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发酵饮料市场 - 2023 年至 2028 年预测
市场调查报告书
商品编码
1340689

发酵饮料市场 - 2023 年至 2028 年预测

Fermented Drinks Market - Forecasts from 2023 to 2028
出版日期: | 出版商: Knowledge Sourcing Intelligence | 英文 151 Pages | 商品交期: 最快1-2个工作天内

价格
简介目录

发酵饮料市场预计将从2021年的79.14亿美元增至2028年的152.14亿美元，在分析期间年复合成长率为9.79%。

发酵饮料已发展成为世界上消费最广泛的饮料之一。发酵方法、技术实施的稳步进步以及各种加工方法研发成本的增加正在推动市场开拓。此外，全球消费者健康意识的增强也可能有助于预测期内的市场增长。

发酵饮料正在兴起。

近年来，发酵饮料越来越多地富含营养补充食品，以改善人类健康。快节奏的生活和不断变化的饮食习惯使人们更加重视健康和长寿，这使其成为消费者的首要任务。此外，都市化的加快、可支配收入的增加以及消费者购买力的增强正在鼓励消费者转向发酵饮料而不是传统饮料，从而加强了预测期内的市场增长。从地理位置上看，北美地区估计占据了很大的市场，因为其目标消费者群体广泛，并且该地区消费者对酒精和非酒精饮料的需求正在迅速增长。

对健康饮料的需求不断增长

健康和养生趋势正在对消费者对机能饮料的偏好产生重大影响。随着饮料与健康和疾病预防措施的联繫越来越紧密，消费者越来越担心承诺的真实性。随着客户偏好从免疫力转向永续性以及其他几个行业趋势，对优质机能饮料的需求正在增长。客户正在寻找含有改善健康元素的产品。

该市场主要是由注重健康的消费者对益生菌饮料的需求不断增加等因素推动的。素食主义的流行也带动了植物性机能饮料的需求。因此，根据国际食品理事会 (IFC) 2021 年食品和饮料与健康调查，十分之四的消费者植物来源食品、饮料和食品和饮料更健康。这就是我的想法。

发酵酒精饮料市场预计将大幅增长。

酒精发酵饮料的增长是由于可支配收入的增加和生活方式的改变。随着购买力的不断增强，对优质啤酒和陈酿葡萄酒等优质饮料的需求预计在整个预测期内将会增加。对低酒精饮料的偏好也刺激了市场增长。创新正在推动市场开拓，由多家提供风味产品的酿酒厂引领，包括柠檬、桃子、巧克力和草莓等风味啤酒。

根据世界卫生组织（WHO）的数据，2021年欧洲人均酒精消费量量为9.5升，相当于15岁及以上每人24升烈酒、80升葡萄酒和190升啤酒。由于该国千禧一代和 Z 世代的酒精使用量增加，发酵酒精饮料的市场将在预期期间扩大。

饮料行业的不同参与者都表现出了这种兴趣。

近年来，饮料行业对利用非传统原材料开发新产品表现出了极大的兴趣，这些新产品可以赋予所生产的饮料差异化的风味，以吸引新的消费者。其中包括由水果、蔬菜和鲜花製成的咖啡和饮料。由这些製成的鸡尾酒和饮料广受欢迎，尤其是在千禧一代中。除了全球生产和销售的饮料外，近几十年来，人们对尚未广泛供应的传统酒精饮料也越来越感兴趣。这些民族饮料由大米、香草、谷物、椰子和腰果等原料製成，通常声称对健康有益，因此有潜力拓展新的销售渠道。芒果酒、菠萝酒、覆盆子酒、猕猴桃酒等果酒深受美食家和美食爱好者的欢迎，也推动了市场的扩张。

美国继续主导北美市场。

推动美国市场增长的主要原因是为了更好的医疗保健和营养而增加的益生菌消费。此外，该国可支配收入的增加导致健身和医疗保健支出增加，鼓励分散的饮料消费。此外，包装食品和食品和饮料消费的增加也支撑了市场需求。

美国发酵饮料市场正在经历急剧增长，行业巨头纷纷介入，以利用巨大的潜力。此外，由于新产品的推出和国内经济的新进入者，市场动态显着多样化。与发泡或碳酸饮料相比，消费者更喜欢天然益生菌饮料，这极大地支撑了发酵饮料市场。随着该国素食主义的兴起，乳製品发酵饮料的消费量正在增加。此外，对水果发酵饮料的需求正在显着增加。

市场开拓：

  • 2022 年 11 月，Arla Foods Ingredients 推出了一款发酵蛋白饮料。该公司的新型饮料改进了发酵蛋白饮料，基于 100% 乳清水解产物 Lacprodan HYDRO.365 和 Nutrilac FO-8571。 2022年6月，达能北美推出多效益生菌酸奶饮料Activia+。含有数十亿活的活性益生菌，可促进肠道健康。它也是锌、维生素 D 和维生素 C 的供给。 2020年，Brew Dr. Kombucha推出了新的功能性康普茶饮料系列，并于2021年获得了2000万美元的融资。

目录

第1章简介

  • 市场概况
  • 市场定义
  • 调查范围
  • 市场区隔
  • 货币
  • 先决条件
  • 基准年和预测年时间表

第2章调查方法

  • 研究设计
  • 调查资料
  • 检验

第3章执行摘要

  • 主要发现

第4章市场动态

  • 市场促进因素
  • 市场抑制因素
  • 波特五力分析
  • 行业价值链分析

第5章发酵饮料市场：按类型

  • 介绍
  • 有酒精的饮品
  • 非酒精饮料

第6章发酵饮料市场：按来源分类

  • 介绍
  • 乳製品
  • 水果
  • 蔬菜
  • 其他的

第7章发酵饮料市场：按分销渠道

  • 介绍
  • 离线
  • 在线的

第8章发酵饮料市场：按地区

  • 介绍
  • 北美
    • 按类型
    • 按来源
    • 按分销渠道
    • 按国家/地区
  • 南美洲
    • 按类型
    • 按来源
    • 按分销渠道
    • 按国家/地区
  • 欧洲
    • 按类型
    • 按来源
    • 按分销渠道
    • 按国家/地区
  • 中东/非洲
    • 按类型
    • 按来源
    • 按分销渠道
    • 按国家/地区
  • 亚太地区
    • 按类型
    • 按来源
    • 按分销渠道
    • 按国家/地区

第9章竞争环境及分析

  • 主要企业及战略分析
  • 新兴企业和市场盈利能力
  • 合併、收购、协议和合作
  • 市场份额分析

第10章公司简介

  • Farmhouse Culture, Inc.
  • Lifeway Foods, Inc.
  • BioZen, LLC
  • RCL Foods Limited
  • Saba Kombucha
  • Natural Enzymes Limited
  • HAKUTSURU SAKE Brewing Co., Ltd
  • Remedy Drinks
简介目录
Product Code: KSI061613913

The fermented drinks market is expected to grow at a compound annual growth rate of 9.79% over the analyzed period, reaching US$15.214 billion by 2028 from US$7.914 billion in 2021.

Fermented beverages have evolved as one of the most widely consumed beverages worldwide. Technologies implemented because of steady advancements in fermenting methods and increased R&D spending on various processing methods have aided market development. Furthermore, the growing health awareness amongst consumers worldwide will also contribute to the market growth during the forecast period.

Fermented beverages have been on the increase.

In the past few years, fermented beverages have been increasingly fortified with nutraceutical ingredients to improve human health and wellness. Owing to the fast pace of life and changing food habits, there is an increased emphasis on health and longevity, which consumers are largely prioritizing. In addition, the increasing urbanization, rising disposable income, and growing consumer purchasing power have encouraged consumers to shift towards fermented beverages over traditional ones, strengthening the market growth during the forecast period. Geographically, the North American region is estimated to hold a significant market due to the wide target base of consumers and the surging demand for alcoholic and non-alcoholic beverages by the consumers in the region.

Rising demand for healthy drinks

Trends in health and wellness are a big influence on consumers' preference for functional beverages. Consumers are increasingly concerned with the veracity of promises as beverages increasingly link themselves to health and disease-preventive measures. The demand for premium functional beverages is growing as customer preferences shift from immunity to sustainability and several other industry trends. Customers are looking for goods with elements that improve their health.

The market is primarily driven by elements like the increased demand from health-conscious consumers for probiotic beverages. The popularity of vegetarianism also drives demand for functional beverages made from plants. Consequently, four out of ten consumers believe that plant-based foods and beverages are healthier, according to the International Food Council's (IFC) 2021 Food and Health Survey.

The fermented drinks market for alcoholic beverages is expected to witness significant growth.

The growth of alcoholic fermented beverages can be attributed to increasing disposable income and lifestyle changes. As the purchasing power rises, the demand for luxury beverages like premium beers and aged wines is expected to increase throughout the projected period. The inclination towards low-alcohol-content drinks is also stimulating market growth. Innovations led by several breweries with flavor-infused products like flavored beers such as lemon, peach, chocolates, strawberries, and others are aiding the market development.

According to the World Health Organization, the per capita alcohol consumption in Europe was 9.5 liters, equivalent to 24 liters of spirit, 80 liters of wine, and 190 liters of beer in 2021 per person aged 15 years and above. The increasing use of alcohol by the millennials and Gen Z population in the country is increasing the market for fermented alcoholic drinks to grow in the anticipated period.

This interest is shown by the beverage industry players.

In recent years, the beverage industry has shown great interest in developing new products from unconventional raw materials that can confer differentiated flavors to the produced beverages, aiming to attract new consumers. One such prospect includes beverages extracted from coffee, fruits, vegetables, and flowers. Cocktails and drinks from them are widely popular, especially among millennials. In addition to the worldwide produced and marketed beverages, in recent decades, there has been an increasing interest in traditional alcoholic beverages that are not widely marketed. These ethnic beverages made from rice, herbs, cereal grains, coconuts, cashews, etc., can be a new avenue of expansion as these drinks often claim health benefits. The popularity of fruit wines like mango wine, pineapple wine, raspberry wine, kiwi wine, and many others among the gastronomical and culinary societies are also assisting the expansion of the market.

The United States remains the dominant market in the North American region.

The prime reason driving the market growth in the USA is the growing consumption of probiotics for better healthcare and nutrition. Furthermore, growth in disposable income in the country has increased expenditure on fitness and healthcare, encouraging the consumption of fragmented drinks. In addition, the rise in consumption of packed food and beverages supports the market demand.

The USA's fermented drinks market has observed a drastic surge, with major industry players entering to tap the huge potential. Further, the launch of new products and new entrants in the domestic economy have significantly diversified the market dynamics. Consumers prefer natural, probiotics-based drinks over fizzy or carbonated drinks, which has significantly supported the market for fermented drinks. A rise in the consumption of dairy-based fermented drinks is observed with growing veganism in the country. Moreover, the increased demand for fruit-based fermented drinks is growing significantly.

Market Developments:

  • In November 2022, Arla Foods Ingredients unveiled a fermented protein beverage. The company's new beverage, which improves fermented protein beverages, is based on 100% whey-based hydrolysates Lacprodan HYDRO.365 and Nutrilac FO-8571.
  • In June 2022, Danone North America introduced the multi-benefit probiotic yogurt drink Activia+. It contains billions of live, active probiotics that enhance intestinal health. The product is also a good zinc, vitamin D, and vitamin C source.
  • In 2020, Brew Dr. Kombucha launched a new line of functional kombucha beverages and received $20 million in funding in 2021.

Market Segmentation:

By Type

  • Alcoholic Beverages
  • Non-Alcoholic Beverages

By Source

  • Dairy Products
  • Fruits
  • Vegetables
  • Others

By Distribution Channel

  • Offline
  • Online

By Geography

  • North America
  • United States
  • Canada
  • Mexico
  • South America
  • Brazil
  • Argentina
  • Others
  • Europe
  • United Kingdom
  • Germany
  • France
  • Spain
  • Others
  • Middle East and Africa
  • Saudi Arabia
  • UAE
  • Israel
  • Others
  • Asia Pacific
  • Japan
  • China
  • India
  • South Korea
  • Indonesia
  • Thailand
  • Others

TABLE OF CONTENTS

1. INTRODUCTION

  • 1.1. Market Overview
  • 1.2. Market Definition
  • 1.3. Scope of the Study
  • 1.4. Market Segmentation
  • 1.5. Currency
  • 1.6. Assumptions
  • 1.7. Base, and Forecast Years Timeline

2. RESEARCH METHODOLOGY

  • 2.1. Research Design
  • 2.2. Research Data
  • 2.3. Validation

3. EXECUTIVE SUMMARY

  • 3.1. Key Findings

4. MARKET DYNAMICS

  • 4.1. Market Drivers
  • 4.2. Market Restraints
  • 4.3. Porter's Five Forces Analysis
    • 4.3.1. Bargaining Power of Suppliers
    • 4.3.2. Bargaining Power of Buyers
    • 4.3.3. Threat of New Entrants
    • 4.3.4. Threat of Substitutes
    • 4.3.5. Competitive Rivalry in the Industry
  • 4.4. Industry Value Chain Analysis

5. FERMENTED DRINKS MARKET BY TYPE

  • 5.1. Introduction
  • 5.2. Alcoholic Beverages
  • 5.3. Non-Alcoholic Beverages

6. FERMENTED DRINKS MARKET BY SOURCE

  • 6.1. Introduction
  • 6.2. Dairy Products
  • 6.3. Fruits
  • 6.4. Vegetables
  • 6.5. Others

7. FERMENTED DRINKS MARKET BY DISTRIBUTION CHANNEL

  • 7.1. Introduction
  • 7.2. Offline
  • 7.3. Online

8. FERMENTED DRINKS MARKET BY GEOGRAPHY

  • 8.1. Introduction
  • 8.2. North America
    • 8.2.1. By Type
    • 8.2.2. By Source
    • 8.2.3. By Distribution Channel
    • 8.2.4. By Country
    • 8.2.4.1. United States
    • 8.2.4.2. Canada
    • 8.2.4.3. Mexico
  • 8.3. South America
    • 8.3.1. By Type
    • 8.3.2. By Source
    • 8.3.3. By Distribution Channel
    • 8.3.4. By Country
    • 8.3.4.1. Brazil
    • 8.3.4.2. Argentina
    • 8.3.4.3. Others
  • 8.4. Europe
    • 8.4.1. By Type
    • 8.4.2. By Source
    • 8.4.3. By Distribution Channel
    • 8.4.4. By Country
    • 8.4.4.1. United Kingdom
    • 8.4.4.2. Germany
    • 8.4.4.3. France
    • 8.4.4.4. Spain
    • 8.4.4.5. Others
  • 8.5. Middle East and Africa
    • 8.5.1. By Type
    • 8.5.2. By Source
    • 8.5.3. By Distribution Channel
    • 8.5.4. By Country
    • 8.5.4.1. Saudi Arabia
    • 8.5.4.2. UAE
    • 8.5.4.3. Israel
    • 8.5.4.4. Others
  • 8.6. Asia Pacific
    • 8.6.1. By Type
    • 8.6.2. By Source
    • 8.6.3. By Distribution Channel
    • 8.6.4. By Country
    • 8.6.4.1. Japan
    • 8.6.4.2. China
    • 8.6.4.3. India
    • 8.6.4.4. South Korea
    • 8.6.4.5. Thailand
    • 8.6.4.6. Indonesia
    • 8.6.4.7. Others

9. COMPETITIVE ENVIRONMENT AND ANALYSIS

  • 9.1. Major Players and Strategy Analysis
  • 9.2. Emerging Players and Market Lucrativeness
  • 9.3. Mergers, Acquisitions, Agreements, and Collaborations
  • 9.4. Market Share Analysis

10. COMPANY PROFILES

  • 10.1. Farmhouse Culture, Inc.
  • 10.2. Lifeway Foods, Inc.
  • 10.3. BioZen, LLC
  • 10.4. RCL Foods Limited
  • 10.5. Saba Kombucha
  • 10.6. Natural Enzymes Limited
  • 10.7. HAKUTSURU SAKE Brewing Co., Ltd
  • 10.8. Remedy Drinks

List is not exhaustive