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市场调查报告书
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1861471

扩增实境游戏市场：按组件、设备类型、模式、收入模式、最终用户和分销管道划分 - 全球预测（2025-2032 年）

AR Gaming Market by Component, Device Type, Mode, Revenue Model, End User, Distribution Channel - Global Forecast 2025-2032
出版日期: | 出版商: 360iResearch | 英文 182 Pages | 商品交期: 最快1-2个工作天内

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预计到 2032 年，AR 游戏市场将成长至 355.9 亿美元，复合年增长率为 17.00%。

主要市场统计数据
基准年 2024 101.3亿美元
预计年份：2025年 118.4亿美元
预测年份：2032年 355.9亿美元
复合年增长率 (%) 17.00%

扩增实境（AR）游戏策略背景评估：识别设备多样性、软体生态系统和获利途径，并确定近期优先事项

扩增实境游戏正处于关键的转折点，技术成熟度、消费者期望和企业利益正在汇聚，共同塑造新的商业性轨迹。本文旨在为高阶主管和产品负责人提供策略背景，阐明影响近期成果的关键价值槓桿：设备创新、内容深度、分发模式和获利机制。当前时代的特点是多种设备形态并存，从空间头戴式显示器和智慧眼镜到行动优先体验，每种形态都有其独特的产品设计限制、用户体验范式和上市时间要求。

探索正在改变扩增实境(AR) 格局的相互关联的技术和商业性转折点，包括设备多样性、连接性和内容生态系统。

AR游戏领域正经历一场变革，其驱动力主要来自三个相互依存的因素：硬体创新、连结性和边缘运算技术的进步，以及日益成熟的内容生态系统。硬体发展正从单一用途的头戴式设备扩展到专用设备、头戴式显示器、轻巧的消费级智慧眼镜，以及无处不在的智慧型手机和平板电脑。这种多样化的设备形态催生了不同的互动模式，其中空间AR和独立连接设备重新定义了沉浸感，而智慧眼镜和行动平台则优先考虑了易用性和社交融合。因此，产品蓝图必须在沉浸感、便携性和价格之间找到最佳平衡点。

分析2025年美国关税变化对硬体依赖型AR游戏领域的采购、供应链多元化和战略产品权衡的影响

2025年的关税调整和不断变化的贸易政策为依赖硬体的产业带来了新的成本和供应链复杂性，扩增实境（AR）游戏产业也不例外。美国关税的累积影响给零件筹资策略带来了压力，尤其是对于专用设备和头戴式显示器的製造商而言。这些产品依赖专用光学元件、感测器和半导体元件。不断上涨的采购成本和更长的前置作业时间促使製造商加快供应商多元化和区域采购，以降低风险。许多公司优先选择东南亚和墨西哥的合作伙伴，以缓解关税带来的成本上涨。

阐明AR游戏中组件、设备类型、实现方式、收入机制、用户产业和分销管道之间的多维细分结构

细分市场分析揭示了扩增实境（AR）游戏生态系统的复杂层次，并突显了策略投资能够带来最大回报的领域。从元件角度来看，硬体、服务和软体构成了独立但又相互依存的收入和营运领域。硬体涵盖专用设备、头戴式显示器、智慧眼镜、智慧型手机和平板电脑，每个子类别都面临独特的工程和上市时间挑战。服务包括咨询、维护支援和系统集成，透过降低准入门槛，加速了企业级市场的普及。软体由内容、中介软体和平台元件构成，其中中介软体尤其成为一项关键的基础技术，能够实现跨装置互通性和平台级分发控制。

评估美洲、欧洲、中东和非洲以及亚太地区商业和监管基础设施的差异将如何影响扩增实境游戏策略

区域趋势将决定产品的设计、行销和支援方式，反映出不同地理的需求、管理体制和基础设施成熟度。在美洲，消费者对行动扩增实境（AR）的熟悉程度以及浓厚的游戏文化正在推动基于位置的娱乐和行动优先体验的快速普及。同时，零售和医疗保健行业的企业客户也越来越多地测试AR计划，并专注于可衡量的业务成果。美洲也是专注于知识产权（IP）货币化和跨平台分发的软体平台和内容工作室的关键市场。

分析整个生态系统中的策略原型，从平台所有者到中间件供应商和整合商，以发现竞争优势领域和合作机会。

竞争格局由平台所有者、硬体製造商、中介软体供应商、内容工作室和服务整合商组成，各方都采取差异化策略，试图在价值链中占有一席之地。平台所有者正大力投资于开发者生态系统和分销管道，以确保持续的收入来源，并透过订阅和应用程式内经济模式最大化用户终身价值。硬体OEM厂商则专注于优化光学性能、电池续航力和人体工学设计，同时也在探索能够延长设备寿命并实现功能逐步推出的模组化架构。

为稳定供应链、加速开发者生态系统、采用软体优先的商业模式以及嵌入隐私设计实践，经营团队采取了以行动为导向的策略性倡议。

产业领导者应优先采取一系列切实可行的措施，将技术可能性转化为永续的商业性成果。首先，应实现供应链多元化和地理分散化，以降低关税和物流波动带来的风险，并建立策略性零件伙伴关係，确保长期供货和可预测的产品发布週期。其次，应尽可能采用软体优先的理念，将硬体定位为赋能工具而非收入驱动因素，从而降低资本支出强度并加快功能改善週期。

我们提出了一种混合方法研究框架，结合了初步访谈、技术检验和多源检验，以确保稳健且可操作的 AR 游戏情报。

本文摘要的研究结果是透过混合方法研究途径以严谨的三角验证方式整合了第一手访谈、技术检验和多来源二手检验。第一手资料包括对设备工程师、平台架构师、内容製作人、系统整合商以及消费和企业级市场的商业采购人员进行的结构化访谈，旨在收集有关产品限制、市场接受度驱动因素和采购考虑的第一手资讯。技术检验检视了产品规格、开发者工具炼和平台SDK，以评估互通性和开发者遇到的痛点。

透过伙伴关係、管治和用户信任，将设备和平台创新转化为可复製的商业性成果，已成为一项策略要务。

总之，扩增实境（AR）游戏正从一种实验性的新奇事物转变为一种融合娱乐、商业和企业应用的重要策略媒介。日益多元化的设备生态系统、不断发展的连接性以及日益成熟的内容和中间件层之间的相互作用，既带来了机会，也带来了营运上的复杂性。那些能够将产品开发与切实可行的供应链策略相结合、优先考虑降低开发者门槛的软体平台策略，并设计出既适合消费者又适合商业买家的盈利模式的公司，将更有利于获取可持续的价值。

目录

第一章：序言

第二章调查方法

第三章执行摘要

第四章 市场概览

第五章 市场洞察

  • 一种基于位置的个人化扩增实境游戏体验，利用现实世界的地标作为互动游戏元素。
  • 整合持久共用的多人扩增实境世界，实现无缝的跨平台社交游戏体验
  • 人工智慧驱动的即时环境扫描优化了扩增实境物体的放置和互动精度。
  • 一款利用AR技术驱动的健身健康游戏，透过运动追踪实现身临其境型健康监测。
  • 透过在零售和电子商务领域整合AR游戏机制，增强品牌互动
  • 透过企业导向的AR培训与入职解决方案，实现员工发展与协作的游戏化

第六章美国关税的累积影响，2025年

第七章：人工智慧的累积影响，2025年

第八章：AR游戏市场（依组件划分）

  • 硬体
    • 专用设备
    • 头戴式显示器
    • 智慧眼镜
    • 智慧型手机/平板电脑
  • 服务
    • 咨询
    • 维护支援
    • 系统整合
  • 软体
    • 内容
    • 中介软体
    • 平台

第九章：按设备类型分類的AR游戏市场

  • 专用设备
    • 基于位置
    • 桌面型
  • 头戴式显示器
    • 空间增强现实
    • 独立版
    • 繫绳
  • 智慧眼镜
    • 光传输类型
    • 影片透视
  • 智慧型手机/平板电脑
    • 安卓设备
    • iOS 装置

第十章：AR游戏市场模式

  • 基于设备的
    • 室内的
    • 户外
  • 基于位置
    • 基于信标
    • 基于GPS的
    • 基于Wi-Fi

第十一章 AR游戏市场依收入模式划分

  • 广告
    • 游戏内广告
    • 赞助体验
  • 应用程式内收费
    • 消耗品
    • 非消耗品
    • 高级货币
  • 付费下载
  • 订阅
    • 年度的
    • 每月

第十二章 最终用户视角下的AR游戏市场

  • 商业的
    • 防御
    • 教育
    • 卫生保健
    • 零售
    • 主题乐园
  • 消费者
    • 休閒玩家
    • 核心玩家

第十三章：AR游戏市场通路

  • 离线
    • 通讯业者捆绑销售
    • 零售店
  • 在线的
    • App Store
    • 第三方平台

第十四章 各地区的AR游戏市场

  • 美洲
    • 北美洲
    • 拉丁美洲
  • 欧洲、中东和非洲
    • 欧洲
    • 中东
    • 非洲
  • 亚太地区

第十五章：AR游戏市场（依群体划分）

  • ASEAN
  • GCC
  • EU
  • BRICS
  • G7
  • NATO

第十六章：各国AR游戏市场

  • 美国
  • 加拿大
  • 墨西哥
  • 巴西
  • 英国
  • 德国
  • 法国
  • 俄罗斯
  • 义大利
  • 西班牙
  • 中国
  • 印度
  • 日本
  • 澳洲
  • 韩国

第十七章 竞争格局

  • 2024年市占率分析
  • FPNV定位矩阵，2024
  • 竞争分析
    • Niantic, Inc.
    • Tencent Holdings Limited
    • Snap Inc.
    • Microsoft Corporation
    • Google LLC
    • Apple Inc.
    • Unity Software Inc.
    • PTC Inc.
    • Magic Leap, Inc.
    • Qualcomm Incorporated
Product Code: MRR-69324464D19E

The AR Gaming Market is projected to grow by USD 35.59 billion at a CAGR of 17.00% by 2032.

KEY MARKET STATISTICS
Base Year [2024] USD 10.13 billion
Estimated Year [2025] USD 11.84 billion
Forecast Year [2032] USD 35.59 billion
CAGR (%) 17.00%

Opening strategic context for augmented reality gaming by outlining device diversity, software ecosystems, and monetization levers that define near-term priorities

Augmented reality gaming stands at a pivotal junction where technological maturity, consumer expectations, and enterprise interest are converging to create new commercial pathways. This introduction frames the strategic context for executives and product leaders by articulating the principal value levers-device innovation, content depth, distribution models, and monetization mechanisms-that will shape near-term outcomes. The current era is distinguished by the coexistence of multiple form factors, from spatial head-mounted displays and smart glasses to mobile-first experiences, each carrying distinct product design constraints, user experience paradigms, and go-to-market requirements.

Beyond devices, the ecosystem includes a spectrum of software layers and service models that determine how rapidly experiences can be developed and monetized. Middleware and platform capabilities increasingly determine time-to-market for novel mechanics, while specialized content studios and service integrators translate IP and gamer expectations into repeatable franchises. Consumers are simultaneously more familiar with in-app economies and receptive to immersive branded interactions, which elevates the importance of cohesive cross-functional roadmaps that align product, marketing, and commercial teams. The remainder of this executive summary builds on this foundation to analyze landscape shifts, tariff impacts, segmentation intelligence, regional dynamics, competitive behavior, actionable guidance for industry leaders, and the research approach underpinning these insights.

Exploring the interconnected technological and commercial inflection points reshaping augmented reality gaming including device diversification, connectivity and content ecosystems

The AR gaming landscape is undergoing transformative shifts driven by three interdependent forces: hardware innovation, connectivity and edge compute advances, and the maturation of content ecosystems. Hardware evolution is expanding beyond single-purpose headsets to a heterogeneous mix of dedicated devices, head-mounted displays, smart glasses designed for lightweight consumer adoption, and the ever-present smartphone and tablet. This proliferation of form factors enables different interaction models; spatial AR and standalone tethered devices are redefining immersion, while smart glasses and mobile platforms prioritize accessibility and social integration. As a result, product roadmaps must optimize tradeoffs between immersion, portability, and price.

Connectivity and compute are the second axis of change. The rollout of low-latency networks and broader edge infrastructure enables richer, synchronized multiplayer experiences and reduces dependence on local processing for complex AR rendering. This shift elevates middleware and platform providers that orchestrate distributed processing and real-time content delivery. Finally, content ecosystems and monetization strategies are moving from one-off experiences to persistent, service-oriented models that blend paid downloads, subscriptions, in-app economies, and advertising formats woven into gameplay. These three forces are not independent; they reinforce each other by lowering barriers to compelling content while raising consumer expectations for seamless, cross-device continuity. Consequently, companies that can optimize across hardware, connectivity, and software layers will capture disproportionate strategic advantages as the industry moves toward mainstream adoption.

Analyzing how United States tariff shifts in 2025 reshaped procurement, supply chain diversification, and strategic product tradeoffs across hardware-dependent AR gaming segments

Tariff adjustments and trade policy developments in 2025 introduced renewed cost and supply chain complexity for hardware-reliant industries, and AR gaming is no exception. The cumulative impact of tariffs in the United States has produced pressure on component sourcing strategies, especially for producers of dedicated devices and head-mounted displays that rely on specialized optics, sensors, and semiconductor components. As procurement costs rose and lead times lengthened, manufacturers accelerated supplier diversification and regional sourcing to mitigate exposure, with many prioritizing partners in Southeast Asia and Mexico to limit tariff-related cost amplification.

Services and software tiers have exhibited greater resilience to tariff pressures, as their cost bases are labor and cloud-centric rather than hardware-heavy. Nevertheless, higher hardware input costs cascaded into slower replacement cycles and more pronounced emphasis on modular upgradeability, which influenced product roadmaps and pricing strategies. Enterprise customers, who often value long-term total cost of ownership and service-level assurances, negotiated different purchasing terms and pushed vendors toward bundled services and extended maintenance contracts to absorb upfront tariff-driven volatility. The net effect has been a period of strategic realignment where capital-intensive device programs were scrutinized more intensely, partnerships were restructured to emphasize shared supply-chain risk, and software-first propositions gained traction as lower-capex avenues for maintaining momentum in AR gaming deployments.

Unpacking the multi-dimensional segmentation architecture that connects components, device types, deployment modes, revenue mechanisms, user verticals and distribution channels in AR gaming

Segmentation analysis reveals the layered complexity of the AR gaming ecosystem and highlights where strategic investments will yield the greatest returns. When viewed by component, hardware, services, and software form distinct but interdependent revenue and operational domains. Hardware spans dedicated devices, head-mounted displays, smart glasses, and smartphone and tablet endpoints, and each subcategory presents unique engineering and go-to-market challenges. Services encompass consulting, maintenance and support, and system integration, functions that increasingly drive adoption in enterprise verticals by reducing implementation friction. Software includes content, middleware, and platform components, with middleware emerging as a critical enabler for cross-device interoperability and platform-level distribution control.

Examining device type provides finer granularity: dedicated devices bifurcate into location-based and tabletop experiences that target social and commercial venues, while head-mounted displays split across spatial AR, standalone, and tethered variants that prioritize immersion or compute capability depending on the target use case. Smart glasses differentiate between optical see-through and video see-through approaches, each carrying implications for field of view and battery efficiency, and smartphone and tablet experiences remain segmented by operating system differences between Android and iOS ecosystems that influence developer tooling and monetization paths.

Mode-based segmentation clarifies deployment dynamics: device-based experiences can be delivered indoors or outdoors, requiring distinct tracking and durability considerations, while location-based modes rely on beacon-based, GPS-based, or Wi-Fi-based positioning to orchestrate shared physical-digital experiences. Revenue models vary substantially; advertising strategies include in-game ads and sponsored experiences that integrate brand storytelling into gameplay, in-app purchases cover consumables, non-consumables, and premium currency models that support live-ops economics, paid downloads serve episodic release strategies, and subscription offerings can be structured as annual or monthly commitments that underpin franchise longevity.

End-user segmentation distinguishes commercial from consumer markets, with commercial demand coming from defense, education, healthcare, retail, and theme parks where AR can enhance training, simulation, patient outcomes, merchandising, or entertainment. Consumer demand ranges from casual gamers seeking low-friction social experiences to hardcore gamers pursuing high-fidelity, persistent worlds. Finally, distribution channels are split between offline and online approaches. Offline channels include operator bundles and retail stores that support hands-on demos and concierge sales, while online distribution through app stores and third-party platforms accelerates reach but amplifies the importance of discoverability and platform economics. Integrating these segmentation lenses enables leaders to prioritize product investments that align with a chosen route-to-market and user proposition.

Evaluating how regional commercial, regulatory, and infrastructure differences in the Americas, Europe Middle East & Africa and Asia-Pacific drive distinct AR gaming strategies

Regional dynamics frame how products are designed, marketed, and supported across geographically differentiated demand, regulatory regimes, and infrastructure maturity. In the Americas, consumer familiarity with mobile AR and strong gaming culture underpin rapid adoption pathways for location-based entertainment and mobile-first experiences, while enterprise customers in retail and healthcare increasingly pilot AR projects that emphasize measurable operational outcomes. The Americas also serves as an important market for software platforms and content studios that focus on IP-driven monetization and cross-platform distribution.

Europe, the Middle East & Africa present a heterogeneous landscape in which regulatory considerations, data protection frameworks, and diverse consumer preferences require more localized go-to-market playbooks. In many EMEA markets, public institutions and cultural venues drive location-based AR initiatives, while privacy-conscious markets demand transparent data governance and careful UX design that limits intrusive data collection. Infrastructure variability across the region also motivates hybrid deployment approaches that balance edge compute with on-device processing.

Asia-Pacific remains the most dynamic region in terms of infrastructure investment, high smartphone penetration, and strong adoption of immersive entertainment formats. This environment favors both mobile-first AR gaming and rapid experimentation with smart glasses and dedicated devices. The presence of major manufacturing and semiconductor supply chains in Asia-Pacific also influences global sourcing strategies and component availability, making the region central to hardware-centric roadmaps and partnerships. Understanding these regional contours enables commercial leaders to adapt pricing, content localization, regulatory compliance, and channel strategies to local expectations and operational realities.

Profiling strategic archetypes across the ecosystem from platform owners to middleware vendors and integrators to reveal where competitive moats and partnership opportunities emerge

The competitive landscape comprises a mix of platform owners, hardware manufacturers, middleware providers, content studios, and service integrators, each pursuing differentiated strategies to capture parts of the value chain. Platform owners are investing heavily in developer ecosystems and distribution channels to lock in recurring revenue streams and maximize lifetime value through subscriptions and in-app economies. Hardware OEMs focus on optimizing optics, battery life, and ergonomics, while exploring modular architectures that prolong device relevance and enable phased feature rollouts.

Middleware and tools vendors are seizing an outsized role by offering cross-device interoperability, reducing fragmentation for developers, and enabling richer multiplayer and persistent-state experiences. Content studios are shifting toward live-ops and episodic content that sustains engagement, rather than one-off launches, and partnerships between studios and platform providers are becoming central to accelerating discovery. Meanwhile, systems integrators and managed-service providers are expanding their presence in commercial verticals by delivering turnkey solutions and long-term service contracts that address security, maintenance, and regulatory compliance concerns. Collectively, these company archetypes illustrate that success in AR gaming increasingly depends on orchestration-bringing together hardware, software, content, and services into coherent propositions that solve real user problems and create defensible revenue pathways.

Action-oriented strategic moves for executives to stabilize supply chains, accelerate developer ecosystems, adopt software-first commercial models and embed privacy-by-design practices

Industry leaders should prioritize a set of pragmatic moves to convert technological promise into sustainable commercial performance. First, diversify and regionalize supply chains to reduce exposure to tariff and logistics volatility, while negotiating strategic component partnerships that secure long-lead items and enable predictable product release cycles. Second, adopt a software-first orientation where viable, using hardware as an enabler rather than the primary revenue driver; this reduces capex intensity and accelerates feature iteration cycles.

Third, build developer ecosystems and middleware integrations early to lower the cost and time required for third-party studios to create compelling experiences, and invest in tooling that simplifies cross-platform deployment. Fourth, tailor monetization strategies to the target end user and distribution channel: combine subscription models for high-engagement franchises, in-app economies for live-ops, and sponsored experiences where brand alignment enhances rather than interrupts gameplay. Fifth, emphasize enterprise-focused service offerings including consulting, integration, and SLAs for verticals such as healthcare, retail, and education, where measurable ROI can drive procurement decisions. Finally, embed privacy-by-design and security best practices into product roadmaps to address regulatory scrutiny and build consumer trust. Executing these recommendations will require cross-functional governance that aligns product, legal, commercial, and operations teams around clear KPIs and staged investment milestones.

Outlining a mixed-methods research framework combining primary interviews, technical validation and multi-source triangulation to ensure robust, actionable AR gaming intelligence

The insights summarized here were produced through a mixed-methods research approach that integrates primary interviews, technical validation, and multi-source secondary research with rigorous triangulation. Primary inputs included structured interviews with device engineers, platform architects, content producers, systems integrators, and commercial buyers across consumer and enterprise segments to capture first-hand perspectives on product constraints, adoption drivers, and procurement considerations. Technical validation involved reviewing product specifications, developer toolchains, and platform SDKs to assess interoperability and developer friction points.

Secondary research synthesized white papers, regulatory filings, public company disclosures, patent trends, and infrastructure reports to contextualize technology trajectories and supply-chain dynamics. Findings were triangulated across sources to reduce bias and enhance reliability, and key assumptions were stress-tested through scenario analysis that considered alternative policy, supply-chain, and consumer-adoption pathways. Limitations include the rapid evolution of hardware roadmaps and potential changes in trade policy, which necessitate periodic updates. To ensure ongoing relevance, the methodology recommends a cadence of quarterly reviews and targeted follow-up interviews with strategic suppliers and major platform partners.

Concluding strategic imperatives that convert device and platform innovation into repeatable commercial outcomes through partnerships, governance and user trust

In conclusion, augmented reality gaming is transitioning from experimental novelty to a strategically relevant medium that blends entertainment, commerce, and enterprise utility. The interplay of diversified device ecosystems, advancing connectivity, and maturing content and middleware layers creates both opportunities and operational complexities. Companies that align product development with pragmatic supply-chain strategies, prioritize software and platform plays that lower friction for developers, and design monetization models attuned to both consumer and commercial buyers will be best positioned to capture sustainable value.

As the industry moves forward, disciplined governance, partnership orchestration, and a relentless focus on user experience and trust will determine which players succeed. The near-term horizon will reward those who can convert technological sophistication into repeatable commercial outcomes through clear prioritization, strong developer networks, and resilient operational models.

Table of Contents

1. Preface

  • 1.1. Objectives of the Study
  • 1.2. Market Segmentation & Coverage
  • 1.3. Years Considered for the Study
  • 1.4. Currency & Pricing
  • 1.5. Language
  • 1.6. Stakeholders

2. Research Methodology

3. Executive Summary

4. Market Overview

5. Market Insights

  • 5.1. Personalized location-based AR gaming experiences using real-world landmarks as interactive game elements
  • 5.2. Integration of persistent shared multiplayer AR worlds for seamless cross-platform social gameplay
  • 5.3. AI-driven real-time environment scanning optimizing AR object placement and interaction fidelity
  • 5.4. AR-driven fitness and wellness games leveraging motion tracking for immersive health monitoring
  • 5.5. Retail and e-commerce integration through AR gaming mechanics enhancing brand engagement
  • 5.6. Enterprise AR training and onboarding solutions gamifying workforce development and collaboration

6. Cumulative Impact of United States Tariffs 2025

7. Cumulative Impact of Artificial Intelligence 2025

8. AR Gaming Market, by Component

  • 8.1. Hardware
    • 8.1.1. Dedicated Devices
    • 8.1.2. Head-Mounted Display
    • 8.1.3. Smart Glasses
    • 8.1.4. Smartphone/Tablet
  • 8.2. Services
    • 8.2.1. Consulting
    • 8.2.2. Maintenance & Support
    • 8.2.3. System Integration
  • 8.3. Software
    • 8.3.1. Content
    • 8.3.2. Middleware
    • 8.3.3. Platform

9. AR Gaming Market, by Device Type

  • 9.1. Dedicated Devices
    • 9.1.1. Location-Based
    • 9.1.2. Tabletop
  • 9.2. Head-Mounted Display
    • 9.2.1. Spatial AR
    • 9.2.2. Standalone
    • 9.2.3. Tethered
  • 9.3. Smart Glasses
    • 9.3.1. Optical See-Through
    • 9.3.2. Video See-Through
  • 9.4. Smartphone/Tablet
    • 9.4.1. Android Devices
    • 9.4.2. iOS Devices

10. AR Gaming Market, by Mode

  • 10.1. Device-Based
    • 10.1.1. Indoor
    • 10.1.2. Outdoor
  • 10.2. Location-Based
    • 10.2.1. Beacon-Based
    • 10.2.2. GPS-Based
    • 10.2.3. Wi-Fi-Based

11. AR Gaming Market, by Revenue Model

  • 11.1. Advertising
    • 11.1.1. In-Game Ads
    • 11.1.2. Sponsored Experiences
  • 11.2. In-App Purchases
    • 11.2.1. Consumables
    • 11.2.2. Non-Consumables
    • 11.2.3. Premium Currency
  • 11.3. Paid Downloads
  • 11.4. Subscription
    • 11.4.1. Annual
    • 11.4.2. Monthly

12. AR Gaming Market, by End User

  • 12.1. Commercial
    • 12.1.1. Defense
    • 12.1.2. Education
    • 12.1.3. Healthcare
    • 12.1.4. Retail
    • 12.1.5. Theme Parks
  • 12.2. Consumer
    • 12.2.1. Casual Gamer
    • 12.2.2. Hardcore Gamer

13. AR Gaming Market, by Distribution Channel

  • 13.1. Offline
    • 13.1.1. Operator Bundles
    • 13.1.2. Retail Stores
  • 13.2. Online
    • 13.2.1. App Stores
    • 13.2.2. Third-Party Platforms

14. AR Gaming Market, by Region

  • 14.1. Americas
    • 14.1.1. North America
    • 14.1.2. Latin America
  • 14.2. Europe, Middle East & Africa
    • 14.2.1. Europe
    • 14.2.2. Middle East
    • 14.2.3. Africa
  • 14.3. Asia-Pacific

15. AR Gaming Market, by Group

  • 15.1. ASEAN
  • 15.2. GCC
  • 15.3. European Union
  • 15.4. BRICS
  • 15.5. G7
  • 15.6. NATO

16. AR Gaming Market, by Country

  • 16.1. United States
  • 16.2. Canada
  • 16.3. Mexico
  • 16.4. Brazil
  • 16.5. United Kingdom
  • 16.6. Germany
  • 16.7. France
  • 16.8. Russia
  • 16.9. Italy
  • 16.10. Spain
  • 16.11. China
  • 16.12. India
  • 16.13. Japan
  • 16.14. Australia
  • 16.15. South Korea

17. Competitive Landscape

  • 17.1. Market Share Analysis, 2024
  • 17.2. FPNV Positioning Matrix, 2024
  • 17.3. Competitive Analysis
    • 17.3.1. Niantic, Inc.
    • 17.3.2. Tencent Holdings Limited
    • 17.3.3. Snap Inc.
    • 17.3.4. Microsoft Corporation
    • 17.3.5. Google LLC
    • 17.3.6. Apple Inc.
    • 17.3.7. Unity Software Inc.
    • 17.3.8. PTC Inc.
    • 17.3.9. Magic Leap, Inc.
    • 17.3.10. Qualcomm Incorporated

LIST OF FIGURES

  • FIGURE 1. GLOBAL AR GAMING MARKET SIZE, 2018-2032 (USD MILLION)
  • FIGURE 2. GLOBAL AR GAMING MARKET SIZE, BY COMPONENT, 2024 VS 2032 (%)
  • FIGURE 3. GLOBAL AR GAMING MARKET SIZE, BY COMPONENT, 2024 VS 2025 VS 2032 (USD MILLION)
  • FIGURE 4. GLOBAL AR GAMING MARKET SIZE, BY DEVICE TYPE, 2024 VS 2032 (%)
  • FIGURE 5. GLOBAL AR GAMING MARKET SIZE, BY DEVICE TYPE, 2024 VS 2025 VS 2032 (USD MILLION)
  • FIGURE 6. GLOBAL AR GAMING MARKET SIZE, BY MODE, 2024 VS 2032 (%)
  • FIGURE 7. GLOBAL AR GAMING MARKET SIZE, BY MODE, 2024 VS 2025 VS 2032 (USD MILLION)
  • FIGURE 8. GLOBAL AR GAMING MARKET SIZE, BY REVENUE MODEL, 2024 VS 2032 (%)
  • FIGURE 9. GLOBAL AR GAMING MARKET SIZE, BY REVENUE MODEL, 2024 VS 2025 VS 2032 (USD MILLION)
  • FIGURE 10. GLOBAL AR GAMING MARKET SIZE, BY END USER, 2024 VS 2032 (%)
  • FIGURE 11. GLOBAL AR GAMING MARKET SIZE, BY END USER, 2024 VS 2025 VS 2032 (USD MILLION)
  • FIGURE 12. GLOBAL AR GAMING MARKET SIZE, BY DISTRIBUTION CHANNEL, 2024 VS 2032 (%)
  • FIGURE 13. GLOBAL AR GAMING MARKET SIZE, BY DISTRIBUTION CHANNEL, 2024 VS 2025 VS 2032 (USD MILLION)
  • FIGURE 14. GLOBAL AR GAMING MARKET SIZE, BY REGION, 2024 VS 2025 VS 2032 (USD MILLION)
  • FIGURE 15. AMERICAS AR GAMING MARKET SIZE, BY SUBREGION, 2024 VS 2025 VS 2032 (USD MILLION)
  • FIGURE 16. NORTH AMERICA AR GAMING MARKET SIZE, BY COUNTRY, 2024 VS 2025 VS 2032 (USD MILLION)
  • FIGURE 17. LATIN AMERICA AR GAMING MARKET SIZE, BY COUNTRY, 2024 VS 2025 VS 2032 (USD MILLION)
  • FIGURE 18. EUROPE, MIDDLE EAST & AFRICA AR GAMING MARKET SIZE, BY SUBREGION, 2024 VS 2025 VS 2032 (USD MILLION)
  • FIGURE 19. EUROPE AR GAMING MARKET SIZE, BY COUNTRY, 2024 VS 2025 VS 2032 (USD MILLION)
  • FIGURE 20. MIDDLE EAST AR GAMING MARKET SIZE, BY COUNTRY, 2024 VS 2025 VS 2032 (USD MILLION)
  • FIGURE 21. AFRICA AR GAMING MARKET SIZE, BY COUNTRY, 2024 VS 2025 VS 2032 (USD MILLION)
  • FIGURE 22. ASIA-PACIFIC AR GAMING MARKET SIZE, BY COUNTRY, 2024 VS 2025 VS 2032 (USD MILLION)
  • FIGURE 23. GLOBAL AR GAMING MARKET SIZE, BY GROUP, 2024 VS 2025 VS 2032 (USD MILLION)
  • FIGURE 24. ASEAN AR GAMING MARKET SIZE, BY COUNTRY, 2024 VS 2025 VS 2032 (USD MILLION)
  • FIGURE 25. GCC AR GAMING MARKET SIZE, BY COUNTRY, 2024 VS 2025 VS 2032 (USD MILLION)
  • FIGURE 26. EUROPEAN UNION AR GAMING MARKET SIZE, BY COUNTRY, 2024 VS 2025 VS 2032 (USD MILLION)
  • FIGURE 27. BRICS AR GAMING MARKET SIZE, BY COUNTRY, 2024 VS 2025 VS 2032 (USD MILLION)
  • FIGURE 28. G7 AR GAMING MARKET SIZE, BY COUNTRY, 2024 VS 2025 VS 2032 (USD MILLION)
  • FIGURE 29. NATO AR GAMING MARKET SIZE, BY COUNTRY, 2024 VS 2025 VS 2032 (USD MILLION)
  • FIGURE 30. GLOBAL AR GAMING MARKET SIZE, BY COUNTRY, 2024 VS 2025 VS 2032 (USD MILLION)
  • FIGURE 31. AR GAMING MARKET SHARE, BY KEY PLAYER, 2024
  • FIGURE 32. AR GAMING MARKET, FPNV POSITIONING MATRIX, 2024

LIST OF TABLES

  • TABLE 1. AR GAMING MARKET SEGMENTATION & COVERAGE
  • TABLE 2. UNITED STATES DOLLAR EXCHANGE RATE, 2018-2024
  • TABLE 3. GLOBAL AR GAMING MARKET SIZE, 2018-2024 (USD MILLION)
  • TABLE 4. GLOBAL AR GAMING MARKET SIZE, 2025-2032 (USD MILLION)
  • TABLE 5. GLOBAL AR GAMING MARKET SIZE, BY COMPONENT, 2018-2024 (USD MILLION)
  • TABLE 6. GLOBAL AR GAMING MARKET SIZE, BY COMPONENT, 2025-2032 (USD MILLION)
  • TABLE 7. GLOBAL AR GAMING MARKET SIZE, BY HARDWARE, 2018-2024 (USD MILLION)
  • TABLE 8. GLOBAL AR GAMING MARKET SIZE, BY HARDWARE, 2025-2032 (USD MILLION)
  • TABLE 9. GLOBAL AR GAMING MARKET SIZE, BY HARDWARE, BY REGION, 2018-2024 (USD MILLION)
  • TABLE 10. GLOBAL AR GAMING MARKET SIZE, BY HARDWARE, BY REGION, 2025-2032 (USD MILLION)
  • TABLE 11. GLOBAL AR GAMING MARKET SIZE, BY HARDWARE, BY GROUP, 2018-2024 (USD MILLION)
  • TABLE 12. GLOBAL AR GAMING MARKET SIZE, BY HARDWARE, BY GROUP, 2025-2032 (USD MILLION)
  • TABLE 13. GLOBAL AR GAMING MARKET SIZE, BY HARDWARE, BY COUNTRY, 2018-2024 (USD MILLION)
  • TABLE 14. GLOBAL AR GAMING MARKET SIZE, BY HARDWARE, BY COUNTRY, 2025-2032 (USD MILLION)
  • TABLE 15. GLOBAL AR GAMING MARKET SIZE, BY DEDICATED DEVICES, BY REGION, 2018-2024 (USD MILLION)
  • TABLE 16. GLOBAL AR GAMING MARKET SIZE, BY DEDICATED DEVICES, BY REGION, 2025-2032 (USD MILLION)
  • TABLE 17. GLOBAL AR GAMING MARKET SIZE, BY DEDICATED DEVICES, BY GROUP, 2018-2024 (USD MILLION)
  • TABLE 18. GLOBAL AR GAMING MARKET SIZE, BY DEDICATED DEVICES, BY GROUP, 2025-2032 (USD MILLION)
  • TABLE 19. GLOBAL AR GAMING MARKET SIZE, BY DEDICATED DEVICES, BY COUNTRY, 2018-2024 (USD MILLION)
  • TABLE 20. GLOBAL AR GAMING MARKET SIZE, BY DEDICATED DEVICES, BY COUNTRY, 2025-2032 (USD MILLION)
  • TABLE 21. GLOBAL AR GAMING MARKET SIZE, BY HEAD-MOUNTED DISPLAY, BY REGION, 2018-2024 (USD MILLION)
  • TABLE 22. GLOBAL AR GAMING MARKET SIZE, BY HEAD-MOUNTED DISPLAY, BY REGION, 2025-2032 (USD MILLION)
  • TABLE 23. GLOBAL AR GAMING MARKET SIZE, BY HEAD-MOUNTED DISPLAY, BY GROUP, 2018-2024 (USD MILLION)
  • TABLE 24. GLOBAL AR GAMING MARKET SIZE, BY HEAD-MOUNTED DISPLAY, BY GROUP, 2025-2032 (USD MILLION)
  • TABLE 25. GLOBAL AR GAMING MARKET SIZE, BY HEAD-MOUNTED DISPLAY, BY COUNTRY, 2018-2024 (USD MILLION)
  • TABLE 26. GLOBAL AR GAMING MARKET SIZE, BY HEAD-MOUNTED DISPLAY, BY COUNTRY, 2025-2032 (USD MILLION)
  • TABLE 27. GLOBAL AR GAMING MARKET SIZE, BY SMART GLASSES, BY REGION, 2018-2024 (USD MILLION)
  • TABLE 28. GLOBAL AR GAMING MARKET SIZE, BY SMART GLASSES, BY REGION, 2025-2032 (USD MILLION)
  • TABLE 29. GLOBAL AR GAMING MARKET SIZE, BY SMART GLASSES, BY GROUP, 2018-2024 (USD MILLION)
  • TABLE 30. GLOBAL AR GAMING MARKET SIZE, BY SMART GLASSES, BY GROUP, 2025-2032 (USD MILLION)
  • TABLE 31. GLOBAL AR GAMING MARKET SIZE, BY SMART GLASSES, BY COUNTRY, 2018-2024 (USD MILLION)
  • TABLE 32. GLOBAL AR GAMING MARKET SIZE, BY SMART GLASSES, BY COUNTRY, 2025-2032 (USD MILLION)
  • TABLE 33. GLOBAL AR GAMING MARKET SIZE, BY SMARTPHONE/TABLET, BY REGION, 2018-2024 (USD MILLION)
  • TABLE 34. GLOBAL AR GAMING MARKET SIZE, BY SMARTPHONE/TABLET, BY REGION, 2025-2032 (USD MILLION)
  • TABLE 35. GLOBAL AR GAMING MARKET SIZE, BY SMARTPHONE/TABLET, BY GROUP, 2018-2024 (USD MILLION)
  • TABLE 36. GLOBAL AR GAMING MARKET SIZE, BY SMARTPHONE/TABLET, BY GROUP, 2025-2032 (USD MILLION)
  • TABLE 37. GLOBAL AR GAMING MARKET SIZE, BY SMARTPHONE/TABLET, BY COUNTRY, 2018-2024 (USD MILLION)
  • TABLE 38. GLOBAL AR GAMING MARKET SIZE, BY SMARTPHONE/TABLET, BY COUNTRY, 2025-2032 (USD MILLION)
  • TABLE 39. GLOBAL AR GAMING MARKET SIZE, BY SERVICES, 2018-2024 (USD MILLION)
  • TABLE 40. GLOBAL AR GAMING MARKET SIZE, BY SERVICES, 2025-2032 (USD MILLION)
  • TABLE 41. GLOBAL AR GAMING MARKET SIZE, BY SERVICES, BY REGION, 2018-2024 (USD MILLION)
  • TABLE 42. GLOBAL AR GAMING MARKET SIZE, BY SERVICES, BY REGION, 2025-2032 (USD MILLION)
  • TABLE 43. GLOBAL AR GAMING MARKET SIZE, BY SERVICES, BY GROUP, 2018-2024 (USD MILLION)
  • TABLE 44. GLOBAL AR GAMING MARKET SIZE, BY SERVICES, BY GROUP, 2025-2032 (USD MILLION)
  • TABLE 45. GLOBAL AR GAMING MARKET SIZE, BY SERVICES, BY COUNTRY, 2018-2024 (USD MILLION)
  • TABLE 46. GLOBAL AR GAMING MARKET SIZE, BY SERVICES, BY COUNTRY, 2025-2032 (USD MILLION)
  • TABLE 47. GLOBAL AR GAMING MARKET SIZE, BY CONSULTING, BY REGION, 2018-2024 (USD MILLION)
  • TABLE 48. GLOBAL AR GAMING MARKET SIZE, BY CONSULTING, BY REGION, 2025-2032 (USD MILLION)
  • TABLE 49. GLOBAL AR GAMING MARKET SIZE, BY CONSULTING, BY GROUP, 2018-2024 (USD MILLION)
  • TABLE 50. GLOBAL AR GAMING MARKET SIZE, BY CONSULTING, BY GROUP, 2025-2032 (USD MILLION)
  • TABLE 51. GLOBAL AR GAMING MARKET SIZE, BY CONSULTING, BY COUNTRY, 2018-2024 (USD MILLION)
  • TABLE 52. GLOBAL AR GAMING MARKET SIZE, BY CONSULTING, BY COUNTRY, 2025-2032 (USD MILLION)
  • TABLE 53. GLOBAL AR GAMING MARKET SIZE, BY MAINTENANCE & SUPPORT, BY REGION, 2018-2024 (USD MILLION)
  • TABLE 54. GLOBAL AR GAMING MARKET SIZE, BY MAINTENANCE & SUPPORT, BY REGION, 2025-2032 (USD MILLION)
  • TABLE 55. GLOBAL AR GAMING MARKET SIZE, BY MAINTENANCE & SUPPORT, BY GROUP, 2018-2024 (USD MILLION)
  • TABLE 56. GLOBAL AR GAMING MARKET SIZE, BY MAINTENANCE & SUPPORT, BY GROUP, 2025-2032 (USD MILLION)
  • TABLE 57. GLOBAL AR GAMING MARKET SIZE, BY MAINTENANCE & SUPPORT, BY COUNTRY, 2018-2024 (USD MILLION)
  • TABLE 58. GLOBAL AR GAMING MARKET SIZE, BY MAINTENANCE & SUPPORT, BY COUNTRY, 2025-2032 (USD MILLION)
  • TABLE 59. GLOBAL AR GAMING MARKET SIZE, BY SYSTEM INTEGRATION, BY REGION, 2018-2024 (USD MILLION)
  • TABLE 60. GLOBAL AR GAMING MARKET SIZE, BY SYSTEM INTEGRATION, BY REGION, 2025-2032 (USD MILLION)
  • TABLE 61. GLOBAL AR GAMING MARKET SIZE, BY SYSTEM INTEGRATION, BY GROUP, 2018-2024 (USD MILLION)
  • TABLE 62. GLOBAL AR GAMING MARKET SIZE, BY SYSTEM INTEGRATION, BY GROUP, 2025-2032 (USD MILLION)
  • TABLE 63. GLOBAL AR GAMING MARKET SIZE, BY SYSTEM INTEGRATION, BY COUNTRY, 2018-2024 (USD MILLION)
  • TABLE 64. GLOBAL AR GAMING MARKET SIZE, BY SYSTEM INTEGRATION, BY COUNTRY, 2025-2032 (USD MILLION)
  • TABLE 65. GLOBAL AR GAMING MARKET SIZE, BY SOFTWARE, 2018-2024 (USD MILLION)
  • TABLE 66. GLOBAL AR GAMING MARKET SIZE, BY SOFTWARE, 2025-2032 (USD MILLION)
  • TABLE 67. GLOBAL AR GAMING MARKET SIZE, BY SOFTWARE, BY REGION, 2018-2024 (USD MILLION)
  • TABLE 68. GLOBAL AR GAMING MARKET SIZE, BY SOFTWARE, BY REGION, 2025-2032 (USD MILLION)
  • TABLE 69. GLOBAL AR GAMING MARKET SIZE, BY SOFTWARE, BY GROUP, 2018-2024 (USD MILLION)
  • TABLE 70. GLOBAL AR GAMING MARKET SIZE, BY SOFTWARE, BY GROUP, 2025-2032 (USD MILLION)
  • TABLE 71. GLOBAL AR GAMING MARKET SIZE, BY SOFTWARE, BY COUNTRY, 2018-2024 (USD MILLION)
  • TABLE 72. GLOBAL AR GAMING MARKET SIZE, BY SOFTWARE, BY COUNTRY, 2025-2032 (USD MILLION)
  • TABLE 73. GLOBAL AR GAMING MARKET SIZE, BY CONTENT, BY REGION, 2018-2024 (USD MILLION)
  • TABLE 74. GLOBAL AR GAMING MARKET SIZE, BY CONTENT, BY REGION, 2025-2032 (USD MILLION)
  • TABLE 75. GLOBAL AR GAMING MARKET SIZE, BY CONTENT, BY GROUP, 2018-2024 (USD MILLION)
  • TABLE 76. GLOBAL AR GAMING MARKET SIZE, BY CONTENT, BY GROUP, 2025-2032 (USD MILLION)
  • TABLE 77. GLOBAL AR GAMING MARKET SIZE, BY CONTENT, BY COUNTRY, 2018-2024 (USD MILLION)
  • TABLE 78. GLOBAL AR GAMING MARKET SIZE, BY CONTENT, BY COUNTRY, 2025-2032 (USD MILLION)
  • TABLE 79. GLOBAL AR GAMING MARKET SIZE, BY MIDDLEWARE, BY REGION, 2018-2024 (USD MILLION)
  • TABLE 80. GLOBAL AR GAMING MARKET SIZE, BY MIDDLEWARE, BY REGION, 2025-2032 (USD MILLION)
  • TABLE 81. GLOBAL AR GAMING MARKET SIZE, BY MIDDLEWARE, BY GROUP, 2018-2024 (USD MILLION)
  • TABLE 82. GLOBAL AR GAMING MARKET SIZE, BY MIDDLEWARE, BY GROUP, 2025-2032 (USD MILLION)
  • TABLE 83. GLOBAL AR GAMING MARKET SIZE, BY MIDDLEWARE, BY COUNTRY, 2018-2024 (USD MILLION)
  • TABLE 84. GLOBAL AR GAMING MARKET SIZE, BY MIDDLEWARE, BY COUNTRY, 2025-2032 (USD MILLION)
  • TABLE 85. GLOBAL AR GAMING MARKET SIZE, BY PLATFORM, BY REGION, 2018-2024 (USD MILLION)
  • TABLE 86. GLOBAL AR GAMING MARKET SIZE, BY PLATFORM, BY REGION, 2025-2032 (USD MILLION)
  • TABLE 87. GLOBAL AR GAMING MARKET SIZE, BY PLATFORM, BY GROUP, 2018-2024 (USD MILLION)
  • TABLE 88. GLOBAL AR GAMING MARKET SIZE, BY PLATFORM, BY GROUP, 2025-2032 (USD MILLION)
  • TABLE 89. GLOBAL AR GAMING MARKET SIZE, BY PLATFORM, BY COUNTRY, 2018-2024 (USD MILLION)
  • TABLE 90. GLOBAL AR GAMING MARKET SIZE, BY PLATFORM, BY COUNTRY, 2025-2032 (USD MILLION)
  • TABLE 91. GLOBAL AR GAMING MARKET SIZE, BY DEVICE TYPE, 2018-2024 (USD MILLION)
  • TABLE 92. GLOBAL AR GAMING MARKET SIZE, BY DEVICE TYPE, 2025-2032 (USD MILLION)
  • TABLE 93. GLOBAL AR GAMING MARKET SIZE, BY DEDICATED DEVICES, 2018-2024 (USD MILLION)
  • TABLE 94. GLOBAL AR GAMING MARKET SIZE, BY DEDICATED DEVICES, 2025-2032 (USD MILLION)
  • TABLE 95. GLOBAL AR GAMING MARKET SIZE, BY DEDICATED DEVICES, BY REGION, 2018-2024 (USD MILLION)
  • TABLE 96. GLOBAL AR GAMING MARKET SIZE, BY DEDICATED DEVICES, BY REGION, 2025-2032 (USD MILLION)
  • TABLE 97. GLOBAL AR GAMING MARKET SIZE, BY DEDICATED DEVICES, BY GROUP, 2018-2024 (USD MILLION)
  • TABLE 98. GLOBAL AR GAMING MARKET SIZE, BY DEDICATED DEVICES, BY GROUP, 2025-2032 (USD MILLION)
  • TABLE 99. GLOBAL AR GAMING MARKET SIZE, BY DEDICATED DEVICES, BY COUNTRY, 2018-2024 (USD MILLION)
  • TABLE 100. GLOBAL AR GAMING MARKET SIZE, BY DEDICATED DEVICES, BY COUNTRY, 2025-2032 (USD MILLION)
  • TABLE 101. GLOBAL AR GAMING MARKET SIZE, BY LOCATION-BASED, BY REGION, 2018-2024 (USD MILLION)
  • TABLE 102. GLOBAL AR GAMING MARKET SIZE, BY LOCATION-BASED, BY REGION, 2025-2032 (USD MILLION)
  • TABLE 103. GLOBAL AR GAMING MARKET SIZE, BY LOCATION-BASED, BY GROUP, 2018-2024 (USD MILLION)
  • TABLE 104. GLOBAL AR GAMING MARKET SIZE, BY LOCATION-BASED, BY GROUP, 2025-2032 (USD MILLION)
  • TABLE 105. GLOBAL AR GAMING MARKET SIZE, BY LOCATION-BASED, BY COUNTRY, 2018-2024 (USD MILLION)
  • TABLE 106. GLOBAL AR GAMING MARKET SIZE, BY LOCATION-BASED, BY COUNTRY, 2025-2032 (USD MILLION)
  • TABLE 107. GLOBAL AR GAMING MARKET SIZE, BY TABLETOP, BY REGION, 2018-2024 (USD MILLION)
  • TABLE 108. GLOBAL AR GAMING MARKET SIZE, BY TABLETOP, BY REGION, 2025-2032 (USD MILLION)
  • TABLE 109. GLOBAL AR GAMING MARKET SIZE, BY TABLETOP, BY GROUP, 2018-2024 (USD MILLION)
  • TABLE 110. GLOBAL AR GAMING MARKET SIZE, BY TABLETOP, BY GROUP, 2025-2032 (USD MILLION)
  • TABLE 111. GLOBAL AR GAMING MARKET SIZE, BY TABLETOP, BY COUNTRY, 2018-2024 (USD MILLION)
  • TABLE 112. GLOBAL AR GAMING MARKET SIZE, BY TABLETOP, BY COUNTRY, 2025-2032 (USD MILLION)
  • TABLE 113. GLOBAL AR GAMING MARKET SIZE, BY HEAD-MOUNTED DISPLAY, 2018-2024 (USD MILLION)
  • TABLE 114. GLOBAL AR GAMING MARKET SIZE, BY HEAD-MOUNTED DISPLAY, 2025-2032 (USD MILLION)
  • TABLE 115. GLOBAL AR GAMING MARKET SIZE, BY HEAD-MOUNTED DISPLAY, BY REGION, 2018-2024 (USD MILLION)
  • TABLE 116. GLOBAL AR GAMING MARKET SIZE, BY HEAD-MOUNTED DISPLAY, BY REGION, 2025-2032 (USD MILLION)
  • TABLE 117. GLOBAL AR GAMING MARKET SIZE, BY HEAD-MOUNTED DISPLAY, BY GROUP, 2018-2024 (USD MILLION)
  • TABLE 118. GLOBAL AR GAMING MARKET SIZE, BY HEAD-MOUNTED DISPLAY, BY GROUP, 2025-2032 (USD MILLION)
  • TABLE 119. GLOBAL AR GAMING MARKET SIZE, BY HEAD-MOUNTED DISPLAY, BY COUNTRY, 2018-2024 (USD MILLION)
  • TABLE 120. GLOBAL AR GAMING MARKET SIZE, BY HEAD-MOUNTED DISPLAY, BY COUNTRY, 2025-2032 (USD MILLION)
  • TABLE 121. GLOBAL AR GAMING MARKET SIZE, BY SPATIAL AR, BY REGION, 2018-2024 (USD MILLION)
  • TABLE 122. GLOBAL AR GAMING MARKET SIZE, BY SPATIAL AR, BY REGION, 2025-2032 (USD MILLION)
  • TABLE 123. GLOBAL AR GAMING MARKET SIZE, BY SPATIAL AR, BY GROUP, 2018-2024 (USD MILLION)
  • TABLE 124. GLOBAL AR GAMING MARKET SIZE, BY SPATIAL AR, BY GROUP, 2025-2032 (USD MILLION)
  • TABLE 125. GLOBAL AR GAMING MARKET SIZE, BY SPATIAL AR, BY COUNTRY, 2018-2024 (USD MILLION)
  • TABLE 126. GLOBAL AR GAMING MARKET SIZE, BY SPATIAL AR, BY COUNTRY, 2025-2032 (USD MILLION)
  • TABLE 127. GLOBAL AR GAMING MARKET SIZE, BY STANDALONE, BY REGION, 2018-2024 (USD MILLION)
  • TABLE 128. GLOBAL AR GAMING MARKET SIZE, BY STANDALONE, BY REGION, 2025-2032 (USD MILLION)
  • TABLE 129. GLOBAL AR GAMING MARKET SIZE, BY STANDALONE, BY GROUP, 2018-2024 (USD MILLION)
  • TABLE 130. GLOBAL AR GAMING MARKET SIZE, BY STANDALONE, BY GROUP, 2025-2032 (USD MILLION)
  • TABLE 131. GLOBAL AR GAMING MARKET SIZE, BY STANDALONE, BY COUNTRY, 2018-2024 (USD MILLION)
  • TABLE 132. GLOBAL AR GAMING MARKET SIZE, BY STANDALONE, BY COUNTRY, 2025-2032 (USD MILLION)
  • TABLE 133. GLOBAL AR GAMING MARKET SIZE, BY TETHERED, BY REGION, 2018-2024 (USD MILLION)
  • TABLE 134. GLOBAL AR GAMING MARKET SIZE, BY TETHERED, BY REGION, 2025-2032 (USD MILLION)
  • TABLE 135. GLOBAL AR GAMING MARKET SIZE, BY TETHERED, BY GROUP, 2018-2024 (USD MILLION)
  • TABLE 136. GLOBAL AR GAMING MARKET SIZE, BY TETHERED, BY GROUP, 2025-2032 (USD MILLION)
  • TABLE 137. GLOBAL AR GAMING MARKET SIZE, BY TETHERED, BY COUNTRY, 2018-2024 (USD MILLION)
  • TABLE 138. GLOBAL AR GAMING MARKET SIZE, BY TETHERED, BY COUNTRY, 2025-2032 (USD MILLION)
  • TABLE 139. GLOBAL AR GAMING MARKET SIZE, BY SMART GLASSES, 2018-2024 (USD MILLION)
  • TABLE 140. GLOBAL AR GAMING MARKET SIZE, BY SMART GLASSES, 2025-2032 (USD MILLION)
  • TABLE 141. GLOBAL AR GAMING MARKET SIZE, BY SMART GLASSES, BY REGION, 2018-2024 (USD MILLION)
  • TABLE 142. GLOBAL AR GAMING MARKET SIZE, BY SMART GLASSES, BY REGION, 2025-2032 (USD MILLION)
  • TABLE 143. GLOBAL AR GAMING MARKET SIZE, BY SMART GLASSES, BY GROUP, 2018-2024 (USD MILLION)
  • TABLE 144. GLOBAL AR GAMING MARKET SIZE, BY SMART GLASSES, BY GROUP, 2025-2032 (USD MILLION)
  • TABLE 145. GLOBAL AR GAMING MARKET SIZE, BY SMART GLASSES, BY COUNTRY, 2018-2024 (USD MILLION)
  • TABLE 146. GLOBAL AR GAMING MARKET SIZE, BY SMART GLASSES, BY COUNTRY, 2025-2032 (USD MILLION)
  • TABLE 147. GLOBAL AR GAMING MARKET SIZE, BY OPTICAL SEE-THROUGH, BY REGION, 2018-2024 (USD MILLION)
  • TABLE 148. GLOBAL AR GAMING MARKET SIZE, BY OPTICAL SEE-THROUGH, BY REGION, 2025-2032 (USD MILLION)
  • TABLE 149. GLOBAL AR GAMING MARKET SIZE, BY OPTICAL SEE-THROUGH, BY GROUP, 2018-2024 (USD MILLION)
  • TABLE 150. GLOBAL AR GAMING MARKET SIZE, BY OPTICAL SEE-THROUGH, BY GROUP, 2025-2032 (USD MILLION)
  • TABLE 151. GLOBAL AR GAMING MARKET SIZE, BY OPTICAL SEE-THROUGH, BY COUNTRY, 2018-2024 (USD MILLION)
  • TABLE 152. GLOBAL AR GAMING MARKET SIZE, BY OPTICAL SEE-THROUGH, BY COUNTRY, 2025-2032 (USD MILLION)
  • TABLE 153. GLOBAL AR GAMING MARKET SIZE, BY VIDEO SEE-THROUGH, BY REGION, 2018-2024 (USD MILLION)
  • TABLE 154. GLOBAL AR GAMING MARKET SIZE, BY VIDEO SEE-THROUGH, BY REGION, 2025-2032 (USD MILLION)
  • TABLE 155. GLOBAL AR GAMING MARKET SIZE, BY VIDEO SEE-THROUGH, BY GROUP, 2018-2024 (USD MILLION)
  • TABLE 156. GLOBAL AR GAMING MARKET SIZE, BY VIDEO SEE-THROUGH, BY GROUP, 2025-2032 (USD MILLION)
  • TABLE 157. GLOBAL AR GAMING MARKET SIZE, BY VIDEO SEE-THROUGH, BY COUNTRY, 2018-2024 (USD MILLION)
  • TABLE 158. GLOBAL AR GAMING MARKET SIZE, BY VIDEO SEE-THROUGH, BY COUNTRY, 2025-2032 (USD MILLION)
  • TABLE 159. GLOBAL AR GAMING MARKET SIZE, BY SMARTPHONE/TABLET, 2018-2024 (USD MILLION)
  • TABLE 160. GLOBAL AR GAMING MARKET SIZE, BY SMARTPHONE/TABLET, 2025-2032 (USD MILLION)
  • TABLE 161. GLOBAL AR GAMING MARKET SIZE, BY SMARTPHONE/TABLET, BY REGION, 2018-2024 (USD MILLION)
  • TABLE 162. GLOBAL AR GAMING MARKET SIZE, BY SMARTPHONE/TABLET, BY REGION, 2025-2032 (USD MILLION)
  • TABLE 163. GLOBAL AR GAMING MARKET SIZE, BY SMARTPHONE/TABLET, BY GROUP, 2018-2024 (USD MILLION)
  • TABLE 164. GLOBAL AR GAMING MARKET SIZE, BY SMARTPHONE/TABLET, BY GROUP, 2025-2032 (USD MILLION)
  • TABLE 165. GLOBAL AR GAMING MARKET SIZE, BY SMARTPHONE/TABLET, BY COUNTRY, 2018-2024 (USD MILLION)
  • TABLE 166. GLOBAL AR GAMING MARKET SIZE, BY SMARTPHONE/TABLET, BY COUNTRY, 2025-2032 (USD MILLION)
  • TABLE 167. GLOBAL AR GAMING MARKET SIZE, BY ANDROID DEVICES, BY REGION, 2018-2024 (USD MILLION)
  • TABLE 168. GLOBAL AR GAMING MARKET SIZE, BY ANDROID DEVICES, BY REGION, 2025-2032 (USD MILLION)
  • TABLE 169. GLOBAL AR GAMING MARKET SIZE, BY ANDROID DEVICES, BY GROUP, 2018-2024 (USD MILLION)
  • TABLE 170. GLOBAL AR GAMING MARKET SIZE, BY ANDROID DEVICES, BY GROUP, 2025-2032 (USD MILLION)
  • TABLE 171. GLOBAL AR GAMING MARKET SIZE, BY ANDROID DEVICES, BY COUNTRY, 2018-2024 (USD MILLION)
  • TABLE 172. GLOBAL AR GAMING MARKET SIZE, BY ANDROID DEVICES, BY COUNTRY, 2025-2032 (USD MILLION)
  • TABLE 173. GLOBAL AR GAMING MARKET SIZE, BY IOS DEVICES, BY REGION, 2018-2024 (USD MILLION)
  • TABLE 174. GLOBAL AR GAMING MARKET SIZE, BY IOS DEVICES, BY REGION, 2025-2032 (USD MILLION)
  • TABLE 175. GLOBAL AR GAMING MARKET SIZE, BY IOS DEVICES, BY GROUP, 2018-2024 (USD MILLION)
  • TABLE 176. GLOBAL AR GAMING MARKET SIZE, BY IOS DEVICES, BY GROUP, 2025-2032 (USD MILLION)
  • TABLE 177. GLOBAL AR GAMING MARKET SIZE, BY IOS DEVICES, BY COUNTRY, 2018-2024 (USD MILLION)
  • TABLE 178. GLOBAL AR GAMING MARKET SIZE, BY IOS DEVICES, BY COUNTRY, 2025-2032 (USD MILLION)
  • TABLE 179. GLOBAL AR GAMING MARKET SIZE, BY MODE, 2018-2024 (USD MILLION)
  • TABLE 180. GLOBAL AR GAMING MARKET SIZE, BY MODE, 2025-2032 (USD MILLION)
  • TABLE 181. GLOBAL AR GAMING MARKET SIZE, BY DEVICE-BASED, 2018-2024 (USD MILLION)
  • TABLE 182. GLOBAL AR GAMING MARKET SIZE, BY DEVICE-BASED, 2025-2032 (USD MILLION)
  • TABLE 183. GLOBAL AR GAMING MARKET SIZE, BY DEVICE-BASED, BY REGION, 2018-2024 (USD MILLION)
  • TABLE 184. GLOBAL AR GAMING MARKET SIZE, BY DEVICE-BASED, BY REGION, 2025-2032 (USD MILLION)
  • TABLE 185. GLOBAL AR GAMING MARKET SIZE, BY DEVICE-BASED, BY GROUP, 2018-2024 (USD MILLION)
  • TABLE 186. GLOBAL AR GAMING MARKET SIZE, BY DEVICE-BASED, BY GROUP, 2025-2032 (USD MILLION)
  • TABLE 187. GLOBAL AR GAMING MARKET SIZE, BY DEVICE-BASED, BY COUNTRY, 2018-2024 (USD MILLION)
  • TABLE 188. GLOBAL AR GAMING MARKET SIZE, BY DEVICE-BASED, BY COUNTRY, 2025-2032 (USD MILLION)
  • TABLE 189. GLOBAL AR GAMING MARKET SIZE, BY INDOOR, BY REGION, 2018-2024 (USD MILLION)
  • TABLE 190. GLOBAL AR GAMING MARKET SIZE, BY INDOOR, BY REGION, 2025-2032 (USD MILLION)
  • TABLE 191. GLOBAL AR GAMING MARKET SIZE, BY INDOOR, BY GROUP, 2018-2024 (USD MILLION)
  • TABLE 192. GLOBAL AR GAMING MARKET SIZE, BY INDOOR, BY GROUP, 2025-2032 (USD MILLION)
  • TABLE 193. GLOBAL AR GAMING MARKET SIZE, BY INDOOR, BY COUNTRY, 2018-2024 (USD MILLION)
  • TABLE 194. GLOBAL AR GAMING MARKET SIZE, BY INDOOR, BY COUNTRY, 2025-2032 (USD MILLION)
  • TABLE 195. GLOBAL AR GAMING MARKET SIZE, BY OUTDOOR, BY REGION, 2018-2024 (USD MILLION)
  • TABLE 196. GLOBAL AR GAMING MARKET SIZE, BY OUTDOOR, BY REGION, 2025-2032 (USD MILLION)
  • TABLE 197. GLOBAL AR GAMING MARKET SIZE, BY OUTDOOR, BY GROUP, 2018-2024 (USD MILLION)
  • TABLE 198. GLOBAL AR GAMING MARKET SIZE, BY OUTDOOR, BY GROUP, 2025-2032 (USD MILLION)
  • TABLE 199. GLOBAL AR GAMING MARKET SIZE, BY OUTDOOR, BY COUNTRY, 2018-2024 (USD MILLION)
  • TABLE 200. GLOBAL AR GAMING MARKET SIZE, BY OUTDOOR, BY COUNTRY, 2025-2032 (USD MILLION)
  • TABLE 201. GLOBAL AR GAMING MARKET SIZE, BY LOCATION-BASED, 2018-2024 (USD MILLION)
  • TABLE 202. GLOBAL AR GAMING MARKET SIZE, BY LOCATION-BASED, 2025-2032 (USD MILLION)
  • TABLE 203. GLOBAL AR GAMING MARKET SIZE, BY LOCATION-BASED, BY REGION, 2018-2024 (USD MILLION)
  • TABLE 204. GLOBAL AR GAMING MARKET SIZE, BY LOCATION-BASED, BY REGION, 2025-2032 (USD MILLION)
  • TABLE 205. GLOBAL AR GAMING MARKET SIZE, BY LOCATION-BASED, BY GROUP, 2018-2024 (USD MILLION)
  • TABLE 206. GLOBAL AR GAMING MARKET SIZE, BY LOCATION-BASED, BY GROUP, 2025-2032 (USD MILLION)
  • TABLE 207. GLOBAL AR GAMING MARKET SIZE, BY LOCATION-BASED, BY COUNTRY, 2018-2024 (USD MILLION)
  • TABLE 208. GLOBAL AR GAMING MARKET SIZE, BY LOCATION-BASED, BY COUNTRY, 2025-2032 (USD MILLION)
  • TABLE 209. GLOBAL AR GAMING MARKET SIZE, BY BEACON-BASED, BY REGION, 2018-2024 (USD MILLION)
  • TABLE 210. GLOBAL AR GAMING MARKET SIZE, BY BEACON-BASED, BY REGION, 2025-2032 (USD MILLION)
  • TABLE 211. GLOBAL AR GAMING MARKET SIZE, BY BEACON-BASED, BY GROUP, 2018-2024 (USD MILLION)
  • TABLE 212. GLOBAL AR GAMING MARKET SIZE, BY BEACON-BASED, BY GROUP, 2025-2032 (USD MILLION)
  • TABLE 213. GLOBAL AR GAMING MARKET SIZE, BY BEACON-BASED, BY COUNTRY, 2018-2024 (USD MILLION)
  • TABLE 214. GLOBAL AR GAMING MARKET SIZE, BY BEACON-BASED, BY COUNTRY, 2025-2032 (USD MILLION)
  • TABLE 215. GLOBAL AR GAMING MARKET SIZE, BY GPS-BASED, BY REGION, 2018-2024 (USD MILLION)
  • TABLE 216. GLOBAL AR GAMING MARKET SIZE, BY GPS-BASED, BY REGION, 2025-2032 (USD MILLION)
  • TABLE 217. GLOBAL AR GAMING MARKET SIZE, BY GPS-BASED, BY GROUP, 2018-2024 (USD MILLION)
  • TABLE 218. GLOBAL AR GAMING MARKET SIZE, BY GPS-BASED, BY GROUP, 2025-2032 (USD MILLION)
  • TABLE 219. GLOBAL AR GAMING MARKET SIZE, BY GPS-BASED, BY COUNTRY, 2018-2024 (USD MILLION)
  • TABLE 220. GLOBAL AR GAMING MARKET SIZE, BY GPS-BASED, BY COUNTRY, 2025-2032 (USD MILLION)
  • TABLE 221. GLOBAL AR GAMING MARKET SIZE, BY WI-FI-BASED, BY REGION, 2018-2024 (USD MILLION)
  • TABLE 222. GLOBAL AR GAMING MARKET SIZE, BY WI-FI-BASED, BY REGION, 2025-2032 (USD MILLION)
  • TABLE 223. GLOBAL AR GAMING MARKET SIZE, BY WI-FI-BASED, BY GROUP, 2018-2024 (USD MILLION)
  • TABLE 224. GLOBAL AR GAMING MARKET SIZE, BY WI-FI-BASED, BY GROUP, 2025-2032 (USD MILLION)
  • TABLE 225. GLOBAL AR GAMING MARKET SIZE, BY WI-FI-BASED, BY COUNTRY, 2018-2024 (USD MILLION)
  • TABLE 226. GLOBAL AR GAMING MARKET SIZE, BY WI-FI-BASED, BY COUNTRY, 2025-2032 (USD MILLION)
  • TABLE 227. GLOBAL AR GAMING MARKET SIZE, BY REVENUE MODEL, 2018-2024 (USD MILLION)
  • TABLE 228. GLOBAL AR GAMING MARKET SIZE, BY REVENUE MODEL, 2025-2032 (USD MILLION)
  • TABLE 229. GLOBAL AR GAMING MARKET SIZE, BY ADVERTISING, 2018-2024 (USD MILLION)
  • TABLE 230. GLOBAL AR GAMING MARKET SIZE, BY ADVERTISING, 2025-2032 (USD MILLION)
  • TABLE 231. GLOBAL AR GAMING MARKET SIZE, BY ADVERTISING, BY REGION, 2018-2024 (USD MILLION)
  • TABLE 232. GLOBAL AR GAMING MARKET SIZE, BY ADVERTISING, BY REGION, 2025-2032 (USD MILLION)
  • TABLE 233. GLOBAL AR GAMING MARKET SIZE, BY ADVERTISING, BY GROUP, 2018-2024 (USD MILLION)
  • TABLE 234. GLOBAL AR GAMING MARKET SIZE, BY ADVERTISING, BY GROUP, 2025-2032 (USD MILLION)
  • TABLE 235. GLOBAL AR GAMING MARKET SIZE, BY ADVERTISING, BY COUNTRY, 2018-2024 (USD MILLION)
  • TABLE 236. GLOBAL AR GAMING MARKET SIZE, BY ADVERTISING, BY COUNTRY, 2025-2032 (USD MILLION)
  • TABLE 237. GLOBAL AR GAMING MARKET SIZE, BY IN-GAME ADS, BY REGION, 2018-2024 (USD MILLION)
  • TABLE 238. GLOBAL AR GAMING MARKET SIZE, BY IN-GAME ADS, BY REGION, 2025-2032 (USD MILLION)
  • TABLE 239. GLOBAL AR GAMING MARKET SIZE, BY IN-GAME ADS, BY GROUP, 2018-2024 (USD MILLION)
  • TABLE 240. GLOBAL AR GAMING MARKET SIZE, BY IN-GAME ADS, BY GROUP, 2025-2032 (USD MILLION)
  • TABLE 241. GLOBAL AR GAMING MARKET SIZE, BY IN-GAME ADS, BY COUNTRY, 2018-2024 (USD MILLION)
  • TABLE 242. GLOBAL AR GAMING MARKET SIZE, BY IN-GAME ADS, BY COUNTRY, 2025-2032 (USD MILLION)
  • TABLE 243. GLOBAL AR GAMING MARKET SIZE, BY SPONSORED EXPERIENCES, BY REGION, 2018-2024 (USD MILLION)
  • TABLE 244. GLOBAL AR GAMING MARKET SIZE, BY SPONSORED EXPERIENCES, BY REGION, 2025-2032 (USD MILLION)
  • TABLE 245. GLOBAL AR GAMING MARKET SIZE, BY SPONSORED EXPERIENCES, BY GROUP, 2018-2024 (USD MILLION)
  • TABLE 246. GLOBAL AR GAMING MARKET SIZE, BY SPONSORED EXPERIENCES, BY GROUP, 2025-2032 (USD MILLION)
  • TABLE 247. GLOBAL AR GAMING MARKET SIZE, BY SPONSORED EXPERIENCES, BY COUNTRY, 2018-2024 (USD MILLION)
  • TABLE 248. GLOBAL AR GAMING MARKET SIZE, BY SPONSORED EXPERIENCES, BY COUNTRY, 2025-2032 (USD MILLION)
  • TABLE 249. GLOBAL AR GAMING MARKET SIZE, BY IN-APP PURCHASES, 2018-2024 (USD MILLION)
  • TABLE 250. GLOBAL AR GAMING MARKET SIZE, BY IN-APP PURCHASES, 2025-2032 (USD MILLION)
  • TABLE 251. GLOBAL AR GAMING MARKET SIZE, BY IN-APP PURCHASES, BY REGION, 2018-2024 (USD MILLION)
  • TABLE 252. GLOBAL AR GAMING MARKET SIZE, BY IN-APP PURCHASES, BY REGION, 2025-2032 (USD MILLION)
  • TABLE 253. GLOBAL AR GAMING MARKET SIZE, BY IN-APP PURCHASES, BY GROUP, 2018-2024 (USD MILLION)
  • TABLE 254. GLOBAL AR GAMING MARKET SIZE, BY IN-APP PURCHASES, BY GROUP, 2025-2032 (USD MILLION)
  • TABLE 255. GLOBAL AR GAMING MARKET SIZE, BY IN-APP PURCHASES, BY COUNTRY, 2018-2024 (USD MILLION)
  • TABLE 256. GLOBAL AR GAMING MARKET SIZE, BY IN-APP PURCHASES, BY COUNTRY, 2025-2032 (USD MILLION)
  • TABLE 257. GLOBAL AR GAMING MARKET SIZE, BY CONSUMABLES, BY REGION, 2018-2024 (USD MILLION)
  • TABLE 258. GLOBAL AR GAMING MARKET SIZE, BY CONSUMABLES, BY REGION, 2025-2032 (USD MILLION)
  • TABLE 259. GLOBAL AR GAMING MARKET SIZE, BY CONSUMABLES, BY GROUP, 2018-2024 (USD MILLION)
  • TABLE 260. GLOBAL AR GAMING MARKET SIZE, BY CONSUMABLES, BY GROUP, 2025-2032 (USD MILLION)
  • TABLE 261. GLOBAL AR GAMING MARKET SIZE, BY CONSUMABLES, BY COUNTRY, 2018-2024 (USD MILLION)
  • TABLE 262. GLOBAL AR GAMING MARKET SIZE, BY CONSUMABLES, BY COUNTRY, 2025-2032 (USD MILLION)
  • TABLE 263. GLOBAL AR GAMING MARKET SIZE, BY NON-CONSUMABLES, BY REGION, 2018-2024 (USD MILLION)
  • TABLE 264. GLOBAL AR GAMING MARKET SIZE, BY NON-CONSUMABLES, BY REGION, 2025-2032 (USD MILLION)
  • TABLE 265. GLOBAL AR GAMING MARKET SIZE, BY NON-CONSUMABLES, BY GROUP, 2018-2024 (USD MILLION)
  • TABLE 266. GLOBAL AR GAMING MARKET SIZE, BY NON-CONSUMABLES, BY GROUP, 2025-2032 (USD MILLION)
  • TABLE 267. GLOBAL AR GAMING MARKET SIZE, BY NON-CONSUMABLES, BY COUNTRY, 2018-2024 (USD MILLION)
  • TABLE 268. GLOBAL AR GAMING MARKET SIZE, BY NON-CONSUMABLES, BY COUNTRY, 2025-2032 (USD MILLION)
  • TABLE 269. GLOBAL AR GAMING MARKET SIZE, BY PREMIUM CURRENCY, BY REGION, 2018-2024 (USD MILLION)
  • TABLE 270. GLOBAL AR GAMING MARKET SIZE, BY PREMIUM CURRENCY, BY REGION, 2025-2032 (USD MILLION)
  • TABLE 271. GLOBAL AR GAMING MARKET SIZE, BY PREMIUM CURRENCY, BY GROUP, 2018-2024 (USD MILLION)
  • TABLE 272. GLOBAL AR GAMING MARKET SIZE, BY PREMIUM CURRENCY, BY GROUP, 2025-2032 (USD MILLION)
  • TABLE 273. GLOBAL AR GAMING MARKET SIZE, BY PREMIUM CURRENCY, BY COUNTRY, 2018-2024 (USD MILLION)
  • TABLE 274. GLOBAL AR GAMING MARKET SIZE, BY PREMIUM CURRENCY, BY COUNTRY, 2025-2032 (USD MILLION)
  • TABLE 275. GLOBAL AR GAMING MARKET SIZE, BY PAID DOWNLOADS, BY REGION, 2018-2024 (USD MILLION)
  • TABLE 276. GLOBAL AR GAMING MARKET SIZE, BY PAID DOWNLOADS, BY REGION, 2025-2032 (USD MILLION)
  • TABLE 277. GLOBAL AR GAMING MARKET SIZE, BY PAID DOWNLOADS, BY GROUP, 2018-2024 (USD MILLION)
  • TABLE 278. GLOBAL AR GAMING MARKET SIZE, BY PAID DOWNLOADS, BY GROUP, 2025-2032 (USD MILLION)
  • TABLE 279. GLOBAL AR GAMING MARKET SIZE, BY PAID DOWNLOADS, BY COUNTRY, 2018-2024 (USD MILLION)
  • TABLE 280. GLOBAL AR GAMING MARKET SIZE, BY PAID DOWNLOADS, BY COUNTRY, 2025-2032 (USD MILLION)
  • TABLE 281. GLOBAL AR GAMING MARKET SIZE, BY SUBSCRIPTION, 2018-2024 (USD MILLION)
  • TABLE 282. GLOBAL AR GAMING MARKET SIZE, BY SUBSCRIPTION, 2025-2032 (USD MILLION)
  • TABLE 283. GLOBAL AR GAMING MARKET SIZE, BY SUBSCRIPTION, BY REGION, 2018-2024 (USD MILLION)
  • TABLE 284. GLOBAL AR GAMING MARKET SIZE, BY SUBSCRIPTION, BY REGION, 2025-2032 (USD MILLION)
  • TABLE 285. GLOBAL AR GAMING MARKET SIZE, BY SUBSCRIPTION, BY GROUP, 2018-2024 (USD MILLION)
  • TABLE 286. GLOBAL AR GAMING MARKET SIZE, BY SUBSCRIPTION, BY GROUP, 2025-2032 (USD MILLION)
  • TABLE 287. GLOBAL AR GAMING MARKET SIZE, BY SUBSCRIPTION, BY COUNTRY, 2018-2024 (USD MILLION)
  • TABLE 288. GLOBAL AR GAMING MARKET SIZE, BY SUBSCRIPTION, BY COUNTRY, 2025-2032 (USD MILLION)
  • TABLE 289. GLOBAL AR GAMING MARKET SIZE, BY ANNUAL, BY REGION, 2018-2024 (USD MILLION)
  • TABLE 290. GLOBAL AR GAMING MARKET SIZE, BY ANNUAL, BY REGION, 2025-2032 (USD MILLION)
  • TABLE 291. GLOBAL AR GAMING MARKET SIZE, BY ANNUAL, BY GROUP, 2018-2024 (USD MILLION)
  • TABLE 292. GLOBAL AR GAMING MARKET SIZE, BY ANNUAL, BY GROUP, 2025-2032 (USD MILLION)
  • TABLE 293. GLOBAL AR GAMING MARKET SIZE, BY ANNUAL, BY COUNTRY, 2018-2024 (USD MILLION)
  • TABLE 294. GLOBAL AR GAMING MARKET SIZE, BY ANNUAL, BY COUNTRY, 2025-2032 (USD MILLION)
  • TABLE 295. GLOBAL AR GAMING MARKET SIZE, BY MONTHLY, BY REGION, 2018-2024 (USD MILLION)
  • TABLE 296. GLOBAL AR GAMING MARKET SIZE, BY MONTHLY, BY REGION, 2025-2032 (USD MILLION)
  • TABLE 297. GLOBAL AR GAMING MARKET SIZE, BY MONTHLY, BY GROUP, 2018-2024 (USD MILLION)
  • TABLE 298. GLOBAL AR GAMING MARKET SIZE, BY MONTHLY, BY GROUP, 2025-2032 (USD MILLION)
  • TABLE 299. GLOBAL AR GAMING MARKET SIZE, BY MONTHLY, BY COUNTRY, 2018-2024 (USD MILLION)
  • TABLE 300. GLOBAL AR GAMING MARKET SIZE, BY MONTHLY, BY COUNTRY, 2025-2032 (USD MILLION)
  • TABLE 301. GLOBAL AR GAMING MARKET SIZE, BY END USER, 2018-2024 (USD MILLION)
  • TABLE 302. GLOBAL AR GAMING MARKET SIZE, BY END USER, 2025-2032 (USD MILLION)
  • TABLE 303. GLOBAL AR GAMING MARKET SIZE, BY COMMERCIAL, 2018-2024 (USD MILLION)
  • TABLE 304. GLOBAL AR GAMING MARKET SIZE, BY COMMERCIAL, 2025-2032 (USD MILLION)
  • TABLE 305. GLOBAL AR GAMING MARKET SIZE, BY COMMERCIAL, BY REGION, 2018-2024 (USD MILLION)
  • TABLE 306. GLOBAL AR GAMING MARKET SIZE, BY COMMERCIAL, BY REGION, 2025-2032 (USD MILLION)
  • TABLE 307. GLOBAL AR GAMING MARKET SIZE, BY COMMERCIAL, BY GROUP, 2018-2024 (USD MILLION)
  • TABLE 308. GLOBAL AR GAMING MARKET SIZE, BY COMMERCIAL, BY GROUP, 2025-2032 (USD MILLION)
  • TABLE 309. GLOBAL AR GAMING MARKET SIZE, BY COMMERCIAL, BY COUNTRY, 2018-2024 (USD MILLION)
  • TABLE 310. GLOBAL AR GAMING MARKET SIZE, BY COMMERCIAL, BY COUNTRY, 2025-2032 (USD MILLION)
  • TABLE 311. GLOBAL AR GAMING MARKET SIZE, BY DEFENSE, BY REGION, 2018-2024 (USD MILLION)
  • TABLE 312. GLOBAL AR GAMING MARKET SIZE, BY DEFENSE, BY REGION, 2025-2032 (USD MILLION)
  • TABLE 313. GLOBAL AR GAMING MARKET SIZE, BY DEFENSE, BY GROUP, 2018-2024 (USD MILLION)
  • TABLE 314. GLOBAL AR GAMING MARKET SIZE, BY DEFENSE, BY GROUP, 2025-2032 (USD MILLION)
  • TABLE 315. GLOBAL AR GAMING MARKET SIZE, BY DEFENSE, BY COUNTRY, 2018-2024 (USD MILLION)
  • TABLE 316. GLOBAL AR GAMING MARKET SIZE, BY DEFENSE, BY COUNTRY, 2025-2032 (USD MILLION)
  • TABLE 317. GLOBAL AR GAMING MARKET SIZE, BY EDUCATION, BY REGION, 2018-2024 (USD MILLION)
  • TABLE 318. GLOBAL AR GAMING MARKET SIZE, BY EDUCATION, BY REGION, 2025-2032 (USD MILLION)
  • TABLE 319. GLOBAL AR GAMING MARKET SIZE, BY EDUCATION, BY GROUP, 2018-2024 (USD MILLION)
  • TABLE 320. GLOBAL AR GAMING MARKET SIZE, BY EDUCATION, BY GROUP, 2025-2032 (USD MILLION)
  • TABLE 321. GLOBAL AR GAMING MARKET SIZE, BY EDUCATION, BY COUNTRY, 2018-2024 (USD MILLION)
  • TABLE 322. GLOBAL AR GAMING MARKET SIZE, BY EDUCATION, BY COUNTRY, 2025-2032 (USD MILLION)
  • TABLE 323. GLOBAL AR GAMING MARKET SIZE, BY HEALTHCARE, BY REGION, 2018-2024 (USD MILLION)
  • TABLE 324. GLOBAL AR GAMING MARKET SIZE, BY HEALTHCARE, BY REGION, 2025-2032 (USD MILLION)
  • TABLE 325. GLOBAL AR GAMING MARKET SIZE, BY HEALTHCARE, BY GROUP, 2018-2024 (USD MILLION)
  • TABLE 326. GLOBAL AR GAMING MARKET SIZE, BY HEALTHCARE, BY GROUP, 2025-2032 (USD MILLION)
  • TABLE 327. GLOBAL AR GAMING MARKET SIZE, BY HEALTHCARE, BY COUNTRY, 2018-2024 (USD MILLION)
  • TABLE 328. GLOBAL AR GAMING MARKET SIZE, BY HEALTHCARE, BY COUNTRY, 2025-2032 (USD MILLION)
  • TABLE 329. GLOBAL AR GAMING MARKET SIZE, BY RETAIL, BY REGION, 2018-2024 (USD MILLION)
  • TABLE 330. GLOBAL AR GAMING MARKET SIZE, BY RETAIL, BY REGION, 2025-2032 (USD MILLION)
  • TABLE 331. GLOBAL AR GAMING MARKET SIZE, BY RETAIL, BY GROUP, 2018-2024 (USD MILLION)
  • TABLE 332. GLOBAL AR GAMING MARKET SIZE, BY RETAIL, BY GROUP, 2025-2032 (USD MILLION)
  • TABLE 333. GLOBAL AR GAMING MARKET SIZE, BY RETAIL, BY COUNTRY, 2018-2024 (USD MILLION)
  • TABLE 334. GLOBAL AR GAMING MARKET SIZE, BY RETAIL, BY COUNTRY, 2025-2032 (USD MILLION)
  • TABLE 335. GLOBAL AR GAMING MARKET SIZE, BY THEME PARKS, BY REGION, 2018-2024 (USD MILLION)
  • TABLE 336. GLOBAL AR GAMING MARKET SIZE, BY THEME PARKS, BY REGION, 2025-2032 (USD MILLION)
  • TABLE 337. GLOBAL AR GAMING MARKET SIZE, BY THEME PARKS, BY GROUP, 2018-2024 (USD MILLION)
  • TABLE 338. GLOBAL AR GAMING MARKET SIZE, BY THEME PARKS, BY GROUP, 2025-2032 (USD MILLION)
  • TABLE 339. GLOBAL AR GAMING MARKET SIZE, BY THEME PARKS, BY COUNTRY, 2018-2024 (USD MILLION)
  • TABLE 340. GLOBAL AR GAMING MARKET SIZE, BY THEME PARKS, BY COUNTRY, 2025-2032 (USD MILLION)
  • TABLE 341. GLOBAL AR GAMING MARKET SIZE, BY CONSUMER, 2018-2024 (USD MILLION)
  • TABLE 342. GLOBAL AR GAMING MARKET SIZE, BY CONSUMER, 2025-2032 (USD MILLION)
  • TABLE 343. GLOBAL AR GAMING MARKET SIZE, BY CONSUMER, BY REGION, 2018-2024 (USD MILLION)
  • TABLE 344. GLOBAL AR GAMING MARKET SIZE, BY CONSUMER, BY REGION, 2025-2032 (USD MILLION)
  • TABLE 345. GLOBAL AR GAMING MARKET SIZE, BY CONSUMER, BY GROUP, 2018-2024 (USD MILLION)
  • TABLE 346. GLOBAL AR GAMING MARKET SIZE, BY CONSUMER, BY GROUP, 2025-2032 (USD MILLION)
  • TABLE 347. GLOBAL AR GAMING MARKET SIZE, BY CONSUMER, BY COUNTRY, 2018-2024 (USD MILLION)
  • TABLE 348. GLOBAL AR GAMING MARKET SIZE, BY CONSUMER, BY COUNTRY, 2025-2032 (USD MILLION)
  • TABLE 349. GLOBAL AR GAMING MARKET SIZE, BY CASUAL GAMER, BY REGION, 2018-2024 (USD MILLION)
  • TABLE 350. GLOBAL AR GAMING MARKET SIZE, BY CASUAL GAMER, BY REGION, 2025-2032 (USD MILLION)
  • TABLE 351. GLOBAL AR GAMING MARKET SIZE, BY CASUAL GAMER, BY GROUP, 2018-2024 (USD MILLION)
  • TABLE 352. GLOBAL AR GAMING MARKET SIZE, BY CASUAL GAMER, BY GROUP, 2025-2032 (USD MILLION)
  • TABLE 353. GLOBAL AR GAMING MARKET SIZE, BY CASUAL GAMER, BY COUNTRY, 2018-2024 (USD MILLION)
  • TABLE 354. GLOBAL AR GAMING MARKET SIZE, BY CASUAL GAMER, BY COUNTRY, 2025-2032 (USD MILLION)
  • TABLE 355. GLOBAL AR GAMING MARKET SIZE, BY HARDCORE GAMER, BY REGION, 2018-2024 (USD MILLION)
  • TABLE 356. GLOBAL AR GAMING MARKET SIZE, BY HARDCORE GAMER, BY REGION, 2025-2032 (USD MILLION)
  • TABLE 357. GLOBAL AR GAMING MARKET SIZE, BY HARDCORE GAMER, BY GROUP, 2018-2024 (USD MILLION)
  • TABLE 358. GLOBAL AR GAMING MARKET SIZE, BY HARDCORE GAMER, BY GROUP, 2025-2032 (USD MILLION)
  • TABLE 359. GLOBAL AR GAMING MARKET SIZE, BY HARDCORE GAMER, BY COUNTRY, 2018-2024 (USD MILLION)
  • TABLE 360. GLOBAL AR G