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市场调查报告书
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1594636

智慧型手机和平板电脑线上游戏市场：按作业系统、游戏类型 - 2025-2030 年全球预测

Online Smartphone & Tablet Games Market by Operating System (Android, iOS), Game Type (Casual, Massive Multiplayer Online Games, Social) - Global Forecast 2025-2030
出版日期: | 出版商: 360iResearch | 英文 182 Pages | 商品交期: 最快1-2个工作天内

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2023年智慧型手机及平板电脑网路游戏市场规模为474.1亿美元，预计2024年将达549.8亿美元，复合年增长率为16.38%，2030年将达1,371.1亿美元。

线上智慧型手机和平板电脑游戏市场包括专门针对行动装置的数位游戏应用程式和内容，凸显了游戏消费模式的重大转变。该市场的推动因素包括智慧型手机和平板电脑的日益普及、互联网连接的不断增强以及满足多样化用户群的基于应用程式的生态系统的激增。对这些游戏的需求源于对吸引各个年龄层的无障碍娱乐格式的不断增长的需求。这些游戏的应用涵盖娱乐、学习和社交互动，最终用途市场包括个人用户、企业赞助的游戏化以及寻求互动学习工具的教育机构。

主要市场统计
基准年[2023] 474.1亿美元
预测年份 [2024] 549.8亿美元
预测年份 [2030] 1371.1亿美元
复合年增长率（%） 16.38%

影响该市场成长的主要因素包括行动技术的进步、广告和商业化战略的增加以及休閒游戏用户群的不断增长。此外，扩增实境(AR) 和虚拟实境 (VR) 技术的整合正在增加身临其境型游戏体验的机会。亚洲和非洲的新兴市场，加上基于订阅的游戏模式的创新，提供了利润丰厚的机会。为了抓住这些机会，鼓励游戏开发商专注于在地化内容、免费增值模式和云端游戏功能。

然而，它也存在一些局限性，包括市场饱和、激烈的竞争导致用户获取和保留方面的挑战，以及围绕应用程式内收费和资料隐私的监管限制。此外，快速的技术进步需要频繁的更新和修復，这给小型开发人员带来了挑战。

在人工智慧驱动的个人化游戏体验、跨平台游戏、透明交易系统的区块链技术以及环保应用程式开发等领域中存在着开拓空间。市场情势高度动态，竞争环境需要不断适应和创造性的解决方案。为了实现可持续的业务成长，相关人员需要专注于合资企业、实现收益来源多元化并利用新技术，同时保持道德标准。进行全面的市场研究和资料分析以了解不断变化的消费者偏好对于使创新与用户期望保持一致并在竞争激烈的市场中获得优势至关重要。

市场动态：揭示快速发展的智慧型手机和平板电脑线上游戏市场的关键市场洞察

供需的动态交互作用正在改变智慧型手机和平板电脑的线上游戏市场。透过了解这些不断变化的市场动态，公司可以准备好做出明智的投资决策、完善策略决策并抓住新的商机。全面了解这些趋势可以帮助企业降低政治、地理、技术、社会和经济领域的风险，同时也能帮助企业了解消费行为及其对製造业的影响。

  • 市场驱动因素
    • 智慧型手机和平板电脑在全球的普及率不断提高
    • 游戏普及，青少年互动娱乐系统意识增强
    • 行动装置和平板电脑上的身临其境型竞技游戏增多
  • 市场限制因素
    • 多人云端游戏的伺服器分配问题
  • 市场机会
    • 利用 5G 技术改变智慧型手机和平板电脑上的线上游戏
    • 介绍免费经营模式和技术进步，例如音讯设备和高解析度显示器的可用性。
  • 市场挑战
    • 与使用智慧型手机和平板电脑线上游戏相关的安全和隐私问题

波特的五力：驾驭智慧型手机和平板电脑线上游戏市场的策略工具

波特的五力框架是了解智慧型手机和平板电脑线上游戏市场竞争格局的重要工具。波特的五力框架为评估公司的竞争地位和探索策略机会提供了清晰的方法。该框架可帮助公司评估市场动态并确定新业务的盈利。这些见解使公司能够利用自己的优势，解决弱点并避免潜在的挑战，从而确保更强大的市场地位。

PESTLE分析：了解智慧型手机和平板电脑线上游戏市场的外部影响

外部宏观环境因素在塑造智慧型手机和平板电脑线上游戏市场的表现动态方面发挥着至关重要的作用。对政治、经济、社会、技术、法律和环境因素的分析提供了应对这些影响所需的资讯。透过调查 PESTLE 因素，公司可以更了解潜在的风险和机会。这种分析可以帮助公司预测法规、消费者偏好和经济趋势的变化，并帮助他们做出积极主动的决策。

市场占有率分析 了解智慧型手机和平板电脑网路游戏市场的竞争状况

对智慧型手机和平板电脑线上游戏市场的详细市场占有率分析提供了对供应商绩效的全面评估。公司可以透过比较收益、客户群和成长率等关键指标来揭示其竞争地位。该分析揭示了市场集中、分散和整合的趋势，为供应商提供了製定策略决策所需的洞察力，使他们能够在日益激烈的竞争中占有一席之地。

FPNV 定位矩阵 智慧型手机和平板电脑线上游戏市场供应商绩效评估

FPNV 定位矩阵是评估智慧型手机和平板电脑线上游戏市场供应商的重要工具。此矩阵允许业务组织根据商务策略和产品满意度评估供应商，从而做出与其目标相符的明智决策。这四个象限使您能够清晰、准确地划分供应商，并确定最能满足您的策略目标的合作伙伴和解决方案。

策略分析和建议绘製智慧型手机和平板电脑线上游戏市场的成功之路

对于旨在加强其全球市场影响力的公司来说，对智慧型手机和平板电脑线上游戏市场进行策略分析至关重要。透过审查关键资源、能力和绩效指标，公司可以识别成长机会并努力改进。这种方法使您能够克服竞争环境中的挑战，利用新的商机并取得长期成功。

本报告对市场进行了全面分析，涵盖关键重点领域：

1. 市场渗透率：详细检视当前市场环境、主要企业的广泛资料、评估其在市场中的影响力和整体影响力。

2. 市场开拓：辨识新兴市场的成长机会，评估现有领域的扩张潜力，并提供未来成长的策略蓝图。

3. 市场多元化：分析近期产品发布、开拓地区、关键产业进展、塑造市场的策略投资。

4. 竞争评估与情报：彻底分析竞争格局，检验市场占有率、业务策略、产品系列、认证、监理核准、专利趋势、主要企业的技术进步等。

5. 产品开发与创新：重点在于有望推动未来市场成长的最尖端科技、研发活动和产品创新。

我们也回答重要问题，以帮助相关人员做出明智的决策：

1.目前的市场规模和未来的成长预测是多少？

2. 哪些产品、区隔市场和地区提供最佳投资机会？

3.塑造市场的主要技术趋势和监管影响是什么？

4.主要厂商的市场占有率和竞争地位如何？

5. 推动供应商市场进入和退出策略的收益来源和策略机会是什么？

目录

第一章 前言

第二章调查方法

第三章执行摘要

第四章市场概况

第五章市场洞察

  • 市场动态
    • 促进因素
      • 全球智慧型手机和平板电脑普及率不断提高
      • 年轻人越来越多地使用游戏以及对互动娱乐系统的认识
      • 行动装置和平板电脑上身临其境型竞技游戏的激增
    • 抑制因素
      • 多人云端游戏伺服器分配问题
    • 机会
      • 利用 5G 技术改变智慧型手机和平板电脑的线上游戏
      • 介绍免费经营模式、技术进步，例如音讯设备和高解析度显示器的使用
    • 任务
      • 与使用智慧型手机和平板电脑线上游戏相关的安全和隐私问题
  • 市场区隔分析
  • 波特五力分析
  • PESTEL分析
    • 政治的
    • 经济
    • 社群
    • 技术的
    • 合法地
    • 环境

第六章按作业系统分類的智慧型手机和平板电脑线上游戏市场

  • 安卓
  • iOS

第七章按游戏类型分類的智慧型手机和平板电脑线上游戏市场

  • 随意的
  • 大型多人线上游戏
  • 社群

第八章 美洲智慧型手机和平板电脑线上游戏市场

  • 阿根廷
  • 巴西
  • 加拿大
  • 墨西哥
  • 美国

第九章 亚太地区智慧型手机和平板电脑网路游戏市场

  • 澳洲
  • 中国
  • 印度
  • 印尼
  • 日本
  • 马来西亚
  • 菲律宾
  • 新加坡
  • 韩国
  • 台湾
  • 泰国
  • 越南

第十章 欧洲、中东和非洲智慧型手机和平板电脑线上游戏市场

  • 丹麦
  • 埃及
  • 芬兰
  • 法国
  • 德国
  • 以色列
  • 义大利
  • 荷兰
  • 奈及利亚
  • 挪威
  • 波兰
  • 卡达
  • 俄罗斯
  • 沙乌地阿拉伯
  • 南非
  • 西班牙
  • 瑞典
  • 瑞士
  • 土耳其
  • 阿拉伯聯合大公国
  • 英国

第十一章竞争格局

  • 2023 年市场占有率分析
  • FPNV 定位矩阵，2023
  • 竞争情境分析
  • 战略分析和建议

公司名单

  • Com2uS Holdings Corp.
  • CyberAgent Inc.
  • Electronic Arts Inc.
  • Machine Zone Inc.
  • NCSoft Corp.
  • Netmarble Corp.
  • NEXON America Inc.
  • Nintendo Co. Ltd.
  • Rovio Entertainment Oyj
  • Sony Group Corp.
  • Square Enix Holdings Co. Ltd.
  • Supercell Oy
  • Take Two Interactive Software Inc.
  • The Walt Disney Company
  • Vivendi SE
  • Warner Bros Discovery Inc.
Product Code: MRR-742BD51828CC

The Online Smartphone & Tablet Games Market was valued at USD 47.41 billion in 2023, expected to reach USD 54.98 billion in 2024, and is projected to grow at a CAGR of 16.38%, to USD 137.11 billion by 2030.

The online smartphone and tablet games market encompasses the digital gaming apps and content targeted specifically at mobile devices, highlighting a remarkable shift in gaming consumption patterns. This market is driven by the increasing penetration of smartphones and tablets, enhanced internet connectivity, and the proliferation of app-based ecosystems that cater to a diverse user demographic. The necessity for these games stems from the rising demand for accessible entertainment formats, which are appealing across various age groups. Applications of these games span entertainment, learning, and social interaction, while end-use markets include individual users, corporate-sponsored gamification, and educational institutions exploring interactive learning tools.

KEY MARKET STATISTICS
Base Year [2023] USD 47.41 billion
Estimated Year [2024] USD 54.98 billion
Forecast Year [2030] USD 137.11 billion
CAGR (%) 16.38%

Key factors influencing the growth of this market include advancements in mobile technology, increased advertising and monetization strategies, and the expanding casual gaming user base. Moreover, the integration of augmented reality (AR) and virtual reality (VR) technologies presents burgeoning opportunities for immersive gaming experiences. Emerging markets in Asia and Africa, combined with innovations in subscription-based gaming models, present lucrative opportunities. To capture these, it is recommended that game developers focus on localized content, freemium models, and cloud gaming capabilities.

However, limitations include the market's saturation, high competition leading to user acquisition and retention challenges, and regulatory constraints concerning in-app purchases and data privacy. Additionally, the rapid technological advancements necessitate frequent updates and modifications, posing a challenge for smaller developers.

Innovation areas ripe for exploration involve AI-driven personalized gaming experiences, cross-platform gaming, blockchain technology for transparent transaction systems, and eco-friendly app development. Market nature is highly dynamic, with a competitive landscape requiring continual adaptation and creative solutions. For sustained business growth, stakeholders need to focus on collaborative ventures, diversify revenue streams, and leverage emerging technologies while maintaining ethical standards. Engaging in comprehensive market research and data analytics to understand evolving consumer preferences is crucial for aligning innovations with user expectations and staying ahead in the competitive market.

Market Dynamics: Unveiling Key Market Insights in the Rapidly Evolving Online Smartphone & Tablet Games Market

The Online Smartphone & Tablet Games Market is undergoing transformative changes driven by a dynamic interplay of supply and demand factors. Understanding these evolving market dynamics prepares business organizations to make informed investment decisions, refine strategic decisions, and seize new opportunities. By gaining a comprehensive view of these trends, business organizations can mitigate various risks across political, geographic, technical, social, and economic domains while also gaining a clearer understanding of consumer behavior and its impact on manufacturing costs and purchasing trends.

  • Market Drivers
    • Rise in penetration of smartphones and tablets across the globe
    • Increase in adoption of games among the youth and awareness toward interactive entertainment system
    • Upsurge in immersive and competitive gaming on mobile devices and tablets
  • Market Restraints
    • Multiplayer cloud gaming server allocation issues
  • Market Opportunities
    • Transformation of online smartphone and tablet games by using 5G technology
    • Introduction of free-to-play business models and technological advancements such as availability of audio devices and high-definition displays
  • Market Challenges
    • Security and privacy issues associated with use of online smartphone & tablet games

Porter's Five Forces: A Strategic Tool for Navigating the Online Smartphone & Tablet Games Market

Porter's five forces framework is a critical tool for understanding the competitive landscape of the Online Smartphone & Tablet Games Market. It offers business organizations with a clear methodology for evaluating their competitive positioning and exploring strategic opportunities. This framework helps businesses assess the power dynamics within the market and determine the profitability of new ventures. With these insights, business organizations can leverage their strengths, address weaknesses, and avoid potential challenges, ensuring a more resilient market positioning.

PESTLE Analysis: Navigating External Influences in the Online Smartphone & Tablet Games Market

External macro-environmental factors play a pivotal role in shaping the performance dynamics of the Online Smartphone & Tablet Games Market. Political, Economic, Social, Technological, Legal, and Environmental factors analysis provides the necessary information to navigate these influences. By examining PESTLE factors, businesses can better understand potential risks and opportunities. This analysis enables business organizations to anticipate changes in regulations, consumer preferences, and economic trends, ensuring they are prepared to make proactive, forward-thinking decisions.

Market Share Analysis: Understanding the Competitive Landscape in the Online Smartphone & Tablet Games Market

A detailed market share analysis in the Online Smartphone & Tablet Games Market provides a comprehensive assessment of vendors' performance. Companies can identify their competitive positioning by comparing key metrics, including revenue, customer base, and growth rates. This analysis highlights market concentration, fragmentation, and trends in consolidation, offering vendors the insights required to make strategic decisions that enhance their position in an increasingly competitive landscape.

FPNV Positioning Matrix: Evaluating Vendors' Performance in the Online Smartphone & Tablet Games Market

The Forefront, Pathfinder, Niche, Vital (FPNV) Positioning Matrix is a critical tool for evaluating vendors within the Online Smartphone & Tablet Games Market. This matrix enables business organizations to make well-informed decisions that align with their goals by assessing vendors based on their business strategy and product satisfaction. The four quadrants provide a clear and precise segmentation of vendors, helping users identify the right partners and solutions that best fit their strategic objectives.

Strategy Analysis & Recommendation: Charting a Path to Success in the Online Smartphone & Tablet Games Market

A strategic analysis of the Online Smartphone & Tablet Games Market is essential for businesses looking to strengthen their global market presence. By reviewing key resources, capabilities, and performance indicators, business organizations can identify growth opportunities and work toward improvement. This approach helps businesses navigate challenges in the competitive landscape and ensures they are well-positioned to capitalize on newer opportunities and drive long-term success.

Key Company Profiles

The report delves into recent significant developments in the Online Smartphone & Tablet Games Market, highlighting leading vendors and their innovative profiles. These include Com2uS Holdings Corp., CyberAgent Inc., Electronic Arts Inc., Machine Zone Inc., NCSoft Corp., Netmarble Corp., NEXON America Inc., Nintendo Co. Ltd., Rovio Entertainment Oyj, Sony Group Corp., Square Enix Holdings Co. Ltd., Supercell Oy, Take Two Interactive Software Inc., The Walt Disney Company, Vivendi SE, and Warner Bros Discovery Inc..

Market Segmentation & Coverage

This research report categorizes the Online Smartphone & Tablet Games Market to forecast the revenues and analyze trends in each of the following sub-markets:

  • Based on Operating System, market is studied across Android and iOS.
  • Based on Game Type, market is studied across Casual, Massive Multiplayer Online Games, and Social.
  • Based on Region, market is studied across Americas, Asia-Pacific, and Europe, Middle East & Africa. The Americas is further studied across Argentina, Brazil, Canada, Mexico, and United States. The United States is further studied across California, Florida, Illinois, New York, Ohio, Pennsylvania, and Texas. The Asia-Pacific is further studied across Australia, China, India, Indonesia, Japan, Malaysia, Philippines, Singapore, South Korea, Taiwan, Thailand, and Vietnam. The Europe, Middle East & Africa is further studied across Denmark, Egypt, Finland, France, Germany, Israel, Italy, Netherlands, Nigeria, Norway, Poland, Qatar, Russia, Saudi Arabia, South Africa, Spain, Sweden, Switzerland, Turkey, United Arab Emirates, and United Kingdom.

The report offers a comprehensive analysis of the market, covering key focus areas:

1. Market Penetration: A detailed review of the current market environment, including extensive data from top industry players, evaluating their market reach and overall influence.

2. Market Development: Identifies growth opportunities in emerging markets and assesses expansion potential in established sectors, providing a strategic roadmap for future growth.

3. Market Diversification: Analyzes recent product launches, untapped geographic regions, major industry advancements, and strategic investments reshaping the market.

4. Competitive Assessment & Intelligence: Provides a thorough analysis of the competitive landscape, examining market share, business strategies, product portfolios, certifications, regulatory approvals, patent trends, and technological advancements of key players.

5. Product Development & Innovation: Highlights cutting-edge technologies, R&D activities, and product innovations expected to drive future market growth.

The report also answers critical questions to aid stakeholders in making informed decisions:

1. What is the current market size, and what is the forecasted growth?

2. Which products, segments, and regions offer the best investment opportunities?

3. What are the key technology trends and regulatory influences shaping the market?

4. How do leading vendors rank in terms of market share and competitive positioning?

5. What revenue sources and strategic opportunities drive vendors' market entry or exit strategies?

Table of Contents

1. Preface

  • 1.1. Objectives of the Study
  • 1.2. Market Segmentation & Coverage
  • 1.3. Years Considered for the Study
  • 1.4. Currency & Pricing
  • 1.5. Language
  • 1.6. Stakeholders

2. Research Methodology

  • 2.1. Define: Research Objective
  • 2.2. Determine: Research Design
  • 2.3. Prepare: Research Instrument
  • 2.4. Collect: Data Source
  • 2.5. Analyze: Data Interpretation
  • 2.6. Formulate: Data Verification
  • 2.7. Publish: Research Report
  • 2.8. Repeat: Report Update

3. Executive Summary

4. Market Overview

5. Market Insights

  • 5.1. Market Dynamics
    • 5.1.1. Drivers
      • 5.1.1.1. Rise in penetration of smartphones and tablets across the globe
      • 5.1.1.2. Increase in adoption of games among the youth and awareness toward interactive entertainment system
      • 5.1.1.3. Upsurge in immersive and competitive gaming on mobile devices and tablets
    • 5.1.2. Restraints
      • 5.1.2.1. Multiplayer cloud gaming server allocation issues
    • 5.1.3. Opportunities
      • 5.1.3.1. Transformation of online smartphone and tablet games by using 5G technology
      • 5.1.3.2. Introduction of free-to-play business models and technological advancements such as availability of audio devices and high-definition displays
    • 5.1.4. Challenges
      • 5.1.4.1. Security and privacy issues associated with use of online smartphone & tablet games
  • 5.2. Market Segmentation Analysis
  • 5.3. Porter's Five Forces Analysis
    • 5.3.1. Threat of New Entrants
    • 5.3.2. Threat of Substitutes
    • 5.3.3. Bargaining Power of Customers
    • 5.3.4. Bargaining Power of Suppliers
    • 5.3.5. Industry Rivalry
  • 5.4. PESTLE Analysis
    • 5.4.1. Political
    • 5.4.2. Economic
    • 5.4.3. Social
    • 5.4.4. Technological
    • 5.4.5. Legal
    • 5.4.6. Environmental

6. Online Smartphone & Tablet Games Market, by Operating System

  • 6.1. Introduction
  • 6.2. Android
  • 6.3. iOS

7. Online Smartphone & Tablet Games Market, by Game Type

  • 7.1. Introduction
  • 7.2. Casual
  • 7.3. Massive Multiplayer Online Games
  • 7.4. Social

8. Americas Online Smartphone & Tablet Games Market

  • 8.1. Introduction
  • 8.2. Argentina
  • 8.3. Brazil
  • 8.4. Canada
  • 8.5. Mexico
  • 8.6. United States

9. Asia-Pacific Online Smartphone & Tablet Games Market

  • 9.1. Introduction
  • 9.2. Australia
  • 9.3. China
  • 9.4. India
  • 9.5. Indonesia
  • 9.6. Japan
  • 9.7. Malaysia
  • 9.8. Philippines
  • 9.9. Singapore
  • 9.10. South Korea
  • 9.11. Taiwan
  • 9.12. Thailand
  • 9.13. Vietnam

10. Europe, Middle East & Africa Online Smartphone & Tablet Games Market

  • 10.1. Introduction
  • 10.2. Denmark
  • 10.3. Egypt
  • 10.4. Finland
  • 10.5. France
  • 10.6. Germany
  • 10.7. Israel
  • 10.8. Italy
  • 10.9. Netherlands
  • 10.10. Nigeria
  • 10.11. Norway
  • 10.12. Poland
  • 10.13. Qatar
  • 10.14. Russia
  • 10.15. Saudi Arabia
  • 10.16. South Africa
  • 10.17. Spain
  • 10.18. Sweden
  • 10.19. Switzerland
  • 10.20. Turkey
  • 10.21. United Arab Emirates
  • 10.22. United Kingdom

11. Competitive Landscape

  • 11.1. Market Share Analysis, 2023
  • 11.2. FPNV Positioning Matrix, 2023
  • 11.3. Competitive Scenario Analysis
  • 11.4. Strategy Analysis & Recommendation

Companies Mentioned

  • 1. Com2uS Holdings Corp.
  • 2. CyberAgent Inc.
  • 3. Electronic Arts Inc.
  • 4. Machine Zone Inc.
  • 5. NCSoft Corp.
  • 6. Netmarble Corp.
  • 7. NEXON America Inc.
  • 8. Nintendo Co. Ltd.
  • 9. Rovio Entertainment Oyj
  • 10. Sony Group Corp.
  • 11. Square Enix Holdings Co. Ltd.
  • 12. Supercell Oy
  • 13. Take Two Interactive Software Inc.
  • 14. The Walt Disney Company
  • 15. Vivendi SE
  • 16. Warner Bros Discovery Inc.

LIST OF FIGURES

  • FIGURE 1. ONLINE SMARTPHONE & TABLET GAMES MARKET RESEARCH PROCESS
  • FIGURE 2. ONLINE SMARTPHONE & TABLET GAMES MARKET SIZE, 2023 VS 2030
  • FIGURE 3. GLOBAL ONLINE SMARTPHONE & TABLET GAMES MARKET SIZE, 2018-2030 (USD MILLION)
  • FIGURE 4. GLOBAL ONLINE SMARTPHONE & TABLET GAMES MARKET SIZE, BY REGION, 2023 VS 2024 VS 2030 (USD MILLION)
  • FIGURE 5. GLOBAL ONLINE SMARTPHONE & TABLET GAMES MARKET SIZE, BY COUNTRY, 2023 VS 2024 VS 2030 (USD MILLION)
  • FIGURE 6. GLOBAL ONLINE SMARTPHONE & TABLET GAMES MARKET SIZE, BY OPERATING SYSTEM, 2023 VS 2030 (%)
  • FIGURE 7. GLOBAL ONLINE SMARTPHONE & TABLET GAMES MARKET SIZE, BY OPERATING SYSTEM, 2023 VS 2024 VS 2030 (USD MILLION)
  • FIGURE 8. GLOBAL ONLINE SMARTPHONE & TABLET GAMES MARKET SIZE, BY GAME TYPE, 2023 VS 2030 (%)
  • FIGURE 9. GLOBAL ONLINE SMARTPHONE & TABLET GAMES MARKET SIZE, BY GAME TYPE, 2023 VS 2024 VS 2030 (USD MILLION)
  • FIGURE 10. AMERICAS ONLINE SMARTPHONE & TABLET GAMES MARKET SIZE, BY COUNTRY, 2023 VS 2030 (%)
  • FIGURE 11. AMERICAS ONLINE SMARTPHONE & TABLET GAMES MARKET SIZE, BY COUNTRY, 2023 VS 2024 VS 2030 (USD MILLION)
  • FIGURE 12. UNITED STATES ONLINE SMARTPHONE & TABLET GAMES MARKET SIZE, BY STATE, 2023 VS 2030 (%)
  • FIGURE 13. UNITED STATES ONLINE SMARTPHONE & TABLET GAMES MARKET SIZE, BY STATE, 2023 VS 2024 VS 2030 (USD MILLION)
  • FIGURE 14. ASIA-PACIFIC ONLINE SMARTPHONE & TABLET GAMES MARKET SIZE, BY COUNTRY, 2023 VS 2030 (%)
  • FIGURE 15. ASIA-PACIFIC ONLINE SMARTPHONE & TABLET GAMES MARKET SIZE, BY COUNTRY, 2023 VS 2024 VS 2030 (USD MILLION)
  • FIGURE 16. EUROPE, MIDDLE EAST & AFRICA ONLINE SMARTPHONE & TABLET GAMES MARKET SIZE, BY COUNTRY, 2023 VS 2030 (%)
  • FIGURE 17. EUROPE, MIDDLE EAST & AFRICA ONLINE SMARTPHONE & TABLET GAMES MARKET SIZE, BY COUNTRY, 2023 VS 2024 VS 2030 (USD MILLION)
  • FIGURE 18. ONLINE SMARTPHONE & TABLET GAMES MARKET SHARE, BY KEY PLAYER, 2023
  • FIGURE 19. ONLINE SMARTPHONE & TABLET GAMES MARKET, FPNV POSITIONING MATRIX, 2023

LIST OF TABLES

  • TABLE 1. ONLINE SMARTPHONE & TABLET GAMES MARKET SEGMENTATION & COVERAGE
  • TABLE 2. UNITED STATES DOLLAR EXCHANGE RATE, 2018-2023
  • TABLE 3. GLOBAL ONLINE SMARTPHONE & TABLET GAMES MARKET SIZE, 2018-2030 (USD MILLION)
  • TABLE 4. GLOBAL ONLINE SMARTPHONE & TABLET GAMES MARKET SIZE, BY REGION, 2018-2030 (USD MILLION)
  • TABLE 5. GLOBAL ONLINE SMARTPHONE & TABLET GAMES MARKET SIZE, BY COUNTRY, 2018-2030 (USD MILLION)
  • TABLE 6. ONLINE SMARTPHONE & TABLET GAMES MARKET DYNAMICS
  • TABLE 7. GLOBAL ONLINE SMARTPHONE & TABLET GAMES MARKET SIZE, BY OPERATING SYSTEM, 2018-2030 (USD MILLION)
  • TABLE 8. GLOBAL ONLINE SMARTPHONE & TABLET GAMES MARKET SIZE, BY ANDROID, BY REGION, 2018-2030 (USD MILLION)
  • TABLE 9. GLOBAL ONLINE SMARTPHONE & TABLET GAMES MARKET SIZE, BY IOS, BY REGION, 2018-2030 (USD MILLION)
  • TABLE 10. GLOBAL ONLINE SMARTPHONE & TABLET GAMES MARKET SIZE, BY GAME TYPE, 2018-2030 (USD MILLION)
  • TABLE 11. GLOBAL ONLINE SMARTPHONE & TABLET GAMES MARKET SIZE, BY CASUAL, BY REGION, 2018-2030 (USD MILLION)
  • TABLE 12. GLOBAL ONLINE SMARTPHONE & TABLET GAMES MARKET SIZE, BY MASSIVE MULTIPLAYER ONLINE GAMES, BY REGION, 2018-2030 (USD MILLION)
  • TABLE 13. GLOBAL ONLINE SMARTPHONE & TABLET GAMES MARKET SIZE, BY SOCIAL, BY REGION, 2018-2030 (USD MILLION)
  • TABLE 14. AMERICAS ONLINE SMARTPHONE & TABLET GAMES MARKET SIZE, BY OPERATING SYSTEM, 2018-2030 (USD MILLION)
  • TABLE 15. AMERICAS ONLINE SMARTPHONE & TABLET GAMES MARKET SIZE, BY GAME TYPE, 2018-2030 (USD MILLION)
  • TABLE 16. AMERICAS ONLINE SMARTPHONE & TABLET GAMES MARKET SIZE, BY COUNTRY, 2018-2030 (USD MILLION)
  • TABLE 17. ARGENTINA ONLINE SMARTPHONE & TABLET GAMES MARKET SIZE, BY OPERATING SYSTEM, 2018-2030 (USD MILLION)
  • TABLE 18. ARGENTINA ONLINE SMARTPHONE & TABLET GAMES MARKET SIZE, BY GAME TYPE, 2018-2030 (USD MILLION)
  • TABLE 19. BRAZIL ONLINE SMARTPHONE & TABLET GAMES MARKET SIZE, BY OPERATING SYSTEM, 2018-2030 (USD MILLION)
  • TABLE 20. BRAZIL ONLINE SMARTPHONE & TABLET GAMES MARKET SIZE, BY GAME TYPE, 2018-2030 (USD MILLION)
  • TABLE 21. CANADA ONLINE SMARTPHONE & TABLET GAMES MARKET SIZE, BY OPERATING SYSTEM, 2018-2030 (USD MILLION)
  • TABLE 22. CANADA ONLINE SMARTPHONE & TABLET GAMES MARKET SIZE, BY GAME TYPE, 2018-2030 (USD MILLION)
  • TABLE 23. MEXICO ONLINE SMARTPHONE & TABLET GAMES MARKET SIZE, BY OPERATING SYSTEM, 2018-2030 (USD MILLION)
  • TABLE 24. MEXICO ONLINE SMARTPHONE & TABLET GAMES MARKET SIZE, BY GAME TYPE, 2018-2030 (USD MILLION)
  • TABLE 25. UNITED STATES ONLINE SMARTPHONE & TABLET GAMES MARKET SIZE, BY OPERATING SYSTEM, 2018-2030 (USD MILLION)
  • TABLE 26. UNITED STATES ONLINE SMARTPHONE & TABLET GAMES MARKET SIZE, BY GAME TYPE, 2018-2030 (USD MILLION)
  • TABLE 27. UNITED STATES ONLINE SMARTPHONE & TABLET GAMES MARKET SIZE, BY STATE, 2018-2030 (USD MILLION)
  • TABLE 28. ASIA-PACIFIC ONLINE SMARTPHONE & TABLET GAMES MARKET SIZE, BY OPERATING SYSTEM, 2018-2030 (USD MILLION)
  • TABLE 29. ASIA-PACIFIC ONLINE SMARTPHONE & TABLET GAMES MARKET SIZE, BY GAME TYPE, 2018-2030 (USD MILLION)
  • TABLE 30. ASIA-PACIFIC ONLINE SMARTPHONE & TABLET GAMES MARKET SIZE, BY COUNTRY, 2018-2030 (USD MILLION)
  • TABLE 31. AUSTRALIA ONLINE SMARTPHONE & TABLET GAMES MARKET SIZE, BY OPERATING SYSTEM, 2018-2030 (USD MILLION)
  • TABLE 32. AUSTRALIA ONLINE SMARTPHONE & TABLET GAMES MARKET SIZE, BY GAME TYPE, 2018-2030 (USD MILLION)
  • TABLE 33. CHINA ONLINE SMARTPHONE & TABLET GAMES MARKET SIZE, BY OPERATING SYSTEM, 2018-2030 (USD MILLION)
  • TABLE 34. CHINA ONLINE SMARTPHONE & TABLET GAMES MARKET SIZE, BY GAME TYPE, 2018-2030 (USD MILLION)
  • TABLE 35. INDIA ONLINE SMARTPHONE & TABLET GAMES MARKET SIZE, BY OPERATING SYSTEM, 2018-2030 (USD MILLION)
  • TABLE 36. INDIA ONLINE SMARTPHONE & TABLET GAMES MARKET SIZE, BY GAME TYPE, 2018-2030 (USD MILLION)
  • TABLE 37. INDONESIA ONLINE SMARTPHONE & TABLET GAMES MARKET SIZE, BY OPERATING SYSTEM, 2018-2030 (USD MILLION)
  • TABLE 38. INDONESIA ONLINE SMARTPHONE & TABLET GAMES MARKET SIZE, BY GAME TYPE, 2018-2030 (USD MILLION)
  • TABLE 39. JAPAN ONLINE SMARTPHONE & TABLET GAMES MARKET SIZE, BY OPERATING SYSTEM, 2018-2030 (USD MILLION)
  • TABLE 40. JAPAN ONLINE SMARTPHONE & TABLET GAMES MARKET SIZE, BY GAME TYPE, 2018-2030 (USD MILLION)
  • TABLE 41. MALAYSIA ONLINE SMARTPHONE & TABLET GAMES MARKET SIZE, BY OPERATING SYSTEM, 2018-2030 (USD MILLION)
  • TABLE 42. MALAYSIA ONLINE SMARTPHONE & TABLET GAMES MARKET SIZE, BY GAME TYPE, 2018-2030 (USD MILLION)
  • TABLE 43. PHILIPPINES ONLINE SMARTPHONE & TABLET GAMES MARKET SIZE, BY OPERATING SYSTEM, 2018-2030 (USD MILLION)
  • TABLE 44. PHILIPPINES ONLINE SMARTPHONE & TABLET GAMES MARKET SIZE, BY GAME TYPE, 2018-2030 (USD MILLION)
  • TABLE 45. SINGAPORE ONLINE SMARTPHONE & TABLET GAMES MARKET SIZE, BY OPERATING SYSTEM, 2018-2030 (USD MILLION)
  • TABLE 46. SINGAPORE ONLINE SMARTPHONE & TABLET GAMES MARKET SIZE, BY GAME TYPE, 2018-2030 (USD MILLION)
  • TABLE 47. SOUTH KOREA ONLINE SMARTPHONE & TABLET GAMES MARKET SIZE, BY OPERATING SYSTEM, 2018-2030 (USD MILLION)
  • TABLE 48. SOUTH KOREA ONLINE SMARTPHONE & TABLET GAMES MARKET SIZE, BY GAME TYPE, 2018-2030 (USD MILLION)
  • TABLE 49. TAIWAN ONLINE SMARTPHONE & TABLET GAMES MARKET SIZE, BY OPERATING SYSTEM, 2018-2030 (USD MILLION)
  • TABLE 50. TAIWAN ONLINE SMARTPHONE & TABLET GAMES MARKET SIZE, BY GAME TYPE, 2018-2030 (USD MILLION)
  • TABLE 51. THAILAND ONLINE SMARTPHONE & TABLET GAMES MARKET SIZE, BY OPERATING SYSTEM, 2018-2030 (USD MILLION)
  • TABLE 52. THAILAND ONLINE SMARTPHONE & TABLET GAMES MARKET SIZE, BY GAME TYPE, 2018-2030 (USD MILLION)
  • TABLE 53. VIETNAM ONLINE SMARTPHONE & TABLET GAMES MARKET SIZE, BY OPERATING SYSTEM, 2018-2030 (USD MILLION)
  • TABLE 54. VIETNAM ONLINE SMARTPHONE & TABLET GAMES MARKET SIZE, BY GAME TYPE, 2018-2030 (USD MILLION)
  • TABLE 55. EUROPE, MIDDLE EAST & AFRICA ONLINE SMARTPHONE & TABLET GAMES MARKET SIZE, BY OPERATING SYSTEM, 2018-2030 (USD MILLION)
  • TABLE 56. EUROPE, MIDDLE EAST & AFRICA ONLINE SMARTPHONE & TABLET GAMES MARKET SIZE, BY GAME TYPE, 2018-2030 (USD MILLION)
  • TABLE 57. EUROPE, MIDDLE EAST & AFRICA ONLINE SMARTPHONE & TABLET GAMES MARKET SIZE, BY COUNTRY, 2018-2030 (USD MILLION)
  • TABLE 58. DENMARK ONLINE SMARTPHONE & TABLET GAMES MARKET SIZE, BY OPERATING SYSTEM, 2018-2030 (USD MILLION)
  • TABLE 59. DENMARK ONLINE SMARTPHONE & TABLET GAMES MARKET SIZE, BY GAME TYPE, 2018-2030 (USD MILLION)
  • TABLE 60. EGYPT ONLINE SMARTPHONE & TABLET GAMES MARKET SIZE, BY OPERATING SYSTEM, 2018-2030 (USD MILLION)
  • TABLE 61. EGYPT ONLINE SMARTPHONE & TABLET GAMES MARKET SIZE, BY GAME TYPE, 2018-2030 (USD MILLION)
  • TABLE 62. FINLAND ONLINE SMARTPHONE & TABLET GAMES MARKET SIZE, BY OPERATING SYSTEM, 2018-2030 (USD MILLION)
  • TABLE 63. FINLAND ONLINE SMARTPHONE & TABLET GAMES MARKET SIZE, BY GAME TYPE, 2018-2030 (USD MILLION)
  • TABLE 64. FRANCE ONLINE SMARTPHONE & TABLET GAMES MARKET SIZE, BY OPERATING SYSTEM, 2018-2030 (USD MILLION)
  • TABLE 65. FRANCE ONLINE SMARTPHONE & TABLET GAMES MARKET SIZE, BY GAME TYPE, 2018-2030 (USD MILLION)
  • TABLE 66. GERMANY ONLINE SMARTPHONE & TABLET GAMES MARKET SIZE, BY OPERATING SYSTEM, 2018-2030 (USD MILLION)
  • TABLE 67. GERMANY ONLINE SMARTPHONE & TABLET GAMES MARKET SIZE, BY GAME TYPE, 2018-2030 (USD MILLION)
  • TABLE 68. ISRAEL ONLINE SMARTPHONE & TABLET GAMES MARKET SIZE, BY OPERATING SYSTEM, 2018-2030 (USD MILLION)
  • TABLE 69. ISRAEL ONLINE SMARTPHONE & TABLET GAMES MARKET SIZE, BY GAME TYPE, 2018-2030 (USD MILLION)
  • TABLE 70. ITALY ONLINE SMARTPHONE & TABLET GAMES MARKET SIZE, BY OPERATING SYSTEM, 2018-2030 (USD MILLION)
  • TABLE 71. ITALY ONLINE SMARTPHONE & TABLET GAMES MARKET SIZE, BY GAME TYPE, 2018-2030 (USD MILLION)
  • TABLE 72. NETHERLANDS ONLINE SMARTPHONE & TABLET GAMES MARKET SIZE, BY OPERATING SYSTEM, 2018-2030 (USD MILLION)
  • TABLE 73. NETHERLANDS ONLINE SMARTPHONE & TABLET GAMES MARKET SIZE, BY GAME TYPE, 2018-2030 (USD MILLION)
  • TABLE 74. NIGERIA ONLINE SMARTPHONE & TABLET GAMES MARKET SIZE, BY OPERATING SYSTEM, 2018-2030 (USD MILLION)
  • TABLE 75. NIGERIA ONLINE SMARTPHONE & TABLET GAMES MARKET SIZE, BY GAME TYPE, 2018-2030 (USD MILLION)
  • TABLE 76. NORWAY ONLINE SMARTPHONE & TABLET GAMES MARKET SIZE, BY OPERATING SYSTEM, 2018-2030 (USD MILLION)
  • TABLE 77. NORWAY ONLINE SMARTPHONE & TABLET GAMES MARKET SIZE, BY GAME TYPE, 2018-2030 (USD MILLION)
  • TABLE 78. POLAND ONLINE SMARTPHONE & TABLET GAMES MARKET SIZE, BY OPERATING SYSTEM, 2018-2030 (USD MILLION)
  • TABLE 79. POLAND ONLINE SMARTPHONE & TABLET GAMES MARKET SIZE, BY GAME TYPE, 2018-2030 (USD MILLION)
  • TABLE 80. QATAR ONLINE SMARTPHONE & TABLET GAMES MARKET SIZE, BY OPERATING SYSTEM, 2018-2030 (USD MILLION)
  • TABLE 81. QATAR ONLINE SMARTPHONE & TABLET GAMES MARKET SIZE, BY GAME TYPE, 2018-2030 (USD MILLION)
  • TABLE 82. RUSSIA ONLINE SMARTPHONE & TABLET GAMES MARKET SIZE, BY OPERATING SYSTEM, 2018-2030 (USD MILLION)
  • TABLE 83. RUSSIA ONLINE SMARTPHONE & TABLET GAMES MARKET SIZE, BY GAME TYPE, 2018-2030 (USD MILLION)
  • TABLE 84. SAUDI ARABIA ONLINE SMARTPHONE & TABLET GAMES MARKET SIZE, BY OPERATING SYSTEM, 2018-2030 (USD MILLION)
  • TABLE 85. SAUDI ARABIA ONLINE SMARTPHONE & TABLET GAMES MARKET SIZE, BY GAME TYPE, 2018-2030 (USD MILLION)
  • TABLE 86. SOUTH AFRICA ONLINE SMARTPHONE & TABLET GAMES MARKET SIZE, BY OPERATING SYSTEM, 2018-2030 (USD MILLION)
  • TABLE 87. SOUTH AFRICA ONLINE SMARTPHONE & TABLET GAMES MARKET SIZE, BY GAME TYPE, 2018-2030 (USD MILLION)
  • TABLE 88. SPAIN ONLINE SMARTPHONE & TABLET GAMES MARKET SIZE, BY OPERATING SYSTEM, 2018-2030 (USD MILLION)
  • TABLE 89. SPAIN ONLINE SMARTPHONE & TABLET GAMES MARKET SIZE, BY GAME TYPE, 2018-2030 (USD MILLION)
  • TABLE 90. SWEDEN ONLINE SMARTPHONE & TABLET GAMES MARKET SIZE, BY OPERATING SYSTEM, 2018-2030 (USD MILLION)
  • TABLE 91. SWEDEN ONLINE SMARTPHONE & TABLET GAMES MARKET SIZE, BY GAME TYPE, 2018-2030 (USD MILLION)
  • TABLE 92. SWITZERLAND ONLINE SMARTPHONE & TABLET GAMES MARKET SIZE, BY OPERATING SYSTEM, 2018-2030 (USD MILLION)
  • TABLE 93. SWITZERLAND ONLINE SMARTPHONE & TABLET GAMES MARKET SIZE, BY GAME TYPE, 2018-2030 (USD MILLION)
  • TABLE 94. TURKEY ONLINE SMARTPHONE & TABLET GAMES MARKET SIZE, BY OPERATING SYSTEM, 2018-2030 (USD MILLION)
  • TABLE 95. TURKEY ONLINE SMARTPHONE & TABLET GAMES MARKET SIZE, BY GAME TYPE, 2018-2030 (USD MILLION)
  • TABLE 96. UNITED ARAB EMIRATES ONLINE SMARTPHONE & TABLET GAMES MARKET SIZE, BY OPERATING SYSTEM, 2018-2030 (USD MILLION)
  • TABLE 97. UNITED ARAB EMIRATES ONLINE SMARTPHONE & TABLET GAMES MARKET SIZE, BY GAME TYPE, 2018-2030 (USD MILLION)
  • TABLE 98. UNITED KINGDOM ONLINE SMARTPHONE & TABLET GAMES MARKET SIZE, BY OPERATING SYSTEM, 2018-2030 (USD MILLION)
  • TABLE 99. UNITED KINGDOM ONLINE SMARTPHONE & TABLET GAMES MARKET SIZE, BY GAME TYPE, 2018-2030 (USD MILLION)
  • TABLE 100. ONLINE SMARTPHONE & TABLET GAMES MARKET SHARE, BY KEY PLAYER, 2023
  • TABLE 101. ONLINE SMARTPHONE & TABLET GAMES MARKET, FPNV POSITIONING MATRIX, 2023