日本销售绩效管理市场报告（按解决方案、服务、组织规模、部署模式、最终用户和地区）2025 年至 2033 年

2024年，日本销售绩效管理市场规模达3.31亿美元。展望未来， IMARC Group预计到2033年，该市场规模将达到12.74亿美元，2025-2033年期间的复合年增长率（CAGR）为16.1%。销售绩效管理解决方案中预测分析功能的使用日益增多，使企业能够预测销售趋势并做出数据驱动的决策，这是推动市场发展的主要因素。

销售绩效管理 (SPM) 是指监控、衡量和优化销售团队绩效以实现组织目标的过程。它涵盖各种活动，包括设定销售目标、追踪个人和团队绩效，以及为达到或超过销售目标的人员提供激励或奖励。 SPM 解决方案通常涉及使用技术和资料分析来简化销售营运、预测销售趋势，并确保销售代表有效地与公司的销售策略保持一致。 SPM 的关键组成部分包括销售目标设定、区域管理、配额分配、绩效分析和激励薪酬管理。有效的 SPM 可协助组织提高销售效率、增加收入并提升客户满意度。它还透过提供透明公平的薪酬结构来激励销售团队。透过将销售工作与业务目标相结合并提供可行的洞察，SPM 在推动销售成功和整体业务成长方面发挥着至关重要的作用。

日本销售绩效管理市场趋势：

日本的销售绩效管理市场正经历强劲成长，这得益于几个关键驱动因素。首先，企业越来越意识到优化销售团队以最大化创造收入的重要性。因此，随着企业寻求提升销售运营，对全面的销售绩效管理 (SPM) 解决方案的需求激增。此外，资料分析和人工智慧技术的普及在推动 SPM 市场发展方面发挥了关键作用。透过利用这些先进的工具，企业可以获得有关其销售流程的宝贵洞察，从而能够做出数据驱动的决策并完善策略。此外，区域向远端和混合工作模式的转变，需要更先进的 SPM 解决方案，以便对地理位置分散的销售团队进行有效的管理和绩效追踪。随着企业不断适应不断变化的工作环境，这种趋势可能会持续下去。此外，监管合规要求，尤其是在金融和医疗保健等监管严格的行业，推动了 SPM 解决方案的采用，以确保遵守与销售相关的法规。这反过来预计将在预测期内推动日本的销售绩效管理市场发展。

日本销售绩效管理市场区隔：

解决方案见解：

• 区域管理
• 销售分析
• 销售计划和监控
• 激励薪酬管理
• 其他的

服务洞察：

• 咨询服务
• 託管服务
• 培训和支持
• 其他的

组织规模洞察：

• 中小企业
• 大型企业

部署模型洞察：

• 本地
• 基于云端

最终用户洞察：

• 金融服务业
• 资讯科技和电信
• 零售
• 能源和公用事业
• 旅游与饭店
• 运输和物流
• 卫生保健
• 其他的

竞争格局：

市场研究报告也对市场竞争格局进行了全面分析。报告涵盖了市场结构、关键参与者定位、最佳制胜策略、竞争指标和公司评估象限等竞争分析。此外，报告还提供了所有主要公司的详细资料。

本报告回答的关键问题：

• 日本销售绩效管理市场迄今表现如何？未来几年将如何表现？
• COVID-19 对日本销售绩效管理市场有何影响？
• 日本销售绩效管理市场根据解决方案的细分情况是怎样的？
• 日本销售绩效管理市场如何依服务划分？
• 根据组织规模，日本销售绩效管理市场是如何分類的？
• 根据部署模式，日本销售绩效管理市场是如何分類的？
• 根据最终用户，日本销售绩效管理市场是如何分類的？
• 日本销售绩效管理市场的价值链分为哪些阶段？
• 日本销售绩效管理的关键驱动因素和挑战是什么？
• 日本销售绩效管理市场的架构是怎么样的？主要参与者是谁？
• 日本销售绩效管理市场的竞争程度如何？

本报告回答的关键问题：

• 日本销售绩效管理市场迄今表现如何？未来几年将如何表现？
• COVID-19 对日本销售绩效管理市场有何影响？
• 日本销售绩效管理市场根据解决方案的细分情况是怎样的？
• 日本销售绩效管理市场如何依服务划分？
• 根据组织规模，日本销售绩效管理市场是如何分類的？
• 根据部署模式，日本销售绩效管理市场是如何分類的？
• 根据最终用户，日本销售绩效管理市场是如何分類的？
• 日本销售绩效管理市场的价值链分为哪些阶段？
• 日本销售绩效管理的关键驱动因素和挑战是什么？
• 日本销售绩效管理市场的架构是怎么样的？主要参与者是谁？
• 日本销售绩效管理市场的竞争程度如何？

目录

第一章：前言

第二章：范围与方法

• 研究目标
• 利害关係人
• 资料来源
  • 主要来源
  • 次要来源
• 市场评估
  • 自下而上的方法
  • 自上而下的方法
• 预测方法

第三章：执行摘要

第四章：日本销售绩效管理市场 - 简介

• 概述
• 市场动态
• 产业趋势
• 竞争情报

第五章：日本销售绩效管理市场格局

• 历史与当前市场趋势（2019-2024）
• 市场预测（2025-2033）

第六章：日本销售绩效管理市场-细分：依解决方案

• 区域管理
  • 概述
• 销售分析
  • 概述
• 销售计划和监控
  • 概述
• 激励薪酬管理
  • 概述
• 其他的

第七章：日本销售绩效管理市场-细分：依服务

• 咨询服务
  • 概述
• 託管服务
  • 概述
• 培训和支持
  • 概述
• 其他的

第八章：日本销售绩效管理市场 - 细分：依组织规模

• 中小企业
  • 概述
• 大型企业
  • 概述

第九章：日本销售绩效管理市场-细分：依部署模式

• 本地
  • 概述
• 基于云端
  • 概述

第十章：日本销售绩效管理市场 - 细分：依最终用户

• 金融服务业
  • 概述
• 资讯科技和电信
  • 概述
• 零售
  • 概述
• 能源和公用事业
  • 概述
• 旅游与饭店
  • 概述
• 运输和物流
  • 概述
• 卫生保健
  • 概述
• 其他的

第 11 章：日本销售绩效管理市场 - 竞争格局

• 概述
• 市场结构
• 市场参与者定位
• 最佳获胜策略
• 竞争仪錶板
• 公司评估象限

第 12 章：关键参与者简介

• Company A
• Business Overview
• Service Offered
• Business Strategies
• SWOT Analysis
• Major News and Events
• Company B
• Business Overview
• Service Offered
• Business Strategies
• SWOT Analysis
• Major News and Events
• Company C
• Business Overview
• Service Offered
• Business Strategies
• SWOT Analysis
• Major News and Events
• Company D
• Business Overview
• Service Offered
• Business Strategies
• SWOT Analysis
• Major News and Events
• Company E
• Business Overview
• Service Offered
• Business Strategies
• SWOT Analysis
• Major News and Events

第 13 章：日本销售绩效管理市场 - 产业分析

• 驱动因素、限制因素和机会
  • 概述
  • 驱动程式
  • 限制
  • 机会
• 波特五力分析
  • 概述
  • 买家的议价能力
  • 供应商的议价能力
  • 竞争程度
  • 新进入者的威胁
  • 替代品的威胁
• 价值链分析

第 14 章：附录

Japan sales performance management market size reached USD 331.0 Million in 2024. Looking forward, IMARC Group expects the market to reach USD 1,274.0 Million by 2033, exhibiting a growth rate (CAGR) of 16.1% during 2025-2033. The increasing utilization of predictive analytics capabilities in sales performance management solutions that enable companies to forecast sales trends and make data-driven decisions, is primarily driving the market.

Sales performance management (SPM) refers to the process of monitoring, measuring, and optimizing the performance of a sales team to achieve organizational goals and objectives. It encompasses various activities, including setting sales targets, tracking individual and team performance, and providing incentives or rewards for achieving or exceeding sales goals. SPM solutions typically involve the use of technology and data analytics to streamline sales operations, forecast sales trends, and ensure sales representatives are effectively aligned with the company's sales strategy. Key components of SPM include sales goal setting, territory management, quota allocation, performance analytics, and incentive compensation management. Effective SPM helps organizations improve sales productivity, increase revenue, and enhance customer satisfaction. It also motivates sales teams by providing transparent and fair compensation structures. By aligning sales efforts with business objectives and providing actionable insights, SPM plays a crucial role in driving sales success and overall business growth.

Japan Sales Performance Management Market Trends:

The sales performance management market in Japan is experiencing robust growth due to several key drivers. Firstly, businesses are increasingly recognizing the importance of optimizing their sales teams to maximize revenue generation. Consequently, the need for comprehensive SPM solutions has surged as organizations seek to enhance their sales operations. Additionally, the proliferation of data analytics and AI technologies has played a pivotal role in propelling the SPM market forward. By leveraging these advanced tools, companies can gain valuable insights into their sales processes, enabling them to make data-driven decisions and refine their strategies. Furthermore, the regional shift towards remote and hybrid work models has necessitated more sophisticated SPM solutions that facilitate effective management and performance tracking of geographically dispersed sales teams. This trend is likely to persist as companies continue to adapt to the evolving work landscape. Moreover, regulatory compliance requirements, especially in highly regulated industries such as finance and healthcare, have driven the adoption of SPM solutions to ensure adherence to sales-related regulations. This, in turn, is expected to drive the sales performance management market in Japan during the forecast period.

Japan Sales Performance Management Market Segmentation:

Solution Insights:

• Territory Management
• Sales Analytics
• Sales Planning and Monitoring
• Incentive Compensation Management
• Others

Service Insights:

• Consulting Services
• Managed Services
• Training and Support
• Others

Organization Size Insights:

• Small and Medium-sized Enterprises
• Large Enterprises

Deployment Model Insights:

• On-premises
• Cloud-based

End User Insights:

• BFSI
• IT and Telecom
• Retail
• Energy and Utilities
• Travel and Hospitality
• Transportation and Logistics
• Healthcare
• Others

Competitive Landscape:

The market research report has also provided a comprehensive analysis of the competitive landscape in the market. Competitive analysis such as market structure, key player positioning, top winning strategies, competitive dashboard, and company evaluation quadrant has been covered in the report. Also, detailed profiles of all major companies have been provided.

Key Questions Answered in This Report:

• How has the Japan sales performance management market performed so far and how will it perform in the coming years?
• What has been the impact of COVID-19 on the Japan sales performance management market?
• What is the breakup of the Japan sales performance management market on the basis of solution?
• What is the breakup of the Japan sales performance management market on the basis of service?
• What is the breakup of the Japan sales performance management market on the basis of organization size?
• What is the breakup of the Japan sales performance management market on the basis of deployment model?
• What is the breakup of the Japan sales performance management market on the basis of end user?
• What are the various stages in the value chain of the Japan sales performance management market?
• What are the key driving factors and challenges in the Japan sales performance management?
• What is the structure of the Japan sales performance management market and who are the key players?
• What is the degree of competition in the Japan sales performance management market?

Table of Contents

1 Preface

2 Scope and Methodology

• 2.1 Objectives of the Study
• 2.2 Stakeholders
• 2.3 Data Sources
  • 2.3.1 Primary Sources
  • 2.3.2 Secondary Sources
• 2.4 Market Estimation
  • 2.4.1 Bottom-Up Approach
  • 2.4.2 Top-Down Approach
• 2.5 Forecasting Methodology

3 Executive Summary

4 Japan Sales Performance Management Market - Introduction

• 4.1 Overview
• 4.2 Market Dynamics
• 4.3 Industry Trends
• 4.4 Competitive Intelligence

5 Japan Sales Performance Management Market Landscape

• 5.1 Historical and Current Market Trends (2019-2024)
• 5.2 Market Forecast (2025-2033)

6 Japan Sales Performance Management Market - Breakup by Solution

• 6.1 Territory Management
  • 6.1.1 Overview
  • 6.1.2 Historical and Current Market Trends (2019-2024)
  • 6.1.3 Market Forecast (2025-2033)
• 6.2 Sales Analytics
  • 6.2.1 Overview
  • 6.2.2 Historical and Current Market Trends (2019-2024)
  • 6.2.3 Market Forecast (2025-2033)
• 6.3 Sales Planning and Monitoring
  • 6.3.1 Overview
  • 6.3.2 Historical and Current Market Trends (2019-2024)
  • 6.3.3 Market Forecast (2025-2033)
• 6.4 Incentive Compensation Management
  • 6.4.1 Overview
  • 6.4.2 Historical and Current Market Trends (2019-2024)
  • 6.4.3 Market Forecast (2025-2033)
• 6.5 Others
  • 6.5.1 Historical and Current Market Trends (2019-2024)
  • 6.5.2 Market Forecast (2025-2033)

7 Japan Sales Performance Management Market - Breakup by Service

• 7.1 Consulting Services
  • 7.1.1 Overview
  • 7.1.2 Historical and Current Market Trends (2019-2024)
  • 7.1.3 Market Forecast (2025-2033)
• 7.2 Managed Services
  • 7.2.1 Overview
  • 7.2.2 Historical and Current Market Trends (2019-2024)
  • 7.2.3 Market Forecast (2025-2033)
• 7.3 Training and Support
  • 7.3.1 Overview
  • 7.3.2 Historical and Current Market Trends (2019-2024)
  • 7.3.3 Market Forecast (2025-2033)
• 7.4 Others
  • 7.4.1 Historical and Current Market Trends (2019-2024)
  • 7.4.2 Market Forecast (2025-2033)

8 Japan Sales Performance Management Market - Breakup by Organization Size

• 8.1 Small and Medium-sized Enterprises
  • 8.1.1 Overview
  • 8.1.2 Historical and Current Market Trends (2019-2024)
  • 8.1.3 Market Forecast (2025-2033)
• 8.2 Large Enterprises
  • 8.2.1 Overview
  • 8.2.2 Historical and Current Market Trends (2019-2024)
  • 8.2.3 Market Forecast (2025-2033)

9 Japan Sales Performance Management Market - Breakup by Deployment Model

• 9.1 On-premises
  • 9.1.1 Overview
  • 9.1.2 Historical and Current Market Trends (2019-2024)
  • 9.1.3 Market Forecast (2025-2033)
• 9.2 Cloud-based
  • 9.2.1 Overview
  • 9.2.2 Historical and Current Market Trends (2019-2024)
  • 9.2.3 Market Forecast (2025-2033)

10 Japan Sales Performance Management Market - Breakup by End User

• 10.1 BFSI
  • 10.1.1 Overview
  • 10.1.2 Historical and Current Market Trends (2019-2024)
  • 10.1.3 Market Forecast (2025-2033)
• 10.2 IT and Telecom
  • 10.2.1 Overview
  • 10.2.2 Historical and Current Market Trends (2019-2024)
  • 10.2.3 Market Forecast (2025-2033)
• 10.3 Retail
  • 10.3.1 Overview
  • 10.3.2 Historical and Current Market Trends (2019-2024)
  • 10.3.3 Market Forecast (2025-2033)
• 10.4 Energy and Utilities
  • 10.4.1 Overview
  • 10.4.2 Historical and Current Market Trends (2019-2024)
  • 10.4.3 Market Forecast (2025-2033)
• 10.5 Travel and Hospitality
  • 10.5.1 Overview
  • 10.5.2 Historical and Current Market Trends (2019-2024)
  • 10.5.3 Market Forecast (2025-2033)
• 10.6 Transportation and Logistics
  • 10.6.1 Overview
  • 10.6.2 Historical and Current Market Trends (2019-2024)
  • 10.6.3 Market Forecast (2025-2033)
• 10.7 Healthcare
  • 10.7.1 Overview
  • 10.7.1 Historical and Current Market Trends (2019-2024)
  • 10.7.2 Market Forecast (2025-2033)
• 10.8 Others
  • 10.8.1 Historical and Current Market Trends (2019-2024)
  • 10.8.2 Market Forecast (2025-2033)

11 Japan Sales Performance Management Market - Competitive Landscape

• 11.1 Overview
• 11.2 Market Structure
• 11.3 Market Player Positioning
• 11.4 Top Winning Strategies
• 11.5 Competitive Dashboard
• 11.6 Company Evaluation Quadrant

12 Profiles of Key Players

• 12.1 Company A
  • 12.1.1 Business Overview
  • 12.1.2 Service Offered
  • 12.1.3 Business Strategies
  • 12.1.4 SWOT Analysis
  • 12.1.5 Major News and Events
• 12.2 Company B
  • 12.2.1 Business Overview
  • 12.2.2 Service Offered
  • 12.2.3 Business Strategies
  • 12.2.4 SWOT Analysis
  • 12.2.5 Major News and Events
• 12.3 Company C
  • 12.3.1 Business Overview
  • 12.3.2 Service Offered
  • 12.3.3 Business Strategies
  • 12.3.4 SWOT Analysis
  • 12.3.5 Major News and Events
• 12.4 Company D
  • 12.4.1 Business Overview
  • 12.4.2 Service Offered
  • 12.4.3 Business Strategies
  • 12.4.4 SWOT Analysis
  • 12.4.5 Major News and Events
• 12.5 Company E
  • 12.5.1 Business Overview
  • 12.5.2 Service Offered
  • 12.5.3 Business Strategies
  • 12.5.4 SWOT Analysis
  • 12.5.5 Major News and Events

13 Japan Sales Performance Management Market - Industry Analysis

• 13.1 Drivers, Restraints, and Opportunities
  • 13.1.1 Overview
  • 13.1.2 Drivers
  • 13.1.3 Restraints
  • 13.1.4 Opportunities
• 13.2 Porters Five Forces Analysis
  • 13.2.1 Overview
  • 13.2.2 Bargaining Power of Buyers
  • 13.2.3 Bargaining Power of Suppliers
  • 13.2.4 Degree of Competition
  • 13.2.5 Threat of New Entrants
  • 13.2.6 Threat of Substitutes
• 13.3 Value Chain Analysis

14 Appendix