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市场调查报告书
商品编码
1523083

数位体验平台市场报告：2030 年趋势、预测与竞争分析

Digital Experience Platform Market Report: Trends, Forecast and Competitive Analysis to 2030
出版日期: | 出版商: Lucintel | 英文 150 Pages | 商品交期: 3个工作天内

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简介目录

数位体验平台趋势与预测

预计到 2030 年，全球数位体验平台市场将达到 155 亿美元，2024 年至 2030 年复合年增长率为 10.4%。该市场的主要驱动因素是对个人化用户体验的日益关注、行销技术的不断发展以及越来越多地使用数位行销策略来与更多受众建立联繫。全球数位体验平台市场的未来充满希望，BFSI、医疗保健、IT/通讯、製造和零售市场充满机会。

按细分市场分類的数位体验平台

该研究包括按组件、部署、应用程式、最终用途和区域对全球数位体验平台的预测。

数位体验平台市场洞察

Lucintel 预测，由于网路普及率不断提高、可支配收入不断增加、网路购物的普及以及智慧型手机的广泛采用，B2C 领域将在预测期内继续扩张。

在这个市场中，由于网路普及率不断提高以及人们越来越偏好使用行动应用程式来做出与购买和其他活动相关的决策，零售业将继续成为最大的细分市场。

由于对提供灵活性、成本效益和业务效率的云端解决方案的需求不断增长，尤其是该地区的中小型企业，北美可能仍然是最大的地区。

常问问题

Q1.市场规模为：

A1. 到2030年，全球数位体验平台市场预计将达到155亿美元。

Q2.市场成长预测是多少：

A2. 2024年至2030年，全球数位体验平台市场预计将以10.4%的复合年增长率成长。

Q3.影响市场成长的主要驱动因素是：

A3. 该市场的主要驱动力是对个性化用户体验的日益关注、营销技术的技术开拓以及越来越多地使用数位行销策略来与更多受众建立联繫。

Q4.市场的主要细分市场是：

A4. 全球数位体验平台市场前景广阔，BFSI、医疗保健、IT/电信、製造和零售市场充满机会。

Q5.市场的主要企业是：

A5.数位体验平台主要企业如下：

  • Acquia
  • ADOBE
  • International Business Machines
  • Liferay
  • Microsoft
  • Open Text
  • Oracle

Q6.未来最大的细分市场是什么？

A6.Lucintel 预测，由于网路普及率不断提高、可支配收入不断增加、网路购物的普及以及智慧型手机的广泛采用，B2C 领域将在预测期内继续扩张。

Q7.未来五年预计哪个地区的市场成长最大？

A7. 在预测期内，北美将继续成为最大的地区，因为对提供灵活性、成本效益和业务效率的云端解决方案的需求不断增长，尤其是该地区的中小企业。

Q8. 可以客製化报告吗？

A8. 是的，Lucintel 提供 10% 的客製化服务，无需额外付费。

目录

第一章执行摘要

第二章全球数位体验平台市场：市场动态

  • 简介、背景、分类
  • 供应链
  • 产业驱动因素与挑战

第三章 2018-2030年市场趋势及预测分析

  • 宏观经济趋势（2018-2023）与预测（2024-2030）
  • 全球数位体验平台市场趋势（2018-2023）与预测（2024-2030）
  • 按组件分類的全球数位体验平台市场
    • 平台
    • 服务
  • 全球数位体验平台市场（按实施情况）
    • 本地
    • 云
  • 按应用分類的全球数位体验平台市场
    • B2C（企业对消费者）
    • B2B（企业对企业）
    • 其他的
  • 按最终用途分類的全球数位体验平台市场
    • BFSI
    • 医疗保健
    • 资讯科技/通讯
    • 製造业
    • 零售业
    • 其他的

第四章 2018-2030年区域市场趋势及预测分析

  • 按地区分類的全球数位体验平台市场
  • 北美数位体验平台市场
  • 欧洲数位体验平台市场
  • 亚太地区数位体验平台市场
  • 其他区域数位体验平台市场

第五章 竞争分析

  • 产品系列分析
  • 营运整合
  • 波特五力分析

第六章 成长机会与策略分析

  • 成长机会分析
    • 按组件分類的全球数位体验平台市场成长机会
    • 全球数位体验平台市场部署成长机会
    • 全球数位体验平台市场成长机会（按应用）
    • 全球数位体验平台市场成长机会（依最终用途）
    • 按地区分類的全球数位体验平台市场成长机会
  • 全球数位体验平台市场的新兴趋势
  • 战略分析
    • 新产品开发
    • 全球数位体验平台市场容量扩张
    • 全球数位体验平台市场的併购与合资
    • 认证和许可

第七章主要企业概况

  • Acquia
  • ADOBE
  • International Business Machines
  • Liferay
  • Microsoft
  • Open Text
  • Oracle
简介目录

Digital Experience Platform Trends and Forecast

The future of the global digital experience platform market looks promising with opportunities in the BFSI, healthcare, IT & telecom, manufacturing, and retail markets. The global digital experience platform market is expected to reach an estimated $15.5 billion by 2030 with a CAGR of 10.4% from 2024 to 2030. The major drivers for this market are growing focus on personalized user experiences, expanding technological developments in marketing instruments, as well as, the growing use of digital marketing tactics to connect with a wider audience.

A more than 150-page report is developed to help in your business decisions. Sample figures with some insights are shown below.

Digital Experience Platform by Segment

The study includes a forecast for the global digital experience platform by component, deployment, application, end use, and region.

Digital Experience Platform Market by Component [Shipment Analysis by Value from 2018 to 2030]:

  • Platform
  • Services

Digital Experience Platform Market by Deployment [Shipment Analysis by Value from 2018 to 2030]:

  • On-Premise
  • Cloud

Digital Experience Platform Market by Application [Shipment Analysis by Value from 2018 to 2030]:

  • Business-To-Consumer
  • Business-To-Business
  • Others

Digital Experience Platform Market by End Use [Shipment Analysis by Value from 2018 to 2030]:

  • BFSI
  • Healthcare
  • IT & Telecom
  • Manufacturing
  • Retail
  • Others

Digital Experience Platform Market by Region [Shipment Analysis by Value from 2018 to 2030]:

  • North America
  • Europe
  • Asia Pacific
  • The Rest of the World

List of Digital Experience Platform Companies

Companies in the market compete on the basis of product quality offered. Major players in this market focus on expanding their manufacturing facilities, R&D investments, infrastructural development, and leverage integration opportunities across the value chain. With these strategies digital experience platform companies cater increasing demand, ensure competitive effectiveness, develop innovative products & technologies, reduce production costs, and expand their customer base. Some of the digital experience platform companies profiled in this report include-

  • Acquia
  • ADOBE
  • International Business Machines
  • Liferay
  • Microsoft
  • Open Text
  • Oracle

Digital Experience Platform Market Insights

Lucintel forecasts that business-to-consumer will remain larger segment over the forecast period due to increasing rates of internet penetration, rising disposable income, the popularity of online shopping, and the widespread use of smartphones.

Within this market, retail will remain the largest segment due to increased preference for mobile apps for making decisions connected to purchases and other activities, as well as an increasing rate of internet penetration.

North America will remain the largest region over the forecast period due to increasing desire for cloud solutions to provide flexibility, cost-effectiveness, and business efficiency, particularly among SMEs in the area.

Features of the Global Digital Experience Platform Market

Market Size Estimates: Digital experience platform market size estimation in terms of value ($B).

Trend and Forecast Analysis: Market trends (2018 to 2023) and forecast (2024 to 2030) by various segments and regions.

Segmentation Analysis: Digital experience platform market size by component, deployment, application, end use, and region in terms of value ($B).

Regional Analysis: Digital experience platform market breakdown by North America, Europe, Asia Pacific, and Rest of the World.

Growth Opportunities: Analysis of growth opportunities in different component, deployment, application, end use, and regions for the digital experience platform market.

Strategic Analysis: This includes M&A, new product development, and competitive landscape of the digital experience platform market.

Analysis of competitive intensity of the industry based on Porter's Five Forces model.

FAQ

Q1. What is the digital experience platform market size?

Answer: The global digital experience platform market is expected to reach an estimated $15.5 billion by 2030.

Q2. What is the growth forecast for digital experience platform market?

Answer: The global digital experience platform market is expected to grow with a CAGR of 10.4% from 2024 to 2030.

Q3. What are the major drivers influencing the growth of the digital experience platform market?

Answer: The major drivers for this market are growing focus on personalized user experiences, expanding technological developments in marketing instruments, as well as, the growing use of digital marketing tactics to connect with a wider audience.

Q4. What are the major segments for digital experience platform market?

Answer: The future of the global digital experience platform market looks promising with opportunities in the BFSI, healthcare, IT & telecom, manufacturing, and retail markets.

Q5. Who are the key digital experience platform market companies?

Answer: Some of the key digital experience platform companies are as follows:

  • Acquia
  • ADOBE
  • International Business Machines
  • Liferay
  • Microsoft
  • Open Text
  • Oracle

Q6. Which digital experience platform market segment will be the largest in future?

Answer: Lucintel forecasts that business-to-consumer will remain larger segment over the forecast period due to increasing rates of internet penetration, rising disposable income, the popularity of online shopping, and the widespread use of smartphones.

Q7. In digital experience platform market, which region is expected to be the largest in next 5 years?

Answer: North America will remain the largest region over the forecast period due to increasing desire for cloud solutions to provide flexibility, cost-effectiveness, and business efficiency, particularly among SMEs in the area.

Q.8 Do we receive customization in this report?

Answer: Yes, Lucintel provides 10% customization without any additional cost.

This report answers following 11 key questions:

  • Q.1. What are some of the most promising, high-growth opportunities for the digital experience platform market by component (platform and services), deployment (on-premise and cloud), application (business-to-consumer, business-to-business, and others), end use (BFSI, healthcare, IT & telecom, manufacturing, retail, and others), and region (North America, Europe, Asia Pacific, and the Rest of the World)?
  • Q.2. Which segments will grow at a faster pace and why?
  • Q.3. Which region will grow at a faster pace and why?
  • Q.4. What are the key factors affecting market dynamics? What are the key challenges and business risks in this market?
  • Q.5. What are the business risks and competitive threats in this market?
  • Q.6. What are the emerging trends in this market and the reasons behind them?
  • Q.7. What are some of the changing demands of customers in the market?
  • Q.8. What are the new developments in the market? Which companies are leading these developments?
  • Q.9. Who are the major players in this market? What strategic initiatives are key players pursuing for business growth?
  • Q.10. What are some of the competing products in this market and how big of a threat do they pose for loss of market share by material or product substitution?
  • Q.11. What M&A activity has occurred in the last 5 years and what has its impact been on the industry?

Table of Contents

1. Executive Summary

2. Global Digital Experience Platform Market : Market Dynamics

  • 2.1: Introduction, Background, and Classifications
  • 2.2: Supply Chain
  • 2.3: Industry Drivers and Challenges

3. Market Trends and Forecast Analysis from 2018 to 2030

  • 3.1. Macroeconomic Trends (2018-2023) and Forecast (2024-2030)
  • 3.2. Global Digital Experience Platform Market Trends (2018-2023) and Forecast (2024-2030)
  • 3.3: Global Digital Experience Platform Market by Component
    • 3.3.1: Platform
    • 3.3.2: Services
  • 3.4: Global Digital Experience Platform Market by Deployment
    • 3.4.1: On-premise
    • 3.4.2: Cloud
  • 3.5: Global Digital Experience Platform Market by Application
    • 3.5.1: Business-to-Consumer
    • 3.5.2: Business-to-Business
    • 3.5.3: Others
  • 3.6: Global Digital Experience Platform Market by End Use
    • 3.6.1: BFSI
    • 3.6.2: Healthcare
    • 3.6.3: IT & Telecom
    • 3.6.4: Manufacturing
    • 3.6.5: Retail
    • 3.6.6: Others

4. Market Trends and Forecast Analysis by Region from 2018 to 2030

  • 4.1: Global Digital Experience Platform Market by Region
  • 4.2: North American Digital Experience Platform Market
    • 4.2.1: North American Digital Experience Platform Market by Application: Business-to-Consumer, Business-to-Business, and Others
    • 4.2.2: North American Digital Experience Platform Market by End Use: BFSI, Healthcare, IT & Telecom, Manufacturing, Retail, and Others
  • 4.3: European Digital Experience Platform Market
    • 4.3.1: European Digital Experience Platform Market by Application: Business-to-Consumer, Business-to-Business, and Others
    • 4.3.2: European Digital Experience Platform Market by End Use: BFSI, Healthcare, IT & Telecom, Manufacturing, Retail, and Others
  • 4.4: APAC Digital Experience Platform Market
    • 4.4.1: APAC Digital Experience Platform Market by Application: Business-to-Consumer, Business-to-Business, and Others
    • 4.4.2: APAC Digital Experience Platform Market by End Use: BFSI, Healthcare, IT & Telecom, Manufacturing, Retail, and Others
  • 4.5: ROW Digital Experience Platform Market
    • 4.5.1: ROW Digital Experience Platform Market by Application: Business-to-Consumer, Business-to-Business, and Others
    • 4.5.2: ROW Digital Experience Platform Market by End Use: BFSI, Healthcare, IT & Telecom, Manufacturing, Retail, and Others

5. Competitor Analysis

  • 5.1: Product Portfolio Analysis
  • 5.2: Operational Integration
  • 5.3: Porter's Five Forces Analysis

6. Growth Opportunities and Strategic Analysis

  • 6.1: Growth Opportunity Analysis
    • 6.1.1: Growth Opportunities for the Global Digital Experience Platform Market by Component
    • 6.1.2: Growth Opportunities for the Global Digital Experience Platform Market by Deployment
    • 6.1.3: Growth Opportunities for the Global Digital Experience Platform Market by Application
    • 6.1.4: Growth Opportunities for the Global Digital Experience Platform Market by End Use
    • 6.1.5: Growth Opportunities for the Global Digital Experience Platform Market by Region
  • 6.2: Emerging Trends in the Global Digital Experience Platform Market
  • 6.3: Strategic Analysis
    • 6.3.1: New Product Development
    • 6.3.2: Capacity Expansion of the Global Digital Experience Platform Market
    • 6.3.3: Mergers, Acquisitions, and Joint Ventures in the Global Digital Experience Platform Market
    • 6.3.4: Certification and Licensing

7. Company Profiles of Leading Players

  • 7.1: Acquia
  • 7.2: ADOBE
  • 7.3: International Business Machines
  • 7.4: Liferay
  • 7.5: Microsoft
  • 7.6: Open Text
  • 7.7: Oracle