9.16. Lucia's Pizza
- 9.9.17. No Limit, LLC
- 9.9.18. Wegmans Food Markets
- 9.9.19. Screamin' Sicilian Pizza