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市场调查报告书
商品编码
1467546

2024-2032 年按组件、接触点、部署、组织规模、应用程式、行业垂直和区域分類的客户旅程分析市场报告

Customer Journey Analytics Market Report by Component, Touchpoint, Deployment, Organization Size, Application, Industry Vertical, and Region 2024-2032
出版日期: | 出版商: IMARC | 英文 135 Pages | 商品交期: 2-3个工作天内

价格

2023 年，全球IMARC Group旅程分析市场规模达到 130 亿美元。

客户旅程分析是指分析和追踪客户旅程中每个接触点的客户体验的过程。它涉及获取、激活和采用作为其三个主要阶段。它被组织和企业广泛使用，以提供对客户行为的即时洞察。客户旅程分析包含高阶分析方法，例如客户细分、预测分析和即时分析。它将来自每个管道的资料组合到一个介面中，有助于透过整体视图做出更好的决策。它还有助于预测客户行为、改善消费者体验、增加收入并促进客户获取。因此，它广泛应用于电信、医疗保健、酒店、旅游以及银行、金融服务和保险 (BFSI) 行业。

客户旅程分析市场趋势：

全球数位化的兴起正在为市场成长创造积极的前景。除此之外，越来越需要将资讯转换为数位形式以获得支持各个组织策略决策的见解，这有利于市场的成长。此外，广泛采用产品来执行流量和电子商务分析正在推动市场的发展。除此之外，各种技术进步，例如人工智慧（AI）的集成，有助于在客户旅程中提供智慧、便利和知情的客户体验，正在为市场成长提供动力。此外，零售和电子商务行业对跨多个管道即时追踪客户旅程的产品需求不断增长，以及个人化全通路体验的引入正在对市场成长产生积极影响。其他因素，包括分析软体在各行业的广泛采用、智慧型手机的普及率不断提高，以及跨多个平台一致客户支援的需求不断增长，预计将进一步推动市场发展。

本报告回答的关键问题

  • 2023 年全球顾客旅程分析市场规模有多大？
  • 2024-2032 年全球顾客旅程分析市场的预期成长率为何？
  • 推动全球客户旅程分析市场的关键因素是什么？
  • COVID-19 对全球客户旅程分析市场有何影响？
  • 基于组件的全球客户旅程分析市场的细分是什么？
  • 基于接触点的全球客户旅程分析市场的细分是什么？
  • 基于部署的全球客户旅程分析市场的细分是什么？
  • 基于应用程式的全球客户旅程分析市场的细分是什么？
  • 基于垂直产业的全球客户旅程分析市场的细分是什么？
  • 全球客户旅程分析市场的关键区域有哪些？
  • 谁是全球客户旅程分析市场的主要参与者/公司？

目录

第一章：前言

第 2 章：范围与方法

  • 研究目的
  • 利害关係人
  • 资料来源
    • 主要资源
    • 二手资料
  • 市场预测
    • 自下而上的方法
    • 自上而下的方法
  • 预测方法

第 3 章：执行摘要

第 4 章：简介

  • 概述
  • 主要行业趋势

第 5 章：全球客户旅程分析市场

  • 市场概况
  • 市场业绩
  • COVID-19 的影响
  • 市场预测

第 6 章：市场区隔：按组成部分

  • 解决方案
    • 市场走向
    • 市场预测
  • 服务
    • 市场走向
    • 市场预测

第 7 章：市场区隔：按接触点

  • 网路
    • 市场走向
    • 市场预测
  • 社群媒体
    • 市场走向
    • 市场预测
  • 移动的
    • 市场走向
    • 市场预测
  • 电子邮件
    • 市场走向
    • 市场预测
  • 分店及专卖店
    • 市场走向
    • 市场预测
  • 呼叫中心
    • 市场走向
    • 市场预测
  • 其他的
    • 市场走向
    • 市场预测

第 8 章：市场区隔：依部署

  • 本地
    • 市场走向
    • 市场预测
  • 基于云端
    • 市场走向
    • 市场预测

第 9 章：市场区隔：依组织规模

  • 大型企业
    • 市场走向
    • 市场预测
  • 中小企业
    • 市场走向
    • 市场预测

第 10 章：市场区隔：按应用

  • 客户区隔与目标定位
    • 市场走向
    • 市场预测
  • 客户行为分析
    • 市场走向
    • 市场预测
  • 客户流失分析
    • 市场走向
    • 市场预测
  • 品牌管理
    • 市场走向
    • 市场预测
  • 活动管理
    • 市场走向
    • 市场预测
  • 产品管理
    • 市场走向
    • 市场预测
  • 其他的
    • 市场走向
    • 市场预测

第 11 章：市场区隔：依垂直产业

  • BFSI
    • 市场走向
    • 市场预测
  • 资讯科技和电信
    • 市场走向
    • 市场预测
  • 零售与电子商务
    • 市场走向
    • 市场预测
  • 卫生保健
    • 市场走向
    • 市场预测
  • 媒体和娱乐
    • 市场走向
    • 市场预测
  • 旅行和招待
    • 市场走向
    • 市场预测
  • 其他的
    • 市场走向
    • 市场预测

第 12 章：市场区隔：按地区

  • 北美洲
    • 美国
      • 市场走向
      • 市场预测
    • 加拿大
      • 市场走向
      • 市场预测
  • 亚太
    • 中国
      • 市场走向
      • 市场预测
    • 日本
      • 市场走向
      • 市场预测
    • 印度
      • 市场走向
      • 市场预测
    • 韩国
      • 市场走向
      • 市场预测
    • 澳洲
      • 市场走向
      • 市场预测
    • 印尼
      • 市场走向
      • 市场预测
    • 其他的
      • 市场走向
      • 市场预测
  • 欧洲
    • 德国
      • 市场走向
      • 市场预测
    • 法国
      • 市场走向
      • 市场预测
    • 英国
      • 市场走向
      • 市场预测
    • 义大利
      • 市场走向
      • 市场预测
    • 西班牙
      • 市场走向
      • 市场预测
    • 俄罗斯
      • 市场走向
      • 市场预测
    • 其他的
      • 市场走向
      • 市场预测
  • 拉丁美洲
    • 巴西
      • 市场走向
      • 市场预测
    • 墨西哥
      • 市场走向
      • 市场预测
    • 其他的
      • 市场走向
      • 市场预测
  • 中东和非洲
    • 市场走向
    • 市场细分：按国家/地区
    • 市场预测

第 13 章：SWOT 分析

  • 概述
  • 优势
  • 弱点
  • 机会
  • 威胁

第 14 章：价值链分析

第 15 章：波特五力分析

  • 概述
  • 买家的议价能力
  • 供应商的议价能力
  • 竞争程度
  • 新进入者的威胁
  • 替代品的威胁

第 16 章：价格分析

第17章：竞争格局

  • 市场结构
  • 关键参与者
  • 关键参与者简介
    • Adobe Inc.
    • Callminer Inc.
    • Cisco Systems Inc.
    • Genesys Telecommunications Laboratories Inc.
    • Google LLC (Alphabet Inc.)
    • International Business Machines Corporation
    • Microsoft Corporation
    • NICE Ltd.
    • Oracle Corporation
    • Salesforce Inc.
    • SAP SE
    • Teradata Corporation
    • Verint Systems Inc.
Product Code: SR112024A5921

The global customer journey analytics market size reached US$ 13.0 Billion in 2023. Looking forward, IMARC Group expects the market to reach US$ 48.6 Billion by 2032, exhibiting a growth rate (CAGR) of 15.4% during 2024-2032.

Customer journey analytics refers to the process of analyzing and tracking customer experience across every touchpoint in the customer journey. It involves acquisition, activation and adoption as its three main stages. It is widely used by organizations and enterprises to provide real-time insights into customer behavior. Customer journey analytics encompasses advanced analytics methods, such as customer segmentation, predictive analytics and real-time analytics. It combines data from every channel into a single interface that assists in making better decisions with a holistic view. It also aids in predicting customer behavior, improving consumer experience, increasing revenue and boosting customer acquisition. As a result, it is widely used across telecommunications, healthcare, hospitality, travel, and banking, financial services and insurance (BFSI) industries.

Customer Journey Analytics Market Trends:

The emergence of digitalization across the globe is creating a positive outlook for market growth. In addition to this, the increasing need to convert information into digital form to gain insights that support strategic decision-making in various organizations is favoring the market growth. Moreover, the widespread product adoption to perform traffic and e-commerce analytics is driving the development of the market. Apart from this, various technological advancements, such as the integration of artificial intelligence (AI) that assists in providing intelligent, convenient and informed customer experience during the customer journey, are providing an impetus to the market growth. Furthermore, the increasing product demand in the retail and e-commerce industries to track the customer journey across multiple channels in real-time and the introduction of personalized omnichannel experience is positively impacting the market growth. Other factors, including widespread adoption of analytics software in various industries, increasing penetration of smartphones, and the growing demand for consistent customer support across multiple platforms, are anticipated to drive the market further.

Key Market Segmentation:

IMARC Group provides an analysis of the key trends in each sub-segment of the global customer journey analytics market report, along with forecasts at the global, regional and country level from 2024-2032. Our report has categorized the market based on component, touchpoint, deployment, organization size, application and industry vertical.

Breakup by Component:

Solution

Services

Breakup by Touchpoint:

Web

Social Media

Mobile

Email

Branch and Store

Call Center

Others

Breakup by Deployment:

On-premises

Cloud-based

Breakup by Organization Size:

Large Enterprises

Small and Medium-sized Enterprises

Breakup by Application:

Customer Segmentation and Targeting

Customer Behavioral Analysis

Customer Churn Analysis

Brand Management

Campaign Management

Product Management

Others

Breakup by Industry Vertical:

BFSI

IT and Telecommunications

Retail and E-Commerce

Healthcare

Media and Entertainment

Travel and hospitality

Others

Breakup by Region:

North America

United States

Canada

Asia-Pacific

China

Japan

India

South Korea

Australia

Indonesia

Others

Europe

Germany

France

United Kingdom

Italy

Spain

Russia

Others

Latin America

Brazil

Mexico

Others

Middle East and Africa

Competitive Landscape:

The competitive landscape of the industry has also been examined along with the profiles of the key players being Adobe Inc., Callminer Inc., Cisco Systems Inc., Genesys Telecommunications Laboratories Inc., Google LLC (Alphabet Inc.), International Business Machines Corporation, Microsoft Corporation, NICE Ltd., Oracle Corporation, Salesforce Inc., SAP SE, Teradata Corporation and Verint Systems Inc.

Key Questions Answered in This Report

  • 1. What was the size of the global customer journey analytics market in 2023?
  • 2. What is the expected growth rate of the global customer journey analytics market during 2024-2032?
  • 3. What are the key factors driving the global customer journey analytics market?
  • 4. What has been the impact of COVID-19 on the global customer journey analytics market?
  • 5. What is the breakup of the global customer journey analytics market based on the component?
  • 6. What is the breakup of the global customer journey analytics market based on the touchpoint?
  • 7. What is the breakup of the global customer journey analytics market based on the deployment?
  • 8. What is the breakup of the global customer journey analytics market based on application?
  • 9. What is the breakup of the global customer journey analytics market based on the industry vertical?
  • 10. What are the key regions in the global customer journey analytics market?
  • 11. Who are the key players/companies in the global customer journey analytics market?

Table of Contents

1 Preface

2 Scope and Methodology

  • 2.1 Objectives of the Study
  • 2.2 Stakeholders
  • 2.3 Data Sources
    • 2.3.1 Primary Sources
    • 2.3.2 Secondary Sources
  • 2.4 Market Estimation
    • 2.4.1 Bottom-Up Approach
    • 2.4.2 Top-Down Approach
  • 2.5 Forecasting Methodology

3 Executive Summary

4 Introduction

  • 4.1 Overview
  • 4.2 Key Industry Trends

5 Global Customer Journey Analytics Market

  • 5.1 Market Overview
  • 5.2 Market Performance
  • 5.3 Impact of COVID-19
  • 5.4 Market Forecast

6 Market Breakup by Component

  • 6.1 Solution
    • 6.1.1 Market Trends
    • 6.1.2 Market Forecast
  • 6.2 Services
    • 6.2.1 Market Trends
    • 6.2.2 Market Forecast

7 Market Breakup by Touchpoint

  • 7.1 Web
    • 7.1.1 Market Trends
    • 7.1.2 Market Forecast
  • 7.2 Social Media
    • 7.2.1 Market Trends
    • 7.2.2 Market Forecast
  • 7.3 Mobile
    • 7.3.1 Market Trends
    • 7.3.2 Market Forecast
  • 7.4 Email
    • 7.4.1 Market Trends
    • 7.4.2 Market Forecast
  • 7.5 Branch and Store
    • 7.5.1 Market Trends
    • 7.5.2 Market Forecast
  • 7.6 Call Center
    • 7.6.1 Market Trends
    • 7.6.2 Market Forecast
  • 7.7 Others
    • 7.7.1 Market Trends
    • 7.7.2 Market Forecast

8 Market Breakup by Deployment

  • 8.1 On-premises
    • 8.1.1 Market Trends
    • 8.1.2 Market Forecast
  • 8.2 Cloud-based
    • 8.2.1 Market Trends
    • 8.2.2 Market Forecast

9 Market Breakup by Organization Size

  • 9.1 Large Enterprises
    • 9.1.1 Market Trends
    • 9.1.2 Market Forecast
  • 9.2 Small and Medium-sized Enterprises
    • 9.2.1 Market Trends
    • 9.2.2 Market Forecast

10 Market Breakup by Application

  • 10.1 Customer Segmentation and Targeting
    • 10.1.1 Market Trends
    • 10.1.2 Market Forecast
  • 10.2 Customer Behavioral Analysis
    • 10.2.1 Market Trends
    • 10.2.2 Market Forecast
  • 10.3 Customer Churn Analysis
    • 10.3.1 Market Trends
    • 10.3.2 Market Forecast
  • 10.4 Brand Management
    • 10.4.1 Market Trends
    • 10.4.2 Market Forecast
  • 10.5 Campaign Management
    • 10.5.1 Market Trends
    • 10.5.2 Market Forecast
  • 10.6 Product Management
    • 10.6.1 Market Trends
    • 10.6.2 Market Forecast
  • 10.7 Others
    • 10.7.1 Market Trends
    • 10.7.2 Market Forecast

11 Market Breakup by Industry Vertical

  • 11.1 BFSI
    • 11.1.1 Market Trends
    • 11.1.2 Market Forecast
  • 11.2 IT and Telecommunications
    • 11.2.1 Market Trends
    • 11.2.2 Market Forecast
  • 11.3 Retail and E-Commerce
    • 11.3.1 Market Trends
    • 11.3.2 Market Forecast
  • 11.4 Healthcare
    • 11.4.1 Market Trends
    • 11.4.2 Market Forecast
  • 11.5 Media and Entertainment
    • 11.5.1 Market Trends
    • 11.5.2 Market Forecast
  • 11.6 Travel and hospitality
    • 11.6.1 Market Trends
    • 11.6.2 Market Forecast
  • 11.7 Others
    • 11.7.1 Market Trends
    • 11.7.2 Market Forecast

12 Market Breakup by Region

  • 12.1 North America
    • 12.1.1 United States
      • 12.1.1.1 Market Trends
      • 12.1.1.2 Market Forecast
    • 12.1.2 Canada
      • 12.1.2.1 Market Trends
      • 12.1.2.2 Market Forecast
  • 12.2 Asia-Pacific
    • 12.2.1 China
      • 12.2.1.1 Market Trends
      • 12.2.1.2 Market Forecast
    • 12.2.2 Japan
      • 12.2.2.1 Market Trends
      • 12.2.2.2 Market Forecast
    • 12.2.3 India
      • 12.2.3.1 Market Trends
      • 12.2.3.2 Market Forecast
    • 12.2.4 South Korea
      • 12.2.4.1 Market Trends
      • 12.2.4.2 Market Forecast
    • 12.2.5 Australia
      • 12.2.5.1 Market Trends
      • 12.2.5.2 Market Forecast
    • 12.2.6 Indonesia
      • 12.2.6.1 Market Trends
      • 12.2.6.2 Market Forecast
    • 12.2.7 Others
      • 12.2.7.1 Market Trends
      • 12.2.7.2 Market Forecast
  • 12.3 Europe
    • 12.3.1 Germany
      • 12.3.1.1 Market Trends
      • 12.3.1.2 Market Forecast
    • 12.3.2 France
      • 12.3.2.1 Market Trends
      • 12.3.2.2 Market Forecast
    • 12.3.3 United Kingdom
      • 12.3.3.1 Market Trends
      • 12.3.3.2 Market Forecast
    • 12.3.4 Italy
      • 12.3.4.1 Market Trends
      • 12.3.4.2 Market Forecast
    • 12.3.5 Spain
      • 12.3.5.1 Market Trends
      • 12.3.5.2 Market Forecast
    • 12.3.6 Russia
      • 12.3.6.1 Market Trends
      • 12.3.6.2 Market Forecast
    • 12.3.7 Others
      • 12.3.7.1 Market Trends
      • 12.3.7.2 Market Forecast
  • 12.4 Latin America
    • 12.4.1 Brazil
      • 12.4.1.1 Market Trends
      • 12.4.1.2 Market Forecast
    • 12.4.2 Mexico
      • 12.4.2.1 Market Trends
      • 12.4.2.2 Market Forecast
    • 12.4.3 Others
      • 12.4.3.1 Market Trends
      • 12.4.3.2 Market Forecast
  • 12.5 Middle East and Africa
    • 12.5.1 Market Trends
    • 12.5.2 Market Breakup by Country
    • 12.5.3 Market Forecast

13 SWOT Analysis

  • 13.1 Overview
  • 13.2 Strengths
  • 13.3 Weaknesses
  • 13.4 Opportunities
  • 13.5 Threats

14 Value Chain Analysis

15 Porters Five Forces Analysis

  • 15.1 Overview
  • 15.2 Bargaining Power of Buyers
  • 15.3 Bargaining Power of Suppliers
  • 15.4 Degree of Competition
  • 15.5 Threat of New Entrants
  • 15.6 Threat of Substitutes

16 Price Analysis

17 Competitive Landscape

  • 17.1 Market Structure
  • 17.2 Key Players
  • 17.3 Profiles of Key Players
    • 17.3.1 Adobe Inc.
      • 17.3.1.1 Company Overview
      • 17.3.1.2 Product Portfolio
      • 17.3.1.3 Financials
      • 17.3.1.4 SWOT Analysis
    • 17.3.2 Callminer Inc.
      • 17.3.2.1 Company Overview
      • 17.3.2.2 Product Portfolio
    • 17.3.3 Cisco Systems Inc.
      • 17.3.3.1 Company Overview
      • 17.3.3.2 Product Portfolio
      • 17.3.3.3 Financials
      • 17.3.3.4 SWOT Analysis
    • 17.3.4 Genesys Telecommunications Laboratories Inc.
      • 17.3.4.1 Company Overview
      • 17.3.4.2 Product Portfolio
    • 17.3.5 Google LLC (Alphabet Inc.)
      • 17.3.5.1 Company Overview
      • 17.3.5.2 Product Portfolio
    • 17.3.6 International Business Machines Corporation
      • 17.3.6.1 Company Overview
      • 17.3.6.2 Product Portfolio
      • 17.3.6.3 Financials
      • 17.3.6.4 SWOT Analysis
    • 17.3.7 Microsoft Corporation
      • 17.3.7.1 Company Overview
      • 17.3.7.2 Product Portfolio
      • 17.3.7.3 Financials
      • 17.3.7.4 SWOT Analysis
    • 17.3.8 NICE Ltd.
      • 17.3.8.1 Company Overview
      • 17.3.8.2 Product Portfolio
      • 17.3.8.3 Financials
      • 17.3.8.4 SWOT Analysis
    • 17.3.9 Oracle Corporation
      • 17.3.9.1 Company Overview
      • 17.3.9.2 Product Portfolio
      • 17.3.9.3 Financials
      • 17.3.9.4 SWOT Analysis
    • 17.3.10 Salesforce Inc.
      • 17.3.10.1 Company Overview
      • 17.3.10.2 Product Portfolio
      • 17.3.10.3 Financials
      • 17.3.10.4 SWOT Analysis
    • 17.3.11 SAP SE
      • 17.3.11.1 Company Overview
      • 17.3.11.2 Product Portfolio
      • 17.3.11.3 Financials
      • 17.3.11.4 SWOT Analysis
    • 17.3.12 Teradata Corporation
      • 17.3.12.1 Company Overview
      • 17.3.12.2 Product Portfolio
      • 17.3.12.3 Financials
    • 17.3.13 Verint Systems Inc.
      • 17.3.13.1 Company Overview
      • 17.3.13.2 Product Portfolio
      • 17.3.13.3 Financials
      • 17.3.13.4 SWOT Analysis

List of Figures

  • Figure 1: Global: Customer Journey Analytics Market: Major Drivers and Challenges
  • Figure 2: Global: Customer Journey Analytics Market: Sales Value (in Billion US$), 2018-2023
  • Figure 3: Global: Customer Journey Analytics Market Forecast: Sales Value (in Billion US$), 2024-2032
  • Figure 4: Global: Customer Journey Analytics Market: Breakup by Component (in %), 2023
  • Figure 5: Global: Customer Journey Analytics Market: Breakup by Touchpoint (in %), 2023
  • Figure 6: Global: Customer Journey Analytics Market: Breakup by Deployment (in %), 2023
  • Figure 7: Global: Customer Journey Analytics Market: Breakup by Organization Size (in %), 2023
  • Figure 8: Global: Customer Journey Analytics Market: Breakup by Application (in %), 2023
  • Figure 9: Global: Customer Journey Analytics Market: Breakup by Industry Vertical (in %), 2023
  • Figure 10: Global: Customer Journey Analytics Market: Breakup by Region (in %), 2023
  • Figure 11: Global: Customer Journey Analytics (Solution) Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 12: Global: Customer Journey Analytics (Solution) Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 13: Global: Customer Journey Analytics (Services) Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 14: Global: Customer Journey Analytics (Services) Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 15: Global: Customer Journey Analytics (Web) Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 16: Global: Customer Journey Analytics (Web) Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 17: Global: Customer Journey Analytics (Social Media) Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 18: Global: Customer Journey Analytics (Social Media) Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 19: Global: Customer Journey Analytics (Mobile) Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 20: Global: Customer Journey Analytics (Mobile) Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 21: Global: Customer Journey Analytics (Email) Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 22: Global: Customer Journey Analytics (Email) Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 23: Global: Customer Journey Analytics (Branch and Store) Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 24: Global: Customer Journey Analytics (Branch and Store) Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 25: Global: Customer Journey Analytics (Call Center) Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 26: Global: Customer Journey Analytics (Call Center) Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 27: Global: Customer Journey Analytics (Other Touchpoints) Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 28: Global: Customer Journey Analytics (Other Touchpoints) Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 29: Global: Customer Journey Analytics (On-premises) Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 30: Global: Customer Journey Analytics (On-premises) Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 31: Global: Customer Journey Analytics (Cloud-based) Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 32: Global: Customer Journey Analytics (Cloud-based) Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 33: Global: Customer Journey Analytics (Large Enterprises) Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 34: Global: Customer Journey Analytics (Large Enterprises) Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 35: Global: Customer Journey Analytics (Small and Medium-sized Enterprises) Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 36: Global: Customer Journey Analytics (Small and Medium-sized Enterprises) Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 37: Global: Customer Journey Analytics (Customer Segmentation and Targeting) Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 38: Global: Customer Journey Analytics (Customer Segmentation and Targeting) Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 39: Global: Customer Journey Analytics (Customer Behavioral Analysis) Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 40: Global: Customer Journey Analytics (Customer Behavioral Analysis) Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 41: Global: Customer Journey Analytics (Customer Churn Analysis) Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 42: Global: Customer Journey Analytics (Customer Churn Analysis) Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 43: Global: Customer Journey Analytics (Brand Management) Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 44: Global: Customer Journey Analytics (Brand Management) Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 45: Global: Customer Journey Analytics (Campaign Management) Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 46: Global: Customer Journey Analytics (Campaign Management) Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 47: Global: Customer Journey Analytics (Product Management) Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 48: Global: Customer Journey Analytics (Product Management) Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 49: Global: Customer Journey Analytics (Other Applications) Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 50: Global: Customer Journey Analytics (Other Applications) Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 51: Global: Customer Journey Analytics (BFSI) Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 52: Global: Customer Journey Analytics (BFSI) Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 53: Global: Customer Journey Analytics (IT and Telecommunications) Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 54: Global: Customer Journey Analytics (IT and Telecommunications) Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 55: Global: Customer Journey Analytics (Retail and E-Commerce) Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 56: Global: Customer Journey Analytics (Retail and E-Commerce) Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 57: Global: Customer Journey Analytics (Healthcare) Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 58: Global: Customer Journey Analytics (Healthcare) Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 59: Global: Customer Journey Analytics (Media and Entertainment) Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 60: Global: Customer Journey Analytics (Media and Entertainment) Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 61: Global: Customer Journey Analytics (Travel and hospitality) Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 62: Global: Customer Journey Analytics (Travel and hospitality) Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 63: Global: Customer Journey Analytics (Other Industry Verticals) Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 64: Global: Customer Journey Analytics (Other Industry Verticals) Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 65: North America: Customer Journey Analytics Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 66: North America: Customer Journey Analytics Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 67: United States: Customer Journey Analytics Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 68: United States: Customer Journey Analytics Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 69: Canada: Customer Journey Analytics Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 70: Canada: Customer Journey Analytics Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 71: Asia-Pacific: Customer Journey Analytics Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 72: Asia-Pacific: Customer Journey Analytics Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 73: China: Customer Journey Analytics Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 74: China: Customer Journey Analytics Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 75: Japan: Customer Journey Analytics Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 76: Japan: Customer Journey Analytics Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 77: India: Customer Journey Analytics Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 78: India: Customer Journey Analytics Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 79: South Korea: Customer Journey Analytics Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 80: South Korea: Customer Journey Analytics Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 81: Australia: Customer Journey Analytics Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 82: Australia: Customer Journey Analytics Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 83: Indonesia: Customer Journey Analytics Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 84: Indonesia: Customer Journey Analytics Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 85: Others: Customer Journey Analytics Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 86: Others: Customer Journey Analytics Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 87: Europe: Customer Journey Analytics Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 88: Europe: Customer Journey Analytics Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 89: Germany: Customer Journey Analytics Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 90: Germany: Customer Journey Analytics Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 91: France: Customer Journey Analytics Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 92: France: Customer Journey Analytics Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 93: United Kingdom: Customer Journey Analytics Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 94: United Kingdom: Customer Journey Analytics Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 95: Italy: Customer Journey Analytics Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 96: Italy: Customer Journey Analytics Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 97: Spain: Customer Journey Analytics Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 98: Spain: Customer Journey Analytics Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 99: Russia: Customer Journey Analytics Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 100: Russia: Customer Journey Analytics Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 101: Others: Customer Journey Analytics Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 102: Others: Customer Journey Analytics Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 103: Latin America: Customer Journey Analytics Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 104: Latin America: Customer Journey Analytics Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 105: Brazil: Customer Journey Analytics Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 106: Brazil: Customer Journey Analytics Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 107: Mexico: Customer Journey Analytics Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 108: Mexico: Customer Journey Analytics Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 109: Others: Customer Journey Analytics Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 110: Others: Customer Journey Analytics Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 111: Middle East and Africa: Customer Journey Analytics Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 112: Middle East and Africa: Customer Journey Analytics Market: Breakup by Country (in %), 2023
  • Figure 113: Middle East and Africa: Customer Journey Analytics Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 114: Global: Customer Journey Analytics Industry: SWOT Analysis
  • Figure 115: Global: Customer Journey Analytics Industry: Value Chain Analysis
  • Figure 116: Global: Customer Journey Analytics Industry: Porter's Five Forces Analysis

List of Tables

  • Table 1: Global: Customer Journey Analytics Market: Key Industry Highlights, 2023 and 2032
  • Table 2: Global: Customer Journey Analytics Market Forecast: Breakup by Component (in Million US$), 2024-2032
  • Table 3: Global: Customer Journey Analytics Market Forecast: Breakup by Touchpoint (in Million US$), 2024-2032
  • Table 4: Global: Customer Journey Analytics Market Forecast: Breakup by Deployment (in Million US$), 2024-2032
  • Table 5: Global: Customer Journey Analytics Market Forecast: Breakup by Organization Size (in Million US$), 2024-2032
  • Table 6: Global: Customer Journey Analytics Market Forecast: Breakup by Application (in Million US$), 2024-2032
  • Table 7: Global: Customer Journey Analytics Market Forecast: Breakup by Industry Vertical (in Million US$), 2024-2032
  • Table 8: Global: Customer Journey Analytics Market Forecast: Breakup by Region (in Million US$), 2024-2032
  • Table 9: Global: Customer Journey Analytics Market: Competitive Structure
  • Table 10: Global: Customer Journey Analytics Market: Key Players