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市场调查报告书
商品编码
1782174
宠物用点心的全球市场:食品类型·动物类型·流通管道·包装类型·口味·各地区 (~2032年)Global Pet Treat Products Market Research Report by Food Type, by Animal Type, by Distribution Channel, by Packaging Type, by Flavor, and by Region Forecast till 2032 |
预计到 2032 年,全球宠物零食市场规模将达到 658.8 亿美元,预测期内复合年增长率为 10.16%。宠物零食是除常规饮食外提供的可食用产品,通常作为训练期间的奖励、增进感情或单纯作为零食。
如今,许多宠物零食都添加了营养成分,以支持宠物健康。随着宠物饲养量的增加,尤其是在城市地区,对更健康、更贴心的零食的需求也日益增长。宠物主人现在更青睐采用天然成分製成的清洁标籤、高品质食品。各公司正在开发旨在改善消化、关节支持和免疫系统发育的新型零食。由于网购的成长和高品质产品的供应,宠物零食市场正在迅速扩张。
然而,高端零食价格仍然昂贵,对于精打细算的宠物主人来说,尤其是在发展中地区,这让他们难以承受。儘管消费者的健康意识日益增强,但许多消费者仍然优先考虑价格实惠,这使得高端品牌难以发展。
然而,随着宠物健康意识的增强,对天然和有机零食的需求也在不断增长。宠物主人正在寻求采用安全清洁的成分製成,并具有关节护理和牙齿健康等功能性特征的零食。电商平台让这些特色零食的购买管道更加便利。注重透明度、成分品质和强大的线上行销的品牌将在这个不断扩张的市场中获得巨大的成长机会。
北美凭藉其较高的宠物拥有率和强大的购买力,继续引领市场。宠物主人对支持关节健康、牙齿健康和体重管理的零食尤其感兴趣。美国品牌凭藉天然、无谷物配方树立了市场标准,加拿大也紧随其后,推出了本地采购的永续产品。
在欧洲,宠物食品的消费意识非常强,宠物们寻求的零食不仅美味,而且健康。英国是最大的市场,其青睐天然且功能性的零食。德国和法国也是重要的市场,而斯堪的纳维亚国家则要求包装符合道德且环保。
在亚太地区,中国、日本和印度等国家的宠物零食消费正快速成长。核心家庭和不断增长的可支配收入推动了宠物支出的成长。注重健康的零食在日本和韩国尤其受欢迎,优质进口产品在中国越来越受欢迎,而价格实惠且营养丰富的产品在印度也日益流行。
本报告提供全球宠物用点心的市场调查,彙整市场定义和概要,市场成长的各种影响因素分析,市场规模的转变·预测,各种区分·地区/各主要国家的明细,竞争环境,主要企业简介等资讯。
预计到 2032 年,全球宠物零食市场规模将达到 658.8 亿美元,预测期内复合年增长率为 10.16%。宠物零食是除常规饮食外提供的可食用产品,通常作为训练期间的奖励、增进感情或单纯作为零食。
如今,许多宠物零食都添加了营养成分,以支持宠物健康。随着宠物饲养量的增加,尤其是在城市地区,对更健康、更贴心的零食的需求也日益增长。宠物主人现在更青睐采用天然成分製成的清洁标籤、高品质食品。各公司正在开发旨在改善消化、关节支持和免疫系统发育的新型零食。由于网购的成长和高品质产品的供应,宠物零食市场正在迅速扩张。
然而,高端零食价格仍然昂贵,对于精打细算的宠物主人来说,尤其是在发展中地区,这让他们难以承受。儘管消费者的健康意识日益增强,但许多消费者仍然优先考虑价格实惠,这使得高端品牌难以发展。
然而,随着宠物健康意识的增强,对天然和有机零食的需求也在不断增长。宠物主人正在寻求采用安全清洁的成分製成,并具有关节护理和牙齿健康等功能性特征的零食。电商平台让这些特色零食的购买管道更加便利。注重透明度、成分品质和强大的线上行销的品牌将在这个不断扩张的市场中获得巨大的成长机会。
北美凭藉其较高的宠物拥有率和强大的购买力,继续引领市场。宠物主人对支持关节健康、牙齿健康和体重管理的零食尤其感兴趣。美国品牌凭藉天然、无谷物配方树立了市场标准,加拿大也紧随其后,推出了本地采购的永续产品。
在欧洲,宠物食品的消费意识非常强,宠物们寻求的零食不仅美味,而且健康。英国是最大的市场,其青睐天然且功能性的零食。德国和法国也是重要的市场,而斯堪的纳维亚国家则要求包装符合道德且环保。
在亚太地区,中国、日本和印度等国家的宠物零食消费正快速成长。核心家庭和不断增长的可支配收入推动了宠物支出的成长。注重健康的零食在日本和韩国尤其受欢迎,优质进口产品在中国越来越受欢迎,而价格实惠且营养丰富的产品在印度也日益流行。
本报告研究了全球宠物零食市场,并提供了市场定义和概述、影响市场成长的各种因素分析、市场规模趋势和预测、按细分市场、地区和主要国家/地区进行的细分、竞争格局以及主要公司的概况。
Global Pet Treat Products Market Research Report by Food Type (Granules & Flakes, Chunks & Nuggets, Sticks & Wafers, Kibbles & Pellets, Shredded & Sliced), by Animal Type (Dog Food, Cat Food, Horse Food), by Distribution Channel (Supermarkets & Hypermarkets, Specialty Pet Shops, Online Sales Channel), by Packaging Type [Flexible Packaging (Pouches), Rigid Packaging (Cans, Bottles, Trays)], by Flavor (Flavored, Unflavored), and by Region (North America, Europe, Asia Pacific, South America, Middle East & Africa) Forecast till 2032
Industry Overview
The global pet treat products market is expected to grow at a CAGR of 10.16% over the forecast period, reaching a value of USD 65.88 billion by 2032. Pet treat products are edible items given to pets apart from their regular meals. Pet treats are often given during training, to build a bond, or just as a reward.
Today, many of these treats are made with added nutrients to support a pet's health. As more people bring pets into their homes, especially in cities, there's a growing demand for healthier, more thoughtful treat options. Owners now prefer clean-label, high-quality food with natural ingredients. Companies are creating new treats that improve digestion, joint support, and immunity. The growth of online shopping and the availability of high-quality products are helping the pet treat market expand quickly.
However, the high cost of premium treats makes them less accessible to pet owners with limited budgets, especially in developing regions. Even though interest in healthier options is increasing, many still prefer more affordable choices. This makes it difficult for premium brands to grow, despite the rising focus on better pet care.
Growing awareness of pet health is increasing demand for natural and organic treats. Owners want clean, safe ingredients and functional benefits like joint or dental support. E-commerce platforms offer easy access to these specialized treats. Brands that focus on transparency, ingredient quality, and strong online marketing have major growth opportunities in this expanding space.
Industry Segmentations
The global market is divided by the food type, including granules & flakes, chunks & nuggets, sticks & wafers, kibbles & pellets, and shredded & sliced.
Depending on the animal type, the global pet treat products market is segmented into dog food, cat food, and horse food.
Supermarkets & hypermarkets, specialty pet shops, and online sales channels are part of the distribution channel of the global pet treat products market.
In terms of flavor, the global market is classified into flavored and unflavored.
Based on the packaging type, the global pet treat products market is divided into flexible and rigid packaging. Flexible packaging, like pouches, and conversely, rigid packaging, such as cans, bottles, and trays.
The North America region continues to dominate the pet treat market, largely due to high pet ownership rates and strong spending power. Consumers prioritize treats that support pet health, especially those addressing joint, dental, and weight concerns. U.S.-based brands are setting benchmarks with natural, grain-free formulations. Canada follows closely, focusing on locally sourced and sustainable options.
European buyers are highly conscious of what they feed their pets. The market is driven by demand for treats that are not only tasty but also beneficial for pets' health. The U.K. holds the largest share, with a preference for natural and functional treats. Germany and France also play key roles, while Scandinavian countries push for ethical and environmentally friendly packaging.
APAC countries like China, Japan, and India are witnessing rapid growth in pet treat consumption. The shift toward nuclear families and rising affluence contributes to increased pet spending. In Japan and Korea, health-focused treats are especially popular. Chinese consumers are increasingly drawn to high-end imported options, while India shows a growing preference for affordable, nutritious alternatives.
South American pet ownership is on the rise, particularly in Brazil, which leads regional sales. Consumers seek treats that align with wellness trends, such as those supporting digestion and dental health. Premium treats are becoming more accessible as income levels rise. Argentina and Chile are emerging as important markets, with local players introducing innovative, health-based products.
MEA region is evolving as a growth frontier for the pet treat industry. The UAE and Saudi Arabia represent mature markets, where buyers look for premium, functional products. South Africa stands out in the African segment, thanks to an established pet care culture. Countries like Kenya and Nigeria show potential, with increasing urban pet ownership and rising e-commerce penetration.
Major competitors in the global pet treat products market are Mars, Incorporated, Nestle Purina PetCare, Colgate-Palmolive (Hill's Pet Nutrition Inc), General Mills, United Petfood, ADM, Wellness Pet, Central Garden & Pet Company, Spectrum Brands Holdings, Inc., and The J.M. Smucker Company.