市场调查报告书
商品编码
1468501
数位音乐内容市场报告(按类型(永久下载、音乐串流)、年龄组(18 岁以下、18-40 岁、41-60 岁、60 岁以上)、应用(商业用途、家庭用途)和地区2024 - 2032Digital Music Content Market Report by Type (Permanent Downloads, Music Streaming), Age Group (Below 18 Years, 18-40 Years, 41-60 Years, Above 60 Years), Application (Commercial Use, Household Use), and Region 2024-2032 |
2023年全球IMARC Group音乐内容市场规模达219亿美元。消费者对订阅服务的偏好转变、行动应用程式使用量的增加以及高速互联网的日益普及是推动市场发展的一些关键因素。
数位音乐内容是指已录製或转换为数位格式并透过网路分发给最终用户的音讯内容。有多种编码格式用于在数位音讯檔案中储存音讯讯息,数位音讯檔案是音讯的非实体来源。由于数位资料是由类比资料转换而来,因此各种硬体产品都支援播放,例如电脑、电视、智慧型手机和蓝牙设备,用于串流和播放不同的声音檔案。轻鬆存取各种网站、分享以及轻鬆在线获取歌曲和音乐是数位音乐内容的一些主要优势。云端音乐允许用户串流、保存和下载音乐,以及在社交网站上分享内容。这包括串流媒体服务,无论是广告支援的还是基于订阅的,以及单曲或专辑/合辑的付费数位下载。
这个市场主要是由全球消费者对订阅服务偏好的转变所推动的。这可以归因于高速互联网的日益普及和行动应用程式的使用不断增加。随着数位化的快速发展,资料和分析产业更加关註消费者行为模式,以帮助音乐产业和艺术家相应地改变他们的音乐主题和其他政策。与此一致的是,艺术家在线上发行音乐以及透过社群媒体入口网站进行直接艺术家互动的趋势不断上升,正在成为市场成长的重要推动因素。此外,行动音乐应用程式广告支出的大幅成长也为市场提供了动力。然而,对用户资料安全和隐私的日益担忧正在阻碍市场成长。相反,用于开发安全、可靠和合法的音乐串流基础设施的持续技术进步正在创造积极的市场前景。在不断扩大的千禧世代人口中,具有可共享内容的无限云端空间的数位音乐库越来越受欢迎,也对市场产生了积极影响。此外,众多货币化策略的引入导致数位串流媒体收入大幅成长,正在推动市场发展。推动市场发展的其他一些因素包括对高品质音乐的需求不断增加、云端运算的成长趋势、快速城市化、可支配收入水准的膨胀以及广泛的研发 (R&D) 活动。
The global digital music content market size reached US$ 21.9 Billion in 2023. Looking forward, IMARC Group expects the market to reach US$ 45.8 Billion by 2032, exhibiting a growth rate (CAGR) of 8.3% during 2024-2032. The shifting consumer preference toward subscription-based services, the rising usage of mobile applications, and the increasing penetration of high-speed internet represent some of the key factors driving the market.
Digital music content refers to audio content that has been recorded or converted into digital format and is distributed via the internet to the end-user. There are various encoding formats used to store audio information in digital audio files, which are non-physical sources of the audio. As digital data is converted from analog data, it is supported by various hardware products for playback, such as computers, TVs, smartphones, and Bluetooth devices, for streaming and playing back different sound files. Easy accessibility to various websites, sharing, and easy availability of songs and music online are some of the key benefits of digital music content. Cloud music allows users to stream, save, and download music, as well as share their content across social networking sites. This includes streaming services, whether ad-supported or subscription-based, and paid digital downloads of single tracks or albums/compilations.
The market is primarily driven by the shifting consumer preference toward subscription-based services across the globe. This can be attributed to the increasing penetration of high-speed internet and the rising usage of mobile applications. With rapid digitization, the data and analytics industry are more focused on consumer behavior pattern to help the music industry and artists change their music themes and other policies accordingly. In line with this, the rising trend of online distribution of music by artists and direct artist interaction via social media portals are acting as significant growth-inducing factors for the market. Moreover, a considerable rise in advertising expenditure for mobile-based music applications is also providing an impetus to the market. However, the growing concerns regarding user data security and privacy are impeding the market growth. On the contrary, continual technological advancements for the development of safe, secure and legal music streaming infrastructure are creating a positive market outlook. The increasing popularity of unlimited cloud space for digital music library with sharable content among the expanding millennial population is also impacting the market positively. Furthermore, the introduction of numerous monetization strategies resulting in a significant rise in digital streaming revenues is propelling the market. Some of the other factors contributing to the market include the augmenting demand for high-quality music, the increasing trend of cloud computing, rapid urbanization, inflating disposable income levels, and extensive research and development (R&D) activities.
IMARC Group provides an analysis of the key trends in each segment of the global digital music content market report, along with forecasts at the global, regional and country level from 2024-2032. Our report has categorized the market based on type, age group, and application.
Type Insights
Permanent Downloads
Music Streaming
The report has provided a detailed breakup and analysis of the digital music content market based on the type. This includes permanent downloads and music streaming. According to the report, music streaming represented the largest segment.
Age Group Insights
Below 18 Years
18-40 Years
41-60 Years
Above 60 Years
The report has provided a detailed breakup and analysis of the digital music content market based on the age group. This includes below 18 years, 18-40 years, 41-60 years and above 60 years. According to the report, 18-40 years represented the largest segment.
Application Insights
Commercial Use
Household Use
A detailed breakup and analysis of the digital music content market based on the application has also been provided in the report. This includes commercial use and household use. According to the report, commercial use accounted for the largest market share.
North America
United States
Canada
Asia-Pacific
China
Japan
India
South Korea
Australia
Indonesia
Others
Europe
Germany
France
United Kingdom
Italy
Spain
Russia
Others
Latin America
Brazil
Mexico
Others
Middle East and Africa
The report has also provided a comprehensive analysis of all the major regional markets that include North America (the United States and Canada); Asia Pacific (China, Japan, India, South Korea, Australia, Indonesia, and others); Europe (Germany, France, the United Kingdom, Italy, Spain, Russia, and others); Latin America (Brazil, Mexico, and others); and Middle East and Africa. According to the report, North America was the largest market for digital music content. Some of the factors driving the North America digital music content market include the presence of several key players, rapid digitization, increasing use of cloud computing, etc.
Competitive Landscape
The report has also provided a comprehensive analysis of the competitive landscape in the global digital music content market. Detailed profiles of all major companies have also been provided. Some of the companies covered include Apple Inc., Deezer, Gamma Gaana Ltd, Hungama Digital Media Entertainment Pvt. Ltd., iHeartMedia Inc., JB Hi-Fi Limited, JioSaavn, Mixcloud, SoundCloud, Spotify AB, etc. Kindly note that this only represents a partial list of companies, and the complete list has been provided in the report.
Kindly note that this only represents a partial list of companies, and the complete list has been provided in the report.