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市场调查报告书
商品编码
1746606

日本运动服市场报告（按产品类型、材料类型、定价、年龄层、配销通路、最终用户和地区）2025-2033

Japan Activewear Market Report by Product Type, Material Type, Pricing, Age Group, Distribution Channel, End User, and Region 2025-2033
出版日期: | 出版商: IMARC | 英文 115 Pages | 商品交期: 5-7个工作天内

价格
简介目录

2024年，日本运动服市场规模达186亿美元。展望未来， IMARC Group预计到2033年，该市场规模将达到334亿美元，2025-2033年期间的复合年增长率（CAGR）为6.2%。日益增强的健康和健身意识、日益兴起的时尚潮流和风格主张、快速增长的电子商务、日益增长的可持续性意识促使人们选择环保运动服、创新技术的进步以及稳定的经济环境，这些都是推动市场发展的关键因素。

运动服是专为体育活动和运动而设计的服装类别。它涵盖了各种各样的服装和配件，旨在支持和增强各种形式的锻炼和运动体验。通常，运动服包括运动紧身裤、运动胸罩、吸湿排汗T恤、跑步短裤和运动鞋等单品。这些单品采用舒适、透气、灵活的布料精心製作，确保人们在健身过程中能够自由活动。运动服的一大关键特性是其吸湿排汗功能。许多运动服布料具有吸汗排汗功能，可帮助穿着者在高强度训练中保持干爽舒适。此外，运动服通常还融入了一些元素，例如用于支撑肌肉的压缩技术、用于在弱光环境下活动的反光细节以及减少摩擦和擦伤的人体工学设计。

日本运动服市场趋势：

人们对健康生活方式和规律运动重要性的认识不断提高，这是推动日本市场发展的重要因素。随着人们越来越重视健康，越来越多的人养成了积极的生活方式，从而导致对运动服的需求增加。此外，日本人口老化导致人们更加重视健康和健身，许多老年人参与瑜伽和游泳等活动。这种人口结构的变化催生了老年人运动服市场，强调舒适性和功能性。除此之外，运动服不再只是与运动连结在一起，它已经成为一种时尚宣言。日本消费者越来越追求能够从健身房无缝过渡到休閒装的时尚运动服，这推动了对运动休閒服饰的需求。此外，电子商务平台的兴起使日本各地的消费者更容易获得运动服。网上购物提供了各种各样的选择，让购物者可以探索不同的品牌和款式，从而促进了市场的成长。同时，永续性议题在日本日益受到重视，这也延伸到了运动服领域。消费者正在寻找由永续材料製成的环保运动服，这促进了这个细分市场的蓬勃发展。此外，瑜珈、普拉提和CrossFit等特定健身潮流的流行，也促使人们选择专为满足这些运动的独特需求而设计的专业运动服。除此之外，举办奥运和国际赛事等大型运动赛事也能促进运动服市场的发展。这些赛事激发了人们对运动和健身的热情，鼓励人们投资高品质的运动服。此外，经济稳定性和可支配所得水准也对运动服市场产生了影响。随着日本经济持续復苏，消费者可能更倾向投资高端运动服产品。

日本运动服市场细分：

产品类型洞察：

  • 顶级运动服
  • 下装运动服
  • 内衣
  • 泳衣
  • 外套

材料类型洞察：

  • 尼龙
  • 聚酯纤维
  • 棉布
  • 氯丁橡胶
  • 聚丙烯
  • 氨纶

定价见解：

  • 经济
  • 优质的

年龄组别洞察：

  • 1 - 15年
  • 16 - 30岁
  • 31 - 44岁
  • 45 - 64岁
  • 超过65年

配销通路洞察：

  • 网上商店
  • 线下门市

最终用户洞察：

  • 男士
  • 女性
  • 孩子们

竞争格局：

市场研究报告也对竞争格局进行了全面分析。报告涵盖了市场结构、关键参与者定位、最佳制胜策略、竞争仪錶板和公司评估象限等竞争分析。此外，报告还提供了所有主要公司的详细资料。一些关键参与者包括：

  • 阿迪达斯公司
  • 亚瑟士公司
  • 美津浓公司
  • 耐吉公司
  • 安德玛公司

本报告回答的关键问题：

  • 日本运动服市场迄今表现如何？未来几年将如何表现？
  • COVID-19 对日本运动服市场有何影响？
  • 根据产品类型，日本运动服市场是如何分類的？
  • 根据材料类型，日本运动服市场是如何分類的？
  • 日本运动服市场依定价如何划分？
  • 日本运动服市场依年龄层分類的分布如何？
  • 根据配销通路，日本运动服市场是如何分類的？
  • 根据最终用户，日本运动服市场是如何分類的？
  • 日本运动服市场的价值链分为哪些阶段？
  • 日本运动服的主要驱动因素和挑战是什么？
  • 日本运动服市场的结构是怎么样的？主要参与者是谁？
  • 日本运动服市场的竞争程度如何？

本报告回答的关键问题：

  • 日本运动服市场迄今表现如何？未来几年将如何表现？
  • COVID-19 对日本运动服市场有何影响？
  • 根据产品类型，日本运动服市场是如何分類的？
  • 根据材料类型，日本运动服市场是如何分類的？
  • 日本运动服市场依定价如何划分？
  • 日本运动服市场依年龄层分類的分布如何？
  • 根据配销通路，日本运动服市场是如何分類的？
  • 根据最终用户，日本运动服市场是如何分類的？
  • 日本运动服市场的价值链分为哪些阶段？
  • 日本运动服的主要驱动因素和挑战是什么？
  • 日本运动服市场的结构是怎么样的？主要参与者是谁？
  • 日本运动服市场的竞争程度如何？

目录

第一章：前言

第二章：范围与方法

  • 研究目标
  • 利害关係人
  • 资料来源
    • 主要来源
    • 次要来源
  • 市场评估
    • 自下而上的方法
    • 自上而下的方法
  • 预测方法

第三章：执行摘要

第四章：日本运动服市场 - 简介

  • 概述
  • 市场动态
  • 产业趋势
  • 竞争情报

第五章：日本运动服市场格局

  • 历史与当前市场趋势（2019-2024）
  • 市场预测（2025-2033）

第六章：日本运动服市场-细分：依产品类型

  • 顶级运动服
    • 概述
  • 下装运动服
    • 概述
  • 内衣
    • 概述
  • 泳衣
    • 概述
  • 外套
    • 概述

第七章：日本运动服市场-细分：依材料类型

  • 尼龙
    • 概述
  • 聚酯纤维
    • 概述
  • 棉布
    • 概述
  • 氯丁橡胶
    • 概述
  • 聚丙烯
    • 概述
  • 氨纶
    • 概述

第八章：日本运动服市场-细分：依定价

  • 经济
    • 概述
  • 优质的
    • 概述

第九章：日本运动服市场 - 细分：依年龄段

  • 1 - 15年
    • 概述
  • 16 - 30岁
    • 概述
  • 31 - 44岁
    • 概述
  • 45 - 64岁
    • 概述
  • 超过65年
    • 概述

第十章：日本运动服市场-细分：按配销通路

  • 网上商店
    • 概述
  • 线下门市
    • 概述

第 11 章：日本运动服市场 - 细分：按最终用户

  • 男士
    • 概述
  • 女性
    • 概述
  • 孩子们
    • 概述

第 12 章：日本运动服市场 - 竞争格局

  • 概述
  • 市场结构
  • 市场参与者定位
  • 最佳获胜策略
  • 竞争仪錶板
  • 公司评估象限

第十三章：关键参与者简介

  • Adidas AG
    • Business Overview
    • Product Portfolio
    • Business Strategies
    • SWOT Analysis
    • Major News and Events
  • ASICS Corporation
    • Business Overview
    • Product Portfolio
    • Business Strategies
    • SWOT Analysis
    • Major News and Events
  • Mizuno Corporation
    • Business Overview
    • Product Portfolio
    • Business Strategies
    • SWOT Analysis
    • Major News and Events
  • Nike Inc.
    • Business Overview
    • Product Portfolio
    • Business Strategies
    • SWOT Analysis
    • Major News and Events
  • Under Armour Inc.
    • Business Overview
    • Product Portfolio
    • Business Strategies
    • SWOT Analysis
    • Major News and Events

第 14 章：日本运动服市场 - 产业分析

  • 驱动因素、限制因素和机会
    • 概述
    • 驱动程式
    • 限制
    • 机会
  • 波特五力分析
    • 概述
    • 买家的议价能力
    • 供应商的议价能力
    • 竞争程度
    • 新进入者的威胁
    • 替代品的威胁
  • 价值链分析

第 15 章：附录

简介目录
Product Code: SR112025A19371

Japan activewear market size reached USD 18.6 Billion in 2024. Looking forward, IMARC Group expects the market to reach USD 33.4 Billion by 2033, exhibiting a growth rate (CAGR) of 6.2% during 2025-2033. The increasing health and fitness awareness, rising trend of fashion and style statement, rapid e-commerce growth, growing sustainability concerns that has encouraged the adoption of eco-friendly activewear options, advancements in innovation and technology, and stable economic conditions represent some of the key factors driving the market.

Activewear is a category of clothing designed for physical activity and exercise. It encompasses a wide range of garments and accessories tailored to support and enhance various forms of workouts and athletic pursuits. Typically, activewear includes items like workout leggings, sports bras, moisture-wicking T-shirts, running shorts, and athletic shoes. These pieces are carefully crafted with materials that offer comfort, breathability, and flexibility, ensuring that individuals can move freely during their fitness routines. One of the key features of activewear is its ability to manage moisture and temperature. Many activewear fabrics are designed to wick away sweat, helping to keep the wearer dry and comfortable during intense workouts. Additionally, activewear often incorporates elements such as compression technology to support muscles, reflective detailing for safety during low-light activities, and ergonomic designs that reduce friction and chafing.

Japan Activewear Market Trends:

The increasing awareness about the importance of a healthy lifestyle and regular exercise has been a significant factor driving the market in Japan. With a growing emphasis on well-being, more individuals are adopting active routines, leading to a higher demand for activewear. Additionally, the aging population in Japan has led to a greater focus on health and fitness, with many seniors engaging in activities like yoga and swimming. This demographic shift has created a market for activewear that caters to older adults, emphasizing comfort and functionality. Other than this, activewear is no longer solely associated with sports as it has become a fashion statement. Japanese consumers are increasingly seeking stylish activewear that can seamlessly transition from the gym to casual wear, driving the demand for athleisure apparel. Besides this, the rise of e-commerce platforms has made activewear more accessible to consumers across Japan. Online shopping offers a wide variety of options, allowing shoppers to explore different brands and styles, contributing to market growth. In line with this, sustainability concerns are gaining prominence in Japan, and this extends to activewear. Consumers are looking for eco-friendly activewear options made from sustainable materials, contributing to the growth of this niche segment. Furthermore, the popularity of specific fitness trends, such as yoga, Pilates, and CrossFit, has encouraged individuals to opt for specialized activewear designed to cater to the unique requirements of these activities. Apart from these factors, hosting major sporting events like the Olympics and international competitions can boost the activewear market. Such events create excitement around sports and fitness, encouraging individuals to invest in quality activewear. Moreover, economic stability and disposable income levels play a role in the activewear market. As the Japanese economy continues to recover, consumers may be more inclined to invest in higher-end activewear products.

Japan Activewear Market Segmentation:

Product Type Insights:

  • Top Activewear
  • Bottom Activewear
  • Innerwear
  • Swimwear
  • Outerwear

Material Type Insights:

  • Nylon
  • Polyester
  • Cotton
  • Neoprene
  • Polypropylene
  • Spandex

Pricing Insights:

  • Economy
  • Premium

Age Group Insights:

  • 1 - 15 Years
  • 16 - 30 Years
  • 31 - 44 Years
  • 45 - 64 Years
  • More than 65 Years

Distribution Channel Insights:

  • Online Stores
  • Offline Stores

End User Insights:

  • Men
  • Women
  • Kids

Competitive Landscape:

The market research report has also provided a comprehensive analysis of the competitive landscape. Competitive analysis such as market structure, key player positioning, top winning strategies, competitive dashboard, and company evaluation quadrant has been covered in the report. Also, detailed profiles of all major companies have been provided. Some of the key players include:

  • Adidas AG
  • ASICS Corporation
  • Mizuno Corporation
  • Nike Inc.
  • Under Armour Inc.

Key Questions Answered in This Report:

  • How has the Japan activewear market performed so far and how will it perform in the coming years?
  • What has been the impact of COVID-19 on the Japan activewear market?
  • What is the breakup of the Japan activewear market on the basis of product type?
  • What is the breakup of the Japan activewear market on the basis of material type?
  • What is the breakup of the Japan activewear market on the basis of pricing?
  • What is the breakup of the Japan activewear market on the basis of age group?
  • What is the breakup of the Japan activewear market on the basis of distribution channel?
  • What is the breakup of the Japan activewear market on the basis of end user?
  • What are the various stages in the value chain of the Japan activewear market?
  • What are the key driving factors and challenges in the Japan activewear?
  • What is the structure of the Japan activewear market and who are the key players?
  • What is the degree of competition in the Japan activewear market?

Table of Contents

1 Preface

2 Scope and Methodology

  • 2.1 Objectives of the Study
  • 2.2 Stakeholders
  • 2.3 Data Sources
    • 2.3.1 Primary Sources
    • 2.3.2 Secondary Sources
  • 2.4 Market Estimation
    • 2.4.1 Bottom-Up Approach
    • 2.4.2 Top-Down Approach
  • 2.5 Forecasting Methodology

3 Executive Summary

4 Japan Activewear Market - Introduction

  • 4.1 Overview
  • 4.2 Market Dynamics
  • 4.3 Industry Trends
  • 4.4 Competitive Intelligence

5 Japan Activewear Market Landscape

  • 5.1 Historical and Current Market Trends (2019-2024)
  • 5.2 Market Forecast (2025-2033)

6 Japan Activewear Market - Breakup by Product Type

  • 6.1 Top Activewear
    • 6.1.1 Overview
    • 6.1.2 Historical and Current Market Trends (2019-2024)
    • 6.1.3 Market Forecast (2025-2033)
  • 6.2 Bottom Activewear
    • 6.2.1 Overview
    • 6.2.2 Historical and Current Market Trends (2019-2024)
    • 6.2.3 Market Forecast (2025-2033)
  • 6.3 Innerwear
    • 6.3.1 Overview
    • 6.3.2 Historical and Current Market Trends (2019-2024)
    • 6.3.3 Market Forecast (2025-2033)
  • 6.4 Swimwear
    • 6.4.1 Overview
    • 6.4.2 Historical and Current Market Trends (2019-2024)
    • 6.4.3 Market Forecast (2025-2033)
  • 6.5 Outerwear
    • 6.5.1 Overview
    • 6.5.2 Historical and Current Market Trends (2019-2024)
    • 6.5.3 Market Forecast (2025-2033)

7 Japan Activewear Market - Breakup by Material Type

  • 7.1 Nylon
    • 7.1.1 Overview
    • 7.1.2 Historical and Current Market Trends (2019-2024)
    • 7.1.3 Market Forecast (2025-2033)
  • 7.2 Polyester
    • 7.2.1 Overview
    • 7.2.2 Historical and Current Market Trends (2019-2024)
    • 7.2.3 Market Forecast (2025-2033)
  • 7.3 Cotton
    • 7.3.1 Overview
    • 7.3.2 Historical and Current Market Trends (2019-2024)
    • 7.3.3 Market Forecast (2025-2033)
  • 7.4 Neoprene
    • 7.4.1 Overview
    • 7.4.2 Historical and Current Market Trends (2019-2024)
    • 7.4.3 Market Forecast (2025-2033)
  • 7.5 Polypropylene
    • 7.5.1 Overview
    • 7.5.2 Historical and Current Market Trends (2019-2024)
    • 7.5.3 Market Forecast (2025-2033)
  • 7.6 Spandex
    • 7.6.1 Overview
    • 7.6.2 Historical and Current Market Trends (2019-2024)
    • 7.6.3 Market Forecast (2025-2033)

8 Japan Activewear Market - Breakup by Pricing

  • 8.1 Economy
    • 8.1.1 Overview
    • 8.1.2 Historical and Current Market Trends (2019-2024)
    • 8.1.3 Market Forecast (2025-2033)
  • 8.2 Premium
    • 8.2.1 Overview
    • 8.2.2 Historical and Current Market Trends (2019-2024)
    • 8.2.3 Market Forecast (2025-2033)

9 Japan Activewear Market - Breakup by Age Group

  • 9.1 1 - 15 Years
    • 9.1.1 Overview
    • 9.1.2 Historical and Current Market Trends (2019-2024)
    • 9.1.3 Market Forecast (2025-2033)
  • 9.2 16 - 30 Years
    • 9.2.1 Overview
    • 9.2.2 Historical and Current Market Trends (2019-2024)
    • 9.2.3 Market Forecast (2025-2033)
  • 9.3 31 - 44 Years
    • 9.3.1 Overview
    • 9.3.2 Historical and Current Market Trends (2019-2024)
    • 9.3.3 Market Forecast (2025-2033)
  • 9.4 45 - 64 Years
    • 9.4.1 Overview
    • 9.4.2 Historical and Current Market Trends (2019-2024)
    • 9.4.3 Market Forecast (2025-2033)
  • 9.5 More than 65 Years
    • 9.5.1 Overview
    • 9.5.2 Historical and Current Market Trends (2019-2024)
    • 9.5.3 Market Forecast (2025-2033)

10 Japan Activewear Market - Breakup by Distribution Channel

  • 10.1 Online Stores
    • 10.1.1 Overview
    • 10.1.2 Historical and Current Market Trends (2019-2024)
    • 10.1.3 Market Forecast (2025-2033)
  • 10.2 Offline Stores
    • 10.2.1 Overview
    • 10.2.2 Historical and Current Market Trends (2019-2024)
    • 10.2.3 Market Forecast (2025-2033)

11 Japan Activewear Market - Breakup by End User

  • 11.1 Men
    • 11.1.1 Overview
    • 11.1.2 Historical and Current Market Trends (2019-2024)
    • 11.1.3 Market Forecast (2025-2033)
  • 11.2 Women
    • 11.2.1 Overview
    • 11.2.2 Historical and Current Market Trends (2019-2024)
    • 11.2.3 Market Forecast (2025-2033)
  • 11.3 Kids
    • 11.3.1 Overview
    • 11.3.2 Historical and Current Market Trends (2019-2024)
    • 11.3.3 Market Forecast (2025-2033)

12 Japan Activewear Market - Competitive Landscape

  • 12.1 Overview
  • 12.2 Market Structure
  • 12.3 Market Player Positioning
  • 12.4 Top Winning Strategies
  • 12.5 Competitive Dashboard
  • 12.6 Company Evaluation Quadrant

13 Profiles of Key Players

  • 13.1 Adidas AG
    • 13.1.1 Business Overview
    • 13.1.2 Product Portfolio
    • 13.1.3 Business Strategies
    • 13.1.4 SWOT Analysis
    • 13.1.5 Major News and Events
  • 13.2 ASICS Corporation
    • 13.2.1 Business Overview
    • 13.2.2 Product Portfolio
    • 13.2.3 Business Strategies
    • 13.2.4 SWOT Analysis
    • 13.2.5 Major News and Events
  • 13.3 Mizuno Corporation
    • 13.3.1 Business Overview
    • 13.3.2 Product Portfolio
    • 13.3.3 Business Strategies
    • 13.3.4 SWOT Analysis
    • 13.3.5 Major News and Events
  • 13.4 Nike Inc.
    • 13.4.1 Business Overview
    • 13.4.2 Product Portfolio
    • 13.4.3 Business Strategies
    • 13.4.4 SWOT Analysis
    • 13.4.5 Major News and Events
  • 13.5 Under Armour Inc.
    • 13.5.1 Business Overview
    • 13.5.2 Product Portfolio
    • 13.5.3 Business Strategies
    • 13.5.4 SWOT Analysis
    • 13.5.5 Major News and Events

14 Japan Activewear Market - Industry Analysis

  • 14.1 Drivers, Restraints, and Opportunities
    • 14.1.1 Overview
    • 14.1.2 Drivers
    • 14.1.3 Restraints
    • 14.1.4 Opportunities
  • 14.2 Porters Five Forces Analysis
    • 14.2.1 Overview
    • 14.2.2 Bargaining Power of Buyers
    • 14.2.3 Bargaining Power of Suppliers
    • 14.2.4 Degree of Competition
    • 14.2.5 Threat of New Entrants
    • 14.2.6 Threat of Substitutes
  • 14.3 Value Chain Analysis

15 Appendix