市场调查报告书
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1154847
全渠道零售解决方案全球市场规模、份额、行业趋势分析报告:按组件、按渠道(商店购物、在线交付、店内提货)、用户、部署、地区、展望和预测2022-2028Global Omni-channel Retail Solutions Market Size, Share & Industry Trends Analysis Report By Component, By Channel (In-store Shopping, Online Home Delivery, In-store Pickup), By End-Use, By Deployment, By Regional Outlook and Forecast, 2022 - 2028 |
到 2028 年,全渠道零售解决方案的全球市场规模预计将达到 135 亿美元,预测期内復合年增长率为 13.4%。
此外,我们还帮助贸易公司以有效和高效的方式扩大业务。全渠道市场的扩张在很大程度上是由全渠道零售解决方案将所有相关数据点和信息整合到一个平台的能力所推动的。此外,它使客户能够以最合适的方式快速、轻鬆地获得服务和商品。
由于消费者行为的运作方式,整体重点正在从品牌体验转移到品牌忠诚度。留住现有客户很重要,因为获得新客户的成本很高。做到这一点的一种方法是不仅提供客户需要的东西,而且提供客户需要的东西,在他们需要的时候,并且只在他们需要的时候提供。
COVID-19 影响分析
COVID-19 的爆发对世界各地的多家公司造成了严重损害。由于大流行病的突然出现,一些经济体已经瓦解。由于这些封锁,许多製造商都遭受了重大损失。此外,供应链中断,造成供需缺口。然而,在大流行期间,市场参与者开始采取改变以符合大流行的要求,迫使他们将业务转移到互联网上。全渠道零售解决方案市场的扩张是由对电子商务解决方案不断增长的需求推动的,这推动了全渠道零售商务平台的采用。
市场增长因素
提高客户满意度并减少停滞
全渠道系统显示所有渠道的库存数据,减少库存未售出的可能性。这降低了存储成本和机会成本。无尽的过道方法是跨渠道库存管理最有效的应用之一。此类业务允许店内买家浏览在线库存,并将商品送货上门或在其他地方提货。
此外,投资于客户体验会对您的利润产生重大影响。企业可以通过利用全渠道零售解决方案显着提高他们的底线。
先进家电的快速普及
除了智能手机的普及,全球越来越多的互联网用户也是在线平台销售额强劲增长的原因之一。因此,全球全渠道零售平台的扩张产生了直接影响。此外,随着互联网和技术的快速发展,5G 部署也在全球范围内显着增加。此外,5G 网络就绪设备的开发将影响 5G 部署,带来增强的连接性和復杂应用的增加。
市场约束
缺乏跨库存的可见性
全渠道零售解决方案市场增长的主要障碍之一是库存缺乏透明度。传统的单渠道零售模式完全依赖实体或在线销售,而多渠道零售模式(也称为全渠道零售)为客户提供了更大的便利。另一方面,由于从各种来源分析的数据量巨大,同步多个数据的问题正在增加。
组件视角
全渠道零售解决方案市场按组件划分为解决方案和服务。 2021 年,服务部门在全渠道零售解决方案市场中占据了很大的收入份额。这种扩展是全渠道零售解决方案等服务产品的结果,这些解决方案可以在专业服务的帮助下轻鬆与最终用户的现有系统集成。现代客户要求跨所有渠道和设备进行完美交互。
订单管理的前景
全渠道零售解决方案市场细分为订单管理、仓储和库存管理、CRM、POS、促销规划、分析等。在解决方案领域,订单管理领域的销售份额最高。这是一家全渠道零售解决方案提供商,提供跨多个销售渠道的数据和报告等功能,包括在线退货、订单管理、实体店、社交媒体平台、网站和在线市场。被认为是由于
渠道视角
按渠道划分,全渠道零售解决方案市场分为在线配送、店内提货、店内购物等。到 2021 年,在线交付部分将在全渠道零售解决方案市场中占据重要的收入份额。普遍数字化、对非接触式运输的高需求、不断变化的消费模式、全渠道参与渠道、客户对便利和速度的需求不断增加等都推动了在线送货上门市场的扩张。
最终用户的市场展望
全渠道零售解决方案市场按最终用户细分为快速消费品、服装和鞋类、消费电子产品、医院等。到 2021 年,消费电子领域将占据全渠道零售解决方案市场的重要收入份额。这种扩张是由于智能手机的使用越来越多以及其他电子设备的采用。几个着名的市场参与者已经实施了各种技术,包括合作伙伴关係和收购,以增强他们的产品供应。
部署前景
全渠道零售解决方案市场根据部署分为本地和云端。到 2021 年,内部部署部分将在全渠道零售解决方案市场中占据最大的收入份额。本地系统提供集成、可靠性和可定制性。借助专业服务,您可以充分利用本地系统定制选项。在本地安装全渠道零售解决方案所需的硬件和软件。
区域展望
按地区分析了北美、欧洲、亚太地区和 LAMEA 的全渠道零售解决方案市场。到 2021 年,北美将在全渠道零售解决方案市场中占据最大的收入份额。为了应对快速全球化和商业化,该地区的零售商越来越多地采用全渠道商务解决方案。一些行业参与者正在改进他们的产品以支持新的消费者体验。
合作伙伴关係是市场进入者采取的主要策略。根据基数矩阵中的分析,Oracle Corporation、SAP SE、IBM Corporation 和 Salesforce, Inc. 是全渠道零售解决方案市场的先驱。 Cognizant Technology Solutions Corp.、Infosys Ltd. 和 Toshiba Corporation 等公司是全渠道零售解决方案市场的主要创新者。
The Global Omni-channel Retail Solutions Market size is expected to reach $13.5 billion by 2028, rising at a market growth of 13.4% CAGR during the forecast period.
The omni-channel retail solution refers to the practice of integrating traditional and online sales channels. Customers are provided with a seamless shopping experience owing to omni-channel retail, which streamlines the connection between offline and online purchasing channels. Omni-channel solutions offer retailers a centralized data point from which they can obtain a centralized picture of their consumers, finances, inventory, and any other information they choose.
Traditional retailers have responded to the rapid growth of technology by diversifying their product offerings across different platforms. They are no longer limited to providing goods and services exclusively within their physical stores. Omni-channel retail solutions are able to consolidate the data from all of the platforms into a single location, which makes it simpler for merchants to keep track of everything and provides their customers with a more upscale shopping experience.
Additionally, it helps merchants to expand their enterprises in a way that is both effective and efficient. The expansion of the omni-channel market is being driven in large part by the capacity of omni-channel retail solutions to consolidate all relevant data points and information into a single platform. In addition to this, it enables customers to rapidly and easily acquire services and products in the manner that is most appropriate and conducive.
Because of the mechanics of consumer behavior, the entire focus has changed toward brand loyalty as well as the experience of the brand. Because of the significant expenses associated with acquiring new customers, it is critical to maintaining existing customers. One way to do this is to not only give customers what they require but also provide them with what they need when and when they need it.
COVID - 19 Impact Analysis
The COVID-19 outbreak caused severe damage to various businesses all over the world. Several economies were demolished as a result of the abrupt emergence of the pandemic. Due to these lockdowns, various manufacturers suffered significant losses. In addition, the supply chain was also hampered, which created the demand-supply gap. However, in the middle of the pandemic, market players initiated to adopt changes in order to comply with pandemic requirements, which compelled them to shift their businesses over to the internet. The expansion of the omni-channel retail solutions market is being driven by the increasing demand for e-commerce solutions, which in turn is propelling the adoption of retail omni-channel commerce platforms.
Market Growth Factors
Reduced stagnancy along with higher customers satisfaction
Omnichannel systems exhibit stock data throughout channels, reducing the likelihood of unsold goods. Thus, storage and opportunity expenses are reduced. The endless aisle approach is one of the most effective applications of cross-channel inventory management. These businesses enable in-store buyers to explore online inventory and have things shipped to their homes or picked up at a separate location.
In addition, investing in customer experience can have a significant impact on revenue. Businesses can significantly increase their revenue by leveraging the omni-channel retail solutions.
Rapidly increasing penetration of advanced consumer electronics
The growing adoption of smartphones as well as the increasing number of people with access to the internet across the world are two factors that are contributing to the robust expansion of sales conducted via online platforms. The expansion of the platform for omni-channel retail all over the world is directly impacted as a result of this. Moreover, with the rapid advancement of the internet and technology, the adoption of 5G is also increasing significantly throughout the world. In addition, the development of devices that are compatible with 5G networks would affect the adoption of 5G, which will result in enhanced connection and additional complex applications.
Market Restraining Factors
A lack of visibility throughout the inventory
One of the major stumbling blocks in the growth of the omni-channel retail solutions market is the lack of transparency throughout inventories. When compared to the conventional single-channel retail model, in which businesses rely solely on either physical or online selling of products, the multi-channel retail model, also known as omnichannel retailing, offers customers a greater degree of convenience. On the other hand, because there is such a large quantity of data to be analyzed from a variety of sources, it has resulted in an increase in the number of problems associated with synchronizing multiple data sets.
Component Outlook
On the basis of Component, the Omni-channel Retail Solutions Market is bifurcated into Solution and Service. In 2021, the services segment garnered a substantial revenue share of the omni-channel retail solutions market. The expansion is a result of service offerings, including omni-channel retail solutions that are readily integrated with end-users' existing systems with the aid of professional services. In addition, modern customers demand flawless interactions across all channels and devices.
Order Management Outlook
On the basis of order management, the Omni-channel Retail Solutions Market is bifurcated into Order Management, Warehouse/Inventory Management, CRM, Point of Sale, Promotion Planning, Analytics, Others. In the solutions segment, the order management segment witnessed the highest revenue share of the market. The rise can be attributed to the capabilities that omni-channel retail solutions providers, such as online returns, order management, and data & reporting across many sales channels, such as physical locations, social media platforms, websites, and online marketplaces.
Channel Outlook
By Channel, the Omni-channel Retail Solutions Market is segmented into Online Home Delivery, In-store Pickup, In-store Shopping, and Others. In 2021, the online home delivery segment garnered a substantial revenue share of the omni-channel retail solutions market. The general switch to digital, the high demand for contactless shipments, shifting consumption patterns, omni-channel engagement channels, and growing customer demands for convenience and speed have all accelerated the expansion of the online home delivery market.
End-Use Outlook
Based on End-User, the Omni-channel Retail Solutions Market is categorized into FMCG, Apparel & Footwear, Consumer Electronics, Hospitality, and Others. In 2021, the consumer electronics segment acquired a significant revenue share of the omni-channel retail solutions market. The expansion can be attributed to the increasing use of smartphones and the increasing adoption of other electronic devices. Several prominent market players are implementing a variety of techniques, including alliances and acquisitions, to enhance their product offerings.
Deployment Outlook
Based on Deployment, the Omni-channel Retail Solutions Market is divided into On-premise and Cloud. In 2021, the on-premises segment acquired the largest revenue share of the omni-channel retail solutions market. On-premises systems provide integration, dependability, and customization. Additionally, with the assistance of professional services, businesses can maximize the benefits of the customization options of on-premise systems. In an on-premise deployment option, an omni-channel retail solution's required hardware and software would be installed.
Regional Outlook
Region-wise, the Omni-channel Retail Solutions Market is analyzed across North America, Europe, Asia-pacific, and LAMEA. In 2021, North America accounted for the largest revenue share of the omni-channel retail solutions market. In response to rapid globalization as well as commercialization, retailers in the region have increasingly adopted omni-channel commerce solutions. Several industry companies are improving their product offerings in order to support new consumer experiences.
The major strategies followed by the market participants are Partnerships. Based on the Analysis presented in the Cardinal matrix; Oracle Corporation, SAP SE, IBM Corporation, Salesforce, Inc. are the forerunners in the Omni-channel Retail Solutions Market. Companies such as Cognizant Technology Solutions Corp., Infosys Ltd., Toshiba Corporation are some of the key innovators in Omni-channel Retail Solutions Market.
The market research report covers the analysis of key stake holders of the market. Key companies profiled in the report include NCR Corporation, Diebold Nixdorf, Inc., Infosys Limited, Toshiba Corporation, Oracle Corporation, SAP SE, IBM Corporation, Cognizant Technology Solutions Corporation, Salesforce.com, Inc. and Infor, Inc. (Koch Industries).
Recent Strategies Deployed in Omni-channel Retail Solutions Market
Partnerships, Collaborations and Agreements:
Sep-2022: Infosys entered into a partnership with Microsoft Cloud, a cloud computing service of Microsoft. With this partnership, the companies aimed to allow retail businesses to instantly redefine customer experiences, amplify systems, and renew processes through the cloud and data.
Sep-2022: Toshiba partnered with Grupo Exito, a South American retail company. This partnership aimed to deploy self-checkout technology throughout Grupo Exito's stores.
Jun-2022: Oracle entered into a partnership with Komax, a globally active technology company. Under this partnership, the companies aimed to launch a range of services built on Oracle Retail Xstore Office, Oracle Retail Xstore Point-of-Service, Oracle Retail Order Broker, and Oracle Retail Customer Engagement, throughout brick-and-mortar stores of Komax across Peru and Chile. In addition, it would also allow retailers to provide enhanced customer service.
Mar-2022: IBM joined hands with Acuver Consulting, IT Services, and Consulting. Through this collaboration, the companies aimed to help M&S India in deploying an omnichannel order management system with reduced to-the-market time, effective order fulfillment capabilities, as well as enhanced customer experience.
Jan-2022: SAP entered into a partnership with dunnhumby, a leader in Customer Data Science. Under this partnership, the companies aimed to aid retailers in integrating cutting-edge customer insights into their merchandising as well as marketing programs. In addition, this partnership would also facilitate retailers in making faster decisions centered on the customer to offer a more personalized customer experience in-store as well as at home.
Jan-2022: NCR Corporation collaborated with Google Cloud, a suite of cloud computing services. Through this collaboration, the companies aimed to aid retailers throughout the world with the launch of cloud capabilities, like machine learning and AI, as well as additional platforms. In addition, it would offer retailers access to the leading tools along with seamless flexibility in provide to offer unprecedented in-store experiences for customers.
Dec-2021: Infosys teamed up with Packable, a leader in e-commerce. Following this collaboration, the companies aimed to integrate the capabilities of Infosys Equinox into Packable's Packable IQ intending to strengthen the ability of Packable in order to provide innovative, agile, and engaging D2C-in-a-box service.
Dec-2021: Infor partnered with OFFICE, a leader in fashion footwear. Under this partnership, the companies aimed to deploy Infor CloudSuite Fashion in order to help OFFICE in streamlining complex processes throughout warehousing, merchandising, planning, and allocations for improved business efficiency.
Nov-2021: Infor partnered with SNS and AlMalki Group. Following this partnership, the companies aimed to install the Infor WMS warehouse management system's latest versions in order to offer in-depth experience and expertise to enable the company to meet its digitalization strategy while also complying with its warehouse management goals.
Sep-2021: Diebold Nixdorf collaborated with Conad Nord Ovest, a leading retail trade business. Through this collaboration, the companies aimed to accelerate the deployment of self-checkout solutions within Conad's stores.
Jun-2021: IBM collaborated with GK Software, a cloud services vendor. Under this collaboration, the companies aimed to accelerate advanced and cutting-edge retail built over the hybrid cloud technology from Red Hat and IBM. Moreover, this collaboration would also help businesses in quickly innovate and adopt the digital era.
May-2021: Diebold Nixdorf partnered with BP, an integrated oil and gas company. Under this partnership, Diebold would offer its integrated solution, DN AllConnect ServicesSM, to BP in order to enable the transformation of its journey by lowering its operational complexity.
Apr-2021: Cognizant joined hands with Inchcape, a retail leader in the Uk. With this partnership, the companies aimed to aid businesses in digitally transforming their accounting and finance services and infrastructure. Furthermore, Cognizant would accelerate new efficiencies while also identifying business insights to allow Inchcape to make smarter and faster business decisions.
Product Launches and Product Expansions:
Aug-2022: Salesforce launched Composable Storefront, a fully-customizable headless digital storefront. This solution aimed to offer the ability to customers to make site modifications with the flexibility and speed required to accelerate conversions, sales, and basket size in order to reduce costs.
Jan-2022: Toshiba introduced new capabilities in its ELERA, a unified commerce platform. With this product expansion, the companies aimed to expedite retailer digital transformation with an interconnected, agile, and highly adaptable technology.
Sep-2021: Infosys unveiled the Equinox platform. This product launch aimed to aid businesses in delivering secure personalized and hyper-segmented omnichannel commerce experiences to B2B as well as B2C customers.
Jan-2021: Toshiba released Elera, a unified commerce platform. Following this launch, the company aimed to aid retailers in rapidly incorporating functionality as well as features without the requirement for re-platforming. Furthermore, this solution would also address the gap between the web and stores.
Jan-2021: Diebold Nixdorf rolled out the Series Easy, a range of self-service solutions. With this launch, the companies aimed to aid retailers in designing, enabling and operating respective staff and consumer experiences.
Oct-2020: SAP launched the SAP Customer Data Platform, an advanced CDP. This solution aimed to enable businesses to redefine the customer experience throughout every engagement spanning from marketing and commerce to service and sales.
Acquisitions and Mergers:
Nov-2020: SAP acquired Emarsys, a leader in omnichannel customer engagement. Through this acquisition, the company aimed to complement its Customer Experience offerings in order to develop a new standard of digital commerce management. Moreover, this acquisition would also offer significantly personalized omnichannel engagements in real time to aid businesses in ensuring impactful and relevant engagement.
Oct-2020: Salesforce took over Mobify, a Technology Solutions provider. This solution aimed to enable the infrastructure to scale, host, secure, and monitor retail Salesforce e-commerce storefronts. It would allow a variety of applications and devices to link to the back-end systems of a Salesforce user for inventory, content management, inventory, payment, and fulfillment.
Market Segments covered in the Report:
By Component
By Channel
By End-Use
By Deployment
By Geography
Companies Profiled
Unique Offerings from KBV Research
8.1.5.1.1.1 US Omni-channel Retail Solutions Market by Solution Type
8.1.5.2.1.1 Canada Omni-channel Retail Solutions Market by Solution Type
8.1.5.3.1.1 Mexico Omni-channel Retail Solutions Market by Solution Type
8.1.5.4.1.1 Rest of North America Omni-channel Retail Solutions Market by Solution Type
8.2.5.1.1.1 Germany Omni-channel Retail Solutions Market by Solution Type
8.2.5.2.1.1 UK Omni-channel Retail Solutions Market by Solution Type
8.2.5.3.1.1 France Omni-channel Retail Solutions Market by Solution Type
8.2.5.4.1.1 Russia Omni-channel Retail Solutions Market by Solution Type
8.2.5.5.1.1 Spain Omni-channel Retail Solutions Market by Solution Type
8.2.5.6.1.1 Italy Omni-channel Retail Solutions Market by Solution Type
8.2.5.7.1.1 Rest of Europe Omni-channel Retail Solutions Market by Solution Type
8.3.5.1.1.1 China Omni-channel Retail Solutions Market by Solution Type
8.3.5.2.1.1 Japan Omni-channel Retail Solutions Market by Solution Type
8.3.5.3.1.1 India Omni-channel Retail Solutions Market by Solution Type
8.3.5.4.1.1 South Korea Omni-channel Retail Solutions Market by Solution Type
8.3.5.5.1.1 Singapore Omni-channel Retail Solutions Market by Solution Type
8.3.5.6.1.1 Malaysia Omni-channel Retail Solutions Market by Solution Type
8.3.5.7.1.1 Rest of Asia Pacific Omni-channel Retail Solutions Market by Solution Type
8.4.5.1.1.1 Brazil Omni-channel Retail Solutions Market by Solution Type
8.4.5.2.1.1 Argentina Omni-channel Retail Solutions Market by Solution Type
8.4.5.3.1.1 UAE Omni-channel Retail Solutions Market by Solution Type
8.4.5.4.1.1 Saudi Arabia Omni-channel Retail Solutions Market by Solution Type
8.4.5.5.1.1 South Africa Omni-channel Retail Solutions Market by Solution Type
8.4.5.6.1.1 Nigeria Omni-channel Retail Solutions Market by Solution Type
8.4.5.7.1.1 Rest of LAMEA Omni-channel Retail Solutions Market by Solution Type
List of Figures