市场调查报告书
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2023年至2028年糖果零食包装市场预测Confectionery Packaging Market - Forecasts from 2023 to 2028 |
糖果零食包装市场预计在预测期内复合年增长率为 3.61%。
糖果零食包装是指专用巧克力、糖果和糖果等糖果零食产品设计的专业包装解决方案。必须选择适当的材料、设计和格式,以确保产品保护、保质期和消费者吸引力。糖果零食包装在以引人注目的设计吸引消费者、保持产品新鲜度以及提供方便的搬运和储存方面发挥着重要作用。包装经过定制,可满足行业特定要求,例如阻隔性、防砸道机以及符合食品安全法规。
糖果零食包装市场是指为巧克力、糖果、糖果和零嘴零食等糖果零食产品提供专业包装解决方案的产业。糖果零食包装在保持产品新鲜、防止变质、增加视觉吸引力和确保消费者便利性方面发挥着重要作用。这需要选择有吸引力且实用的包装材料、设计和格式,以满足行业特定的要求。糖果零食包装市场是由产品差异化、产品安全性、永续性以及消费者对引人注目和环保的包装偏好的偏好等因素所推动的。
消费者对糖果零食和零嘴零食的需求不断增长,推动了糖果零食业的不断扩张,这也推动了对合适包装解决方案的需求。市场成长直接受到糖果零食消费和生产趋势的影响。
糖果零食包装是一种强大的品牌工具,有助于提高产品认知度和差异化。引人注目的设计、鲜艳的色彩和有吸引力的包装材料吸引消费者并极大地影响他们的购买决定。
糖果零食产品需要保护其免受湿气、空气和光线影响的包装,以保持新鲜度并延长保质期。具有阻隔性能和适当密封机制的包装解决方案可确保产品的完整性和品质。
消费者正在寻找便于携带的包装型态的糖果零食。具有可重新密封性、份量控制和易于操作的包装可提高消费者的便利性并推动市场成长。
消费者意识的增强和对环境的关注正在推动对永续糖果零食包装的需求。生物分解性、可回收和可堆肥的材料是首选,因为它们符合消费者价值观和监管要求。
在糖果零食业中,遵守健康和安全法规极为重要。包装必须符合食品安全标准,包括正确的标籤、成分资讯、过敏原标籤和防篡改功能。
电子商务平台的兴起和糖果零食产品的线上销售需要确保安全运输并防止在交付过程中损坏的包装。人们对能够承受电子商务供应链并同时保持产品品质的包装有很高的需求。
客製化包装选项,例如个人化资讯、季节性设计和礼品包装,可满足消费者对独特和客製化糖果零食产品的偏好。实现客製化和个人化的包装解决方案将推动市场成长。
永续薄膜、可堆肥材料和智慧包装解决方案等先进包装材料将推动市场成长。印刷技术、互动包装和防伪措施等创新将有助于开发更具吸引力和功能性的糖果零食包装。
糖果零食产业日益全球化,国家之间存在大量贸易。满足国际运输法规、文化偏好和多语言标籤要求的包装解决方案正在全球糖果零食市场上获得竞争优势。
雀巢推出了由 100% 再生纸製成的新型 Smarties 包装。包装设计可回收,使用后易于处置。 Alter Eco 推出了一系列新的巧克力棒,包裹着由玉米粉製成的可堆肥包装纸。包装纸也采用植物油墨印刷,不含塑胶。 Tony's Chocolonely 推出了一系列新的巧克力棒,由 FSC 认证的材料製成,并采用纸板盒包装。这些盒子也采用大豆油墨印刷,100% 可回收。
糖果零食包装市场显着成长的一个领域是永续包装。随着消费者对环保产品的意识和偏好不断增强,糖果零食业正在采用永续的包装解决方案。推动这一领域成长的是对可回收、生物分解性和可堆肥包装材料的需求,以减少对环境的影响。为糖果零食产品提供永续包装选择的市场区隔正在响应消费者对永续实践日益增长的兴趣,从而导致该细分市场的市场占有率增加和积极增长。
欧洲预计将主导糖果零食包装市场占有率。这一优势是由几个因素造成的。首先,欧洲拥有强大的糖果零食业,拥有丰富的优质巧克力和糖果传统。该地区拥有许多知名糖果零食品牌,推动了对创新和有吸引力的包装解决方案的需求。其次,欧洲对永续包装有严格的法规和消费者偏好,符合糖果零食环保包装的成长趋势。此外,欧洲成熟的零售基础设施、对产品安全的重视以及先进的包装技术也使其在糖果零食包装市场中占据主导地位。
The confectionery packaging market is estimated to grow at a CAGR of 3.61% during the forecast period.
Confectionery packaging refers to the specialized packaging solutions designed specifically for confectionery products such as chocolates, candies, and sweets. It involves the selection of appropriate materials, designs, and formats that ensure product protection, shelf-life preservation, and consumer appeal. Confectionery packaging plays a vital role in attracting consumers through eye-catching designs, maintaining product freshness, and providing convenience in handling and storage. The packaging is tailored to meet industry-specific requirements, including barrier properties, tamper resistance, and compliance with food safety regulations.
The confectionery packaging market refers to the industry focused on providing specialized packaging solutions for confectionery products such as chocolates, candies, sweets, and snacks. Confectionery packaging plays a crucial role in preserving product freshness, protecting against damage, enhancing visual appeal, and ensuring convenience for consumers. It involves the selection of attractive and functional packaging materials, designs, and formats that meet industry-specific requirements. The confectionery packaging market is driven by factors like product differentiation, product safety, sustainability, and consumer preferences for eye-catching and eco-friendly packaging options.
The expanding confectionery industry, driven by increasing consumer demand for sweets and snacks, fuels the need for appropriate packaging solutions. The market growth is directly influenced by the consumption and production trends in the confectionery sector.
Confectionery packaging serves as a powerful branding tool, contributing to product recognition and differentiation. Eye-catching designs, vibrant colors, and attractive packaging materials play a significant role in attracting consumers and influencing purchasing decisions.
Confectionery products require packaging that protects them from moisture, air, and light to maintain freshness and extend shelf life. Packaging solutions with barrier properties and appropriate sealing mechanisms ensure product integrity and quality.
Consumers seek confectionery products packaged in convenient and portable formats for on-the-go consumption. Packaging that offers reseal ability, portion control, and easy handling enhances consumer convenience, driving market growth.
Increasing consumer awareness and environmental concerns drive the demand for sustainable confectionery packaging. Biodegradable, recyclable, and compostable materials are preferred, as they align with consumer values and regulatory requirements.
Compliance with health and safety regulations is crucial in the confectionery industry. Packaging must meet food safety standards, including proper labelling, ingredient information, allergen declarations, and tamper-evident features.
The rise of e-commerce platforms and online sales of confectionery products require packaging that ensures safe transportation and protection against damage during shipping. Packaging that can withstand the e-commerce supply chain while preserving product quality experiences increased demand.
Customized packaging options, such as personalized messages, seasonal designs, or gift-ready packaging, cater to consumer preferences for unique and tailored confectionery products. Packaging solutions that allow for customization and personalization drive market growth.
Advanced packaging materials, such as sustainable films, compostable materials, and smart packaging solutions, drive market growth. Innovations in printing techniques, interactive packaging, and anti-counterfeiting measures contribute to the development of more engaging and functional confectionery packaging.
The confectionery industry is increasingly globalized, with a significant amount of trade occurring between countries. Packaging solutions that comply with international shipping regulations, cultural preferences, and multilingual labelling requirements gain a competitive edge in the global confectionery market.
The segment that is experiencing significant growth in the confectionery packaging market is sustainable packaging. As consumer awareness and preference for eco-friendly products continue to rise, the confectionery industry is embracing sustainable packaging solutions. This segment's growth is driven by the demand for recyclable, biodegradable, and compostable packaging materials that reduce environmental impact. Manufacturers that offer sustainable packaging options for confectionery products cater to the growing consumer interest in sustainable practices, leading to increased market share and positive growth in this segment.
Europe is expected to dominate the confectionery packaging market share. This dominance can be attributed to several factors. Firstly, Europe has a strong confectionery industry with a rich tradition of high-quality chocolates and candies. The region boasts numerous renowned confectionery brands that drive demand for innovative and attractive packaging solutions. Secondly, Europe has stringent regulations and consumer preferences for sustainable packaging, which align with the growing trend of eco-friendly packaging in the confectionery sector. Furthermore, Europe's mature retail infrastructure, emphasis on product safety, and advanced packaging technologies contribute to its dominance in the confectionery packaging market.