封面
市场调查报告书
商品编码
1378713

2023-2028 年按广告类型、平台、应用程式和地区分類的应用程式内广告市场报告

In-app Advertising Market Report by Advertising Type, Platform, Application, and Region 2023-2028

出版日期: | 出版商: IMARC | 英文 146 Pages | 商品交期: 2-3个工作天内

价格

抽象的

2022年,全球应用程式内广告市场规模达到1,359亿美元。展望未来, IMARC Group预计到2028年该市场将达到4,077亿美元,2022-2028年复合年增长率(CAGR)为20.1%。

行动应用程式广告是指一种货币化策略,使广告商能够在智慧型手机应用程式上宣传其产品和服务。行动应用程式向网路请求广告,网路使用演算法来即时识别并向用户传送最合适的广告。一些常用的应用程式内广告格式包括横幅、插页式广告、影片单元和富媒体广告。与传统广告相比,应用程式内广告更加用户友好,可以根据用户的要求进行定制,并提供先进的位置定位功能,从而提高消费者的参与度和保留率。

应用程式内广告市场趋势:

高速网路的便利性存取以及智慧型手机和平板电脑的日益普及是推动市场成长的关键因素。近年来,透过智慧型手机中安装的应用程式所使用的资讯量显着增加。製造商和服务提供者透过创新的影片广告宣传他们的产品,以覆盖更广泛的消费者群体并产生品质的潜在客户。此外,行动应用程式的广泛使用来存取社交媒体,以及线上游戏的出现,正在促进市场成长。应用程式内广告商利用行动线上游戏中的广告空间来宣传其产品,同时提供奖励、延长游戏时间和其他好处。此外,实施基于位置的技术来追踪客户和宣传个人化内容是另一个促进成长的因素。广告主可以监控消费者的位置及其偏好,以提供附近可用的产品和服务的有用建议。其他因素,包括宽频服务的普及和快速城市化,特别是在发展中经济体,预计将进一步推动市场发展。

本报告回答的关键问题

  • 全球应用程式内广告市场有多大?
  • 2023-2028年全球应用内广告市场的预期成长率为何?
  • 推动全球应用程式内广告市场的关键因素是什么?
  • COVID-19 对全球应用程式内广告市场有何影响?
  • 全球应用程式内广告市场依广告类型划分是怎样的?
  • 基于该平台的全球应用程式内广告市场的细分如何?
  • 基于应用的全球应用程式内广告市场的细分如何?
  • 全球应用程式内广告市场的主要区域有哪些?
  • 全球应用程式内广告市场的主要参与者/公司有哪些?

目录

第一章:前言

第 2 章:范围与方法

  • 研究目的
  • 利害关係人
  • 资料来源
    • 主要资源
    • 二手资料
  • 市场预测
    • 自下而上的方法
    • 自上而下的方法
  • 预测方法

第 3 章:执行摘要

第 4 章:简介

  • 概述
  • 主要行业趋势

第 5 章:全球应用程式内广告市场

  • 市场概况
  • 市场业绩
  • COVID-19 的影响
  • 市场预测

第 6 章:依广告类型分類的市场区隔

  • 横幅广告
    • 市场走向
    • 市场预测
  • 插页式广告
    • 市场走向
    • 市场预测
  • 富媒体广告
    • 市场走向
    • 市场预测
  • 影片广告
    • 市场走向
    • 市场预测
  • 其他的
    • 市场走向
    • 市场预测

第 7 章:按平台分類的市场区隔

  • 安卓
    • 市场走向
    • 市场预测
  • iOS系统
    • 市场走向
    • 市场预测
  • 其他的
    • 市场走向
    • 市场预测

第 8 章:按应用分類的市场区隔

  • 讯息传递
    • 市场走向
    • 市场预测
  • 娱乐
    • 市场走向
    • 市场预测
  • 赌博
    • 市场走向
    • 市场预测
  • 网上购物
    • 市场走向
    • 市场预测
  • 付款和票务
    • 市场走向
    • 市场预测
  • 其他的
    • 市场走向
    • 市场预测

第 9 章:按地区分類的市场区隔

  • 北美洲
    • 美国
      • 市场走向
      • 市场预测
    • 加拿大
      • 市场走向
      • 市场预测
  • 亚太地区
    • 中国
      • 市场走向
      • 市场预测
    • 日本
      • 市场走向
      • 市场预测
    • 印度
      • 市场走向
      • 市场预测
    • 韩国
      • 市场走向
      • 市场预测
    • 澳洲
      • 市场走向
      • 市场预测
    • 印尼
      • 市场走向
      • 市场预测
    • 其他的
      • 市场走向
      • 市场预测
  • 欧洲
    • 德国
      • 市场走向
      • 市场预测
    • 法国
      • 市场走向
      • 市场预测
    • 英国
      • 市场走向
      • 市场预测
    • 义大利
      • 市场走向
      • 市场预测
    • 西班牙
      • 市场走向
      • 市场预测
    • 俄罗斯
      • 市场走向
      • 市场预测
    • 其他的
      • 市场走向
      • 市场预测
  • 拉丁美洲
    • 巴西
      • 市场走向
      • 市场预测
    • 墨西哥
      • 市场走向
      • 市场预测
    • 其他的
      • 市场走向
      • 市场预测
  • 中东和非洲
    • 市场走向
    • 按国家/地区分類的市场细分
    • 市场预测

第 10 章:SWOT 分析

  • 概述
  • 优势
  • 弱点
  • 机会
  • 威胁

第 11 章:价值链分析

第 12 章:波特五力分析

  • 概述
  • 买家的议价能力
  • 供应商的议价能力
  • 竞争程度
  • 新进入者的威胁
  • 替代品的威胁

第13章:竞争格局

  • 市场结构
  • 关键参与者
  • 关键参与者简介
    • Amobee Inc. (Singapore Telecommunications Limited)
    • Apple Inc.
    • BYYD Inc.
    • Chartboost Inc.
    • Facebook Inc.
    • Flurry Inc. (Verizon Media)
    • Google AdMob (Google Inc.)
    • InMobi (InMobi Pte Ltd.)
    • MoPub Inc. (Twitter)
    • One by AOL (AOL)
    • Tapjoy Inc.
    • Tune Inc.
Product Code: SR112023A2419

Abstract

The global in-app advertising market size reached US$ 135.9 Billion in 2022. Looking forward, IMARC Group expects the market to reach US$ 407.7 Billion by 2028, exhibiting a growth rate (CAGR) of 20.1% during 2022-2028.

Mobile app advertising refers to a monetizing strategy that enables advertisers to promote their products and services on smartphone applications. The mobile app requests an advertisement from the network, which uses an algorithm to identify and deliver the most suitable advertisement to the user in real-time. Some of the commonly used in-app advertisement formats include banners, interstitials, video units and rich media ads. In comparison to the traditional advertisements, in-app ads are more user friendly, can be customized according to the user's requirements and offer advanced location targeting features that improve consumer engagement and retention.

In-app Advertising Market Trends:

Easy accessibility to high-speed internet and the increasing utilization of smartphones and tablets are among the key factors driving the growth of the market. In recent years, the amount of information utilized through the applications installed in smartphones has significantly increased. Manufacturers and service providers promote their products through innovative video ads to reach a broader consumer base and generate quality leads. Furthermore, extensive utilization of mobile applications to access social media, along with the advent of online gaming, is facilitating the market growth. In-app advertisers use ad space available in mobile-based online games to promote their products, while offering rewards, extended game time and other benefits. Additionally, the implementation of location-based technology to track customers and advertise personalized content is acting as another growth-inducing factor. Advertisers can monitor the consumer's location and their preferences to provide useful recommendations about the products and services available nearby. Other factors, including the penetration of broadband services and rapid urbanization, especially in the developing economies, are expected to drive the market further.

Key Market Segmentation:

IMARC Group provides an analysis of the key trends in each sub-segment of the global in-app advertising market report, along with forecasts at the global, regional and country level from 2023-2028. Our report has categorized the market based on advertising type, platform and application.

Breakup by Advertising Type:

Banner Ads

Interstitial Ads

Rich Media Ads

Video Ads

Others

Breakup by Platform:

Android

iOS

Others

Breakup by Application:

Messaging

Entertainment

Gaming

Online Shopping

Payment and Ticketing

Others

Breakup by Region:

North America

United States

Canada

Asia Pacific

China

Japan

India

South Korea

Australia

Indonesia

Others

Europe

Germany

France

United Kingdom

Italy

Spain

Russia

Others

Latin America

Brazil

Mexico

Others

Middle East and Africa

Competitive Landscape:

The competitive landscape of the industry has also been examined with some of the key players being Amobee Inc. (Singapore Telecommunications Limited), Apple Inc., BYYD Inc., Chartboost Inc., Facebook Inc., Flurry Inc. (Verizon Media), Google AdMob (Google Inc.), InMobi (InMobi Pte Ltd.), MoPub Inc. (Twitter), One by AOL (AOL), Tapjoy Inc. and Tune Inc.

Key Questions Answered in This Report

  • 1. How big is the global in-app advertising market?
  • 2. What is the expected growth rate of the global in-app advertising market during 2023-2028?
  • 3. What are the key factors driving the global in-app advertising market?
  • 4. What has been the impact of COVID-19 on the global in-app advertising market?
  • 5. What is the breakup of the global in-app advertising market based on the advertising type?
  • 6. What is the breakup of the global in-app advertising market based on the platform?
  • 7. What is the breakup of the global in-app advertising market based on the application?
  • 8. What are the key regions in the global in-app advertising market?
  • 9. Who are the key players/companies in the global in-app advertising market?

Table of Contents

1 Preface

2 Scope and Methodology

  • 2.1 Objectives of the Study
  • 2.2 Stakeholders
  • 2.3 Data Sources
    • 2.3.1 Primary Sources
    • 2.3.2 Secondary Sources
  • 2.4 Market Estimation
    • 2.4.1 Bottom-Up Approach
    • 2.4.2 Top-Down Approach
  • 2.5 Forecasting Methodology

3 Executive Summary

4 Introduction

  • 4.1 Overview
  • 4.2 Key Industry Trends

5 Global In-app Advertising Market

  • 5.1 Market Overview
  • 5.2 Market Performance
  • 5.3 Impact of COVID-19
  • 5.4 Market Forecast

6 Market Breakup by Advertising Type

  • 6.1 Banner Ads
    • 6.1.1 Market Trends
    • 6.1.2 Market Forecast
  • 6.2 Interstitial Ads
    • 6.2.1 Market Trends
    • 6.2.2 Market Forecast
  • 6.3 Rich Media Ads
    • 6.3.1 Market Trends
    • 6.3.2 Market Forecast
  • 6.4 Video Ads
    • 6.4.1 Market Trends
    • 6.4.2 Market Forecast
  • 6.5 Others
    • 6.5.1 Market Trends
    • 6.5.2 Market Forecast

7 Market Breakup by Platform

  • 7.1 Android
    • 7.1.1 Market Trends
    • 7.1.2 Market Forecast
  • 7.2 iOS
    • 7.2.1 Market Trends
    • 7.2.2 Market Forecast
  • 7.3 Others
    • 7.3.1 Market Trends
    • 7.3.2 Market Forecast

8 Market Breakup by Application

  • 8.1 Messaging
    • 8.1.1 Market Trends
    • 8.1.2 Market Forecast
  • 8.2 Entertainment
    • 8.2.1 Market Trends
    • 8.2.2 Market Forecast
  • 8.3 Gaming
    • 8.3.1 Market Trends
    • 8.3.2 Market Forecast
  • 8.4 Online Shopping
    • 8.4.1 Market Trends
    • 8.4.2 Market Forecast
  • 8.5 Payment and Ticketing
    • 8.5.1 Market Trends
    • 8.5.2 Market Forecast
  • 8.6 Others
    • 8.6.1 Market Trends
    • 8.6.2 Market Forecast

9 Market Breakup by Region

  • 9.1 North America
    • 9.1.1 United States
      • 9.1.1.1 Market Trends
      • 9.1.1.2 Market Forecast
    • 9.1.2 Canada
      • 9.1.2.1 Market Trends
      • 9.1.2.2 Market Forecast
  • 9.2 Asia Pacific
    • 9.2.1 China
      • 9.2.1.1 Market Trends
      • 9.2.1.2 Market Forecast
    • 9.2.2 Japan
      • 9.2.2.1 Market Trends
      • 9.2.2.2 Market Forecast
    • 9.2.3 India
      • 9.2.3.1 Market Trends
      • 9.2.3.2 Market Forecast
    • 9.2.4 South Korea
      • 9.2.4.1 Market Trends
      • 9.2.4.2 Market Forecast
    • 9.2.5 Australia
      • 9.2.5.1 Market Trends
      • 9.2.5.2 Market Forecast
    • 9.2.6 Indonesia
      • 9.2.6.1 Market Trends
      • 9.2.6.2 Market Forecast
    • 9.2.7 Others
      • 9.2.7.1 Market Trends
      • 9.2.7.2 Market Forecast
  • 9.3 Europe
    • 9.3.1 Germany
      • 9.3.1.1 Market Trends
      • 9.3.1.2 Market Forecast
    • 9.3.2 France
      • 9.3.2.1 Market Trends
      • 9.3.2.2 Market Forecast
    • 9.3.3 United Kingdom
      • 9.3.3.1 Market Trends
      • 9.3.3.2 Market Forecast
    • 9.3.4 Italy
      • 9.3.4.1 Market Trends
      • 9.3.4.2 Market Forecast
    • 9.3.5 Spain
      • 9.3.5.1 Market Trends
      • 9.3.5.2 Market Forecast
    • 9.3.6 Russia
      • 9.3.6.1 Market Trends
      • 9.3.6.2 Market Forecast
    • 9.3.7 Others
      • 9.3.7.1 Market Trends
      • 9.3.7.2 Market Forecast
  • 9.4 Latin America
    • 9.4.1 Brazil
      • 9.4.1.1 Market Trends
      • 9.4.1.2 Market Forecast
    • 9.4.2 Mexico
      • 9.4.2.1 Market Trends
      • 9.4.2.2 Market Forecast
    • 9.4.3 Others
      • 9.4.3.1 Market Trends
      • 9.4.3.2 Market Forecast
  • 9.5 Middle East and Africa
    • 9.5.1 Market Trends
    • 9.5.2 Market Breakup by Country
    • 9.5.3 Market Forecast

10 SWOT Analysis

  • 10.1 Overview
  • 10.2 Strengths
  • 10.3 Weaknesses
  • 10.4 Opportunities
  • 10.5 Threats

11 Value Chain Analysis

12 Porters Five Forces Analysis

  • 12.1 Overview
  • 12.2 Bargaining Power of Buyers
  • 12.3 Bargaining Power of Suppliers
  • 12.4 Degree of Competition
  • 12.5 Threat of New Entrants
  • 12.6 Threat of Substitutes

13 Competitive Landscape

  • 13.1 Market Structure
  • 13.2 Key Players
  • 13.3 Profiles of Key Players
    • 13.3.1 Amobee Inc. (Singapore Telecommunications Limited)
      • 13.3.1.1 Company Overview
      • 13.3.1.2 Product Portfolio
    • 13.3.2 Apple Inc.
      • 13.3.2.1 Company Overview
      • 13.3.2.2 Product Portfolio
    • 13.3.3 BYYD Inc.
      • 13.3.3.1 Company Overview
      • 13.3.3.2 Product Portfolio
    • 13.3.4 Chartboost Inc.
      • 13.3.4.1 Company Overview
      • 13.3.4.2 Product Portfolio
    • 13.3.5 Facebook Inc.
      • 13.3.5.1 Company Overview
      • 13.3.5.2 Product Portfolio
    • 13.3.6 Flurry Inc. (Verizon Media)
      • 13.3.6.1 Company Overview
      • 13.3.6.2 Product Portfolio
    • 13.3.7 Google AdMob (Google Inc.)
      • 13.3.7.1 Company Overview
      • 13.3.7.2 Product Portfolio
    • 13.3.8 InMobi (InMobi Pte Ltd.)
      • 13.3.8.1 Company Overview
      • 13.3.8.2 Product Portfolio
    • 13.3.9 MoPub Inc. (Twitter)
      • 13.3.9.1 Company Overview
      • 13.3.9.2 Product Portfolio
    • 13.3.10 One by AOL (AOL)
      • 13.3.10.1 Company Overview
      • 13.3.10.2 Product Portfolio
    • 13.3.11 Tapjoy Inc.
      • 13.3.11.1 Company Overview
      • 13.3.11.2 Product Portfolio
    • 13.3.12 Tune Inc.
      • 13.3.12.1 Company Overview
      • 13.3.12.2 Product Portfolio

List of Figures

  • Figure 1: Global: In-app Advertising Market: Major Drivers and Challenges
  • Figure 2: Global: In-app Advertising Market: Sales Value (in Billion US$), 2017-2022
  • Figure 3: Global: In-app Advertising Market Forecast: Sales Value (in Billion US$), 2023-2028
  • Figure 4: Global: In-app Advertising Market: Breakup by Advertising Type (in %), 2022
  • Figure 5: Global: In-app Advertising Market: Breakup by Platform (in %), 2022
  • Figure 6: Global: In-app Advertising Market: Breakup by Application (in %), 2022
  • Figure 7: Global: In-app Advertising Market: Breakup by Region (in %), 2022
  • Figure 8: Global: In-app Advertising (Banner Ads) Market: Sales Value (in Million US$), 2017 & 2022
  • Figure 9: Global: In-app Advertising (Banner Ads) Market Forecast: Sales Value (in Million US$), 2023-2028
  • Figure 10: Global: In-app Advertising (Interstitial Ads) Market: Sales Value (in Million US$), 2017 & 2022
  • Figure 11: Global: In-app Advertising (Interstitial Ads) Market Forecast: Sales Value (in Million US$), 2023-2028
  • Figure 12: Global: In-app Advertising (Rich Media Ads) Market: Sales Value (in Million US$), 2017 & 2022
  • Figure 13: Global: In-app Advertising (Rich Media Ads) Market Forecast: Sales Value (in Million US$), 2023-2028
  • Figure 14: Global: In-app Advertising (Video Ads) Market: Sales Value (in Million US$), 2017 & 2022
  • Figure 15: Global: In-app Advertising (Video Ads) Market Forecast: Sales Value (in Million US$), 2023-2028
  • Figure 16: Global: In-app Advertising (Other Advertising Types) Market: Sales Value (in Million US$), 2017 & 2022
  • Figure 17: Global: In-app Advertising (Other Advertising Types) Market Forecast: Sales Value (in Million US$), 2023-2028
  • Figure 18: Global: In-app Advertising (Android) Market: Sales Value (in Million US$), 2017 & 2022
  • Figure 19: Global: In-app Advertising (Android) Market Forecast: Sales Value (in Million US$), 2023-2028
  • Figure 20: Global: In-app Advertising (iOS) Market: Sales Value (in Million US$), 2017 & 2022
  • Figure 21: Global: In-app Advertising (iOS) Market Forecast: Sales Value (in Million US$), 2023-2028
  • Figure 22: Global: In-app Advertising (Other Platforms) Market: Sales Value (in Million US$), 2017 & 2022
  • Figure 23: Global: In-app Advertising (Other Platforms) Market Forecast: Sales Value (in Million US$), 2023-2028
  • Figure 24: Global: In-app Advertising (Messaging) Market: Sales Value (in Million US$), 2017 & 2022
  • Figure 25: Global: In-app Advertising (Messaging) Market Forecast: Sales Value (in Million US$), 2023-2028
  • Figure 26: Global: In-app Advertising (Entertainment) Market: Sales Value (in Million US$), 2017 & 2022
  • Figure 27: Global: In-app Advertising (Entertainment) Market Forecast: Sales Value (in Million US$), 2023-2028
  • Figure 28: Global: In-app Advertising (Gaming) Market: Sales Value (in Million US$), 2017 & 2022
  • Figure 29: Global: In-app Advertising (Gaming) Market Forecast: Sales Value (in Million US$), 2023-2028
  • Figure 30: Global: In-app Advertising (Online Shopping) Market: Sales Value (in Million US$), 2017 & 2022
  • Figure 31: Global: In-app Advertising (Online Shopping) Market Forecast: Sales Value (in Million US$), 2023-2028
  • Figure 32: Global: In-app Advertising (Payment and Ticketing) Market: Sales Value (in Million US$), 2017 & 2022
  • Figure 33: Global: In-app Advertising (Payment and Ticketing) Market Forecast: Sales Value (in Million US$), 2023-2028
  • Figure 34: Global: In-app Advertising (Other Applications) Market: Sales Value (in Million US$), 2017 & 2022
  • Figure 35: Global: In-app Advertising (Other Applications) Market Forecast: Sales Value (in Million US$), 2023-2028
  • Figure 36: North America: In-app Advertising Market: Sales Value (in Million US$), 2017 & 2022
  • Figure 37: North America: In-app Advertising Market Forecast: Sales Value (in Million US$), 2023-2028
  • Figure 38: United States: In-app Advertising Market: Sales Value (in Million US$), 2017 & 2022
  • Figure 39: United States: In-app Advertising Market Forecast: Sales Value (in Million US$), 2023-2028
  • Figure 40: Canada: In-app Advertising Market: Sales Value (in Million US$), 2017 & 2022
  • Figure 41: Canada: In-app Advertising Market Forecast: Sales Value (in Million US$), 2023-2028
  • Figure 42: Asia Pacific: In-app Advertising Market: Sales Value (in Million US$), 2017 & 2022
  • Figure 43: Asia Pacific: In-app Advertising Market Forecast: Sales Value (in Million US$), 2023-2028
  • Figure 44: China: In-app Advertising Market: Sales Value (in Million US$), 2017 & 2022
  • Figure 45: China: In-app Advertising Market Forecast: Sales Value (in Million US$), 2023-2028
  • Figure 46: Japan: In-app Advertising Market: Sales Value (in Million US$), 2017 & 2022
  • Figure 47: Japan: In-app Advertising Market Forecast: Sales Value (in Million US$), 2023-2028
  • Figure 48: India: In-app Advertising Market: Sales Value (in Million US$), 2017 & 2022
  • Figure 49: India: In-app Advertising Market Forecast: Sales Value (in Million US$), 2023-2028
  • Figure 50: South Korea: In-app Advertising Market: Sales Value (in Million US$), 2017 & 2022
  • Figure 51: South Korea: In-app Advertising Market Forecast: Sales Value (in Million US$), 2023-2028
  • Figure 52: Australia: In-app Advertising Market: Sales Value (in Million US$), 2017 & 2022
  • Figure 53: Australia: In-app Advertising Market Forecast: Sales Value (in Million US$), 2023-2028
  • Figure 54: Indonesia: In-app Advertising Market: Sales Value (in Million US$), 2017 & 2022
  • Figure 55: Indonesia: In-app Advertising Market Forecast: Sales Value (in Million US$), 2023-2028
  • Figure 56: Others: In-app Advertising Market: Sales Value (in Million US$), 2017 & 2022
  • Figure 57: Others: In-app Advertising Market Forecast: Sales Value (in Million US$), 2023-2028
  • Figure 58: Europe: In-app Advertising Market: Sales Value (in Million US$), 2017 & 2022
  • Figure 59: Europe: In-app Advertising Market Forecast: Sales Value (in Million US$), 2023-2028
  • Figure 60: Germany: In-app Advertising Market: Sales Value (in Million US$), 2017 & 2022
  • Figure 61: Germany: In-app Advertising Market Forecast: Sales Value (in Million US$), 2023-2028
  • Figure 62: France: In-app Advertising Market: Sales Value (in Million US$), 2017 & 2022
  • Figure 63: France: In-app Advertising Market Forecast: Sales Value (in Million US$), 2023-2028
  • Figure 64: United Kingdom: In-app Advertising Market: Sales Value (in Million US$), 2017 & 2022
  • Figure 65: United Kingdom: In-app Advertising Market Forecast: Sales Value (in Million US$), 2023-2028
  • Figure 66: Italy: In-app Advertising Market: Sales Value (in Million US$), 2017 & 2022
  • Figure 67: Italy: In-app Advertising Market Forecast: Sales Value (in Million US$), 2023-2028
  • Figure 68: Spain: In-app Advertising Market: Sales Value (in Million US$), 2017 & 2022
  • Figure 69: Spain: In-app Advertising Market Forecast: Sales Value (in Million US$), 2023-2028
  • Figure 70: Russia: In-app Advertising Market: Sales Value (in Million US$), 2017 & 2022
  • Figure 71: Russia: In-app Advertising Market Forecast: Sales Value (in Million US$), 2023-2028
  • Figure 72: Others: In-app Advertising Market: Sales Value (in Million US$), 2017 & 2022
  • Figure 73: Others: In-app Advertising Market Forecast: Sales Value (in Million US$), 2023-2028
  • Figure 74: Latin America: In-app Advertising Market: Sales Value (in Million US$), 2017 & 2022
  • Figure 75: Latin America: In-app Advertising Market Forecast: Sales Value (in Million US$), 2023-2028
  • Figure 76: Brazil: In-app Advertising Market: Sales Value (in Million US$), 2017 & 2022
  • Figure 77: Brazil: In-app Advertising Market Forecast: Sales Value (in Million US$), 2023-2028
  • Figure 78: Mexico: In-app Advertising Market: Sales Value (in Million US$), 2017 & 2022
  • Figure 79: Mexico: In-app Advertising Market Forecast: Sales Value (in Million US$), 2023-2028
  • Figure 80: Others: In-app Advertising Market: Sales Value (in Million US$), 2017 & 2022
  • Figure 81: Others: In-app Advertising Market Forecast: Sales Value (in Million US$), 2023-2028
  • Figure 82: Middle East and Africa: In-app Advertising Market: Sales Value (in Million US$), 2017 & 2022
  • Figure 83: Middle East and Africa: In-app Advertising Market Forecast: Sales Value (in Million US$), 2023-2028
  • Figure 84: Global: In-app Advertising Industry: SWOT Analysis
  • Figure 85: Global: In-app Advertising Industry: Value Chain Analysis
  • Figure 86: Global: In-app Advertising Industry: Porter's Five Forces Analysis

List of Tables

  • Table 1: Global: In-app Advertising Market: Key Industry Highlights, 2022 and 2028
  • Table 2: Global: In-app Advertising Market Forecast: Breakup by Advertising Type (in Million US$), 2023-2028
  • Table 3: Global: In-app Advertising Market Forecast: Breakup by Platform (in Million US$), 2023-2028
  • Table 4: Global: In-app Advertising Market Forecast: Breakup by Application (in Million US$), 2023-2028
  • Table 5: Global: In-app Advertising Market Forecast: Breakup by Region (in Million US$), 2023-2028
  • Table 6: Global: In-app Advertising Market: Competitive Structure
  • Table 7: Global: In-app Advertising Market: Key Players