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市场调查报告书
商品编码
1457126

维生素补充品市场 - 2024 年至 2029 年预测

Vitamin Supplements Market - Forecasts from 2024 to 2029
出版日期: | 出版商: Knowledge Sourcing Intelligence | 英文 126 Pages | 商品交期: 最快1-2个工作天内

价格
简介目录

维生素补充品市场在整个预测期内的复合年增长率为 8.02%，预计到 2029 年市场规模将达到 1052.09 亿美元。这比 2022 年的 613.15 亿美元大幅成长。

维生素补充品是一种旨在补充无法透过常规饮食获得的重要维生素的营养品。这些补充品以液体、粉末、锭剂、胶囊和片剂型态出售。维生素是对多种生理功能至关重要的有机物质，包括免疫反应、新陈代谢和一般健康维持。由于许多重要因素，维生素补充品市场正在成长。随着消费者的医疗意识越来越强，越来越重视自己的健康和福祉，预防性医疗措施的需求也增加。世界人口老化需要饮食支持来维持免疫系统健康、认知功能和整体健康。根据美国国立卫生研究院的数据，2020 年所有营养补充的食品估计为 557 亿美元。此外，含有维生素、矿物质或两者兼有的补充品的销售额为212亿美元，其中MVM（综合维他命/矿物质）和MV（综合维他命）占80亿美元。

市场扩张的进一步推动因素是健身和运动营养行业的成长以及网路购物的便利性。随着可支配收入的增加，人们更愿意在健康用品上花钱，而政府法律规章是品管和安全的基础。

人群中维生素缺乏症的日益普遍正在推动维生素补充食品市场的发展。

维生素补充品市场受益于维生素缺乏症的增加。由于营养知识的差距日益扩大，消费者越来越多地寻求补充品来治疗营养缺乏症和改善整体健康。随着这些趋势增加对各种维生素产品的需求，预计市场将会成长。然而，为了维持客户的信任，公司需要确保其产品具有高品质并传达其优势。在英国，大约 20% 的儿童和六分之一的成年人的维生素 D 含量低于建议水平。居家人士、老年人、黑人和南亚裔人的这种重要维生素的含量可能较低。为了解决这个问题，健康改善和差异办公室 (OHID) 正在提高公众对维生素 D 重要性的认识，并向公众、公共卫生和公共卫生专家提供有关提高摄入量和解决差异的大胆策略的教育。提供证据，发起一场全国性宣传活动，收集专家、零售商、食品製造商和其他行业团体的意见。

根据 CDC 的数据，12 个月以下的婴儿每天需要 400 IU 的维生素 D。 12 至 24 个月大的婴儿每天需要 600 IU 维生素 D。阳光无法产生足够的维生素 D，因此成人（包括孕妇和哺乳期妇女）、青少年和 4 岁以上儿童每天应摄取 10 微克（400 单位，也称为国际单位 (IU)）。维生素D（也称为维生素D）的补充品。情况可能会变得更糟，尤其是在麻疹或腹泻等感染发生率很高的情况下。这种情况在富裕国家很少见，但在低度开发国家经常发生。特别是在非洲和东南亚，超过一半的国家都存在维生素A缺乏这项公共卫生问题。低收入国家的孕妇和幼儿受到这种短缺最严重的影响。全球估计有 1.9 亿学龄前儿童缺乏维生素 A。如果维生素 A 缺乏是公共卫生问题，那么为 6 至 59 个月大的婴儿补充品维生素 A 对于降低各种原因的死亡率非常有益。

北美维生素补充食品市场预计将稳定成长。

维生素补充品对于弥补不良饮食习惯以及身体执行创伤治疗、抵抗感染疾病和提高骨骼密度等必要功能至关重要。随着身体年龄的增长，此类补充品的使用量会增加，因为身体需要必需的营养素来增强免疫力并预防心臟和循环系统疾病等慢性疾病。由于老年人口的激增和心臟病盛行率的增加，美国对维生素补充品的需求预计将强劲增长。例如，根据世界银行的资料，到2022年，美国将有17%的人口年龄在65岁或以上。另外，根据美国国家卫生统计中心的数据，心臟病是2021年美国的首要死因，死亡率与前一年同期比较增加3.3%。

此外，健康意识的提高和健康生活方式的采用正在鼓励人们服用营养补充，这是进一步的驱动因素。例如，根据负责任营养委员会 2023 年的调查，74% 的美国成年人服用补充品，55% 的一般人群定期使用补充品。除了成人之外，幼儿也使用维生素补充品来弥补维生素缺乏，家长越来越重视为幼儿提供营养饮食，这反映出维生素补充剂在美国的重要性日益增加，这导致了维生素补充剂的补充品增多。此外，致力于生产高品质矿物质和维生素补充品的 Natural Factors USA 等领先市场参与企业的存在，进一步推动了未来市场的成长。

目录

第一章 简介

  • 市场概况
  • 市场定义
  • 调查范围
  • 市场区隔
  • 货币
  • 先决条件
  • 基准年和预测年时间表
  • 相关人员的主要利益

第二章调查方法

  • 研究设计
  • 调查过程

第三章执行摘要

  • 主要发现
  • CXO观点

第四章市场动态

  • 市场驱动因素
  • 市场限制因素
  • 波特五力分析
  • 产业价值链分析
  • 分析师观点

第五章维生素补充品市场：按类型

  • 介绍
  • 维生素A
  • 维生素D
  • 维生素B12
  • 维生素C
  • 其他的

第六章维生素补充品市场：依通路分类

  • 介绍
  • 在线的
  • 离线

第七章维生素补充品市场：依最终用户分类

  • 介绍
  • 婴儿
  • 成人

第八章维生素补充品市场：按地区

  • 介绍
  • 北美洲
  • 南美洲
  • 欧洲
  • 中东/非洲
  • 亚太地区

第九章竞争环境及分析

  • 主要企业及策略分析
  • 市场占有率分析
  • 合併、收购、协议和合作
  • 竞争对手仪表板

第十章 公司简介

  • The Nature's Bounty Co.
  • Archer Daniels Midland Company
  • DuPont Nutrition & Health
  • DSM
  • BASF SE
  • Bayer AG
  • Pharmavite（R）LLC（Otsuka Pharmaceutical）
  • Amway（Alticor）
  • Carlson Labs
  • NOW Health Group, Inc.
简介目录
Product Code: KSI061612694

The vitamin supplements market is expected to experience a CAGR of 8.02% throughout the forecast period, reaching a market size of US$105.209 billion by 2029. This represents a substantial increase from US$61.315 billion recorded in 2022.

Vitamin supplements are nutritional items intended to replenish vital vitamins that a person's usual diet might not have. These supplements are available as liquids, powders, pills, capsules, and tablets, among other forms. Vitamins are organic substances that are essential for several physiological functions, including immunological response, metabolism, and general health maintenance. The vitamin supplements market is growing as a result of numerous important factors. The need for preventative healthcare measures has increased due to a growing emphasis on health and well-being brought about by consumer awareness. The world's ageing population needs dietary assistance for immune system health, cognitive function, and general well-being. As per the National Institute of Health, of all dietary supplements, an estimated $55.7 billion was sold in the United States in 2020. In addition, $21.2 billion was sold for supplements containing vitamins, minerals, or both, of which $8.0 billion was sold for MVMs (multivitamins/minerals) and MVs (multivitamins).

Further driving market expansion has been the growing fitness and sports nutrition industry as well as the convenience of online shopping. People are increasingly inclined to spend on health items as their disposable incomes grow, and laws and regulations from the government offer a basis for quality control and safety.

Increasing vitamin deficiencies among humans propels the vitamin supplement market.

The vitamin supplements market benefits from rising vitamin deficits. Consumers are increasingly looking for supplements to treat deficiencies and improve general health owing to the rise in gaps in nutritional knowledge. The market will grow because of this tendency, which increases demand for a range of vitamin goods. Nonetheless, to keep customers' trust, businesses make sure that their products are of high quality and properly convey the advantages. In the UK, around 20% of children and 1 in 6 adults have vitamin D levels below recommended levels. Individuals who are housebound, older, Black or South Asian are more prone to have reduced amounts of this important vitamin. To tackle this issue, the Office for Health Improvement and Disparities (OHID) launched a call for evidence that catalyzes a nationwide campaign to increase public awareness of the importance of vitamin D and to gather input on bold strategies to improve uptake and address disparities from the public, public health experts, retailers, food manufacturers, and other industry bodies.

According to the CDC, youngsters under the age of twelve months require 400 IU of vitamin D every day. A child between the ages of 12 and 24 months needs 600 IU of vitamin D daily. People do not make enough vitamin D from sunlight, so adults (including pregnant and lactating women), young people, and children over 4 years old should think about taking a daily supplement containing 10 micrograms (400 units, also called international units (IU)) of vitamin D. Moreover, a diet low in vitamin A is the cause of vitamin A deficiency since it does not meet physiological requirements. High infection rates, particularly for measles and diarrhoea, may make it worse. While it is uncommon in wealthy nations, it is frequent in underdeveloped ones. More than half of all nations, particularly those in Africa and South-East Asia, have a problem with vitamin A deficiency as a public health issue. Pregnant women in low-income nations and young children experience the worst impacts of this shortage. Globally, an estimated 190 million preschool-aged children suffer from vitamin A deficiency. When vitamin A deficiency is a public health problem, giving vitamin A supplements to children between the ages of 6 and 59 months is very beneficial in lowering fatalities from all causes.

It is projected that the vitamin supplement market in North America will grow steadily.

Vitamin supplements compensate for poor eating habits and are essential for necessary body functions such as wound healing, fighting infection, and improving bone density. Usage of such supplements increases as the body ages as it requires essential nutrition that would boost the immune system and protect the body from any chronic diseases such as heart & cardiovascular disease. The demand for vitamin supplements in the United States is anticipated to show significant growth fueled by the booming aged population and growing prevalence of heart disease. For instance, as per the World Bank's data, 17% of the population in the US aged 65 years and above in 2022. Additionally, according to the National Center for Health Statistics, in 2021, heart disease was the major cause of death in the United States with the death rate showing a 3.3% increase in comparison to the previous year.

Moreover, the growing health awareness and adoption of a healthy lifestyle has prompted people to consume dietary supplements which is further acting as an additional driving factor. For instance, according to the Council of Responsible Nutrition's 2023 survey, 74% of US adults take supplements and 55% of the general population is regular supplement users. Besides adults, vitamin supplements are also used by children to fulfil vitamin deficiencies and the growing emphasis of parents to provide nutritious diets to their young ones has caused an upward market trajectory for vitamin supplements in the United States. Additionally, the well-established presence of major market players such as Natural Factors USA which is committed to making high-quality mineral and vitamin supplements has further paved for future market growth.

Market Key Developments

  • July 2023: Sanofi formed a strategic agreement to acquire Qunol, which will strengthen Sanofi's vitamin, mineral, and supplements product offering in the US and would further bolster its presence in the major growing health segments in the US market.
  • October 2021: Three new multivitamins were added to the MegaFood(R) range of vitamins and supplements: multivitamins for daily energy, multivitamins for daily immune support, and multivitamins for daily stress relief. To support adults' daily requirements and maximum health and wellness, the new multivitamins contain particular components with secondary effects, and 100% or more of the necessary daily value of 19 important nutrients per serving.
  • May 2022: Everlywell, a top digital healthcare provider that offers easy, cost-effective, and customised support for long-term health, announced the launch of a new service that adds vitamins and supplements made with premium, scientifically supported ingredients to its already extensive menu of health and wellness offerings.

Segmentation:

By Type:

  • Vitamin A
  • Vitamin D
  • Vitamin B12
  • Vitamin C
  • Others

By Distribution Channel:

  • Online
  • Offline

By End-User:

  • Children
  • Adults

By Geography

  • North America

By Type

By Distribution Channel

By End-User

By Country

  • USA
  • Canada
  • Mexico
  • South America

By Type

By Distribution Channel

By End-User

By Country

  • Brazil
  • Argentina
  • Others
  • Europe

By Type

By Distribution Channel

By End-User

By Country

  • United Kingdom
  • Germany
  • France
  • Others
  • Middle East and Africa

By Type

By Distribution Channel

By End-User

By Country

  • Saudi Arabia
  • UAE
  • Israel
  • Others
  • Asia Pacific

By Type

By Distribution Channel

By End-User

By Country

  • China
  • India
  • Australia
  • South Korea
  • Others

TABLE OF CONTENTS

1. INTRODUCTION

  • 1.1. Market Overview
  • 1.2. Market Definition
  • 1.3. Scope of the Study
  • 1.4. Market Segmentation
  • 1.5. Currency
  • 1.6. Assumptions
  • 1.7. Base, and Forecast Years Timeline
  • 1.8. Key benefits to the stakeholder

2. RESEARCH METHODOLOGY

  • 2.1. Research Design
  • 2.2. Research Process

3. EXECUTIVE SUMMARY

  • 3.1. Key Findings
  • 3.2. CXO perspective

4. MARKET DYNAMICS

  • 4.1. Market Drivers
  • 4.2. Market Restraints
  • 4.3. Porter's Five Forces Analysis
    • 4.3.1. Bargaining Power of Suppliers
    • 4.3.2. Bargaining Power of Buyers
    • 4.3.3. Threat of New Entrants
    • 4.3.4. Threat of Substitutes
    • 4.3.5. Competitive Rivalry in the Industry
  • 4.4. Industry Value Chain Analysis
  • 4.5. Analyst View

5. VITAMIN SUPPLEMENTS MARKET BY TYPE

  • 5.1. Introduction
  • 5.2. Vitamin A
    • 5.2.1. Emerging market opportunities and industrial trends
    • 5.2.2. Investments/Incentives Scenario
    • 5.2.3. Geographic lucrativeness insights
  • 5.3. Vitamin D
    • 5.3.1. Emerging market opportunities and industrial trends
    • 5.3.2. Investments/Incentives Scenario
    • 5.3.3. Geographic lucrativeness insights
  • 5.4. Vitamin B12
    • 5.4.1. Emerging market opportunities and industrial trends
    • 5.4.2. Investments/Incentives Scenario
    • 5.4.3. Geographic lucrativeness insights
  • 5.5. Vitamin C
    • 5.5.1. Emerging market opportunities and industrial trends
    • 5.5.2. Investments/Incentives Scenario
    • 5.5.3. Geographic lucrativeness insights
  • 5.6. Others
    • 5.6.1. Emerging market opportunities and industrial trends
    • 5.6.2. Investments/Incentives Scenario
    • 5.6.3. Geographic lucrativeness insights

6. VITAMIN SUPPLEMENTS MARKET BY DISTRIBUTION CHANNEL

  • 6.1. Introduction
  • 6.2. Online
    • 6.2.1. Emerging market opportunities and industrial trends
    • 6.2.2. Investments/Incentives Scenario
    • 6.2.3. Geographic lucrativeness insights
  • 6.3. Offline
    • 6.3.1. Emerging market opportunities and industrial trends
    • 6.3.2. Investments/Incentives Scenario
    • 6.3.3. Geographic lucrativeness insights

7. VITAMIN SUPPLEMENTS MARKET BY END-USER

  • 7.1. Introduction
  • 7.2. Children
    • 7.2.1. Emerging market opportunities and industrial trends
    • 7.2.2. Investments/Incentives Scenario
    • 7.2.3. Geographic lucrativeness insights
  • 7.3. Adults
    • 7.3.1. Emerging market opportunities and industrial trends
    • 7.3.2. Investments/Incentives Scenario
    • 7.3.3. Geographic lucrativeness insights

8. VITAMIN SUPPLEMENTS MARKET BY GEOGRAPHY

  • 8.1. Introduction
  • 8.2. North America
    • 8.2.1. By Type
    • 8.2.2. By Distribution Channel
    • 8.2.3. By End-User
    • 8.2.4. By Country
      • 8.2.4.1. USA
        • 8.2.4.1.1. Emerging market opportunities and industrial trends
        • 8.2.4.1.2. Investments/Incentives scenario
      • 8.2.4.2. Canada
        • 8.2.4.2.1. Emerging market opportunities and industrial trends
        • 8.2.4.2.2. Investments/Incentives scenario
      • 8.2.4.3. Mexico
        • 8.2.4.3.1. Emerging market opportunities and industrial trends
        • 8.2.4.3.2. Investments/Incentives scenario
  • 8.3. South America
    • 8.3.1. By Type
    • 8.3.2. By Distribution Channel
    • 8.3.3. By End-User
    • 8.3.4. By Country
      • 8.3.4.1. Brazil
        • 8.3.4.1.1. Emerging market opportunities and industrial trends
        • 8.3.4.1.2. Investments/Incentives scenario
      • 8.3.4.2. Argentina
        • 8.3.4.2.1. Emerging market opportunities and industrial trends
        • 8.3.4.2.2. Investments/Incentives scenario
      • 8.3.4.3. Others
        • 8.3.4.3.1. Emerging market opportunities and industrial trends
        • 8.3.4.3.2. Investments/Incentives scenario
  • 8.4. Europe
    • 8.4.1. By Type
    • 8.4.2. By Distribution Channel
    • 8.4.3. By End-User
    • 8.4.4. By Country
      • 8.4.4.1. United Kingdom
        • 8.4.4.1.1. Emerging market opportunities and industrial trends
        • 8.4.4.1.2. Investments/Incentives scenario
      • 8.4.4.2. Germany
        • 8.4.4.2.1. Emerging market opportunities and industrial trends
        • 8.4.4.2.2. Investments/Incentives scenario
      • 8.4.4.3. France
        • 8.4.4.3.1. Emerging market opportunities and industrial trends
        • 8.4.4.3.2. Investments/Incentives scenario
      • 8.4.4.4. Others
        • 8.4.4.4.1. Emerging market opportunities and industrial trends
        • 8.4.4.4.2. Investments/Incentives scenario
  • 8.5. Middle East and Africa
    • 8.5.1. By Type
    • 8.5.2. By Distribution Channel
    • 8.5.3. By End-User
    • 8.5.4. By Country
      • 8.5.4.1. Saudi Arabia
        • 8.5.4.1.1. Emerging market opportunities and industrial trends
        • 8.5.4.1.2. Investments/Incentives scenario
      • 8.5.4.2. UAE
        • 8.5.4.2.1. Emerging market opportunities and industrial trends
        • 8.5.4.2.2. Investments/Incentives scenario
      • 8.5.4.3. Israel
        • 8.5.4.3.1. Emerging market opportunities and industrial trends
        • 8.5.4.3.2. Investments/Incentives scenario
      • 8.5.4.4. Others
        • 8.5.4.4.1. Emerging market opportunities and industrial trends
        • 8.5.4.4.2. Investments/Incentives scenario
  • 8.6. Asia Pacific
    • 8.6.1. By Type
    • 8.6.2. By Distribution Channel
    • 8.6.3. By End-User
    • 8.6.4. By Country
      • 8.6.4.1. China
        • 8.6.4.1.1. Emerging market opportunities and industrial trends
        • 8.6.4.1.2. Investments/Incentives scenario
      • 8.6.4.2. India
        • 8.6.4.2.1. Emerging market opportunities and industrial trends
        • 8.6.4.2.2. Investments/Incentives scenario
      • 8.6.4.3. Australia
        • 8.6.4.3.1. Emerging market opportunities and industrial trends
        • 8.6.4.3.2. Investments/Incentives scenario
      • 8.6.4.4. South Korea
        • 8.6.4.4.1. Emerging market opportunities and industrial trends
        • 8.6.4.4.2. Investments/Incentives scenario
      • 8.6.4.5. Others
        • 8.6.4.5.1. Emerging market opportunities and industrial trends
        • 8.6.4.5.2. Investments/Incentives scenario

9. COMPETITIVE ENVIRONMENT AND ANALYSIS

  • 9.1. Major Players and Strategy Analysis
  • 9.2. Market Share Analysis
  • 9.3. Mergers, Acquisition, Agreements, and Collaborations
  • 9.4. Competitive Dashboard

10. COMPANY PROFILES

  • 10.1. The Nature's Bounty Co.
  • 10.2. Archer Daniels Midland Company
  • 10.3. DuPont Nutrition & Health
  • 10.4. DSM
  • 10.5. BASF SE
  • 10.6. Bayer AG
  • 10.7. Pharmavite(R) LLC (Otsuka Pharmaceutical)
  • 10.8. Amway (Alticor)
  • 10.9. Carlson Labs
  • 10.10. NOW Health Group, Inc.