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市场调查报告书
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1541070

2024-2032 年按方法、组织规模、最终用途和地区分類的数据货币化市场报告

Data Monetization Market Report by Method, Organization Size, End Use, and Region 2024-2032
出版日期: | 出版商: IMARC | 英文 137 Pages | 商品交期: 2-3个工作天内

价格

IMARC Group年，全球资料货币化市场规模达到 35 亿美元。由于大量资料的生成、消费者互动和组织中的数位接触点、对数据驱动决策的需求不断增加以及资料处理、储存和分析技术的快速进步，该市场正在经历稳定增长。

数据货币化市场分析：

市场成长与规模：在各产业数据驱动决策日益重要的推动下，市场正在强劲成长。产生的资料量不断增长以及企业从资料资产中获取价值的需求也提供了有利的市场前景。

技术进步：人工智慧 (AI) 和机器学习 (ML) 等快速技术创新在实现更有效率的资料货币化策略方面发挥关键作用。这些技术有助于从资料中提取可行的见解，从而提高其价值。

产业应用：数据货币化在不同产业都有应用，包括金融、医疗保健、零售和电信。它使企业能够释放资料的潜力，以更好地制定决策和创造收入。

地理趋势：在先进技术基础设施的推动下，北美引领市场。然而，在高级分析的采用的推动下，亚太地区正在成为一个快速成长的市场。

竞争格局：市场上的主要参与者正在创新，以提供全面的解决方案并在竞争格局中保持领先地位。他们正在投资先进的分析、人工智慧和机器学习 (ML) 技术，以从资料中提供更强大的见解，使企业能够做出更好的决策。

挑战与机会：虽然市场面临资料安全问题、资料品质问题以及对熟练资料专业人员的需求等挑战，但它也遇到了利用未开发的资料来源和扩展到新兴市场的机会。

未来展望：随着医疗保健、金融和零售等特定产业对客製化资料货币化解决方案的需求不断增加，资料货币化市场的未来前景广阔。这些专业解决方案将应对特定行业的挑战和机会。

数据货币化市场趋势：

资料量不断成长

组织透过其营运、消费者互动和数位接触点产生大量资料。这些资料包含结构化和非结构化讯息，提供可用于策略决策和创收的宝贵见解。随着企业累积更多资料，他们越来越有动力去寻找从中获取价值的方法。数据货币化提供了一种方法，不仅可以利用这些资料用于内部目的，还可以透过向其他组织共享或出售资料来创造额外的收入流。物联网 (IoT) 设备、社交媒体互动、电子商务交易和数位服务的激增极大地促进了资料爆炸。随着科技越来越融入日常生活，这种趋势预计将持续下去，进一步刺激对资料货币化解决方案和策略的需求。

需要数据驱动的决策

对数据驱动决策的日益增长的需求正在推动市场的成长。在竞争激烈的商业环境中，组织认识到资料是一种资产，可以指导策略选择、优化流程和提高整体绩效。数据驱动的决策使企业能够根据事实洞察制定策略和行动。这种方法提高了决策过程的准确性和有效性，从而在产品开发、行销活动和资源分配等领域取得更好的成果。随着企业寻求在快节奏的市场中获得竞争优势并保持敏捷，对数据驱动洞察的需求不断增长。数据货币化使组织能够利用其资料资产来获得可行的见解、识别趋势并即时做出明智的决策。

技术进步

资料处理、储存和分析技术的快速进步为组织从资料资产中获取价值开闢了新的可能性。人工智慧 (AI) 和机器学习 (ML) 的出现正在彻底改变资料分析。这些技术使企业能够发现隐藏的见解、预测未来趋势并自动化决策过程，从而增强资料的货币化潜力。巨量资料平台和云端运算使组织能够更经济高效地储存和管理大量资料。这种可扩展性使企业能够更大规模地累积和利用资料，从而推动了对资料货币化策略的需求。

提高资料价值意识

大众对资料价值的认识不断增强，这提供了良好的市场前景。各行业的组织越来越认识到资料不仅仅是其营运的副产品，而是有潜力产生收入和洞察力的资产。这种意识源于公司透过直接销售或利用数据来增强其产品和服务而将其资料货币化的成功案例。此外，以资料货币化为重点的教育工作、产业报告和会议也有助于传播意识。

目录

第一章：前言

第 2 章：范围与方法

  • 研究目的
  • 利害关係人
  • 数据来源
    • 主要来源
    • 二手资料
  • 市场预测
    • 自下而上的方法
    • 自上而下的方法
  • 预测方法

第 3 章：执行摘要

第 4 章：简介

  • 概述
  • 主要行业趋势

第 5 章：全球数据货币化市场

  • 市场概况
  • 市场表现
  • COVID-19 的影响
  • 市场预测

第 6 章：市场区隔：依方法

  • 数据即服务
    • 市场趋势
    • 市场预测
  • 洞察即服务
    • 市场趋势
    • 市场预测
  • 支援分析的平台即服务
    • 市场趋势
    • 市场预测
  • 嵌入式分析
    • 市场趋势
    • 市场预测

第 7 章：市场区隔：依组织规模

  • 大型企业
    • 市场趋势
    • 市场预测
  • 中小企业
    • 市场趋势
    • 市场预测

第 8 章：市场区隔：最终用途别

  • BFSI
    • 市场趋势
    • 市场预测
  • 电子商务与零售
    • 市场趋势
    • 市场预测
  • 资讯科技和电信
    • 市场趋势
    • 市场预测
  • 製造业
    • 市场趋势
    • 市场预测
  • 卫生保健
    • 市场趋势
    • 市场预测
  • 能源和公用事业
    • 市场趋势
    • 市场预测
  • 其他的
    • 市场趋势
    • 市场预测

第 9 章：市场区隔：按地区

  • 北美洲
    • 美国
    • 加拿大
  • 亚太
    • 中国
    • 日本
    • 印度
    • 韩国
    • 澳洲
    • 印尼
    • 其他的
  • 欧洲
    • 德国
    • 法国
    • 英国
    • 义大利
    • 西班牙
    • 俄罗斯
    • 其他的
  • 拉丁美洲
    • 巴西
    • 墨西哥
    • 其他的
  • 中东和非洲
    • 市场趋势
    • 市场细分：按国家/地区
    • 市场预测

第 10 章：SWOT 分析

  • 概述
  • 优势
  • 弱点
  • 机会
  • 威胁

第 11 章：价值链分析

第 12 章：波特五力分析

  • 概述
  • 买家的议价能力
  • 供应商的议价能力
  • 竞争程度
  • 新进入者的威胁
  • 替代品的威胁

第 13 章：价格分析

第14章：竞争格局

  • 市场结构
  • 关键参与者
  • 关键参与者简介
    • 1010DATA (Advance Communication Corp.)
    • Accenture Plc
    • Adastra Corporation
    • Comviva (Tech Mahindra)
    • Infosys Limited
    • International Business Machines Corporation
    • Monetize Solutions Inc.
    • Optiva Inc.
    • Paxata Inc. (Datarobot Inc.)
    • Reltio
    • SAP SE
    • Thales Group
    • TIBCO Software Inc.
Product Code: SR112024A3650

The global data monetization market size reached US$ 3.5 Billion in 2023. Looking forward, IMARC Group expects the market to reach US$ 14.4 Billion by 2032, exhibiting a growth rate (CAGR) of 16.6% during 2024-2032. The market is experiencing steady growth driven by the generation of considerable amounts of data, consumer interactions, and digital touchpoints in organizations, increasing need for data-driven decision-making, and rapid progress in data processing, storage, and analytics technologies.

Data Monetization Market Analysis:

Market Growth and Size: The market is witnessing robust growth, driven by the increasing importance of data-driven decision-making across various industries. The growing volume of data generated and the need for businesses to derive value from their data assets are also offering a favorable market outlook.

Technological Advancements: Rapid technological innovations, such as artificial intelligence (AI) and machine learning (ML), are playing a pivotal role in enabling more efficient data monetization strategies. These technologies help in extracting actionable insights from data, enhancing its value.

Industry Applications: Data monetization finds applications across diverse industries, including finance, healthcare, retail, and telecommunications. It allows businesses to unlock the potential of their data for better decision-making and revenue generation.

Geographical Trends: North America leads the market, driven by its advanced technological infrastructure. However, Asia Pacific is emerging as a fast-growing market, driven by the adoption of advanced analytics.

Competitive Landscape: Key players in the market are innovating to offer comprehensive solutions and stay ahead in the competitive landscape. They are investing in advanced analytics, AI, and machine learning (ML) technologies to provide more powerful insights from data, enabling businesses to make better decisions.

Challenges and Opportunities: While the market faces challenges, such as data security concerns, data quality issues, and the need for skilled data professionals, it also encounters opportunities in leveraging untapped data sources and expanding into emerging markets.

Future Outlook: The future of the data monetization market looks promising, with the increasing demand for tailored data monetization solutions for specific industries, such as healthcare, finance, and retail. These specialized solutions will address industry-specific challenges and opportunities.

Data Monetization Market Trends:

Growing volume of data

Organizations are generating vast amounts of data through their operations, consumer interactions, and digital touchpoints. This data encompasses structured and unstructured information, offering valuable insights that can be harnessed for strategic decision-making and revenue generation. As businesses are accumulating more data, they are increasingly motivated to find ways to derive value from it. Data monetization provides a means to not only leverage this data for internal purposes but also to create additional revenue streams by sharing or selling data to other organizations. The proliferation of Internet of Things (IoT) devices, social media interactions, e-commerce transactions, and digital services is contributing significantly to the data explosion. This trend is expected to continue as technology becomes more integrated into daily life, further catalyzing the demand for data monetization solutions and strategies.

Need for data-driven decision-making

The increasing need for data-driven decision-making is bolstering the growth of the market. In the competitive business landscape, organizations recognize that data is an asset that can guide strategic choices, optimize processes, and improve overall performance. Data-driven decision-making empowers businesses to base their strategies and actions on factual insights. This approach enhances the accuracy and effectiveness of decision-making processes, leading to better outcomes in areas, such as product development, marketing campaigns, and resource allocation. As businesses are seeking to gain a competitive edge and remain agile in fast-paced markets, the demand for data-driven insights is growing. Data monetization enables organizations to leverage their data assets to gain actionable insights, identify trends, and make informed decisions in real-time.

Technological advancements

Rapid progress in data processing, storage, and analytics technologies is opening new possibilities for organizations to extract value from their data assets. The advent of artificial intelligence (AI) and machine learning (ML) is revolutionizing data analysis. These technologies enable businesses to uncover hidden insights, predict future trends, and automate decision-making processes, which enhance the monetization potential of data. Big data platforms and cloud computing are making it more feasible for organizations to store and manage vast amounts of data cost-effectively. This scalability allows businesses to accumulate and leverage data on a larger scale, driving the need for data monetization strategies.

Increasing awareness of data value

The growing awareness among the masses about the value of data is offering a favorable market outlook. Organizations across various industries are increasingly recognizing that data is not just a byproduct of their operations but an asset with the potential to generate revenue and insights. This awareness stems from success stories where companies are monetizing their data, either through direct sales or by using it to enhance their products and services. Additionally, educational efforts, industry reports, and conferences focused on data monetization are contributing to spreading awareness.

Data Monetization Industry Segmentation:

IMARC Group provides an analysis of the key trends in each segment of the market, along with forecasts at the global, regional, and country levels for 2024-2032. Our report has categorized the market based on method, organization size, and end use.

Breakup by Method:

Data as a Service

Insight as a Service

Analytics-enabled Platform as a Service

Embedded Analytics

Analytics-enabled platform as a service account for the majority of the market share

The report has provided a detailed breakup and analysis of the market based on the method. This includes data as a service, insight as a service, analytics-enabled platform as a service, and embedded analytics. According to the report, analytics-enabled platform as a service represented the largest segment.

Analytics-enabled platform as a service encompasses cloud-based platforms that offer a comprehensive suite of analytics tools and services. These platforms enable organizations to perform advanced data analysis, create data models, and develop custom applications to address specific business needs. PaaS providers often support both data integration and visualization, allowing businesses to streamline their data processes and gain valuable insights. This segment is favored by enterprises seeking a versatile and scalable analytics solution.

Data as a service involves the provision of raw data to organizations for various purposes, such as analysis, research, or integration into their systems. This segment caters to businesses that require access to external data sources to enrich their internal datasets. DaaS providers offer a wide range of data types, including demographic, market, and industry-specific data, to assist organizations in making data-driven decisions and enhancing their operations.

Insight as a service focuses on delivering actionable insights derived from data to organizations. This segment goes beyond providing raw data and offers pre-packaged or customized insights, often in the form of reports or dashboards. IaaS providers use advanced analytics and algorithms to extract meaningful conclusions from data, helping businesses identify trends, opportunities, and potential challenges.

Embedded analytics involves integrating analytical capabilities directly into existing software applications or business processes. This segment caters to organizations that want to enhance their products or services with data-driven features. Embedded analytics allows users to interact with data and gain insights seamlessly within their familiar work environments.

Breakup by Organization Size:

Large Enterprises

Small and Medium Enterprises

Large enterprises hold the largest share in the industry

A detailed breakup and analysis of the market based on the organization size have also been provided in the report. This includes large enterprises and small and medium enterprises. According to the report, large enterprises accounted for the largest market share.

Large enterprises have extensive data resources, advanced infrastructure, and dedicated teams to manage and leverage their data assets effectively. They often invest heavily in data monetization strategies, as they have the financial resources and scalability to implement comprehensive data analytics solutions. They use data monetization to drive operational efficiency, gain competitive advantages, and explore new revenue streams. Additionally, compliance and data governance are critical concerns for large enterprises, making data monetization solutions that ensure data security and regulatory compliance highly valuable.

Small and medium enterprises represent another significant segment in the data monetization market. While SMEs may have limited data resources compared to their larger counterparts, they are increasingly recognizing the importance of data-driven decision-making and revenue generation. Many SMEs are adopting data monetization strategies to remain competitive in their respective industries.

Breakup by End Use:

BFSI

E-commerce and Retail

IT and Telecommunications

Manufacturing

Healthcare

Energy and Utilities

Others

BFSI represents the leading market segment

The report has provided a detailed breakup and analysis of the market based on the end use. This includes BFSI, e-commerce and retail, IT and telecommunications, manufacturing, healthcare, energy and utilities, and others. According to the report, BFSI represented the largest segment as financial institutions deal with vast volumes of sensitive data, making data monetization crucial for enhancing consumer experiences, managing risks, and optimizing operations. In BFSI, data monetization enables personalized financial services, fraud detection, credit risk assessment, and compliance with regulatory requirements. The substantial data assets and high demand for data analytics make it a prime candidate for data monetization solutions.

E-commerce and retail constitute another significant segment in the data monetization market. These industries rely heavily on consumer data to personalize marketing, improve product recommendations, and optimize supply chain and inventory management. Data monetization in this sector enables businesses to boost sales, enhance consumer loyalty, and refine their pricing and promotional strategies.

The IT and telecommunications sector is a key player in the data monetization market. It generates vast amounts of data through network operations, customer interactions, and IoT devices. Data monetization solutions in this segment assist in network optimization, predictive maintenance, and improving the quality of services.

Manufacturing is an emerging segment in the data monetization market. Manufacturers are increasingly adopting data-driven approaches to enhance production efficiency, monitor equipment health, and predict maintenance needs.

The healthcare industry is recognizing the potential of data monetization to transform patient care, drug development, and healthcare operations. Data monetization in healthcare includes personalized treatment plans, predictive analytics for disease management, and optimizing resource allocation in healthcare facilities.

Breakup by Region:

North America

United States

Canada

Asia-Pacific

China

Japan

India

South Korea

Australia

Indonesia

Others

Europe

Germany

France

United Kingdom

Italy

Spain

Russia

Others

Latin America

Brazil

Mexico

Others

Middle East and Africa

North America leads the market, accounting for the largest data monetization market share

The market research report has also provided a comprehensive analysis of all the major regional markets, which include North America (the United States and Canada); Asia Pacific (China, Japan, India, South Korea, Australia, Indonesia, and others); Europe (Germany, France, the United Kingdom, Italy, Spain, Russia, and others); Latin America (Brazil, Mexico, and others); and the Middle East and Africa. According to the report, North America accounted for the largest market share due to its advanced technological infrastructure, robust data privacy regulations, and a high level of awareness regarding the value of data. Organizations in North America, particularly in the United States, leverage data monetization to gain competitive advantages, improve consumer experiences, and drive innovations. The presence of numerous tech giants and a thriving startup ecosystem is catalyzing the demand for data monetization solutions and services in this region.

The Asia Pacific region is witnessing rapid growth in the data monetization market. Increasing digitization, a burgeoning e-commerce sector, and the adoption of advanced analytics are driving data monetization initiatives across various industries. Countries like China and India are becoming significant players in the market due to their large populations and growing tech-savvy consumer bases.

Europe represents a substantial segment in the data monetization market, characterized by a strong focus on data protection and privacy regulations, such as GDPR. European businesses are adopting data monetization to comply with these regulations while unlocking the potential of their data.

Latin America is emerging as a notable segment in the data monetization market. The expanding digital economy and increasing internet penetration are driving the demand for data monetization solutions. Latin American businesses are leveraging data monetization to improve marketing strategies, consumer targeting, and operational efficiency.

The Middle East and Africa represent a growing segment in the data monetization market. While this region is relatively nascent in terms of data monetization adoption compared to others, it is witnessing increased interest and investment in data-driven initiatives.

Leading Key Players in the Data Monetization Industry:

Key players in the market are innovating to offer comprehensive solutions and stay ahead in the competitive landscape. They are investing in advanced analytics, AI, and machine learning (ML) technologies to provide more powerful insights from data, enabling businesses to make better decisions. These companies are expanding their data monetization platforms to accommodate diverse data sources, both structured and unstructured, and offer real-time analytics capabilities. Additionally, they focus on data security and compliance, developing robust data governance frameworks to address privacy concerns and regulatory requirements. Collaborations and partnerships with other technology providers and industry-specific players are also common strategies to enhance their offerings and expand their reach in various sectors, such as finance, healthcare, and retail.

The market research report has provided a comprehensive analysis of the competitive landscape. Detailed profiles of all major companies have also been provided. Some of the key players in the market include:

1010DATA (Advance Communication Corp.)

Accenture Plc

Adastra Corporation

Comviva (Tech Mahindra)

Infosys Limited

International Business Machines Corporation

Monetize Solutions Inc.

Optiva Inc.

Paxata Inc. (Datarobot Inc.)

Reltio

SAP SE

Thales Group

TIBCO Software Inc.

(Please note that this is only a partial list of the key players, and the complete list is provided in the report.)

Latest News:

January 26, 2022: Optiva Inc., a leading provider of mission-critical, cloud-native monetization and revenue management software, announced a multi-year strategic partnership with Google Cloud to help telecom operators and service providers accelerate their digital transformations and journey to the cloud, private and public, and deployment on the edge. Through this collaboration with Google Cloud, Optiva customers can purchase its flagship products, Optiva BSS Platform and Optiva Charging Engine, via Google Cloud Marketplace as a SaaS solution.

August, 2021: Adastra, a leading Global Data and Analytics solutions provider, and PaymentComponents, a global leader in B2B payments and fintech solutions, entered into a strategic alliance to enable open banking and payments capabilities in Canada and the USA.

December 18, 2023: International Business Machines Corporation announced that it has entered into a definitive agreement with Software AG, a company majority owned by Silver Lake, to purchase StreamSets and webMethods, Software AG's Super integration platform-as-a-service (iPaaS) enterprise technology platforms. The acquisition of StreamSets and webMethods is further evidence of IBM's deep focus and investment in AI and hybrid cloud.

Key Questions Answered in This Report

  • 1. What was the size of the global data monetization market in 2023?
  • 2. What is the expected growth rate of the global data monetization market during 2024-2032?
  • 3. What has been the impact of COVID-19 on the global data monetization market?
  • 4. What are the key factors driving the global data monetization market?
  • 5. What is the breakup of the global data monetization market based on the method?
  • 6. What is the breakup of the global data monetization market based on the organization size?
  • 7. What is the breakup of the global data monetization market based on the end use?
  • 8. What are the key regions in the global data monetization market?
  • 9. Who are the key players/companies in the global data monetization market?

Table of Contents

1 Preface

2 Scope and Methodology

  • 2.1 Objectives of the Study
  • 2.2 Stakeholders
  • 2.3 Data Sources
    • 2.3.1 Primary Sources
    • 2.3.2 Secondary Sources
  • 2.4 Market Estimation
    • 2.4.1 Bottom-Up Approach
    • 2.4.2 Top-Down Approach
  • 2.5 Forecasting Methodology

3 Executive Summary

4 Introduction

  • 4.1 Overview
  • 4.2 Key Industry Trends

5 Global Data Monetization Market

  • 5.1 Market Overview
  • 5.2 Market Performance
  • 5.3 Impact of COVID-19
  • 5.4 Market Forecast

6 Market Breakup by Method

  • 6.1 Data as a Service
    • 6.1.1 Market Trends
    • 6.1.2 Market Forecast
  • 6.2 Insight as a Service
    • 6.2.1 Market Trends
    • 6.2.2 Market Forecast
  • 6.3 Analytics-enabled Platform as a Service
    • 6.3.1 Market Trends
    • 6.3.2 Market Forecast
  • 6.4 Embedded Analytics
    • 6.4.1 Market Trends
    • 6.4.2 Market Forecast

7 Market Breakup by Organization Size

  • 7.1 Large Enterprises
    • 7.1.1 Market Trends
    • 7.1.2 Market Forecast
  • 7.2 Small and Medium Enterprises
    • 7.2.1 Market Trends
    • 7.2.2 Market Forecast

8 Market Breakup by End Use

  • 8.1 BFSI
    • 8.1.1 Market Trends
    • 8.1.2 Market Forecast
  • 8.2 E-commerce and Retail
    • 8.2.1 Market Trends
    • 8.2.2 Market Forecast
  • 8.3 IT and Telecommunications
    • 8.3.1 Market Trends
    • 8.3.2 Market Forecast
  • 8.4 Manufacturing
    • 8.4.1 Market Trends
    • 8.4.2 Market Forecast
  • 8.5 Healthcare
    • 8.5.1 Market Trends
    • 8.5.2 Market Forecast
  • 8.6 Energy and Utilities
    • 8.6.1 Market Trends
    • 8.6.2 Market Forecast
  • 8.7 Others
    • 8.7.1 Market Trends
    • 8.7.2 Market Forecast

9 Market Breakup by Region

  • 9.1 North America
    • 9.1.1 United States
      • 9.1.1.1 Market Trends
      • 9.1.1.2 Market Forecast
    • 9.1.2 Canada
      • 9.1.2.1 Market Trends
      • 9.1.2.2 Market Forecast
  • 9.2 Asia-Pacific
    • 9.2.1 China
      • 9.2.1.1 Market Trends
      • 9.2.1.2 Market Forecast
    • 9.2.2 Japan
      • 9.2.2.1 Market Trends
      • 9.2.2.2 Market Forecast
    • 9.2.3 India
      • 9.2.3.1 Market Trends
      • 9.2.3.2 Market Forecast
    • 9.2.4 South Korea
      • 9.2.4.1 Market Trends
      • 9.2.4.2 Market Forecast
    • 9.2.5 Australia
      • 9.2.5.1 Market Trends
      • 9.2.5.2 Market Forecast
    • 9.2.6 Indonesia
      • 9.2.6.1 Market Trends
      • 9.2.6.2 Market Forecast
    • 9.2.7 Others
      • 9.2.7.1 Market Trends
      • 9.2.7.2 Market Forecast
  • 9.3 Europe
    • 9.3.1 Germany
      • 9.3.1.1 Market Trends
      • 9.3.1.2 Market Forecast
    • 9.3.2 France
      • 9.3.2.1 Market Trends
      • 9.3.2.2 Market Forecast
    • 9.3.3 United Kingdom
      • 9.3.3.1 Market Trends
      • 9.3.3.2 Market Forecast
    • 9.3.4 Italy
      • 9.3.4.1 Market Trends
      • 9.3.4.2 Market Forecast
    • 9.3.5 Spain
      • 9.3.5.1 Market Trends
      • 9.3.5.2 Market Forecast
    • 9.3.6 Russia
      • 9.3.6.1 Market Trends
      • 9.3.6.2 Market Forecast
    • 9.3.7 Others
      • 9.3.7.1 Market Trends
      • 9.3.7.2 Market Forecast
  • 9.4 Latin America
    • 9.4.1 Brazil
      • 9.4.1.1 Market Trends
      • 9.4.1.2 Market Forecast
    • 9.4.2 Mexico
      • 9.4.2.1 Market Trends
      • 9.4.2.2 Market Forecast
    • 9.4.3 Others
      • 9.4.3.1 Market Trends
      • 9.4.3.2 Market Forecast
  • 9.5 Middle East and Africa
    • 9.5.1 Market Trends
    • 9.5.2 Market Breakup by Country
    • 9.5.3 Market Forecast

10 SWOT Analysis

  • 10.1 Overview
  • 10.2 Strengths
  • 10.3 Weaknesses
  • 10.4 Opportunities
  • 10.5 Threats

11 Value Chain Analysis

12 Porters Five Forces Analysis

  • 12.1 Overview
  • 12.2 Bargaining Power of Buyers
  • 12.3 Bargaining Power of Suppliers
  • 12.4 Degree of Competition
  • 12.5 Threat of New Entrants
  • 12.6 Threat of Substitutes

13 Price Analysis

14 Competitive Landscape

  • 14.1 Market Structure
  • 14.2 Key Players
  • 14.3 Profiles of Key Players
    • 14.3.1 1010DATA (Advance Communication Corp.)
      • 14.3.1.1 Company Overview
      • 14.3.1.2 Product Portfolio
    • 14.3.2 Accenture Plc
      • 14.3.2.1 Company Overview
      • 14.3.2.2 Product Portfolio
      • 14.3.2.3 Financials
      • 14.3.2.4 SWOT Analysis
    • 14.3.3 Adastra Corporation
      • 14.3.3.1 Company Overview
      • 14.3.3.2 Product Portfolio
    • 14.3.4 Comviva (Tech Mahindra)
      • 14.3.4.1 Company Overview
      • 14.3.4.2 Product Portfolio
    • 14.3.5 Infosys Limited
      • 14.3.5.1 Company Overview
      • 14.3.5.2 Product Portfolio
      • 14.3.5.3 Financials
      • 14.3.5.4 SWOT Analysis
    • 14.3.6 International Business Machines Corporation
      • 14.3.6.1 Company Overview
      • 14.3.6.2 Product Portfolio
      • 14.3.6.3 Financials
      • 14.3.6.4 SWOT Analysis
    • 14.3.7 Monetize Solutions Inc.
      • 14.3.7.1 Company Overview
      • 14.3.7.2 Product Portfolio
    • 14.3.8 Optiva Inc.
      • 14.3.8.1 Company Overview
      • 14.3.8.2 Product Portfolio
      • 14.3.8.3 Financials
      • 14.3.8.4 SWOT Analysis
    • 14.3.9 Paxata Inc. (Datarobot Inc.)
      • 14.3.9.1 Company Overview
      • 14.3.9.2 Product Portfolio
    • 14.3.10 Reltio
      • 14.3.10.1 Company Overview
      • 14.3.10.2 Product Portfolio
    • 14.3.11 SAP SE
      • 14.3.11.1 Company Overview
      • 14.3.11.2 Product Portfolio
      • 14.3.11.3 Financials
      • 14.3.11.4 SWOT Analysis
    • 14.3.12 Thales Group
      • 14.3.12.1 Company Overview
      • 14.3.12.2 Product Portfolio
      • 14.3.12.3 Financials
      • 14.3.12.4 SWOT Analysis
    • 14.3.13 TIBCO Software Inc.
      • 14.3.13.1 Company Overview
      • 14.3.13.2 Product Portfolio
      • 14.3.13.3 SWOT Analysis

List of Figures

  • Figure 1: Global: Data Monetization Market: Major Drivers and Challenges
  • Figure 2: Global: Data Monetization Market: Sales Value (in Billion US$), 2018-2023
  • Figure 3: Global: Data Monetization Market Forecast: Sales Value (in Billion US$), 2024-2032
  • Figure 4: Global: Data Monetization Market: Breakup by Method (in %), 2023
  • Figure 5: Global: Data Monetization Market: Breakup by Organization Size (in %), 2023
  • Figure 6: Global: Data Monetization Market: Breakup by End Use (in %), 2023
  • Figure 7: Global: Data Monetization Market: Breakup by Region (in %), 2023
  • Figure 8: Global: Data Monetization (Data as a Service) Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 9: Global: Data Monetization (Data as a Service) Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 10: Global: Data Monetization (Insight as a Service) Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 11: Global: Data Monetization (Insight as a Service) Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 12: Global: Data Monetization (Analytics-enabled Platform as a Service) Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 13: Global: Data Monetization (Analytics-enabled Platform as a Service) Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 14: Global: Data Monetization (Embedded Analytics) Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 15: Global: Data Monetization (Embedded Analytics) Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 16: Global: Data Monetization (Large Enterprises) Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 17: Global: Data Monetization (Large Enterprises) Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 18: Global: Data Monetization (Small and Medium Enterprises) Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 19: Global: Data Monetization (Small and Medium Enterprises) Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 20: Global: Data Monetization (BFSI) Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 21: Global: Data Monetization (BFSI) Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 22: Global: Data Monetization (E-commerce and Retail) Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 23: Global: Data Monetization (E-commerce and Retail) Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 24: Global: Data Monetization (IT and Telecommunications) Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 25: Global: Data Monetization (IT and Telecommunications) Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 26: Global: Data Monetization (Manufacturing) Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 27: Global: Data Monetization (Manufacturing) Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 28: Global: Data Monetization (Healthcare) Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 29: Global: Data Monetization (Healthcare) Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 30: Global: Data Monetization (Energy and Utilities) Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 31: Global: Data Monetization (Energy and Utilities) Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 32: Global: Data Monetization (Other End Uses) Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 33: Global: Data Monetization (Other End Uses) Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 34: North America: Data Monetization Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 35: North America: Data Monetization Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 36: United States: Data Monetization Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 37: United States: Data Monetization Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 38: Canada: Data Monetization Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 39: Canada: Data Monetization Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 40: Asia-Pacific: Data Monetization Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 41: Asia-Pacific: Data Monetization Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 42: China: Data Monetization Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 43: China: Data Monetization Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 44: Japan: Data Monetization Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 45: Japan: Data Monetization Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 46: India: Data Monetization Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 47: India: Data Monetization Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 48: South Korea: Data Monetization Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 49: South Korea: Data Monetization Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 50: Australia: Data Monetization Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 51: Australia: Data Monetization Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 52: Indonesia: Data Monetization Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 53: Indonesia: Data Monetization Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 54: Others: Data Monetization Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 55: Others: Data Monetization Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 56: Europe: Data Monetization Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 57: Europe: Data Monetization Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 58: Germany: Data Monetization Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 59: Germany: Data Monetization Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 60: France: Data Monetization Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 61: France: Data Monetization Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 62: United Kingdom: Data Monetization Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 63: United Kingdom: Data Monetization Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 64: Italy: Data Monetization Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 65: Italy: Data Monetization Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 66: Spain: Data Monetization Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 67: Spain: Data Monetization Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 68: Russia: Data Monetization Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 69: Russia: Data Monetization Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 70: Others: Data Monetization Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 71: Others: Data Monetization Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 72: Latin America: Data Monetization Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 73: Latin America: Data Monetization Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 74: Brazil: Data Monetization Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 75: Brazil: Data Monetization Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 76: Mexico: Data Monetization Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 77: Mexico: Data Monetization Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 78: Others: Data Monetization Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 79: Others: Data Monetization Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 80: Middle East and Africa: Data Monetization Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 81: Middle East and Africa: Data Monetization Market: Breakup by Country (in %), 2023
  • Figure 82: Middle East and Africa: Data Monetization Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 83: Global: Data Monetization Industry: SWOT Analysis
  • Figure 84: Global: Data Monetization Industry: Value Chain Analysis
  • Figure 85: Global: Data Monetization Industry: Porter's Five Forces Analysis

List of Tables

  • Table 1: Global: Data Monetization Market: Key Industry Highlights, 2023 and 2032
  • Table 2: Global: Data Monetization Market Forecast: Breakup by Method (in Million US$), 2024-2032
  • Table 3: Global: Data Monetization Market Forecast: Breakup by Organization Size (in Million US$), 2024-2032
  • Table 4: Global: Data Monetization Market Forecast: Breakup by End Use (in Million US$), 2024-2032
  • Table 5: Global: Data Monetization Market Forecast: Breakup by Region (in Million US$), 2024-2032
  • Table 6: Global: Data Monetization Market: Competitive Structure
  • Table 7: Global: Data Monetization Market: Key Players