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市场调查报告书

商品编码

1518562

2024-2032 年按组件（基于软体的解决方案、基于硬体的解决方案）、应用（电信、媒体和娱乐、IT 和游戏、广播等）和地区分類的视讯转码市场

Video Transcoding Market by Component (Software-based Solution, Hardware-based Solution), Application (Telecommunication, Media and Entertainment, IT and Gaming, Broadcasting, and Others), and Region 2024-2032

出版日期: 2024年07月01日 | 出版商:

IMARC | 英文 136 Pages | 商品交期: 2-3个工作天内

价格

简介目录图表

IMARC Group年，全球视讯转码市场规模达到 20.194 亿美元。视讯串流需求的不断增长、智慧型手机销售的激增以及基于云端的转码服务的出现是推动市场的一些关键因素。

视讯转码是指将视讯檔案从一种格式或编解码器转换为另一种格式或编解码器的过程。它涉及对原始视讯檔案进行解码（通常采用特定的压缩格式），然后将其重新编码为不同的格式或编解码器，同时可能修改其他视讯属性，例如解析度、位元率、帧率或宽高比。它涉及执行解码和编码的专用软体或硬体编码器。它允许将视讯檔案转换为可以在各种设备上播放或串流的格式，例如智慧型手机、平板电脑、智慧型电视、游戏机或媒体播放器。它还用于透过应用不同的编码设定或将其转换为更高品质的编解码器来提高影片的品质。此外，视讯转码可根据网路状况和接收装置的能力动态调整视讯参数。由于这些优点，视讯转码在全球范围内越来越受欢迎。

视讯转码市场趋势：

该市场主要受到视讯串流需求不断增长的推动。如今，随着线上视讯平台、视讯串流服务和 OTT 媒体提供商的兴起，越来越需要将视讯内容转码为不同的格式和分辨率，以确保与各种设备和网路条件的兼容性。此外，智慧型手机、平板电脑、智慧型电视和其他连接装置的广泛使用造成了平台和作业系统的碎片化格局。视频转码使内容提供者能够跨不同设备和平台提供视频，满足观众的不同喜好。除此之外，高清 (HD) 和超高清 (UHD) 视讯内容的日益普及需要高效的转码解决方案来处理与这些格式相关的较大檔案大小和频宽要求。再加上基于云端的转码服务的出现，这些服务提供可扩展性、灵活性和成本效益，使企业能够利用强大的转码功能而无需投资专用硬体或基础设施，正在推动市场成长。此外，视讯内容的快速全球化正在不断增加对视讯转码的需求，以克服视讯格式、解析度和编解码器的地区差异，并使内容提供者能够在全球范围内分发其视讯。

本报告回答的关键问题：

迄今为止，全球视讯转码市场表现如何，未来几年将如何表现？
全球视讯转码市场的驱动因素、限制因素和机会是什么？
每个驱动因素、限制因素和机会对全球视讯转码市场有何影响？
主要区域市场有哪些？
哪些国家代表了最具吸引力的视讯转码市场？
基于组件的市场区隔是什么？
视讯转码市场中最有吸引力的组件是什么？
基于应用的市场区隔是什么？
视讯转码市场中最有吸引力的应用是什么？
全球视讯转码市场的竞争格局如何？
全球视讯转码市场的主要参与者/公司有哪些？

北美洲
- 美国
- 加拿大
亚太
- 中国
- 日本
- 印度
- 韩国
- 澳洲
- 印尼
- 其他的
欧洲
- 德国
- 法国
- 英国
- 义大利
- 西班牙
- 俄罗斯
- 其他的
拉丁美洲
- 巴西
- 墨西哥
- 其他的
中东和非洲
- 市场走向
- 市场细分：按国家/地区
- 市场预测

第 9 章：驱动因素、限制与机会

概述
司机
限制
机会

第 10 章：价值链分析

第 11 章：波特五力分析

概述
买家的议价能力
供应商的议价能力
竞争程度
新进入者的威胁
替代品的威胁

第 12 章：价格分析

第13章：竞争格局

市场结构
关键参与者
关键参与者简介
- Akamai Technologies Inc.
- Amazon Web Services, Inc. (Amazon.com Inc.)
- Brightcove Inc.
- Google LLC (Alphabet Inc.)
- Haivision Systems Inc.
- Imagine Communications Corp. (The Gores Group LLC)
- Qencode, Corp.
- Telestream Inc
- Vbrick Systems Inc
- Wowza Media Systems LLC

简介目录图表

Product Code: SR112024A7798

The global video transcoding market size reached US$ 2,019.4 Million in 2023. Looking forward, IMARC Group expects the market to reach US$ 6,222.7 Million by 2032, exhibiting a growth rate (CAGR) of 12.9% during 2024-2032. The increasing demand for video streaming, the surging sales of smartphones, and the advent of cloud-based transcoding services represent some of the key factors driving the market.

Video transcoding refers to the process of converting a video file from one format or codec to another. It involves decoding the original video file, typically in a specific compression format, and then re-encoding it into a different format or codec while potentially modifying other video properties such as resolution, bitrate, frame rate, or aspect ratio. It involves specialized software or hardware encoders performing decoding and encoding. It allows video files to be converted into formats that can be played or streamed on various devices, such as smartphones, tablets, smart TVs, gaming consoles, or media players. It is also utilized to enhance the quality of a video by applying different encoding settings or converting it to a higher-quality codec. In addition, video transcoding can dynamically adjust the video parameters based on the network conditions and the receiving device's capabilities. Owing to these benefits, video transcoding is gaining popularity across the globe.

Video Transcoding Market Trends:

The market is primarily driven by the increasing demand for video streaming. Nowadays, with the rise of online video platforms, video streaming services, and Over-The-Top (OTT) media providers, there is a growing need to transcode video content into different formats and resolutions to ensure compatibility with various devices and network conditions. In addition, the widespread use of smartphones, tablets, smart TVs, and other connected devices has created a fragmented landscape of platforms and operating systems. Video transcoding enables content providers to deliver videos across different devices and platforms, catering to the diverse preferences of viewers. Besides this, the increasing popularity of high-definition (HD) and Ultra-High Definition (UHD) video content requires efficient transcoding solutions to handle the larger file sizes and bandwidth requirements associated with these formats. This, coupled with the emergence of cloud-based transcoding services that offer scalability, flexibility, and cost-efficiency, allowing businesses to leverage powerful transcoding capabilities without investing in dedicated hardware or infrastructure, is propelling the market growth. Moreover, the rapid video content globalization is escalating the demand for video transcoding to overcome regional differences in video formats, resolutions, and codecs and enable content providers to distribute their videos globally.

Key Market Segmentation:

IMARC Group provides an analysis of the key trends in each segment of the global video transcoding market report, along with forecasts at the global, regional and country levels from 2024-2032. Our report has categorized the market based on component and application.

Component Insights:

Software-based Solution

Hardware-based Solution

The report has provided a detailed breakup and analysis of the video transcoding market based on the component. This includes software-based solutions and hardware-based solution.

Application Insights:

Telecommunication

Media and Entertainment

IT and Gaming

Broadcasting

Others

A detailed breakup and analysis of the video transcoding market based on the application has also been provided in the report. This includes telecommunication, media and entertainment, it and gaming, broadcasting, and others.

Regional Insights:

North America

United States

Canada

Europe

Germany

France

United Kingdom

Italy

Spain

Russia

Others

Asia Pacific

China

Japan

India

South Korea

Australia

Indonesia

Others

Latin America

Brazil

Mexico

Others

Middle East and Africa

The report has also provided a comprehensive analysis of all the major regional markets, which include North America (the United States and Canada); Europe (Germany, France, the United Kingdom, Italy, Spain, Russia, and others); Asia Pacific (China, Japan, India, South Korea, Australia, Indonesia, and others); Latin America (Brazil, Mexico, and others); and the Middle East and Africa. According to the report, North America was the largest market for video transcoding. Some of the factors driving the North America video transcoding market included the increasing video streaming, the surging sales of smartphones, and the rising video content globalization.

Competitive Landscape:

The report has also provided a comprehensive analysis of the competitive landscape in the global video transcoding market. Detailed profiles of all major companies have also been provided. Some of the companies covered include Akamai Technologies Inc., Amazon Web Services, Inc. (Amazon.com Inc.), Brightcove Inc., Google LLC (Alphabet Inc.), Haivision Systems Inc., Imagine Communications Corp. (The Gores Group LLC), Qencode, Corp., Telestream Inc, Vbrick Systems Inc, Wowza Media Systems LLC, etc. Kindly note that this only represents a partial list of companies, and the complete list has been provided in the report.

Key Questions Answered in This Report:

How has the global video transcoding market performed so far, and how will it perform in the coming years?
What are the drivers, restraints, and opportunities in the global video transcoding market?
What is the impact of each driver, restraint, and opportunity on the global video transcoding market?
What are the key regional markets?
Which countries represent the most attractive video transcoding market?
What is the breakup of the market based on the component?
Which is the most attractive component in the video transcoding market?
What is the breakup of the market based on the application?
Which is the most attractive application in the video transcoding market?
What is the competitive structure of the global video transcoding market?
Who are the key players/companies in the global video transcoding market?

1 Preface

2 Scope and Methodology

2.1 Objectives of the Study
2.2 Stakeholders
2.3 Data Sources
- 2.3.1 Primary Sources
- 2.3.2 Secondary Sources
2.4 Market Estimation
- 2.4.1 Bottom-Up Approach
- 2.4.2 Top-Down Approach
2.5 Forecasting Methodology

3 Executive Summary

4 Introduction

4.1 Overview
4.2 Key Industry Trends

5 Global Video Transcoding Market

5.1 Market Overview
5.2 Market Performance
5.3 Impact of COVID-19
5.4 Market Forecast

6 Market Breakup by Component

6.1 Software-based Solution
- 6.1.1 Market Trends
- 6.1.2 Market Forecast
6.2 Hardware-based Solution
- 6.2.1 Market Trends
- 6.2.2 Market Forecast

7 Market Breakup by Application

7.1 Telecommunication
- 7.1.1 Market Trends
- 7.1.2 Market Forecast
7.2 Media and Entertainment
- 7.2.1 Market Trends
- 7.2.2 Market Forecast
7.3 IT and Gaming
- 7.3.1 Market Trends
- 7.3.2 Market Forecast
7.4 Broadcasting
- 7.4.1 Market Trends
- 7.4.2 Market Forecast
7.5 Others
- 7.5.1 Market Trends
- 7.5.2 Market Forecast

8 Market Breakup by Region

8.1 North America
- 8.1.1 United States
  - 8.1.1.1 Market Trends
  - 8.1.1.2 Market Forecast
- 8.1.2 Canada
  - 8.1.2.1 Market Trends
  - 8.1.2.2 Market Forecast
8.2 Asia-Pacific
- 8.2.1 China
  - 8.2.1.1 Market Trends
  - 8.2.1.2 Market Forecast
- 8.2.2 Japan
  - 8.2.2.1 Market Trends
  - 8.2.2.2 Market Forecast
- 8.2.3 India
  - 8.2.3.1 Market Trends
  - 8.2.3.2 Market Forecast
- 8.2.4 South Korea
  - 8.2.4.1 Market Trends
  - 8.2.4.2 Market Forecast
- 8.2.5 Australia
  - 8.2.5.1 Market Trends
  - 8.2.5.2 Market Forecast
- 8.2.6 Indonesia
  - 8.2.6.1 Market Trends
  - 8.2.6.2 Market Forecast
- 8.2.7 Others
  - 8.2.7.1 Market Trends
  - 8.2.7.2 Market Forecast
8.3 Europe
- 8.3.1 Germany
  - 8.3.1.1 Market Trends
  - 8.3.1.2 Market Forecast
- 8.3.2 France
  - 8.3.2.1 Market Trends
  - 8.3.2.2 Market Forecast
- 8.3.3 United Kingdom
  - 8.3.3.1 Market Trends
  - 8.3.3.2 Market Forecast
- 8.3.4 Italy
  - 8.3.4.1 Market Trends
  - 8.3.4.2 Market Forecast
- 8.3.5 Spain
  - 8.3.5.1 Market Trends
  - 8.3.5.2 Market Forecast
- 8.3.6 Russia
  - 8.3.6.1 Market Trends
  - 8.3.6.2 Market Forecast
- 8.3.7 Others
  - 8.3.7.1 Market Trends
  - 8.3.7.2 Market Forecast
8.4 Latin America
- 8.4.1 Brazil
  - 8.4.1.1 Market Trends
  - 8.4.1.2 Market Forecast
- 8.4.2 Mexico
  - 8.4.2.1 Market Trends
  - 8.4.2.2 Market Forecast
- 8.4.3 Others
  - 8.4.3.1 Market Trends
  - 8.4.3.2 Market Forecast
8.5 Middle East and Africa
- 8.5.1 Market Trends
- 8.5.2 Market Breakup by Country
- 8.5.3 Market Forecast

9 Drivers, Restraints, and Opportunities

9.1 Overview
9.2 Drivers
9.3 Restraints
9.4 Opportunities

10 Value Chain Analysis

11 Porters Five Forces Analysis

11.1 Overview
11.2 Bargaining Power of Buyers
11.3 Bargaining Power of Suppliers
11.4 Degree of Competition
11.5 Threat of New Entrants
11.6 Threat of Substitutes

12 Price Analysis

13 Competitive Landscape

13.1 Market Structure
13.2 Key Players
13.3 Profiles of Key Players
- 13.3.1 Akamai Technologies Inc.
  - 13.3.1.1 Company Overview
  - 13.3.1.2 Product Portfolio
  - 13.3.1.3 Financials
  - 13.3.1.4 SWOT Analysis
- 13.3.2 Amazon Web Services, Inc. (Amazon.com Inc.)
  - 13.3.2.1 Company Overview
  - 13.3.2.2 Product Portfolio
  - 13.3.2.3 SWOT Analysis
- 13.3.3 Brightcove Inc.
  - 13.3.3.1 Company Overview
  - 13.3.3.2 Product Portfolio
  - 13.3.3.3 Financials
- 13.3.4 Google LLC (Alphabet Inc.)
  - 13.3.4.1 Company Overview
  - 13.3.4.2 Product Portfolio
  - 13.3.4.3 SWOT Analysis
- 13.3.5 Haivision Systems Inc.
  - 13.3.5.1 Company Overview
  - 13.3.5.2 Product Portfolio
  - 13.3.5.3 Financials
- 13.3.6 Imagine Communications Corp. (The Gores Group LLC)
  - 13.3.6.1 Company Overview
  - 13.3.6.2 Product Portfolio
- 13.3.7 Qencode, Corp.
  - 13.3.7.1 Company Overview
  - 13.3.7.2 Product Portfolio
- 13.3.8 Telestream Inc
  - 13.3.8.1 Company Overview
  - 13.3.8.2 Product Portfolio
- 13.3.9 Vbrick Systems Inc
  - 13.3.9.1 Company Overview
  - 13.3.9.2 Product Portfolio
- 13.3.10 Wowza Media Systems LLC
  - 13.3.10.1 Company Overview
  - 13.3.10.2 Product Portfolio

Kindly note that this only represents a partial list of companies, and the complete list has been provided in the report.

简介目录图表

List of Figures

Figure 1: Global: Video Transcoding Market: Major Drivers and Challenges
Figure 2: Global: Video Transcoding Market: Sales Value (in Million US$), 2018-2023
Figure 3: Global: Video Transcoding Market Forecast: Sales Value (in Million US$), 2024-2032
Figure 4: Global: Video Transcoding Market: Breakup by Component (in %), 2023
Figure 5: Global: Video Transcoding Market: Breakup by Application (in %), 2023
Figure 6: Global: Video Transcoding Market: Breakup by Region (in %), 2023
Figure 7: Global: Video Transcoding (Software-based Solution) Market: Sales Value (in Million US$), 2018 & 2023
Figure 8: Global: Video Transcoding (Software-based Solution) Market Forecast: Sales Value (in Million US$), 2024-2032
Figure 9: Global: Video Transcoding (Hardware-based Solution) Market: Sales Value (in Million US$), 2018 & 2023
Figure 10: Global: Video Transcoding (Hardware-based Solution) Market Forecast: Sales Value (in Million US$), 2024-2032
Figure 11: Global: Video Transcoding (Telecommunication) Market: Sales Value (in Million US$), 2018 & 2023
Figure 12: Global: Video Transcoding (Telecommunication) Market Forecast: Sales Value (in Million US$), 2024-2032
Figure 13: Global: Video Transcoding (Media and Entertainment) Market: Sales Value (in Million US$), 2018 & 2023
Figure 14: Global: Video Transcoding (Media and Entertainment) Market Forecast: Sales Value (in Million US$), 2024-2032
Figure 15: Global: Video Transcoding (IT and Gaming) Market: Sales Value (in Million US$), 2018 & 2023
Figure 16: Global: Video Transcoding (IT and Gaming) Market Forecast: Sales Value (in Million US$), 2024-2032
Figure 17: Global: Video Transcoding (Broadcasting) Market: Sales Value (in Million US$), 2018 & 2023
Figure 18: Global: Video Transcoding (Broadcasting) Market Forecast: Sales Value (in Million US$), 2024-2032
Figure 19: Global: Video Transcoding (Other Applications) Market: Sales Value (in Million US$), 2018 & 2023
Figure 20: Global: Video Transcoding (Other Applications) Market Forecast: Sales Value (in Million US$), 2024-2032
Figure 21: North America: Video Transcoding Market: Sales Value (in Million US$), 2018 & 2023
Figure 22: North America: Video Transcoding Market Forecast: Sales Value (in Million US$), 2024-2032
Figure 23: United States: Video Transcoding Market: Sales Value (in Million US$), 2018 & 2023
Figure 24: United States: Video Transcoding Market Forecast: Sales Value (in Million US$), 2024-2032
Figure 25: Canada: Video Transcoding Market: Sales Value (in Million US$), 2018 & 2023
Figure 26: Canada: Video Transcoding Market Forecast: Sales Value (in Million US$), 2024-2032
Figure 27: Asia-Pacific: Video Transcoding Market: Sales Value (in Million US$), 2018 & 2023
Figure 28: Asia-Pacific: Video Transcoding Market Forecast: Sales Value (in Million US$), 2024-2032
Figure 29: China: Video Transcoding Market: Sales Value (in Million US$), 2018 & 2023
Figure 30: China: Video Transcoding Market Forecast: Sales Value (in Million US$), 2024-2032
Figure 31: Japan: Video Transcoding Market: Sales Value (in Million US$), 2018 & 2023
Figure 32: Japan: Video Transcoding Market Forecast: Sales Value (in Million US$), 2024-2032
Figure 33: India: Video Transcoding Market: Sales Value (in Million US$), 2018 & 2023
Figure 34: India: Video Transcoding Market Forecast: Sales Value (in Million US$), 2024-2032
Figure 35: South Korea: Video Transcoding Market: Sales Value (in Million US$), 2018 & 2023
Figure 36: South Korea: Video Transcoding Market Forecast: Sales Value (in Million US$), 2024-2032
Figure 37: Australia: Video Transcoding Market: Sales Value (in Million US$), 2018 & 2023
Figure 38: Australia: Video Transcoding Market Forecast: Sales Value (in Million US$), 2024-2032
Figure 39: Indonesia: Video Transcoding Market: Sales Value (in Million US$), 2018 & 2023
Figure 40: Indonesia: Video Transcoding Market Forecast: Sales Value (in Million US$), 2024-2032
Figure 41: Others: Video Transcoding Market: Sales Value (in Million US$), 2018 & 2023
Figure 42: Others: Video Transcoding Market Forecast: Sales Value (in Million US$), 2024-2032
Figure 43: Europe: Video Transcoding Market: Sales Value (in Million US$), 2018 & 2023
Figure 44: Europe: Video Transcoding Market Forecast: Sales Value (in Million US$), 2024-2032
Figure 45: Germany: Video Transcoding Market: Sales Value (in Million US$), 2018 & 2023
Figure 46: Germany: Video Transcoding Market Forecast: Sales Value (in Million US$), 2024-2032
Figure 47: France: Video Transcoding Market: Sales Value (in Million US$), 2018 & 2023
Figure 48: France: Video Transcoding Market Forecast: Sales Value (in Million US$), 2024-2032
Figure 49: United Kingdom: Video Transcoding Market: Sales Value (in Million US$), 2018 & 2023
Figure 50: United Kingdom: Video Transcoding Market Forecast: Sales Value (in Million US$), 2024-2032
Figure 51: Italy: Video Transcoding Market: Sales Value (in Million US$), 2018 & 2023
Figure 52: Italy: Video Transcoding Market Forecast: Sales Value (in Million US$), 2024-2032
Figure 53: Spain: Video Transcoding Market: Sales Value (in Million US$), 2018 & 2023
Figure 54: Spain: Video Transcoding Market Forecast: Sales Value (in Million US$), 2024-2032
Figure 55: Russia: Video Transcoding Market: Sales Value (in Million US$), 2018 & 2023
Figure 56: Russia: Video Transcoding Market Forecast: Sales Value (in Million US$), 2024-2032
Figure 57: Others: Video Transcoding Market: Sales Value (in Million US$), 2018 & 2023
Figure 58: Others: Video Transcoding Market Forecast: Sales Value (in Million US$), 2024-2032
Figure 59: Latin America: Video Transcoding Market: Sales Value (in Million US$), 2018 & 2023
Figure 60: Latin America: Video Transcoding Market Forecast: Sales Value (in Million US$), 2024-2032
Figure 61: Brazil: Video Transcoding Market: Sales Value (in Million US$), 2018 & 2023
Figure 62: Brazil: Video Transcoding Market Forecast: Sales Value (in Million US$), 2024-2032
Figure 63: Mexico: Video Transcoding Market: Sales Value (in Million US$), 2018 & 2023
Figure 64: Mexico: Video Transcoding Market Forecast: Sales Value (in Million US$), 2024-2032
Figure 65: Others: Video Transcoding Market: Sales Value (in Million US$), 2018 & 2023
Figure 66: Others: Video Transcoding Market Forecast: Sales Value (in Million US$), 2024-2032
Figure 67: Middle East and Africa: Video Transcoding Market: Sales Value (in Million US$), 2018 & 2023
Figure 68: Middle East and Africa: Video Transcoding Market: Breakup by Country (in %), 2023
Figure 69: Middle East and Africa: Video Transcoding Market Forecast: Sales Value (in Million US$), 2024-2032
Figure 70: Global: Video Transcoding Industry: Drivers, Restraints, and Opportunities
Figure 71: Global: Video Transcoding Industry: Value Chain Analysis
Figure 72: Global: Video Transcoding Industry: Porter's Five Forces Analysis

List of Tables

Table 1: Global: Video Transcoding Market: Key Industry Highlights, 2023 & 2032
Table 2: Global: Video Transcoding Market Forecast: Breakup by Component (in Million US$), 2024-2032
Table 3: Global: Video Transcoding Market Forecast: Breakup by Application (in Million US$), 2024-2032
Table 4: Global: Video Transcoding Market Forecast: Breakup by Region (in Million US$), 2024-2032
Table 5: Global: Video Transcoding Market: Competitive Structure
Table 6: Global: Video Transcoding Market: Key Players

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