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会话型AI的全球市场:2025-2029年
市场调查报告书
商品编码
1654630

会话型AI的全球市场:2025-2029年

Global Conversational AI Market: 2025-2029
出版日期: | 出版商: Juniper Research Ltd | 英文 | 商品交期: 最快1-2个工作天内

价格
简介目录

"对话式人工智慧预计在未来三年内创造 570 亿美元的全球收入"

主要统计
2025年的总收益: 146亿美元
2029年的总收益: 308亿美元
2025～2029年的市场成长率: 110%
预测期间: 2025-2029年

研究套件包括对推动对话式人工智慧市场发展的关键因素的全面分析，特别关注推动商业通讯自动化的技术进步。该报告将使对话式人工智慧供应商和通讯服务提供者等利害关係人了解对话式人工智慧的关键投资机会所在。

对话式人工智慧市场报告包含几个可以单独购买的选项。这包括了解企业采用和对话式人工智慧市场未来成长的市场预测，以及针对最新市场趋势和机会的深入研究。它还包括竞争排行榜等材料，其中包含对对话式 AI 领域主要参与者的分析。

主要特点

  • 市场动态：提供对话式人工智慧市场未来前景的详细见解，并评估未来市场成长的关键推动因素，包括生成式人工智慧和代理人工智慧对未来自动化商业通讯的影响。它强调了今年影响对话式人工智慧市场成长的关键因素，包括推动采用的技术进步、成本可预测性的重要性以及企业对对话式讯息传递用例日益增长的需求。该研究也探讨了银行和金融、零售、医疗保健和运输等主要行业的企业对对话式 AI 服务的需求。此外，它还包括一个国家准备指数，评估 61 个国家的市场机会，确定今年值得关注的对话式 AI 供应商国家。
  • 关键要点和策略建议：详细分析对话式人工智慧市场的关键发展机会、产业趋势和见解，并向利害关係人提供关键策略建议。
  • 基准产业预测：我们提供对话式人工智慧的市场规模和预测，包括采用对话式人工智慧的公司总数和对话式人工智慧的总收入的五年预测。它还预测了聊天机器人用户的总数和按聊天机器人类型划分的访问量，包括基于网路、基于应用程式、基于 over-the-top (OTT) 和基于富通信服务 (RCS) 的聊天机器人和语音机器人。我们也探索了每种聊天机器人类型的对话商务收入。
  • Juniper Research 竞赛排行榜：评估 22 家对话式 AI 供应商的能力。

样品view

市场资料·预测报告

市场趋势·策略报告

目前的市场情势综合分析，进行策略性的建议。

市场资料&预测报告

这个调查套件中，包含着超过68表和31,000的数据点的市场预测资料一套的点阅存取。调查套件中包含以下的指标的:

  • 聊天机器人的整体用户数和访问数:
    • 基于网路
    • 基于应用程式
    • 基于 OTT
    • 基于 RCS
    • 语音机器人
  • 对话式商务总支出
  • 使用对话式人工智慧的公司总数
  • 对话式 AI 带来的总收入

Juniper Research Interactive Forecast Excel 提供以下功能：

  • 统计分析：显示资料期间内所有地区和国家的数据，并允许您搜寻特定指标。图表可以轻鬆修改并汇出到剪贴簿。
  • 国家资料工具：此工具可让您查看预测期间内所有主要地区和国家的指标。您可以使用搜寻栏缩小想要查看的指标范围。
  • 国家比较工具：使用者可以选择国家并针对特定国家进行比较。该工具具有汇出图表的功能。
  • 假设分析：透过五种互动式场景，使用者可以比较预测假设。

目录

市场趋势与策略

第1章 重要点和策略性推荐事项

  • 重要点
  • 策略性推荐事项

第2章 未来市场预测

  • 未来市场展望- 会话型AI
  • 会话型AI市场主要促进因素
    • 科技进步推动对话式人工智慧的普及
    • 由于成本可预测，对话式人工智慧服务的成本降低，采用率提高
    • 消费者对对话式讯息传递的需求不断增加
  • 未来市场展望 – 对话式商务
    • 对话式商务市场的关键推动因素
      • 超级应用日益流行
  • 了解监理环境
    • 製作护栏时的指导提供

第3章 产业的需求

  • 产业的需求
    • 银行·金融
    • 零售
    • 医疗保健
    • 运输

第4章 各国准备指数

  • 会话型AI各国准备指数
    • 重点市场
    • 成长市场
    • 饱和市场
    • 新兴国家市场

竞争排行榜

第1章 竞争排行榜

第2章 业者简介

  • AWS
  • Cisco Webex
  • CM.com
  • Cognigy
  • Genesys
  • Google
  • Gupshup
  • IBM
  • Infobip
  • IntelePeer
  • Kore.ai
  • LivePerson
  • Microsoft Azure
  • Route Mobile
  • Sinch
  • Soprano Design
  • Sprinklr
  • Tata Communications
  • Unifonic
  • Vonage
  • Yellow.ai
  • Zendesk
  • Juniper Research排行榜评估调查手法
  • 限制与解释
  • 相关调查

资料与预测

第1章 主要市场预测和要点

  • 会话型AI市场概要和未来预测
    • 预测手法
    • 聊天机器人用户数

第2章 对话式商务

  • 利用聊天机器人进行对话式商务
    • 基于网路的聊天机器人：预测方法
    • 基于应用程式的聊天机器人：预测方法
    • 基于 RCS 的聊天机器人：预测方法
    • 基于 OTT 的聊天机器人：一种预测方法
    • 语音机器人：预测技术
    • 访问的聊天机器人数量
    • 对话式商务支出

第3章 会话型AI服务的支出额

  • 会话型AI服务的支出额
    • 预测手法
    • 活用会话型AI的企业
    • 会话型AI服务的收益
简介目录

'Conversational AI to Generate $57 Billion of Revenue Globally Over Next Three Years'

KEY STATISTICS
Total revenue in 2025:$14.6bn
Total revenue in 2029:$30.8bn
Market growth 2025-2029:110%
Forecast period:2025-2029

Overview

Our latest "Conversational AI" research suite comprises a comprehensive analysis of the key factors driving this evolving market in 2025, with specific focus on technological advancements enabling greater automation of business communications; including generative AI and agentic AI. The report enables stakeholders, from conversational AI vendors and communication service providers, to understand where the key investment opportunities are for conversational AI next year.

The conversational AI market report includes several different options that can be purchased separately. This includes access to a market forecast of the enterprise adoption and future growth of the conversational AI market, and a detailed study highlighting the latest market trends and opportunities. It also includes a Competitor Leaderboard document containing an analysis of the major players in the conversational AI space. The coverage can also be purchased as a full research suite, containing all these elements and including a substantial discount.

The study will provide stakeholders with key information on how to succeed in the conversational AI market, particularly as the market moves at a rapid pace. With many vendors offering competing conversational AI services, the report provides insight into the tools vendors must offer to provide the highest value to enterprises. Its extensive coverage makes the conversational AI research suite an incredibly valuable resource for examining the future of this market.

Key Features

  • Market Dynamics: Provides detailed insight into the future outlook of the conversational AI market; assessing key drivers to future market growth, including the impact that generative AI and agentic AI will have on the future of business communication automation. It addresses the key factors that will impact the growth of the conversational AI market this year, including the technological advancements driving adoption, the importance of cost predictability, and increased enterprise demand for conversational messaging use cases. The research also explores enterprise demand for conversational AI services across key industries, including banking and finance, retail, healthcare, and transport. Moreover, it includes a Country Readiness Index which assesses the market opportunities across 61 countries, identifying countries which must be of focus for conversational AI vendors this year.
  • Key Takeaways & Strategic Recommendations: In-depth analysis of key development opportunities, industry trends and findings within the conversational AI market; accompanied by key strategic recommendations for stakeholders.
  • Benchmark Industry Forecasts: This provides market size and forecasts for conversational AI, including 5-year forecasts for total number of enterprises implementing conversational AI, and total revenue from conversational AI. It also forecasts the total number of chatbot users and accesses by chatbot type, including web-based, app-based, over-the-top (OTT)-based, and rich communications services (RCS)-based chatbots, as well as voicebots. It also looks at conversational commerce revenue across each chatbot type.
  • Juniper Research Competitor Leaderboard: Key industry player capability and capacity assessment for 22 conversational AI vendors, via the Juniper Research Competitor Leaderboard.

SAMPLE VIEW

Market Data & Forecasting Report

The numbers tell you what's happening, but our written report details why, alongside the methodologies.

Market Trends & Strategies Report

A comprehensive analysis of the current market landscape, alongside strategic recommendations.

Market Data & Forecasting Report

The market-leading research suite for the "Conversational AI" market includes access to the full set of market forecast data of 68 tables and over 31,000 datapoints. Metrics in the research suite include:

  • Total Number of Chatbot Users and Accesses, split into:
    • Web-based
    • App-based
    • OTT-based
    • RCS-based
    • Voicebots
  • Total Spend on Conversational Commerce
  • Total Number of Businesses Implementing Conversational AI
  • Total Revenue from Conversational AI

Juniper Research Interactive Forecast Excel contains the following functionality:

  • Statistics Analysis: Users benefit from the ability to search for specific metrics, displayed for all regions and countries across the data period. Graphs are easily modified and can be exported to the clipboard.
  • Country Data Tool: This tool lets users look at metrics for all key regions and countries in the forecast period. Users can refine the metrics displayed via a search bar.
  • Country Comparison Tool: Users can select countries and compare each of them for specific countries. The ability to export graphs is included in this tool.
  • What-if Analysis: Here, users can compare forecast metrics against their own assumptions, via five interactive scenarios.

Market Trends & Strategies Report

This market study examines the "Conversational AI" landscape in detail; assessing the impact of technological advancements with large language models and agentic AI frameworks. The report delivers an in-depth analysis of the strategic opportunities for vendors; addressing key technological advancements, industry demand, and considerations for navigating the regulatory landscape surrounding AI.

It also evaluates country level opportunities for conversational AI growth via Juniper Research's Country Readiness Index; identifying the key markets that conversational AI vendors should focus on next year.

Competitor Leaderboard Report

This Conversational AI market study includes a Competitor Leaderboard report, which provides detailed evaluation and market positioning of 22 conversational AI vendors. The vendors are positioned as established leaders, leading challengers, or disruptors and challengers based on product and capability assessments.

Juniper Research Competitor Leaderboard for Conversational AI, includes the following key players:

  • AWS
  • Cisco Webex
  • CM.com
  • Cognigy
  • Genesys
  • Google Cloud
  • Gupshup
  • IBM
  • Infobip
  • IntelePeer
  • Kore.ai
  • LivePerson
  • Microsoft Azure
  • Route Mobile
  • Sinch
  • Soprano Design
  • Sprinklr
  • Tata Communications
  • Unifonic
  • Vonage
  • Yellow.ai
  • Zendesk

This document is centred around the Juniper Research Competitor Leaderboard; a vendor positioning tool that provides an at-a-glance view of the competitive landscape in a market, backed by a robust methodology.

Table of Contents

Market Trends & Strategies

1. Key Takeaways & Strategic Recommendations

  • 1.1 Key Takeaways
  • 1.2. Strategic Recommendations

2. Future Market Outlook

  • 2.1. Introduction
  • 2.2. Future Market Outlook - Conversational AI
    • Figure 2.1: Total Conversational AI Service Revenue ($m), 2025-2029, Split by 8 Key Regions
    • Figure 2.2: Total Number of Chatbot Users in 2025 (m), Split by 8 Key Regions
  • 2.2.1 Key Drivers of the Conversational AI Market
    • i. Technological Advancements Driving Conversational AI Adoption
    • ii. Reduced Cost and Cost Predictability of Conversational AI Services will Drive Higher Adoption Rates
    • iii. Increased Consumer Demand for Conversational Messaging
      • Figure 2.3: Countries With the Highest Number of OTT Messaging Users in 2025 (m)
  • 2.3. Future Market Outlook - Conversational Commerce
    • Figure 2.4: Total Spend on Goods or Services via Chatbots ($m), 2025-2029, Split by 8 Key Regions
    • 2.3.1. Key Drivers of the Conversational Commerce Market
      • i. Growing Popularity of Superapps
  • 2.4. Navigating the Regulatory Landscape
    • i. Provide Guidance when Creating Guardrails

3. Industry Demand

  • 3.1.1. Industry Demand
    • i. Banking and Finance
    • ii. Retail
    • iii. Healthcare
    • iv. Transport

4. Country Readiness Index

  • 4.1. Conversational AI Country Readiness Index
    • Figure 4.1: Countries in Each Region
    • Table 4.2: Juniper Research Conversational AI Country Readiness Index: Scoring Criteria
    • Figure 4.3: Juniper Research Country Readiness Index - Conversational AI
    • Table 4.4: Conversational AI Country Readiness Index: Market Segments
    • 4.1.1. Focus Markets
      • i. Focus Markets Have Started to Implement More Comprehensive AI Regulations and Frameworks
        • Figure 4.5: Proportion of B2C Businesses Implementing Conversational AI (%), Key Focus Markets in West Europe in 2025
      • ii. Notable Deployments of Conversational AI Will Accelerate Enterprise Adoption
    • 4.1.2. Growth Markets
      • i. High Number of OTT Messaging Users
        • Figure 4.6: Proportion of Mobile Subscribers that are Active OTT Messaging Users in Growth Markets in 2025 (%)
    • 4.1.3. Saturated Markets
      • i. High A2P Traffic but Limited Opportunity for Conversational Messaging Across Rich Media Channels
        • Figure 4.7: Proportion of Mobile Subscribers that are Active OTT Messaging Users (%) in Saturated Markets in 2025
    • 4.1.4. Developing Markets
      • i. Lower A2P Messaging Traffic Volumes Indicates Lower Enterprise Readiness for Conversational AI
        • Figure 4.8: Average Number of A2P Messages Received per Mobile Subscriber per Month in Select Developing Markets, Compared with Select Focus Markets
      • Table 4.9: Juniper Research Country Readiness Index Heatmap: North America

Competitor Leaderboard

1. Competitor Leaderboard

  • Table 1.1: Juniper Research Leaderboard: Conversational AI Vendors Included & Product Portfolio
  • Figure 1.2: Juniper Research Competitor Leaderboard: Conversational AI Vendors
  • Figure 1.3: Juniper Research Leaderboard: Conversational AI Vendors & Positioning
  • Figure 1.4: Juniper Research Competitor Leaderboard Heatmap: Conversational AI Vendors: Part 1 of 2
  • Table 1.5: Juniper Research Competitor Leaderboard Heatmap: Conversational AI Vendors - Part 2 of 2

2. Vendor Profiles

  • 2.1.1. AWS
    • i. Corporate Information
      • Table 2.1: AWS' Revenue ($bn), 2021-2023
    • ii. Geographical Spread
      • Figure 2.2: Amazon Web Service Infrastructure Deployments Map, 2023
    • iii. Key Clients & Strategic Partnerships
    • iv. High-level View of Offerings
    • v. Juniper Research's View: Key Strengths & Strategic Development Opportunities
    • 2.1.2. Cisco Webex
      • i. Corporate Information
        • Table 2.3: Cisco's Relevant Acquisitions, 2023 - Present
        • Table 2.4: Cisco's Selected Financial Information ($bn), 2021-2023
      • ii. Geographical Spread
      • iii. Key Clients & Strategic Partnerships
      • iv. High-level View of Offerings
      • v. Juniper Research's View: Key Strengths & Strategic Development Opportunities
    • 2.1.3. CM.com
      • i. Corporate Information
        • Table 2.5: Acquisitions Made by CM.com, 2021-present
        • Table 2.6: CM.com's Select Financial Information (Euro-m), 2022-2023
      • ii. Geographical Spread
      • iii. Key Clients & Strategic Partnerships
      • iv. High-level View of Offerings
      • v. Juniper Research's View: Key Strengths & Strategic Development Opportunities
    • 2.1.4. Cognigy
      • i. Corporate Information
      • ii. Geographical Spread
      • iii. Key Clients & Strategic Partnerships
      • iv. High-level View of Offerings
        • Figure 2.7: Cognigy.AI Platform
      • v. Juniper Research's View: Key Strengths & Strategic Development Opportunities
    • 2.1.5. Genesys
      • i. Corporate Information
      • ii. Geographical Spread
      • iii. Key Clients & Strategic Partnerships
      • iv. High-level View of Offerings
      • v. Juniper Research's View: Key Strengths & Strategic Development Opportunities
    • 2.1.6. Google
      • i. Corporate Information
        • Table 2.8: Google's Relevant Acquisitions, 2014-present
        • Table 2.9: Google's Select Financial Information ($billion), 2022-2023
      • ii. Geographical Spread
      • iii. Key Clients & Strategic Partnerships
      • iv. High-level View of Offerings
      • v. Juniper Research's View: Key Strengths & Strategic Development Opportunities
    • 2.1.7. Gupshup
      • i. Corporate Information
        • Table 2.10: Gupshup's Acquisitions, 2021-present
      • ii. Geographical Spread
      • iii. Key Clients & Strategic Partnerships
      • iv. High-level View of Offerings
      • v. Juniper Research's View: Key Strengths & Strategic Development Opportunities
    • 2.1.8. IBM
      • i. Corporate Information
        • Table 2.11: IBM's Select Financial Information ($m), 2022-2023
        • Table 2.12: IBM Recent Acquisitions Relevant to its AI and Software Solutions, 2023-present
      • ii. Geographical Spread
      • iii. Key Clients & Strategic Partnerships
      • iv. High-level View of Offerings
      • v. Juniper Research's View: Key Strengths & Strategic Development Opportunities
    • 2.1.9. Infobip
      • i. Corporate Information
        • Table 2.13: Infobip's Acquisitions - April 2021 to Present
      • ii. Geographical Spread
      • iii. Key Clients & Strategic Partnerships
      • iv. High-level View of Offerings
      • v. Juniper Research's View: Key Strengths & Strategic Development Opportunities
    • 2.1.10. IntelePeer
      • i. Corporate Information
      • ii. Geographical Spread
      • iii. Key Clients & Strategic Partnerships
      • iv. High-level View of Offerings
      • v. Juniper Research's View: Key Strengths & Strategic Development Opportunities
    • 2.1.11. Kore.ai
      • i. Corporate Information
      • ii. Geographical Spread
      • iii. Key Clients & Strategic Partnerships
      • iv. High-level View of Offerings
      • v. Juniper Research's View: Key Strengths & Strategic Development Opportunities
    • 2.1.12. LivePerson
      • i. Corporate Information
        • Table 2.14: LivePerson's Financial Revenue ($m) 2021-2023, Split by Segment
        • Table 2.15: LivePerson Acquisitions 2018-present
      • ii. Geographical Spread
      • iii. Key Clients & Strategic Partnerships
      • iv. High-level View of Offerings
      • v. Juniper Research's View: Key Strengths & Strategic Development Opportunities
    • 2.1.13. Microsoft Azure
      • i. Corporate Information
        • Table 2.16: Relevant Microsoft Acquisitions, 2018-present
        • Table 2.17: Microsoft's Select Financial Information ($billion), FY 2022-FY 2024
      • ii. Geographical Spread
      • iii. Key Clients & Strategic Partnerships
      • iv. High-level View of Offerings
      • v. Juniper Research's View: Key Strengths & Strategic Development Opportunities
    • 2.1.14. Route Mobile
      • i. Corporate Information
        • Table 2.18: Route Mobile's Financial Information (Indian Rupee Cr), FY 2021-22 - FY 2023-24
      • ii. Geographical Spread
      • iii. Key Clients & Strategic Partnerships
      • iv. High-level View of Offerings
      • v. Juniper Research's View: Key Strengths & Strategic Development Opportunities
    • 2.1.15. Sinch
      • i. Corporate Information
        • Table 2.19: Sinch's Most Recent Acquisitions, 2020-2021
        • Table 2.20: Sinch's Select Financial Information (SEKm), 2022-2023
      • ii. Geographical Spread
      • iii. Key Clients & Strategic Partnerships
      • iv. High-level View of Offerings
      • v. Juniper Research's View: Key Strengths & Strategic Development Opportunities
    • 2.1.16. Soprano Design
      • i. Corporate Information
      • ii. Geographical Spread
        • Figure 2.21: Soprano Design's Global Reach and Support Network
      • iii. Key Clients & Strategic Partnerships
      • iv. High-level View of Offerings
      • v. Juniper Research's View: Key Strengths & Strategic Development Opportunities
    • 2.1.17. Sprinklr
      • i. Corporate Information
        • Table 2.22: Sprinklr's Select Financial Information ($m), FY 2022-FY 2024
      • ii. Geographical Spread
      • iii. Key Clients & Strategic Partnerships
      • iv. High-level View of Offerings
      • v. Juniper Research's View: Key Strengths & Strategic Development Opportunities
    • 2.1.18. Tata Communications
      • i. Corporate Information
        • Table 2.23: Tata Communications' Select Financial Information (Indian Rupee in crore), FY 2022-23 & FY 2023-24
      • ii. Geographical Spread
      • iii. Key Clients & Strategic Partnerships
      • iv. High-level View of Offerings
      • v. Juniper Research's View: Key Strengths & Strategic Development Opportunities
    • 2.1.19. Unifonic
      • i. Corporate Information
      • ii. Geographical Spread
      • iii. Key Clients & Strategic Partnerships
      • iv. High-level View of Offerings
      • v. Juniper Research's View: Key Strengths & Strategic Development Opportunities
    • 2.1.20. Vonage
      • i. Corporate Information
      • ii. Geographical Spread
      • iii. Key Clients & Strategic Partnerships
      • iv. High-level View of Offerings
      • v. Juniper Research's View: Key Strengths & Strategic Development Opportunities
    • 2.1.21. Yellow.ai
      • i. Corporate Information
      • ii. Geographical Spread
      • iii. Key Clients & Strategic Partnerships
      • iv. High-level View of Offerings
      • v. Juniper Research's View: Key Strengths & Strategic Development Opportunities
    • 2.1.22. Zendesk
      • i. Corporate Information
      • ii. Geographical Spread
      • iii. Key Clients & Strategic Partnerships
      • iv. High-level View of Offerings
      • v. Juniper Research's View: Key Strengths & Strategic Development Opportunities
  • 2.2. Juniper Research Leaderboard Assessment Methodology
  • 2.3. Limitations & Interpretations
    • Table 2.24: Juniper Research Competitor Leaderboard Scoring Criteria
  • 2.4. Related Research

Data & Forecasting

1. Key Market Forecasts & Takeaways

  • 1.1. Conversational AI Market Summary & Future Outlook
    • Conversational AI Market Summary Forecast Methodology
      • Figure 1.1: Conversational AI Market Summary Forecast Methodology
    • Chatbot Users
      • Figure & Table 1.2: Total Number of Chatbot Users (m), Split by 8 Key Regions, 2025-2029

2. Conversational Commerce

  • Conversational Commerce over Chatbots
    • Web-based Chatbots Forecast Methodology
    • App-based Chatbots Forecast Methodology
    • RCS-based Chatbots Forecast Methodology
    • OTT-based Chatbots Forecast Methodology
    • Voice Bots Forecast Methodology
      • Figure 2.1: Web-based Chatbots Forecast Methodology
      • Figure 2.2: App-based Chatbots Forecast Methodology
      • Figure 2.3: RCS-based Chatbots Forecast Methodology
      • Figure 2.4: OTT-based Chatbots Forecast Methodology
      • Figure 2.5: Voice Bots Forecast Methodology
    • 2.1.1. Chatbots Accessed
      • Figure & Table 2.6: Total Number of Chatbots Accessed (m), Split by Chatbot Technologies, 2025-2029
    • 2.1.2. Spend over Conversational Commerce
      • Figure & Table 2.7: Total Spend over Conversational Commerce Channels ($m), Split by Chatbot Technologies, 2025-2029

3. Conversational AI Service Spend

  • 3.1. Conversational AI Service Spend
    • 3.1.1. Conversational AI Service Spend Forecast Methodology
      • Figure 3.1: Conversational AI Service Spend Forecast Methodology
    • 3.1.2. Businesses Using Conversational AI
      • Figure & Table 3.2: Total Number of Businesses Using Conversational AI Services (m), Split by 8 Key Regions, 2025-2029
    • 3.1.3. Conversational AI Service Revenue
      • Figure & Table 3.3: Total Conversational AI Services Revenue ($m), Split by 8 Key Regions, 2025-2029