市场调查报告书
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1466683
汽车资讯娱乐系统市场:按安装类型、组件类型、车辆类型划分 - 2024-2030 年全球预测Automotive Infotainment System Market by Installation Type (In-Dash Infotainment, Rear Seat Infotainment), Component Type (Hardware, Software), Vehicle Type - Global Forecast 2024-2030 |
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预计2023年汽车资讯娱乐系统市场规模为329.5亿美元,2024年将达367.8亿美元,预计2030年将达714.8亿美元,复合年增长率为11.69%。
汽车资讯娱乐系统是集驾乘人员娱乐、通讯、资讯发布等多种功能于一体的综合性汽车技术模组。消费者对改善车内体验的需求以及联网汽车的日益普及正在推动汽车资讯娱乐系统的采用。开发和实施此类先进技术的高昂成本可能会限制对成本敏感的消费者的采用。然而,人工智慧(AI)和机器学习功能的结合以实现更个人化的用户体验,预计将为汽车资讯娱乐系统市场带来潜在的商机。
主要市场统计 | |
---|---|
基准年[2023] | 329.5亿美元 |
预测年份 [2024] | 367.8亿美元 |
预测年份 [2030] | 714.8亿美元 |
复合年增长率(%) | 11.69% |
安装类型 仪表板内资讯娱乐系统,提供重要的驾驶相关信息
仪表板内资讯娱乐系统是位于汽车仪表板中央主机的整合式多媒体介面。它提供音讯和视讯播放、导航、智慧型手机连接、语音命令功能和即时交通资讯等高级功能,以增强您的驾驶体验。后座资讯娱乐系统是专为坐在车辆后方的乘客设计的娱乐设备。这些系统包括安装在头枕或可折迭头顶主机中的视讯萤幕、DVD/蓝光播放器、游戏机相容性、无线耳机连接、用于设备充电和媒体播放的USB 端口,甚至通常还包括行动热点和内建数据机。仪表板内资讯娱乐系统主要透过安全、方便地提供重要的驾驶相关资讯和多媒体支援来支援驾驶因素。
元件类型:存取进阶应用程式将导致软体元件的使用量快速增加
硬体组件构成了汽车资讯娱乐系统的支柱,提供无缝用户体验所需的实体基础设施。主要硬体组件包括主机、显示器、控制面板、扬声器、天线以及USB连接埠和蓝牙模组等辅助设备。这些组件相互作用,在驾驶时提供愉快的多媒体体验。另一方面,软体元件在向用户提供高级功能和自订选项方面发挥着重要作用。关键软体元件包括作业系统、导航应用程式、连接解决方案和多媒体播放系统。软体元件可能会根据需求而有所不同,具体取决于易用性、与行动装置的兼容性、更新的难易性以及附加功能(例如即时交通资讯或与社群媒体平台的整合)的可用性。
车辆类型:商用车系统专注于车队管理生产力工具
商用车资讯娱乐系统可满足车队营运商和驾驶员的特定要求,并专注于提高生产力、安全性和通讯的功能。此类系统通常会优先考虑导航功能,例如即时交通资讯、高效的路线规划以及卡车司机的兴趣点。此外,商用车资讯娱乐系统正在整合先进的远端资讯处理解决方案,使车队经理能够监控消费量、车辆维护状态、驾驶员行为和车队整体效率。小客车资讯娱乐系统旨在透过各种技术为个人设备提供无缝连接选项,从而满足车主的多样化需求。这些系统优先考虑用户友好的介面和多媒体功能,例如音乐串流服务整合和后座乘客的高清视讯播放。此外,它们还可以提供先进的驾驶员辅助功能,例如停车辅助和内藏相机,以增加安全性和便利性。
区域洞察
由于庞大的客户群更喜欢能够提高用户体验和安全性的智慧连接解决方案,美洲在市场格局中占据着重要地位。主要企业在开发下一代资讯娱乐系统方面进行了大量投资,包括智慧型手机整合、先进语音辨识技术、扩增实境境显示和云端基础的服务等功能,我们正在进一步为该地区的市场扩张做出贡献。由于欧洲汽车市场竞争激烈,排放和燃油经济法规严格,製造商正专注于产品创新,这极大地推动了该地区对汽车资讯娱乐系统的需求。由于快速的都市化和可支配收入的增加,亚太地区对联网汽车技术的需求很高。政府努力推动智慧交通系统等高科技产品的国内製造。资讯娱乐系统 AR(扩增实境)显示器研发的积极投资进一步促进了亚太地区的市场成长。
FPNV定位矩阵
FPNV定位矩阵对于评估汽车资讯娱乐系统市场至关重要。我们检视与业务策略和产品满意度相关的关键指标,以对供应商进行全面评估。这种深入的分析使用户能够根据自己的要求做出明智的决策。根据评估,供应商被分为四个成功程度不同的像限:前沿(F)、探路者(P)、利基(N)和重要(V)。
市场占有率分析
市场占有率分析是一个综合工具,可以对汽车资讯娱乐系统市场供应商的现状进行深入而深入的研究。全面比较和分析供应商在整体收益、基本客群和其他关键指标方面的贡献,以便更好地了解公司的绩效及其在争夺市场占有率时面临的挑战。此外,该分析还提供了对该行业竞争特征的宝贵见解,包括在研究基准年观察到的累积、分散主导地位和合併特征等因素。这种详细程度的提高使供应商能够做出更明智的决策并制定有效的策略,从而在市场上获得竞争优势。
1. 市场渗透率:提供有关主要企业所服务的市场的全面资讯。
2. 市场开拓:我们深入研究利润丰厚的新兴市场,并分析其在成熟细分市场的渗透率。
3. 市场多元化:提供有关新产品发布、开拓地区、最新发展和投资的详细资讯。
4. 竞争评估和情报:对主要企业的市场占有率、策略、产品、认证、监管状况、专利状况和製造能力进行全面评估。
5. 产品开发与创新:提供对未来技术、研发活动和突破性产品开发的见解。
1.汽车资讯娱乐系统市场规模及预测是多少?
2.汽车资讯娱乐系统市场预测期间需要考虑投资的产品、细分市场、应用和领域有哪些?
3.汽车资讯娱乐系统市场的技术趋势和法规结构是什么?
4.汽车资讯娱乐系统市场主要厂商的市场占有率是多少?
5.进入汽车资讯娱乐系统市场合适的型态和策略手段是什么?
[189 Pages Report] The Automotive Infotainment System Market size was estimated at USD 32.95 billion in 2023 and expected to reach USD 36.78 billion in 2024, at a CAGR 11.69% to reach USD 71.48 billion by 2030.
An automotive infotainment system refers to a comprehensive in-vehicle technology module combining multiple features such as entertainment, communication, and information delivery for drivers and passengers. Consumer demand for improved in-vehicle experience and the growing adoption of connected cars with enhanced connectivity features have driven the adoption of automotive infotainment systems. High costs associated with developing and implementing these sophisticated technologies can potentially limit their adoption among cost-sensitive consumers. Nevertheless, incorporating artificial intelligence (AI) and machine learning capabilities to create more personalized user experiences is expected to create potential opportunities for the automotive infotainment system market.
KEY MARKET STATISTICS | |
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Base Year [2023] | USD 32.95 billion |
Estimated Year [2024] | USD 36.78 billion |
Forecast Year [2030] | USD 71.48 billion |
CAGR (%) | 11.69% |
Installation Type: In-dash infotainment systems providing critical driving-related information
In-dash infotainment systems are integrated multimedia interfaces found in the central console of a vehicle's dashboard. They offer advanced features such as audio and video playback, navigation, smartphone connectivity, voice command functionality, and real-time traffic information to improve the driving experience. Rear Seat Infotainment systems are entertainment devices designed for passengers seated at the back of a vehicle. These systems often include features like video screens mounted on headrests or fold-down overhead consoles, DVD/Blu-Ray players, gaming consoles compatibility, wireless headphone connections, USB ports for device charging or media playback, and even internet connectivity through mobile hotspots or built-in modems. In-Dash Infotainment systems primarily cater to drivers by providing critical driving-related information and multimedia support safely and conveniently.
Component Type: Proliferating use of software component owing to access to advanced applications
Hardware components form the backbone of any automotive infotainment system, providing the necessary physical infrastructure for a seamless user experience. The primary hardware components include head units, displays, control panels, speakers, antennas, and other auxiliary devices such as USB ports or Bluetooth modules. These components interact with each other to deliver an enjoyable multimedia experience while driving. Software components, on the other hand, play a crucial role in enabling advanced functionalities and customization options for users. Key software components include operating systems, navigation applications, connectivity solutions, and multimedia playback systems. Need-based preference for software components may vary depending on usability, compatibility with mobile devices, ease of updates, and availability of additional features such as real-time traffic information or integration with social media platforms.
Vehicle Type: Commercial vehicle systems emphasize productivity-enhancing tools for fleet management
Commercial vehicle infotainment systems cater to the specific requirements of fleet operators and drivers, focusing on features that enhance productivity, safety, and communication. Such systems often prioritize navigation capabilities with real-time traffic updates, efficient route planning, and points of interest for truck drivers. Additionally, commercial vehicle infotainment systems integrate advanced telematics solutions that allow fleet managers to monitor fuel consumption, vehicle maintenance status, driver behavior, and overall fleet efficiency. Passenger car infotainment systems are designed to meet the diverse needs of private car owners by providing seamless connectivity options for personal devices through various technologies. These systems prioritize user-friendly interfaces and multimedia capabilities such as music streaming services integration or high-resolution video playback for rear passengers. Additionally, they may offer advanced driver assistance features such as parking assistance or integrated cameras for increased safety and convenience.
Regional Insights
The Americas has a significant landscape in the automotive infotainment systems market owing to a large customer base in these countries exhibit a strong preference for smart connectivity solutions that enhance user experience and safety. Significant investments have been made by key companies in developing next-generation infotainment systems that include features such as smartphone integration, advanced voice recognition technology, augmented reality displays and cloud-based services have further contributed in market expansion in the region. In the European region, the highly competitive automotive market with stringent regulations on emissions standards and fuel efficiency requirements has led manufacturers to focus on innovation in their products, which has significantly fueled the demand for automotive infotainment systems in the region. The Asia-Pacific has a significant demand for connected car technologies driven by rapid urbanization and increasing disposable income. Government initiatives promoting domestic manufacturing of high-technology products such as intelligent transportation systems. Heavy investment in research and development of augmented reality displays for infotainment systems has further contributed to overall market growth in the APAC region.
FPNV Positioning Matrix
The FPNV Positioning Matrix is pivotal in evaluating the Automotive Infotainment System Market. It offers a comprehensive assessment of vendors, examining key metrics related to Business Strategy and Product Satisfaction. This in-depth analysis empowers users to make well-informed decisions aligned with their requirements. Based on the evaluation, the vendors are then categorized into four distinct quadrants representing varying levels of success: Forefront (F), Pathfinder (P), Niche (N), or Vital (V).
Market Share Analysis
The Market Share Analysis is a comprehensive tool that provides an insightful and in-depth examination of the current state of vendors in the Automotive Infotainment System Market. By meticulously comparing and analyzing vendor contributions in terms of overall revenue, customer base, and other key metrics, we can offer companies a greater understanding of their performance and the challenges they face when competing for market share. Additionally, this analysis provides valuable insights into the competitive nature of the sector, including factors such as accumulation, fragmentation dominance, and amalgamation traits observed over the base year period studied. With this expanded level of detail, vendors can make more informed decisions and devise effective strategies to gain a competitive edge in the market.
Key Company Profiles
The report delves into recent significant developments in the Automotive Infotainment System Market, highlighting leading vendors and their innovative profiles. These include ALPS ALPINE ASIA CO., LTD., Aptiv PLC, AUDI AG, Bayerische Motoren Werke AG, Blaupunkt GmbH, Clarion Co., Ltd., Continental AG, DENSO CORPORATION, Desay Corporation, E-Lead Electronic Co., Ltd., Faurecia Clarion, Ford Motor Company, Fujitsu Limited, Garmin Ltd., General Motors, HARMAN International, Huizhou Foryou General Electronics Co. Ltd., Hyundai Motor Group, IAR Systems Group, JVCKENWOOD Corporation, LG Corporation, Marelli Holdings Co., Ltd., Mitsubishi Electric Corporation, Panasonic Corporation, Pioneer Corporation, Robert Bosch Gmbh, TomTom International BV, Valeo S.A., and Visteon Corporation.
Market Segmentation & Coverage
1. Market Penetration: It presents comprehensive information on the market provided by key players.
2. Market Development: It delves deep into lucrative emerging markets and analyzes the penetration across mature market segments.
3. Market Diversification: It provides detailed information on new product launches, untapped geographic regions, recent developments, and investments.
4. Competitive Assessment & Intelligence: It conducts an exhaustive assessment of market shares, strategies, products, certifications, regulatory approvals, patent landscape, and manufacturing capabilities of the leading players.
5. Product Development & Innovation: It offers intelligent insights on future technologies, R&D activities, and breakthrough product developments.
1. What is the market size and forecast of the Automotive Infotainment System Market?
2. Which products, segments, applications, and areas should one consider investing in over the forecast period in the Automotive Infotainment System Market?
3. What are the technology trends and regulatory frameworks in the Automotive Infotainment System Market?
4. What is the market share of the leading vendors in the Automotive Infotainment System Market?
5. Which modes and strategic moves are suitable for entering the Automotive Infotainment System Market?