Product Code: IRTNTR75541
The subscription e-commerce platform market is forecasted to grow by USD 899.5 bn during 2023-2028, accelerating at a CAGR of 79.11% during the forecast period. The report on the subscription e-commerce platform market provides a holistic analysis, market size and forecast, trends, growth drivers, and challenges, as well as vendor analysis covering around 25 vendors.
The report offers an up-to-date analysis regarding the current market scenario, the latest trends and drivers, and the overall market environment. The market is driven by convenience and personalization provided by subscription services, access to exclusive products offered by subscription platforms, and predictable revenue model of subscription models.
Technavio's subscription e-commerce platform market is segmented as below:
Market Scope |
Base Year | 2024 |
End Year | 2028 |
Series Year | 2024-2028 |
Growth Momentum | Accelerate |
YOY 2024 | 64.15% |
CAGR | 79.11% |
Incremental Value | $899.5 bn |
By Type
By Application
- Beauty and personal care
- Food and beverages
- Clothing and fashion
- Entertainment
- Health and fitness
By Geographical Landscape
- North America
- Europe
- APAC
- South America
- Middle East and Africa
This study identifies the expansion of subscription models into new industries as one of the prime reasons driving the subscription e-commerce platform market growth during the next few years. Also, rise of niche and vertical platforms and sustainability and ethical consumption will lead to sizable demand in the market.
The report on the subscription e-commerce platform market covers the following areas:
- Subscription e-commerce platform market sizing
- Subscription e-commerce platform market forecast
- Subscription e-commerce platform market industry analysis
The robust vendor analysis is designed to help clients improve their market position, and in line with this, this report provides a detailed analysis of several leading subscription e-commerce platform market vendors that include Adobe Inc., Amazon.com Inc., Automattic Inc., BigCommerce Holdings Inc., Chargebee Inc., Cratejoy Inc., Crystallize AS, Digiwagon Technologies, FastSpring, Paddle, Podia Labs Inc., Recurly Inc., Sellfy UAB, Shift4, Shopify Inc., sticky.io, Stripe Inc., Swell Commerce Corp., ThriveCart, and Wix.com Inc.. Also, the subscription e-commerce platform market analysis report includes information on upcoming trends and challenges that will influence market growth. This is to help companies strategize and leverage all forthcoming growth opportunities.
The study was conducted using an objective combination of primary and secondary information including inputs from key participants in the industry. The report contains a comprehensive market and vendor landscape in addition to an analysis of the key vendors.
The publisher presents a detailed picture of the market by the way of study, synthesis, and summation of data from multiple sources by an analysis of key parameters such as profit, pricing, competition, and promotions. It presents various market facets by identifying the key industry influencers. The data presented is comprehensive, reliable, and a result of extensive research - both primary and secondary. The market research reports provide a complete competitive landscape and an in-depth vendor selection methodology and analysis using qualitative and quantitative research to forecast the accurate market growth.
Table of Contents
1 Executive Summary
- 1.1 Market overview
- Executive Summary - Chart on Market Overview
- Executive Summary - Data Table on Market Overview
- Executive Summary - Chart on Global Market Characteristics
- Executive Summary - Chart on Market By Geographical Landscape
- Executive Summary - Chart on Market Segmentation by Type
- Executive Summary - Chart on Market Segmentation by Application
- Executive Summary - Chart on Incremental Growth
- Executive Summary - Data Table on Incremental Growth
- Executive Summary - Chart on Company Market Positioning
2 Market Landscape
- 2.1 Market ecosystem
- Parent Market
- Data Table on - Parent Market
- 2.2 Market characteristics
- Market characteristics analysis
- 2.3 Value chain analysis
3 Market Sizing
- 3.1 Market definition
- Offerings of companies included in the market definition
- 3.2 Market segment analysis
- 3.3 Market size 2023
- 3.4 Market outlook: Forecast for 2023-2028
- Chart on Global - Market size and forecast 2023-2028 ($ billion)
- Data Table on Global - Market size and forecast 2023-2028 ($ billion)
- Chart on Global Market: Year-over-year growth 2023-2028 (%)
- Data Table on Global Market: Year-over-year growth 2023-2028 (%)
4 Historic Market Size
- 4.1 Global Subscription E-Commerce Platform Market 2018 - 2022
- Historic Market Size - Data Table on Global Subscription E-Commerce Platform Market 2018 - 2022 ($ billion)
- 4.2 Type segment analysis 2018 - 2022
- Historic Market Size - Type Segment 2018 - 2022 ($ billion)
- 4.3 Application segment analysis 2018 - 2022
- Historic Market Size - Application Segment 2018 - 2022 ($ billion)
- 4.4 Geography segment analysis 2018 - 2022
- Historic Market Size - Geography Segment 2018 - 2022 ($ billion)
- 4.5 Country segment analysis 2018 - 2022
- Historic Market Size - Country Segment 2018 - 2022 ($ billion)
5 Five Forces Analysis
- 5.1 Five forces summary
- Five forces analysis - Comparison between 2023 and 2028
- 5.2 Bargaining power of buyers
- Bargaining power of buyers - Impact of key factors 2023 and 2028
- 5.3 Bargaining power of suppliers
- Bargaining power of suppliers - Impact of key factors in 2023 and 2028
- 5.4 Threat of new entrants
- Threat of new entrants - Impact of key factors in 2023 and 2028
- 5.5 Threat of substitutes
- Threat of substitutes - Impact of key factors in 2023 and 2028
- 5.6 Threat of rivalry
- Threat of rivalry - Impact of key factors in 2023 and 2028
- 5.7 Market condition
- Chart on Market condition - Five forces 2023 and 2028
6 Market Segmentation by Type
- 6.1 Market segments
- Chart on Type - Market share 2023-2028 (%)
- Data Table on Type - Market share 2023-2028 (%)
- 6.2 Comparison by Type
- Chart on Comparison by Type
- Data Table on Comparison by Type
- 6.3 Offline - Market size and forecast 2023-2028
- Chart on Offline - Market size and forecast 2023-2028 ($ billion)
- Data Table on Offline - Market size and forecast 2023-2028 ($ billion)
- Chart on Offline - Year-over-year growth 2023-2028 (%)
- Data Table on Offline - Year-over-year growth 2023-2028 (%)
- 6.4 Online - Market size and forecast 2023-2028
- Chart on Online - Market size and forecast 2023-2028 ($ billion)
- Data Table on Online - Market size and forecast 2023-2028 ($ billion)
- Chart on Online - Year-over-year growth 2023-2028 (%)
- Data Table on Online - Year-over-year growth 2023-2028 (%)
- 6.5 Market opportunity by Type
- Market opportunity by Type ($ billion)
- Data Table on Market opportunity by Type ($ billion)
7 Market Segmentation by Application
- 7.1 Market segments
- Chart on Application - Market share 2023-2028 (%)
- Data Table on Application - Market share 2023-2028 (%)
- 7.2 Comparison by Application
- Chart on Comparison by Application
- Data Table on Comparison by Application
- 7.3 Beauty and personal care - Market size and forecast 2023-2028
- Chart on Beauty and personal care - Market size and forecast 2023-2028 ($ billion)
- Data Table on Beauty and personal care - Market size and forecast 2023-2028 ($ billion)
- Chart on Beauty and personal care - Year-over-year growth 2023-2028 (%)
- Data Table on Beauty and personal care - Year-over-year growth 2023-2028 (%)
- 7.4 Food and beverages - Market size and forecast 2023-2028
- Chart on Food and beverages - Market size and forecast 2023-2028 ($ billion)
- Data Table on Food and beverages - Market size and forecast 2023-2028 ($ billion)
- Chart on Food and beverages - Year-over-year growth 2023-2028 (%)
- Data Table on Food and beverages - Year-over-year growth 2023-2028 (%)
- 7.5 Clothing and fashion - Market size and forecast 2023-2028
- Chart on Clothing and fashion - Market size and forecast 2023-2028 ($ billion)
- Data Table on Clothing and fashion - Market size and forecast 2023-2028 ($ billion)
- Chart on Clothing and fashion - Year-over-year growth 2023-2028 (%)
- Data Table on Clothing and fashion - Year-over-year growth 2023-2028 (%)
- 7.6 Entertainment - Market size and forecast 2023-2028
- Chart on Entertainment - Market size and forecast 2023-2028 ($ billion)
- Data Table on Entertainment - Market size and forecast 2023-2028 ($ billion)
- Chart on Entertainment - Year-over-year growth 2023-2028 (%)
- Data Table on Entertainment - Year-over-year growth 2023-2028 (%)
- 7.7 Health and fitness - Market size and forecast 2023-2028
- Chart on Health and fitness - Market size and forecast 2023-2028 ($ billion)
- Data Table on Health and fitness - Market size and forecast 2023-2028 ($ billion)
- Chart on Health and fitness - Year-over-year growth 2023-2028 (%)
- Data Table on Health and fitness - Year-over-year growth 2023-2028 (%)
- 7.8 Market opportunity by Application
- Market opportunity by Application ($ billion)
- Data Table on Market opportunity by Application ($ billion)
8 Customer Landscape
- 8.1 Customer landscape overview
- Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria
9 Geographic Landscape
- 9.1 Geographic segmentation
- Chart on Market share By Geographical Landscape 2023-2028 (%)
- Data Table on Market share By Geographical Landscape 2023-2028 (%)
- 9.2 Geographic comparison
- Chart on Geographic comparison
- Data Table on Geographic comparison
- 9.3 North America - Market size and forecast 2023-2028
- Chart on North America - Market size and forecast 2023-2028 ($ billion)
- Data Table on North America - Market size and forecast 2023-2028 ($ billion)
- Chart on North America - Year-over-year growth 2023-2028 (%)
- Data Table on North America - Year-over-year growth 2023-2028 (%)
- 9.4 Europe - Market size and forecast 2023-2028
- Chart on Europe - Market size and forecast 2023-2028 ($ billion)
- Data Table on Europe - Market size and forecast 2023-2028 ($ billion)
- Chart on Europe - Year-over-year growth 2023-2028 (%)
- Data Table on Europe - Year-over-year growth 2023-2028 (%)
- 9.5 APAC - Market size and forecast 2023-2028
- Chart on APAC - Market size and forecast 2023-2028 ($ billion)
- Data Table on APAC - Market size and forecast 2023-2028 ($ billion)
- Chart on APAC - Year-over-year growth 2023-2028 (%)
- Data Table on APAC - Year-over-year growth 2023-2028 (%)
- 9.6 South America - Market size and forecast 2023-2028
- Chart on South America - Market size and forecast 2023-2028 ($ billion)
- Data Table on South America - Market size and forecast 2023-2028 ($ billion)
- Chart on South America - Year-over-year growth 2023-2028 (%)
- Data Table on South America - Year-over-year growth 2023-2028 (%)
- 9.7 Middle East and Africa - Market size and forecast 2023-2028
- Chart on Middle East and Africa - Market size and forecast 2023-2028 ($ billion)
- Data Table on Middle East and Africa - Market size and forecast 2023-2028 ($ billion)
- Chart on Middle East and Africa - Year-over-year growth 2023-2028 (%)
- Data Table on Middle East and Africa - Year-over-year growth 2023-2028 (%)
- 9.8 US - Market size and forecast 2023-2028
- Chart on US - Market size and forecast 2023-2028 ($ billion)
- Data Table on US - Market size and forecast 2023-2028 ($ billion)
- Chart on US - Year-over-year growth 2023-2028 (%)
- Data Table on US - Year-over-year growth 2023-2028 (%)
- 9.9 China - Market size and forecast 2023-2028
- Chart on China - Market size and forecast 2023-2028 ($ billion)
- Data Table on China - Market size and forecast 2023-2028 ($ billion)
- Chart on China - Year-over-year growth 2023-2028 (%)
- Data Table on China - Year-over-year growth 2023-2028 (%)
- 9.10 Germany - Market size and forecast 2023-2028
- Chart on Germany - Market size and forecast 2023-2028 ($ billion)
- Data Table on Germany - Market size and forecast 2023-2028 ($ billion)
- Chart on Germany - Year-over-year growth 2023-2028 (%)
- Data Table on Germany - Year-over-year growth 2023-2028 (%)
- 9.11 Canada - Market size and forecast 2023-2028
- Chart on Canada - Market size and forecast 2023-2028 ($ billion)
- Data Table on Canada - Market size and forecast 2023-2028 ($ billion)
- Chart on Canada - Year-over-year growth 2023-2028 (%)
- Data Table on Canada - Year-over-year growth 2023-2028 (%)
- 9.12 UK - Market size and forecast 2023-2028
- Chart on UK - Market size and forecast 2023-2028 ($ billion)
- Data Table on UK - Market size and forecast 2023-2028 ($ billion)
- Chart on UK - Year-over-year growth 2023-2028 (%)
- Data Table on UK - Year-over-year growth 2023-2028 (%)
- 9.13 Market opportunity By Geographical Landscape
- Market opportunity By Geographical Landscape ($ billion)
- Data Tables on Market opportunity By Geographical Landscape ($ billion)
10 Drivers, Challenges, and Opportunity/Restraints
- 10.1 Market drivers
- 10.2 Market challenges
- 10.3 Impact of drivers and challenges
- Impact of drivers and challenges in 2023 and 2028
- 10.4 Market opportunities/restraints
11 Competitive Landscape
- 11.1 Overview
- 11.2 Competitive Landscape
- Overview on criticality of inputs and factors of differentiation
- 11.3 Landscape disruption
- Overview on factors of disruption
- 11.4 Industry risks
- Impact of key risks on business
12 Competitive Analysis
- 12.1 Companies profiled
- 12.2 Market positioning of companies
- Matrix on companies position and classification
- 12.3 Adobe Inc.
- Adobe Inc. - Overview
- Adobe Inc. - Business segments
- Adobe Inc. - Key news
- Adobe Inc. - Key offerings
- Adobe Inc. - Segment focus
- 12.4 Amazon.com Inc.
- Amazon.com Inc. - Overview
- Amazon.com Inc. - Business segments
- Amazon.com Inc. - Key news
- Amazon.com Inc. - Key offerings
- Amazon.com Inc. - Segment focus
- 12.5 Automattic Inc.
- Automattic Inc. - Overview
- Automattic Inc. - Product / Service
- Automattic Inc. - Key offerings
- 12.6 BigCommerce Holdings Inc.
- BigCommerce Holdings Inc. - Overview
- BigCommerce Holdings Inc. - Product / Service
- BigCommerce Holdings Inc. - Key news
- BigCommerce Holdings Inc. - Key offerings
- 12.7 Cratejoy Inc.
- Cratejoy Inc. - Overview
- Cratejoy Inc. - Product / Service
- Cratejoy Inc. - Key offerings
- 12.8 Crystallize AS
- Crystallize AS - Overview
- Crystallize AS - Product / Service
- Crystallize AS - Key offerings
- 12.9 FastSpring
- FastSpring - Overview
- FastSpring - Product / Service
- FastSpring - Key offerings
- 12.10 Paddle
- Paddle - Overview
- Paddle - Product / Service
- Paddle - Key offerings
- 12.11 Recurly Inc.
- Recurly Inc. - Overview
- Recurly Inc. - Product / Service
- Recurly Inc. - Key offerings
- 12.12 Sellfy UAB
- Sellfy UAB - Overview
- Sellfy UAB - Product / Service
- Sellfy UAB - Key offerings
- 12.13 Shift4
- Shift4 - Overview
- Shift4 - Business segments
- Shift4 - Key news
- Shift4 - Key offerings
- Shift4 - Segment focus
- 12.14 Shopify Inc.
- Shopify Inc. - Overview
- Shopify Inc. - Product / Service
- Shopify Inc. - Key offerings
- 12.15 Stripe Inc.
- Stripe Inc. - Overview
- Stripe Inc. - Product / Service
- Stripe Inc. - Key offerings
- 12.16 Swell Commerce Corp.
- Swell Commerce Corp. - Overview
- Swell Commerce Corp. - Product / Service
- Swell Commerce Corp. - Key offerings
- 12.17 Wix.com Inc.
- Wix.com Inc. - Overview
- Wix.com Inc. - Business segments
- Wix.com Inc. - Key offerings
- Wix.com Inc. - Segment focus
13 Appendix
- 13.1 Scope of the report
- 13.2 Inclusions and exclusions checklist
- Inclusions checklist
- Exclusions checklist
- 13.3 Currency conversion rates for US$
- Currency conversion rates for US$
- 13.4 Research methodology
- 13.5 Data procurement
- 13.6 Data validation
- 13.7 Validation techniques employed for market sizing
- Validation techniques employed for market sizing
- 13.8 Data synthesis
- 13.9 360 degree market analysis
- 360 degree market analysis
- 13.10 List of abbreviations