市场调查报告书
商品编码
1578142
全球洋芋片市场:依类型、类别、口味、通路和地区的预测(~2032年)Global Potato chips Market Research Report Information by Type, By Category, By Flavor, By Distribution Channel, and By Region - Forecast Till 2032 |
预计到2032年,洋芋片市场规模将成长至 502.86亿美元,预测期内年复合成长率为 5.41%。
零食的日益普及推动了洋芋片的稳定需求。全球需求是由对清洁标籤零食、产品创新和多样性不断成长的需求所推动的。此外,对营养零食日益成长的需求也是推动洋芋片销售的一个主要因素。
世界各地的消费者一直喜爱洋芋片,洋芋片引领零食产业的创新。零食习惯的增加是推动全球洋芋片行业大幅扩张的主要因素,生活方式的改变、对快餐和即食食品的需求增加以及口味的改变都导致了人们饮食习惯的改变。由于日程繁忙,没有太多时间坐下来进行传统的用餐,消费者开始转向洋芋片等即食零食。
区域视角
预计到2023年,北美洋芋片市场的占有率将达到 32.32%,由于美国劳动力的扩张,年复合成长率为 4.62%。
欧洲洋芋片市场(包括德国、英国、法国、西班牙和义大利)拥有在该地区提供各种洋芋片的主要公司,加上为满足消费者日益增长的需求而实施扩张政策,预计未来几年将出现温和成长。
亚太市场预计在预测期间内年复合成长率为 6.52%。
南美洲占洋芋片市场的很大一部分,预计在预测期内年复合成长率为 6.24%。
本报告调查了全球洋芋片市场,提供市场的定义和概述,市场成长的各种影响因素分析,市场规模推移和预测,各种区分、地区/主要国家的细分,竞争环境,主要企业概况等彙整资料。
Global Potato chips Market Research Report Information by Type (fried and baked), By Category (organic, and regular), By Flavor (flavored, and plain/salted), By Distribution Channel (Supermarkets & Hypermarkets, Convenience Stores, and Online), and By Region (North America, Europe, Asia-Pacific, South America, and Middle East and Africa) - Forecast Till 2032
Overview of the Market
The potato chips market is expected to expand at a compound annual growth rate (CAGR) of 5.41% from 2024 to 2032, from USD 34,7047 million in 2024 to USD 50,286.00 million in 2032. The steady demand for potato chips is fueled by the growing popularity of snacking. Global demand is being driven by rising clean label snack demand as well as product innovation and variety. Additionally, a major factor driving potato chip sales is the growing need for nutritious snacks.
Consumers across the world have always loved potato chips, which are leading the way in the snack industry's revolution. The increase in snacking habits among people is the main factor driving the significant expansion in the worldwide potato chip industry. The primary causes of this variation in people's eating habits are shifting lifestyles, an increase in the desire for quick and ready-to-eat food items and shifting tastes. One of the most widely consumed snack foods, potato chips, has benefited greatly from this trend. The current population's increasingly busy lifestyle is the main factor driving the snacking trend's expansion. Due to hectic schedules that provide little time for traditional sit-down meals, consumers are turning to ready-to-eat, quick snacks like potato chips.
Market Segments Insight
Fried and baked potato chips are included in the market segmentation by kind.
The market is divided into two categories: regular and organic.
The potato chip market is divided into two segments based on flavor: flavored and plain/salted. Supermarkets and hypermarkets, convenience stores, and online are all included in the market segmentation based on distribution channels.
Regional Perspectives
With a 32.32% market share in 2023, the North American potato chip market is projected to increase at a compound annual growth rate (CAGR) of 4.62% as a result of the US's expanding working population. In the United States and France, 86% of people eat potato chips or crisps, per another survey. Furthermore, in 2023, the United States' employment rate was 60.3%.
The market for potato chips in Europe, which includes Germany, the UK, France, Spain, and Italy, is expected to grow moderately in the coming years due to the presence of major players in the region that offer a variety of potato chips and the expanding policies they have implemented to meet the rising demand from consumers.
The Asia-Pacific market is expected to develop at a compound annual growth rate (CAGR) of 6.52% from its 2023 valuation of USD 9,807.19 to its 2032 valuation of USD 16,257.46. Because potato chips are widely consumed by a variety of consumer groups, India continues to hold a sizable portion of the potato chip market.
With a sizeable portion of the potato chip market, South America is anticipated to expand at a compound annual growth rate (CAGR) of 6.24% over the course of the forecast period.
The GCC countries, Turkey, Northern Africa, and Southern Africa are among the major nations that make up the Middle East and Africa.
PepsiCo (US), The Campbell Soup Company (US), EuropeSnacks (UK), LaSalle Capital (Chicago), KP Snacks (UK), Calbee Inc. (Japan), Kellanova (US), Priniti Foods Pvt. Ltd. (Haryana), Utz Brands Inc. (US), and Bikaji Foods International Ltd. (Germany) are some of the major players in the potato chip market.