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市场调查报告书
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1820355

2025 年至 2033 年眼动追踪市场规模、份额、趋势及预测（按类型、组件、位置、应用和地区）

Eye Tracking Market Size, Share, Trends and Forecast by Type, Component, Location, Application, and Region, 2025-2033
出版日期: | 出版商: IMARC | 英文 146 Pages | 商品交期: 2-3个工作天内

价格

2024年，全球眼动追踪市场规模达13.945亿美元。展望未来， IMARC Group预测，到2033年，该市场规模将达到94.7625亿美元，2025-2033年期间的复合年增长率为22.54%。目前，北美占据市场主导地位，在研究项目不断增加和智慧感测器广泛部署的推动下，到2024年，其市场份额将超过49.8%。

全球眼动追踪市场受多个关键因素驱动，包括游戏和虚拟实境应用中对增强用户体验的需求不断增长。此外，残障人士辅助技术的进步也促进了眼动追踪解决方案的广泛应用。市场研究和广告中越来越多地使用眼动追踪来分析消费者行为，这也具有重要意义。此外，产品开发中越来越重视以使用者为中心的设计，以及将眼动追踪技术融入医疗保健领域用于患者监测和康復，这些都促进了市场扩张，凸显了其在各个领域的多功能性。

美国在全球眼动追踪市场中扮演着举足轻重的角色，其特点是技术进步显着，并在各行各业中广泛应用。美国在研发领域处于领先地位，致力于推动游戏、虚拟实境和使用者体验研究领域眼动追踪应用的创新。例如，2024年，美国康乃尔大学的研究人员推出了用于虚拟实境头戴装置的基于声纳的眼动追踪系统。与基于摄影机的系统相比，该系统的功耗显着降低。此外，医疗保健行业越来越多地利用眼动追踪进行患者评估和康復，从而增强诊断能力。美国大型科技公司和新创企业的存在进一步加速了市场成长，他们不断探索新的应用并改进现有技术，巩固了美国在眼动追踪领域的关键地位。

眼动追踪市场趋势：

与虚拟实境和扩增实境的融合

眼动追踪技术正越来越多地与虚拟实境 (VR) 和扩增实境 (AR) 平台相结合，以增强使用者体验和互动。这种整合使得游戏、培训和模拟应用能够提供更具沉浸感和反应速度的环境，从而对眼动追踪市场前景产生积极影响。例如，眼动追踪支援 VR 中的注视点渲染，将处理能力集中在使用者的直接视线上，显着提高图形效能并减少延迟。根据国际数据公司 (IDC) 的一份报告，到 2023 年，全球在 AR/VR 上的支出预计将达到 1,600 亿美元，这表明这些平台中的眼动追踪技术市场巨大。推动这一成长的是 VR/AR 在医疗保健领域的应用不断扩大，例如用于外科手术培训、零售业用于虚拟试穿以及教育领域的互动学习体验。

医疗保健应用的进步

眼动追踪技术在医疗保健领域的诊断和治疗应用领域日益受到青睐。它可用于评估神经系统疾病、追踪认知发展以及辅助脑损伤患者的復健。例如，眼动追踪技术可以透过分析眼球运动模式，帮助检测阿兹海默症的早期迹象。美国国立卫生研究院 (NIH) 强调，眼动追踪已成为了解自闭症谱系障碍 (ASD) 患者视觉注意力和认知功能的宝贵工具。美国每年约有三分之一的儿童被诊断出患有自闭症谱系障碍，因此眼动追踪市场收入可观。这项技术使医疗保健提供者能够提供更个人化的治疗方案，并改善患者的治疗效果。随着全球神经系统疾病盛行率的上升，医疗保健领域对眼动追踪的需求预计将持续增长，这为该领域的创新和发展提供了巨大的机会。

消费性电子产品扩张

消费性电子市场正见证着眼动追踪技术的应用激增，尤其是在智慧型手机、平板电脑和笔记型电脑等设备中。眼动追踪技术透过实现免持控制、提升残障人士的可存取性以及提供新的内容消费方式，增强了使用者互动体验。例如，基于凝视的滚动和眼控导航等功能正变得越来越普遍。美国国家电信和资讯管理局 (NTIA) 报告称，从 2021 年到 2023 年，美国行动宽频使用量将成长 3%，这凸显了先进介面的整合。人们对智慧家庭设备和穿戴式装置日益增长的兴趣进一步增强了这一趋势，在这些设备中，眼动追踪技术在创建更直观、更人性化的介面方面发挥着至关重要的作用。随着消费者对更智慧、反应速度更快的设备的需求不断增长，眼动追踪产业前景看好，这表明眼动追踪技术将成为下一代消费性电子产品的标准配置。

目录

第一章：前言

第二章：范围与方法

  • 研究目标
  • 利害关係人
  • 资料来源
    • 主要来源
    • 二手资料
  • 市场评估
    • 自下而上的方法
    • 自上而下的方法
  • 预测方法

第三章：执行摘要

第四章：简介

第五章：全球眼动追踪市场

  • 市场概况
  • 市场表现
  • COVID-19的影响
  • 市场预测

第六章：市场细分：依类型

  • 眼动追踪
  • 光学追踪
  • 眼电图

第七章：市场区隔：依组成部分

  • 硬体
  • 软体

第八章：市场区隔：依地点

  • 偏僻的
  • 移动的

第九章：市场区隔：依应用

  • 卫生保健
  • 零售
  • 研究
  • 汽车
  • 消费性电子产品
  • 其他的

第十章：市场细分：按地区

  • 北美洲
    • 美国
    • 加拿大
  • 亚太
    • 中国
    • 日本
    • 印度
    • 韩国
    • 澳洲
    • 印尼
    • 其他的
  • 欧洲
    • 德国
    • 法国
    • 英国
    • 义大利
    • 西班牙
    • 俄罗斯
    • 其他的
  • 拉丁美洲
    • 巴西
    • 墨西哥
    • 其他的
  • 中东和非洲

第 11 章：SWOT 分析

第 12 章：价值链分析

第 13 章：波特五力分析

第 14 章：价格分析

第 15 章：竞争格局

  • 市场结构
  • 关键参与者
  • 关键参与者简介
    • Ergoneers GmbH
    • Eyegaze Inc.
    • EyeTech Digital Systems Inc.
    • EyeTracking Inc.
    • Gazepoint Research Inc.
    • iMotions A/S
    • Mirametrix Inc.
    • Seeing Machines
    • Smart Eye AB
    • SR Research Ltd.
    • Tobii AB
Product Code: SR112025A3846

The global eye tracking market size was valued at USD 1,394.50 Million in 2024. Looking forward, IMARC Group estimates the market to reach USD 9,476.25 Million by 2033, exhibiting a CAGR of 22.54% during 2025-2033. North America currently dominates the market, holding a significant market share of over 49.8% in 2024, driven by an increasing number of research initiatives and widespread deployment of smart sensors.

The global eye tracking market is driven by several key factors, including the rising demand for enhanced user experiences in gaming and virtual reality applications. Additionally, advancements in assistive technologies for individuals with disabilities are fostering greater adoption of eye tracking solutions. The increasing use of eye tracking in market research and advertising to analyze consumer behavior is also significant. Furthermore, the growing emphasis on user-centered design in product development and the integration of eye tracking in healthcare for patient monitoring and rehabilitation are contributing to market expansion, highlighting its versatility across various sectors.

The United States plays a pivotal role in the global eye tracking market, characterized by significant technological advancements and widespread adoption across various industries. The country is a leader in research and development, fostering innovations in eye tracking applications for gaming, virtual reality, and user experience research. For instance, in 2024, researchers at Cornell University, U.S., introduced sonar-based eye tracking system for virtual reality headsets. This system utilizes significantly lower power in comparison to camera-based ones. Additionally, the healthcare sector increasingly utilizes eye tracking for patient assessment and rehabilitation, enhancing diagnostic capabilities. The presence of major technology firms and startups in the U.S. further accelerates market growth, as they continuously explore new applications and improve existing technologies, solidifying the nation's position as a key player in the eye tracking landscape.

Eye Tracking Market Trends:

Integration with Virtual and Augmented Reality

Eye tracking technology is increasingly being integrated with virtual reality (VR) and augmented reality (AR) platforms to enhance user experience and interaction. This integration allows for more immersive and responsive environments in gaming, training, and simulation applications, thereby positively influencing the eye tracking market outlook. For instance, eye-tracking enables foveated rendering in VR, which focuses processing power on the user's direct line of sight, significantly improving graphical performance and reducing latency. According to a report by the International Data Corporation (IDC), global spending on AR/VR was estimated to reach USD 160 Billion by 2023, indicating a substantial market for eye-tracking technology within these platforms. This growth is driven by the expanding use of VR/AR in sectors such as healthcare for surgical training, retail for virtual try-ons, and in education for interactive learning experiences.

Advancements in Healthcare Applications

Eye tracking technology is gaining traction in healthcare for diagnostic and therapeutic applications. It is used in assessing neurological conditions, tracking cognitive development, and aiding in the rehabilitation of patients with brain injuries. For example, eye-tracking can help detect early signs of Alzheimer's disease by analyzing eye movement patterns. The National Institutes of Health (NIH) highlights that eye-tracking has become a valuable tool in understanding visual attention and cognitive functions in patients with autism spectrum disorders (ASD), where approximately 1 in 36 children in the U.S. are diagnosed annually, thus generating a favorable eye tracking market revenue. This technology enables healthcare providers to offer more personalized treatment plans and improve patient outcomes. As the prevalence of neurological disorders increases globally, the eye tracking demand in healthcare is projected to rise, offering significant opportunities for innovation and development in this field.

Expansion in Consumer Electronics

The consumer electronics market is witnessing a surge in the incorporation of eye-tracking technology, particularly in devices such as smartphones, tablets, and laptops. Eye-tracking enhances user interaction by enabling hands-free control, improving accessibility for individuals with disabilities, and providing new ways for content consumption. For instance, features like gaze-based scrolling and eye-controlled navigation are becoming more common. The National Telecommunications and Information Administration reports a 3% increase in mobile broadband usage in the U.S. from 2021 to 2023, underscoring the integration of advanced interfaces. This trend is further bolstered by the growing interest in smart home devices and wearables, where eye-tracking can play a crucial role in creating more intuitive and user-friendly interfaces. With the growing consumer demand for smarter and more responsive devices, there has been a favorable eye tracking industry outlook that indicates that eye-tracking technology is set to become a standard feature in the next generation of consumer electronics.

Eye Tracking Industry Segmentation:

Analysis by Type:

  • Eye Attached Tracking
  • Optical Tracking
  • Electrooculography

Optical tracking leads the market with around 54.3% of market share in 2024. This leadership is due to its high precision and widespread application in various devices, enhancing user experience and accessibility. This technology is particularly effective for hands-free control and interaction. According to World Metrics, various smartphone users worldwide exceeded 1.6 billion in 2013 and continues to rise. This indicates a growing market for advanced eye-tracking features in consumer electronics. This fuels the adoption of optical tracking technology in smart devices and enhances industry growth.

Analysis by Component:

  • Hardware
  • Software

Hardware leads the market with around 62.2% of market share in 2024. According to eye tracking market insights, hardware is the dominant component mainly due to the essential role of specialized cameras, sensors, and processors in capturing and analyzing eye movements accurately. The increasing integration of these components into consumer electronics drives the segment's growth. According to ResearchGate, smartphone ownership in 2020 was estimated to be 5.645 billion worldwide, and smartphone ownership is continuously increasing in developing countries which signifies that smartphone usage has significantly increased, highlighting the rising demand for sophisticated hardware that supports advanced features like eye-tracking. This trend underscores the critical importance of hardware in enhancing the functionality and performance of eye-tracking systems thus further changing the eye tracking market dynamics positively.

Analysis by Location:

  • Remote
  • Mobile

Remote leads the market with around 64.3% of market share in 2024. As per the eye tracking industry report, the remote was the largest segment, accounting for over 62% of the eye tracking market in 2021, driven by its broad applications in usability testing, market research, and virtual reality. The U.S. government emphasizes the extensive use of remote eye tracking for remote communication and collaboration, which can likely become more vital during the disease outbreaks. The technology's ability to provide detailed insights into user behavior without requiring physical attachments makes it ideal for various sectors, including healthcare, retail, and consumer electronics.

Analysis by Application:

  • Healthcare
  • Retail
  • Research
  • Automotive
  • Consumer Electronics
  • Others

Healthcare leads the market with around 26.7% of market share in 2024. As per the eye tracking market research report, the healthcare is driven by its extensive applications in diagnosing and treating neurological and psychiatric conditions. In 2021, healthcare accounted for over 25% of the market share. Eye tracking technology aids in the study and treatment of conditions like autism, ADHD, and Alzheimer's, providing critical insights into patient behavior and cognitive functions. According to the National Institutes of Health (NIH), the increasing integration of eye tracking in medical research and telemedicine further supports its growth. This technology's ability to offer non-invasive, precise diagnostics and enhance patient care underscores its leading position in the eye tracking market.

Regional Analysis:

  • North America
    • United States
    • Canada
  • Europe
    • Germany
    • France
    • United Kingdom
    • Italy
    • Spain
    • Russia
    • Others
  • Asia Pacific
    • China
    • Japan
    • India
    • South Korea
    • Australia
    • Indonesia
    • Others
  • Latin America
    • Brazil
    • Mexico
    • Others
  • Middle East and Africa

In 2024, North America accounted for the largest market share of over 49.8%. This regional market is driven by extensive research and development activities and high adoption across various sectors, including healthcare, automotive, and consumer electronics. North America accounted for the largest market share, with the U.S. leading due to the widespread use of smart sensors and contactless biometric systems. The National Institutes of Health (NIH) emphasizes the significant role of eye-tracking technology in medical research and diagnostics, further boosting its demand in the region. This robust infrastructure, coupled with continuous technological advancements, has solidified North America's dominant position in the eye tracking market. For instance, in March 2024, Health Canada approved the commercial utilization of a software-powered medical device ETNA-MS, which leverages eye tracking to assess disease severity using non-invasive approach in multiple sclerosis patients.

Key Regional Takeaways:

United States Eye Tracking Market Analysis

In 2024, United States accounted for 88.20 of the market share in North America. The United States is experiencing considerable growth of eye-tracking technology across industries in healthcare, automotive, and consumer electronics. For example, it is revealed that the use of driver monitoring systems by National Highway Traffic Safety Administration (NHTSA) can bring a decline in distracted driving accidents of as much as 25%, which reveals its effects on safety, among other considerations. As much as the Department of Defense spends about USD 2.5 Billion on advanced technologies to increase military efficiency and operational competence and situational awareness with applications such as eye tracking, the healthcare field continues to grow in their applications of eye-tracking technology into diagnosis aids for Parkinson's and spectrum disorder diagnosis of autism. A primary industry player, Tobii, works with governments-sponsored programs to advance eye-tracking and other related development and research. With these different government-backed investments, the U.S. is solidifying its position as a leader in the global eye-tracking market, fostering innovation and technological advancement across sectors.

Europe Eye Tracking Market Analysis

The European eye-tracking market is expected to take off, with strong support from the government in health and automotive sectors. As part of the Horizon 2020 initiative, the European Commission has committed to spend more than EUR 80 Billion (USD 83.16 Billion) each year on innovative technologies, which include eye-tracking for medical diagnostics and rehabilitation. This is especially so in driver monitoring systems, which the Federal Ministry for Economic Affairs and Energy of Germany is keen to implement. The European Space Agency (ESA) is further conducting research on eye-tracking in space missions to look into improving astronaut health monitoring. Government-backed initiatives promote the adoption of eye tracking across industries, driving advancements in technology and positioning Europe as a significant contributor to innovations in both healthcare and automotive sectors through eye-tracking applications.

Asia Pacific Eye Tracking Market Analysis

The Asia Pacific eye-tracking market is currently experiencing positive factors from high government investment into healthcare and technology. Strong government initiatives in the past few years are driving this regional market in India and, to some extent, in Japan. According to The Foundation for Research on Equal Opportunity, even though Japan, with its current fiscal crisis, is under pressure, in the eyes of this paper, the country remains among the strongest players in Asia Pacific. Japan ranks 26th in the 2024 World Index of Healthcare Innovation, which represents both its aging population and unsustainable debt load, which have an impact on its healthcare system. Nonetheless, the government of Japan continues to invest in healthcare innovations, such as research in advanced technologies such as eye-tracking, backed by its strong pharmaceutical sector that invests around USD 11 Billion annually in R&D. It's the balance of government-initiated development and a good healthcare system that let Japan play an important part in the growth of eye-tracking technology across the regions, especially health care with applications in prevention, diagnostic, and rehabilitation fields. As such, this country plays the significant role for innovation in its adoption irrespective of economic and demographic limitations.

Latin America Eye Tracking Market Analysis

The Latin American eye-tracking market is expected to grow due to rising investments in healthcare innovation. According to the International Trade Administration, the Brazilian government has invested in healthcare innovation through programs such as Ceis, which has been budgeted for more than R$58 billion (USD 11 Billion) up to 2026. Such investment will support advanced healthcare technologies, including medical diagnostics and rehabilitation eye-tracking systems. Since it's a country that targets to modernize its health-care system infra, there is a focus on innovative ideas to apply better health care for patients and introduce the latest technologies adopted. Moreover, the emergence of the middle class coupled with increasing disposable incomes continues to fuel demand for healthcare services, thus providing the best ground for such eye-tracking technologies. As Brazil continues to invest in the modernization of healthcare, the country will likely benefit from investments in eye-tracking technology, making it a front-runner in the healthcare innovation space in Latin America.

Middle East and Africa Eye Tracking Market Analysis

Investments for the research and innovation sectors of the Middle East provide huge support for the demand for eye-tracking technology in healthcare. The Department of Health - Abu Dhabi (DoH) and the Authority of Social Contribution (Ma'an) reveal that more than AED 15 million, equivalent to USD 4 million, has been raised in funding for healthcare research, including advanced technologies like eye-tracking for medical diagnostics. This funding is a follow-up of the recognition it received during the inaugural Abu Dhabi Global Healthcare Week 2024, reflecting the growing collaboration between the public sector and key community stakeholders. The initiative is part of DoH's commitment to transforming regional healthcare through cutting-edge technologies. DoH also has priority research areas in precision medicine, neurodegenerative diseases, and smart hospitals, areas where eye-tracking can have a pivotal role. This places Abu Dhabi as a global healthcare innovation hub, where growth in the eye-tracking market is assured as part of technological advancement in the region.

Leading Eye Tracking Companies:

The eye tracking market is highly competitive, with key players such as Tobii AB, Smart Eye AB, and Seeing Machines leading in technological innovation and market reach. Ergoneers GmbH and Eyegaze Inc. focus on specialized applications in automotive and assistive communication, respectively. EyeTech Digital Systems Inc. and EyeTracking Inc. offer versatile solutions for research and usability testing. Gazepoint Research Inc. provides cost-effective systems for academic use. Recently, they sponsored the 2024 ACM Symposium on Eye Tracking Research & Applications (ETRA), a leading conference in the field, emphasizing their commitment to supporting cutting-edge research and applications in eye-tracking technology. While iMotions A/S integrates eye tracking with biometric sensors for comprehensive research platforms. Mirametrix Inc. enhances user interaction in consumer electronics. SR Research Ltd. is prominent in scientific research applications, contributing to significant eye tracking market growth.

The report provides a comprehensive analysis of the competitive landscape in the eye tracking market with detailed profiles of all major companies, including:

  • Ergoneers GmbH
  • Eyegaze Inc.
  • EyeTech Digital Systems Inc.
  • EyeTracking Inc.
  • Gazepoint Research Inc.
  • iMotions A/S
  • Mirametrix Inc.
  • Seeing Machines
  • Smart Eye AB
  • SR Research Ltd.
  • Tobii AB

Key Questions Answered in This Report

  • 1.How big is the eye tracking market?
  • 2.What is the future outlook of the eye tracking market?
  • 3.What are the key factors driving the eye tracking market?
  • 4.Which region accounts for the largest eye tracking market share?
  • 5.Which are the leading companies in the global eye tracking market?

Table of Contents

1 Preface

2 Scope and Methodology

  • 2.1 Objectives of the Study
  • 2.2 Stakeholders
  • 2.3 Data Sources
    • 2.3.1 Primary Sources
    • 2.3.2 Secondary Sources
  • 2.4 Market Estimation
    • 2.4.1 Bottom-Up Approach
    • 2.4.2 Top-Down Approach
  • 2.5 Forecasting Methodology

3 Executive Summary

4 Introduction

  • 4.1 Overview
  • 4.2 Key Industry Trends

5 Global Eye Tracking Market

  • 5.1 Market Overview
  • 5.2 Market Performance
  • 5.3 Impact of COVID-19
  • 5.4 Market Forecast

6 Market Breakup by Type

  • 6.1 Eye Attached Tracking
    • 6.1.1 Market Trends
    • 6.1.2 Market Forecast
  • 6.2 Optical Tracking
    • 6.2.1 Market Trends
    • 6.2.2 Market Forecast
  • 6.3 Electrooculography
    • 6.3.1 Market Trends
    • 6.3.2 Market Forecast

7 Market Breakup by Component

  • 7.1 Hardware
    • 7.1.1 Market Trends
    • 7.1.2 Market Forecast
  • 7.2 Software
    • 7.2.1 Market Trends
    • 7.2.2 Market Forecast

8 Market Breakup by Location

  • 8.1 Remote
    • 8.1.1 Market Trends
    • 8.1.2 Market Forecast
  • 8.2 Mobile
    • 8.2.1 Market Trends
    • 8.2.2 Market Forecast

9 Market Breakup by Application

  • 9.1 Healthcare
    • 9.1.1 Market Trends
    • 9.1.2 Market Forecast
  • 9.2 Retail
    • 9.2.1 Market Trends
    • 9.2.2 Market Forecast
  • 9.3 Research
    • 9.3.1 Market Trends
    • 9.3.2 Market Forecast
  • 9.4 Automotive
    • 9.4.1 Market Trends
    • 9.4.2 Market Forecast
  • 9.5 Consumer Electronics
    • 9.5.1 Market Trends
    • 9.5.2 Market Forecast
  • 9.6 Others
    • 9.6.1 Market Trends
    • 9.6.2 Market Forecast

10 Market Breakup by Region

  • 10.1 North America
    • 10.1.1 United States
      • 10.1.1.1 Market Trends
      • 10.1.1.2 Market Forecast
    • 10.1.2 Canada
      • 10.1.2.1 Market Trends
      • 10.1.2.2 Market Forecast
  • 10.2 Asia-Pacific
    • 10.2.1 China
      • 10.2.1.1 Market Trends
      • 10.2.1.2 Market Forecast
    • 10.2.2 Japan
      • 10.2.2.1 Market Trends
      • 10.2.2.2 Market Forecast
    • 10.2.3 India
      • 10.2.3.1 Market Trends
      • 10.2.3.2 Market Forecast
    • 10.2.4 South Korea
      • 10.2.4.1 Market Trends
      • 10.2.4.2 Market Forecast
    • 10.2.5 Australia
      • 10.2.5.1 Market Trends
      • 10.2.5.2 Market Forecast
    • 10.2.6 Indonesia
      • 10.2.6.1 Market Trends
      • 10.2.6.2 Market Forecast
    • 10.2.7 Others
      • 10.2.7.1 Market Trends
      • 10.2.7.2 Market Forecast
  • 10.3 Europe
    • 10.3.1 Germany
      • 10.3.1.1 Market Trends
      • 10.3.1.2 Market Forecast
    • 10.3.2 France
      • 10.3.2.1 Market Trends
      • 10.3.2.2 Market Forecast
    • 10.3.3 United Kingdom
      • 10.3.3.1 Market Trends
      • 10.3.3.2 Market Forecast
    • 10.3.4 Italy
      • 10.3.4.1 Market Trends
      • 10.3.4.2 Market Forecast
    • 10.3.5 Spain
      • 10.3.5.1 Market Trends
      • 10.3.5.2 Market Forecast
    • 10.3.6 Russia
      • 10.3.6.1 Market Trends
      • 10.3.6.2 Market Forecast
    • 10.3.7 Others
      • 10.3.7.1 Market Trends
      • 10.3.7.2 Market Forecast
  • 10.4 Latin America
    • 10.4.1 Brazil
      • 10.4.1.1 Market Trends
      • 10.4.1.2 Market Forecast
    • 10.4.2 Mexico
      • 10.4.2.1 Market Trends
      • 10.4.2.2 Market Forecast
    • 10.4.3 Others
      • 10.4.3.1 Market Trends
      • 10.4.3.2 Market Forecast
  • 10.5 Middle East and Africa
    • 10.5.1 Market Trends
    • 10.5.2 Market Breakup by Country
    • 10.5.3 Market Forecast

11 SWOT Analysis

  • 11.1 Overview
  • 11.2 Strengths
  • 11.3 Weaknesses
  • 11.4 Opportunities
  • 11.5 Threats

12 Value Chain Analysis

13 Porters Five Forces Analysis

  • 13.1 Overview
  • 13.2 Bargaining Power of Buyers
  • 13.3 Bargaining Power of Suppliers
  • 13.4 Degree of Competition
  • 13.5 Threat of New Entrants
  • 13.6 Threat of Substitutes

14 Price Analysis

15 Competitive Landscape

  • 15.1 Market Structure
  • 15.2 Key Players
  • 15.3 Profiles of Key Players
    • 15.3.1 Ergoneers GmbH
      • 15.3.1.1 Company Overview
      • 15.3.1.2 Product Portfolio
    • 15.3.2 Eyegaze Inc.
      • 15.3.2.1 Company Overview
      • 15.3.2.2 Product Portfolio
    • 15.3.3 EyeTech Digital Systems Inc.
      • 15.3.3.1 Company Overview
      • 15.3.3.2 Product Portfolio
    • 15.3.4 EyeTracking Inc.
      • 15.3.4.1 Company Overview
      • 15.3.4.2 Product Portfolio
    • 15.3.5 Gazepoint Research Inc.
      • 15.3.5.1 Company Overview
      • 15.3.5.2 Product Portfolio
    • 15.3.6 iMotions A/S
      • 15.3.6.1 Company Overview
      • 15.3.6.2 Product Portfolio
    • 15.3.7 Mirametrix Inc.
      • 15.3.7.1 Company Overview
      • 15.3.7.2 Product Portfolio
    • 15.3.8 Seeing Machines
      • 15.3.8.1 Company Overview
      • 15.3.8.2 Product Portfolio
      • 15.3.8.3 Financials
    • 15.3.9 Smart Eye AB
      • 15.3.9.1 Company Overview
      • 15.3.9.2 Product Portfolio
      • 15.3.9.3 Financials
    • 15.3.10 SR Research Ltd.
      • 15.3.10.1 Company Overview
      • 15.3.10.2 Product Portfolio
    • 15.3.11 Tobii AB
      • 15.3.11.1 Company Overview
      • 15.3.11.2 Product Portfolio
      • 15.3.11.3 Financials

List of Figures

  • Figure 1: Global: Eye Tracking Market: Major Drivers and Challenges
  • Figure 2: Global: Eye Tracking Market: Sales Value (in Million USD), 2019-2024
  • Figure 3: Global: Eye Tracking Market Forecast: Sales Value (in Million USD), 2025-2033
  • Figure 4: Global: Eye Tracking Market: Breakup by Type (in %), 2024
  • Figure 5: Global: Eye Tracking Market: Breakup by Component (in %), 2024
  • Figure 6: Global: Eye Tracking Market: Breakup by Location (in %), 2024
  • Figure 7: Global: Eye Tracking Market: Breakup by Application (in %), 2024
  • Figure 8: Global: Eye Tracking Market: Breakup by Region (in %), 2024
  • Figure 9: Global: Eye Tracking (Eye Attached Tracking) Market: Sales Value (in Million USD), 2019 & 2024
  • Figure 10: Global: Eye Tracking (Eye Attached Tracking) Market Forecast: Sales Value (in Million USD), 2025-2033
  • Figure 11: Global: Eye Tracking (Optical Tracking) Market: Sales Value (in Million USD), 2019 & 2024
  • Figure 12: Global: Eye Tracking (Optical Tracking) Market Forecast: Sales Value (in Million USD), 2025-2033
  • Figure 13: Global: Eye Tracking (Electrooculography) Market: Sales Value (in Million USD), 2019 & 2024
  • Figure 14: Global: Eye Tracking (Electrooculography) Market Forecast: Sales Value (in Million USD), 2025-2033
  • Figure 15: Global: Eye Tracking (Hardware) Market: Sales Value (in Million USD), 2019 & 2024
  • Figure 16: Global: Eye Tracking (Hardware) Market Forecast: Sales Value (in Million USD), 2025-2033
  • Figure 17: Global: Eye Tracking (Software) Market: Sales Value (in Million USD), 2019 & 2024
  • Figure 18: Global: Eye Tracking (Software) Market Forecast: Sales Value (in Million USD), 2025-2033
  • Figure 19: Global: Eye Tracking (Remote) Market: Sales Value (in Million USD), 2019 & 2024
  • Figure 20: Global: Eye Tracking (Remote) Market Forecast: Sales Value (in Million USD), 2025-2033
  • Figure 21: Global: Eye Tracking (Mobile) Market: Sales Value (in Million USD), 2019 & 2024
  • Figure 22: Global: Eye Tracking (Mobile) Market Forecast: Sales Value (in Million USD), 2025-2033
  • Figure 23: Global: Eye Tracking (Healthcare) Market: Sales Value (in Million USD), 2019 & 2024
  • Figure 24: Global: Eye Tracking (Healthcare) Market Forecast: Sales Value (in Million USD), 2025-2033
  • Figure 25: Global: Eye Tracking (Retail) Market: Sales Value (in Million USD), 2019 & 2024
  • Figure 26: Global: Eye Tracking (Retail) Market Forecast: Sales Value (in Million USD), 2025-2033
  • Figure 27: Global: Eye Tracking (Research) Market: Sales Value (in Million USD), 2019 & 2024
  • Figure 28: Global: Eye Tracking (Research) Market Forecast: Sales Value (in Million USD), 2025-2033
  • Figure 29: Global: Eye Tracking (Automotive) Market: Sales Value (in Million USD), 2019 & 2024
  • Figure 30: Global: Eye Tracking (Automotive) Market Forecast: Sales Value (in Million USD), 2025-2033
  • Figure 31: Global: Eye Tracking (Consumer Electronics) Market: Sales Value (in Million USD), 2019 & 2024
  • Figure 32: Global: Eye Tracking (Consumer Electronics) Market Forecast: Sales Value (in Million USD), 2025-2033
  • Figure 33: Global: Eye Tracking (Other Applications) Market: Sales Value (in Million USD), 2019 & 2024
  • Figure 34: Global: Eye Tracking (Other Applications) Market Forecast: Sales Value (in Million USD), 2025-2033
  • Figure 35: North America: Eye Tracking Market: Sales Value (in Million USD), 2019 & 2024
  • Figure 36: North America: Eye Tracking Market Forecast: Sales Value (in Million USD), 2025-2033
  • Figure 37: United States: Eye Tracking Market: Sales Value (in Million USD), 2019 & 2024
  • Figure 38: United States: Eye Tracking Market Forecast: Sales Value (in Million USD), 2025-2033
  • Figure 39: Canada: Eye Tracking Market: Sales Value (in Million USD), 2019 & 2024
  • Figure 40: Canada: Eye Tracking Market Forecast: Sales Value (in Million USD), 2025-2033
  • Figure 41: Asia-Pacific: Eye Tracking Market: Sales Value (in Million USD), 2019 & 2024
  • Figure 42: Asia-Pacific: Eye Tracking Market Forecast: Sales Value (in Million USD), 2025-2033
  • Figure 43: China: Eye Tracking Market: Sales Value (in Million USD), 2019 & 2024
  • Figure 44: China: Eye Tracking Market Forecast: Sales Value (in Million USD), 2025-2033
  • Figure 45: Japan: Eye Tracking Market: Sales Value (in Million USD), 2019 & 2024
  • Figure 46: Japan: Eye Tracking Market Forecast: Sales Value (in Million USD), 2025-2033
  • Figure 47: India: Eye Tracking Market: Sales Value (in Million USD), 2019 & 2024
  • Figure 48: India: Eye Tracking Market Forecast: Sales Value (in Million USD), 2025-2033
  • Figure 49: South Korea: Eye Tracking Market: Sales Value (in Million USD), 2019 & 2024
  • Figure 50: South Korea: Eye Tracking Market Forecast: Sales Value (in Million USD), 2025-2033
  • Figure 51: Australia: Eye Tracking Market: Sales Value (in Million USD), 2019 & 2024
  • Figure 52: Australia: Eye Tracking Market Forecast: Sales Value (in Million USD), 2025-2033
  • Figure 53: Indonesia: Eye Tracking Market: Sales Value (in Million USD), 2019 & 2024
  • Figure 54: Indonesia: Eye Tracking Market Forecast: Sales Value (in Million USD), 2025-2033
  • Figure 55: Others: Eye Tracking Market: Sales Value (in Million USD), 2019 & 2024
  • Figure 56: Others: Eye Tracking Market Forecast: Sales Value (in Million USD), 2025-2033
  • Figure 57: Europe: Eye Tracking Market: Sales Value (in Million USD), 2019 & 2024
  • Figure 58: Europe: Eye Tracking Market Forecast: Sales Value (in Million USD), 2025-2033
  • Figure 59: Germany: Eye Tracking Market: Sales Value (in Million USD), 2019 & 2024
  • Figure 60: Germany: Eye Tracking Market Forecast: Sales Value (in Million USD), 2025-2033
  • Figure 61: France: Eye Tracking Market: Sales Value (in Million USD), 2019 & 2024
  • Figure 62: France: Eye Tracking Market Forecast: Sales Value (in Million USD), 2025-2033
  • Figure 63: United Kingdom: Eye Tracking Market: Sales Value (in Million USD), 2019 & 2024
  • Figure 64: United Kingdom: Eye Tracking Market Forecast: Sales Value (in Million USD), 2025-2033
  • Figure 65: Italy: Eye Tracking Market: Sales Value (in Million USD), 2019 & 2024
  • Figure 66: Italy: Eye Tracking Market Forecast: Sales Value (in Million USD), 2025-2033
  • Figure 67: Spain: Eye Tracking Market: Sales Value (in Million USD), 2019 & 2024
  • Figure 68: Spain: Eye Tracking Market Forecast: Sales Value (in Million USD), 2025-2033
  • Figure 69: Russia: Eye Tracking Market: Sales Value (in Million USD), 2019 & 2024
  • Figure 70: Russia: Eye Tracking Market Forecast: Sales Value (in Million USD), 2025-2033
  • Figure 71: Others: Eye Tracking Market: Sales Value (in Million USD), 2019 & 2024
  • Figure 72: Others: Eye Tracking Market Forecast: Sales Value (in Million USD), 2025-2033
  • Figure 73: Latin America: Eye Tracking Market: Sales Value (in Million USD), 2019 & 2024
  • Figure 74: Latin America: Eye Tracking Market Forecast: Sales Value (in Million USD), 2025-2033
  • Figure 75: Brazil: Eye Tracking Market: Sales Value (in Million USD), 2019 & 2024
  • Figure 76: Brazil: Eye Tracking Market Forecast: Sales Value (in Million USD), 2025-2033
  • Figure 77: Mexico: Eye Tracking Market: Sales Value (in Million USD), 2019 & 2024
  • Figure 78: Mexico: Eye Tracking Market Forecast: Sales Value (in Million USD), 2025-2033
  • Figure 79: Others: Eye Tracking Market: Sales Value (in Million USD), 2019 & 2024
  • Figure 80: Others: Eye Tracking Market Forecast: Sales Value (in Million USD), 2025-2033
  • Figure 81: Middle East and Africa: Eye Tracking Market: Sales Value (in Million USD), 2019 & 2024
  • Figure 82: Middle East and Africa: Eye Tracking Market: Breakup by Country (in %), 2024
  • Figure 83: Middle East and Africa: Eye Tracking Market Forecast: Sales Value (in Million USD), 2025-2033
  • Figure 84: Global: Eye Tracking Industry: SWOT Analysis
  • Figure 85: Global: Eye Tracking Industry: Value Chain Analysis
  • Figure 86: Global: Eye Tracking Industry: Porter's Five Forces Analysis

List of Tables

  • Table 1: Global: Eye Tracking Market: Key Industry Highlights, 2024 and 2033
  • Table 2: Global: Eye Tracking Market Forecast: Breakup by Type (in Million USD), 2025-2033
  • Table 3: Global: Eye Tracking Market Forecast: Breakup by Component (in Million USD), 2025-2033
  • Table 4: Global: Eye Tracking Market Forecast: Breakup by Location (in Million USD), 2025-2033
  • Table 5: Global: Eye Tracking Market Forecast: Breakup by Application (in Million USD), 2025-2033
  • Table 6: Global: Eye Tracking Market Forecast: Breakup by Region (in Million USD), 2025-2033
  • Table 7: Global: Eye Tracking Market: Competitive Structure
  • Table 8: Global: Eye Tracking Market: Key Players