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2024-2032 年按技术、应用、垂直产业和地区分類的空中测试市场报告Over-the-Air Testing Market Report by Technology, Application, Industry Vertical, and Region 2024-2032 |
2023 年全球无线 (OTA) 测试市场规模达到 24 亿美元。展望未来, IMARC Group预计到 2032 年该市场将达到 47 亿美元,2024 年复合年增长率 (CAGR) 为 7.3% -2032。无线网路日益复杂,物联网(IoT)生态系统不断扩大,以及智慧型手机、平板电脑、穿戴式装置、电脑和智慧家电的使用率不断提高,是推动市场发展的主要因素。
空中下载(OTA)测试是一种与无线技术评估相关的方法。它包括对智慧型手机、物联网 (IoT) 设备和连网车辆等无线设备的性能、功能和标准合规性进行评估,所有这些评估均透过远端无线方式进行。它评估讯号强度、资料吞吐量、天线效率和电磁相容性等多个方面,以确保最佳的无线连接和用户体验。它模拟现实世界的使用场景,并能够对设备在各种条件下的功能进行全面评估。
目前,人们越来越关注增强用户体验和避免潜在的安全漏洞,这正在支持市场的成长。除此之外,第五代(5G)技术的不断涌现,以及对高速网路服务的需求不断增长,正在加强市场的成长。与此相适应,对连网车辆和自动驾驶技术进行 OTA 测试的需求不断增长,以评估这些车辆的通讯能力并确保资讯娱乐、导航和车辆间通讯等功能的安全可靠的连接。对市场产生积极影响。除此之外,越来越多地采用 OTA 测试来实现设备的远端监控和管理,并最大限度地减少更新和诊断的实体存取需求,这为行业投资者提供了利润丰厚的成长机会。
无线设备的利用率不断提高
对智慧型手机、笔记型电脑、个人电脑 (PC)、穿戴式装置、平板电脑和智慧家电等众多无线设备的需求不断增长,推动了市场的成长。此外,消费者越来越依赖这些设备进行通讯和执行各种任务。人们更喜欢增强的连接性和最佳的性能来提高生产力。此外,第五代 (5G) 技术的出现提高了速度和连接性。然而,由于更高的频率和多样化的网路架构,它也带来了复杂的挑战。 OTA 测试透过评估装置在新的 5G 环境中无缝运作的能力来应对这些挑战。製造商和服务提供者正在确保他们的设备不仅支援 5G,而且还能为消费者带来更多好处。
无线网路的复杂度不断增加
现代无线网路的复杂性包括多个频段、先进的调变方案和复杂的天线设计,需要严格的测试。此外,OTA 测试对于评估设备有效应对复杂情况的能力也很有必要。此外,多个组织还实施了严格的行业标准,以强制规定无线设备的特定性能基准。除此之外,OTA 测试可确保这些装置符合标准并增强整个无线生态系统的相容性。此外,製造商和开发商依靠这种测试方法来确保设备符合行业规范并防止任何潜在问题,这支持了市场的成长。
物联网 (IoT) 生态系的扩展
由于物联网 (IoT) 的扩张,从穿戴式装置、家庭自动化系统到工业感测器等各种设备的利用率不断增加,推动了市场的成长。与此相一致的是,这些设备以无线方式进行通信,并且经常以无缝连接和可靠的性能相互交互。 OTA 测试解决了物联网带来的独特挑战,例如设备需要在各种环境中运作并保持能源效率。除此之外,OTA测试确保的可靠性对于维持物联网市场的成长至关重要。製造商和物联网开发人员优先考虑提供在不同用例和场景中可靠且一致地运行的产品。
The global over-the-air (OTA) testing market size reached US$ 2.4 Billion in 2023. Looking forward, IMARC Group expects the market to reach US$ 4.7 Billion by 2032, exhibiting a growth rate (CAGR) of 7.3% during 2024-2032. The rising complexities in wireless networks, expansion of the Internet of Things (IoT) ecosystem, and increasing utilization of smartphones, tablets, wearables, computers, and smart home appliances are some of the major factors propelling the market.
Over-the-air (OTA) testing is a method related to wireless technology evaluation. It comprises the assessment of wireless devices, such as smartphones, the Internet of Things (IoT) devices, and connected vehicles for their performance, functionality, and compliance with standards, all conducted remotely and wirelessly. It evaluates several aspects, such as signal strength, data throughput, antenna efficiency, and electromagnetic compatibility, to ensure optimal wireless connectivity and user experience. It simulates real-world usage scenarios and enables a comprehensive assessment of the capabilities of devices across various conditions.
At present, the rising focus on enhanced user experience and avoiding potential security vulnerabilities is supporting the growth of the market. Besides this, the increasing emergence of fifth generation (5G) technology, along with the rising demand for high-speed internet services, is strengthening the growth of the market. In line with this, the growing demand for OTA testing in connected vehicles and autonomous driving technology in assessing the communication capabilities of these vehicles and ensuring safe and reliable connectivity for features, such as infotainment, navigation, and vehicle-to-vehicle communication, is positively influencing the market. Apart from this, the increasing adoption of OTA testing to enable remote monitoring and management of devices and minimize the need for physical access for updates and diagnostics is offering lucrative growth opportunities to industry investors.
Rising utilization of wireless devices
The rising demand for numerous wireless devices, such as smartphones, laptops, personal computers (PCs), wearables, tablets, and smart home appliances, is contributing to the growth of the market. In addition, consumers are increasingly relying on these devices for communication and various tasks. People are preferring enhanced connectivity and optimal performance to achieve improved productivity. Furthermore, the emergence of fifth generation (5G) technology provides increased speed and connectivity. However, it also presents complex challenges due to higher frequencies and diverse network architectures. OTA testing addresses these challenges by evaluating the ability of devices to function seamlessly within the new 5G landscape. Manufacturers and service providers are ensuring that their devices not only support 5G but also deliver enhanced benefits to consumers.
Increasing complexities in wireless networks
The complex nature of modern wireless networks comprises multiple frequency bands, advanced modulation schemes, and complicated antenna designs, that require rigorous testing. In addition, OTA testing becomes necessary in assessing the ability of a device to navigate complexities effectively. Moreover, stringent industry standards are implemented by several organizations to mandate specific performance benchmarks for wireless devices. Apart from this, OTA testing ensures that these devices meet the standards and enhances compatibility across the wireless ecosystem. Furthermore, manufacturers and developers rely on this testing method to guarantee the adherence of devices to industry norms and to prevent any potential issues, which is supporting the growth of the market.
Expansion of the Internet of Things (IoT) ecosystem
The increasing utilization of a diverse range of devices from wearables and home automation systems to industrial sensors due to the expansion of the Internet of Things (IoT), is contributing to the growth of the market. In line with this, these devices communicate wirelessly and often interact with each other with seamless connectivity and reliable performance. OTA testing addresses the unique challenges posed by the IoT, such as the need for devices to function in various environments and maintain energy efficiency. Apart from this, the reliability ensured by OTA testing is crucial in maintaining the growth of the IoT market. Manufacturers and IoT developers prioritize delivering products that function reliably and consistently across different use cases and scenarios.
IMARC Group provides an analysis of the key trends in each segment of the global over-the-air (OTA) testing market report, along with forecasts at the global, regional and country levels from 2024-2032. Our report has categorized the market based on technology, application and industry vertical.
Cellular
Bluetooth
Wi-Fi
Cellular represents the largest market segment
The report has provided a detailed breakup and analysis of the market based on the technology. This includes cellular, Bluetooth, and Wi-Fi. According to the report, cellular represented the largest segment. Cellular technology comprises evaluating the performance of wireless devices, such as smartphones and tablets, across different generations of cellular networks like third generation 3G), fourth generation (4G) LTE, and fifth generation (5G). This testing focuses on critical parameters, such as signal strength, data transfer speeds, and network handover efficiency. Moreover, it ensures that devices maintain consistent connectivity and data transmission quality under varying network conditions. Manufacturers and service providers rely on cellular OTA testing to validate the ability of the devices to deliver seamless connectivity and enhance user experiences across diverse network environments.
Mobile Payment System
Home Automation
Utilities Management System
Traffic Control System
Others
Mobile payment system accounts for the majority of the market share
The report has provided a detailed breakup and analysis of the market based on the application. This includes mobile payment system, home automation, utilities management system, traffic control system, and others. According to the report, mobile payment system represented the largest segment. Mobile payment systems involve assessing the performance and security of mobile devices used for contactless payments and digital wallets. It evaluates the ability of the device to securely transmit payment data over wireless networks and ensure encryption protocols. This testing validates seamless communication between mobile devices and point-of-sale (POS) terminals and verifies that transactions occur accurately. OTA testing assists in enhancing user trust and safeguarding sensitive financial information. It also aids in maintaining the integrity of mobile payment systems and assuring both businesses and consumers that their transactions are secure, reliable, and resistant to potential threats.
Aerospace and Defense
Consumer Electronics
Automotive
Logistics and Transportation
Healthcare
The report has provided a detailed breakup and analysis of the market based on the application. This includes aerospace and defense, consumer electronics, automotive, logistics and transportation, and healthcare.
In the aerospace and defense industry, OTA testing plays a vital role in ensuring the reliability and resilience of communication systems within aircraft and defense equipment. This involves evaluating the performance of devices in challenging electromagnetic environments and extreme conditions. OTA testing verifies that communication systems maintain connectivity, data integrity, and security, which are crucial for mission-critical operations. In addition, the rising demand for OTA testing in the aerospace and defense industry for maintaining operational efficiency and safety is propelling the growth of the market.
In the consumer electronics sector, OTA testing is integral for assessing the connectivity and performance of devices like smartphones, tablets, wearables, and smart home appliances. This testing ensures that devices meet user expectations by providing consistent wireless connectivity, optimal data speeds, and reliable functionality across diverse usage scenarios. Apart from this, it validates that devices seamlessly connect to Wi-Fi, cellular networks, and other wireless technologies to enhance user experiences and satisfaction.
Automotive OTA testing evaluates communication systems within vehicles and ensures functionalities, such as infotainment, vehicle-to-vehicle (V2V) communication, and telematics. In addition, it guarantees that wireless systems function reliably and securely to enhance safety, navigation, and user experience. Moreover, the rising adoption of OTA testing in autonomous vehicles is strengthening the growth of the market.
North America
United States
Canada
Asia-Pacific
China
Japan
India
South Korea
Australia
Indonesia
Others
Europe
Germany
France
United Kingdom
Italy
Spain
Russia
Others
Latin America
Brazil
Mexico
Others
Middle East and Africa
North America exhibits a clear dominance, accounting for the largest over-the-air (OTA) testing market share
The report has also provided a comprehensive analysis of all the major regional markets, which include North America (the United States and Canada); Asia Pacific (China, Japan, India, South Korea, Australia, Indonesia, and others); Europe (Germany, France, the United Kingdom, Italy, Spain, Russia, and others); Latin America (Brazil, Mexico, and others); and the Middle East and Africa. According to the report, North America accounted for the largest market share.
North America held the biggest market share due to continuous advancements in wireless communication. In addition, the rising adoption of various electronic devices among individuals is strengthening the growth of the market in the region. Besides this, the increasing demand for OTA testing to ensure the seamless integration of devices within the new network landscape is offering a positive market outlook. In line with this, the rising adoption of automotive technologies is supporting the growth of the market in the North America region.
Major players in the industry are investing in various testing methodologies and equipment to evaluate devices under diverse real-world conditions. This includes testing devices in different environments, signal strengths, and interference scenarios to replicate user experiences accurately. In addition, they are focusing on testing devices for their compatibility and performance within these advanced networks. They are also ensuring that devices can harness the full potential of 5G technology. Apart from this, key players are tailoring their services to meet the specific needs of different industries, such as automotive, aerospace, consumer electronics, and healthcare, by providing industry-specific testing protocols and scenarios to ensure accurate evaluation.
Anritsu Corporation
BluFlux LLC
Bureau Veritas
CETECOM GmbH (RWTUV e.V.)
Element Materials Technology
Eurofins Scientific SE
Intertek Group plc
Keysight Technologies
Microwave Vision Group (MVG)
Rohde & Schwarz GmbH & Co KG
SGS S.A.
UL Solutions
In June 2022, Anritsu Company partnered with AeroGT Labs to provide best-in-class 5G multiple-in multiple-out (MIMO) over-the-air (OTA) test platforms to characterize, test, and optimize antennas. The platforms perform single- or multiple-use antenna performance and reliability tests on products, such as vehicles, mobile devices, and similar designs, in a simulated environment before commercialization.
In 2020, Verkotan Selects PWC Technology from Rohde & Schwarz for 5G NR OTA Base Station Testing. Rohde & Schwarz has expanded its 5G NR testing portfolio with the R&S PWC200, developed for 5G massive MIMO base station testing for both production and research and development (R&D).
In 2020, MVG launched STARWAVE, shaping the future of 5G mmWave OTA testing to create accurate direct far-field conditions in a compact system.