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市场调查报告书

商品编码

1440148

自动化测试 - 市场占有率分析、产业趋势与统计、成长预测（2024 - 2029）

Automation Testing - Market Share Analysis, Industry Trends & Statistics, Growth Forecasts (2024 - 2029)

出版日期: 2024年02月15日 | 出版商:

Mordor Intelligence | 英文 120 Pages | 商品交期: 2-3个工作天内

价格

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简介目录

2024年自动化测试市场规模预计为320.8亿美元，预计到2029年将达到674.8亿美元，在预测期内（2024-2029年）CAGR为16.03%。

对测试流程自动化、流畅客户体验解决方案的需求不断增加，以及在软体测试环境中越来越多地采用尖端人工智慧技术，推动了对自动化测试的需求。随着测试生命週期的缩短，人工智慧在测试中变得越来越重要。

主要亮点

需求的增加推动了测试流程和解决方案自动化的市场，以提供流畅的客户体验。但在未来几年，市场的扩张预计将受到一些问题的阻碍，包括实现从手动测试到自动化测试的转换变得越来越复杂。
此外，随着「左移方法」的兴起，测试人员在需求明确后就开始编写测试案例，开发与测试并行进行。然而，「右移方法」着重于在生产环境中测试、监控和更新应用程序，而不是完全处理产品对营运团队的责任。
对测试过程自动化和提供流畅客户体验的解决方案的需求不断增加，正在推动测试自动化市场的发展。然而，从手动测试转换到自动化测试的难度越来越大等问题将阻碍未来几年市场的成长。
相反，为了保护资料免遭未经授权的访问，政府根据健康保险流通与责任法案 (HIPAA) 和资料保护指令，采用不同经济体的资料监管标准。欧盟和美国是关于资料储存安全和隐私必须遵守的两个地区法律。然而，保存在云端的资料存在安全性问题，而保存在现场的资料则完全安全。
在 COVID-19 疫情期间，公司集中精力实现 IT 活动自动化，以从危机中恢復过来。随着企业从 COVID-19 中恢復过来，他们将在认知能力、人工智慧和机器人流程自动化 (RPA) 方面进行更多投资。这场大流行使自动化和测试成为董事会的要求。随着业务的增加，其业务连续性策略和风险也在增加。由于自动化测试相对于其他形式的测试在时间和品质方面具有优势，因此预计这种趋势将会成长。

自动化测试市场趋势

不断发展的 IT 和电信业

借助自动化测试，IT 和电信组织可以获得大型主机的快速回馈，并促进创新，而不会出现中断营运、阻碍客户体验或影响企业收入的瓶颈风险。企业可以提高主机上的品质、速度和效率，同时解决经验丰富的开发人员短缺的问题。
物联网、人工智慧和机器学习等现代技术正在迅速扩展，自动化产业拥有测试这些先进技术和应用的绝佳机会。目前，大多数业务流程都是透过数位化和基于规则的软体进行管理的。
此外，智慧型手机和网路的使用已变得不可或缺，智慧型手机的价格实惠、大量基于网路的应用程式的可用性、较低的资料价格以及更高的最终用户消费能力都有助于市场的成长。
最终用户根据部门下载程序，拒绝是与应用程式效能相关的两个因素。此外，行动应用程式的开发阶段和生命週期更快。因此，公司可以透过自动化行动应用程式测试来测试生产力、改进测试回归案例并最大限度地缩短时间。
例如，今年 4 月，是德科技帮助小米验证了支援智慧型手机的 5G 技术。是德科技的自动化现场到实验室设备测试平台解决方案利用人工智慧 (AI) 软体和通道模拟功能来验证支援智慧型手机和物联网 (IoT) 设备的 5G 技术。

北美预计将占据重要份额

自动化测试产业将由北美主导。技术提供者的广泛存在是该地区市场的主要驱动力。为了在区域和国际范围内保持竞争力，这些公司强调併购活动、伙伴关係和协作以及提供新颖的解决方案。
此外，技术供应商的广泛分散正在推动该地区的市场。智慧电视、家用电器和笔记型电脑等创新消费性电子产品在美国越来越受欢迎，并刺激了市场需求。
与智慧消费性电子产品一样，软体、网路应用程式和作业系统 (OS) 之间也存在着错综复杂的连结。随着这些智慧消费产品越来越被普遍接受，该地区对测试自动化服务的需求将会增加。
此外，各国政府正在实施倡议，加速新技术的采用，例如人工智慧和机器学习、自动化、物联网、行动和基于网路的应用程式、基于云端的服务以及整个地区的其他创新。
此外，整合Provarand的计划是他们在Canada Drives（一家从事汽车贷款、汽车再融资、抵押贷款、个人贷款和信用重建贷款的金融科技公司）这样的案例中实现的优势。 Canada Drives 使用 Provar 的 Salesforce 测试自动化，每次部署节省了 38 小时，手动回归工作减少了 95%。采用 Provar 后，Canada Drives 的自动化维护工作量也减少了 80% 以上，每月节省 33 小时。

自动化测试行业概况

自动化测试市场竞争适中，由许多全球和地区参与者组成。这些占据相当大市场份额的产业参与者正专注于扩大国际客户。为了在预测期内获得竞争优势，这些供应商专注于开发新解决方案、策略联盟以及其他有机和无机成长计画的研发投资。

2022 年 10 月 - Micro Focus 宣布其大型主机应用程式现代化解决方案与 Google Cloud 的 Dual Run 产品平台技术集成，用于将大型主机应用程式迁移到 Google Cloud，从而加快、自动化并降低风险。

额外的好处：

Excel 格式的市场估算 (ME) 表
3 个月的分析师支持

元件类型
- 测试解决方案
  - 功能测试
  - API测试
  - 安全测试
  - 合规性测试
  - 可用性测试
  - 其他解决方案
- 服务
  - 专业的服务
  - 管理服务
最终用户产业
- 资讯科技与电信
- BFSI
- 卫生保健
- 零售
- 运输与物流
- 其他最终用途产业（航空、旅馆、政府、能源和电力）
地理
- 北美洲
- 欧洲
- 亚太
- 拉丁美洲
- 中东和非洲

第 8 章：竞争格局

公司简介
- IBM Corporation
- Micro Focus International plc
- Capgemini SE
- Tricentis USA Corp
- SmartBear Software Inc.
- Parasoft Corporation
- Cigniti Technologies Limited
- Keysight Technologies Inc
- Invensis Technologies Pvt Ltd
- Sauce Labs Inc.

第 9 章：投资分析

第 10 章：市场的未来

简介目录

Product Code: 70436

The Automation Testing Market size is estimated at USD 32.08 billion in 2024, and is expected to reach USD 67.48 billion by 2029, growing at a CAGR of 16.03% during the forecast period (2024-2029).

The need for automation testing gets propelled by increased demand for testing process automation, solutions for a smooth customer experience, and increased adoption of cutting-edge AI-enabled technologies in software testing environments. As it shortens the test lifecycle, AI is becoming more and more important in testing.

Key Highlights

Increased demand pushes the market for automation of testing processes and solutions for a smooth customer experience. But in the years to come, the market's expansion is anticipated to be hampered by issues, including the growing complexity of implementing the switch from manual to automated testing.
Moreover, with the rise of the 'shift left approach,' testers started writing test cases just after the requirement was clear, and development continued parallelly with testing. However, the 'shift right approach' focuses on testing, monitoring, and updating the app in production environments rather than completely handling the product's responsibility to the Ops team.
An increase in demand for testing process automation and solutions that offer a smooth client experience is driving the market for testing automation. However, problems like the increasing difficulty of executing the switch from manual to automated testing will hinder the market's growth in the following years.
Instead, to safeguard data from unauthorized access, governments adopt data regulation standards from different economies as per the Health Insurance Portability and Accountability Act (HIPAA) and the Data Protection Directive. The European Union and the US are two regional laws that must be abided by regarding data storage security and privacy. However, data kept in the cloud is subject to security issues, whereas data kept on-site is entirely safe.
During the COVID-19 epidemic, companies concentrated on automating IT activities to recover from the crisis. As firms recover from COVID-19, they will invest more in cognitive capabilities, artificial intelligence, and robotic process automation (RPA). The pandemic has made automation and testing a boardroom requirement. As the businesses increase, so is their business continuity strategies and risks. This trend is expected to grow as automated testing has its advantage in time and quality over other forms of testing.

Automation Testing Market Trends

Growing IT & Telecommunication Industry

With the help of automated testing, IT & telecom organizations can gain quick feedback on the mainframe, and supercharge innovation without having the risk of bottlenecks that disrupt operations, hinder customer experiences, or impact the enterprise's revenues. The enterprises can improve quality, velocity, and efficiency on the mainframe while lowering the problems of the shortage of experienced developers.
Modern technologies such as IoT, AI, and machine learning are quickly expanding as the automation industry has an excellent opportunity to test these advanced technologies and applications. Currently, most business processes are managed digitally and rule based-software.
Moreover, Smartphones and internet usage have become indispensable, and the affordability of smartphones, availability of numerous web-based applications, lower data prices, and more end-user spending power contribute to the market's growth.
End-users download programs depending on the department, and refusal is two factors related to application performance. Furthermore, the development phase and lifecycle of mobile applications are quicker. As a result, companies test productivity, improve test regression cases and minimize time by automating mobile application testing.
For Instance, in April this year, keysight enabled Xiaomi to validate 5G technology underpinning smartphones. Keysight's automated field-to-lab device test platform solutions leverage artificial intelligence (AI) software and channel emulation capabilities to validate 5G technology underpinning smartphones and internet of things (IoT) devices.

North America is Expected to Hold Significant Share

The automated testing industry will get dominated by North America. The widespread presence of technology providers is the primary driver of the market in the area. To remain competitive on a regional and international scale, these firms emphasize merger and acquisition activity, partnerships and collaborations, and the provision of novel solutions.
Moreover, the widespread dispersion of technology suppliers is driving the region's market. Innovative consumer electronics such as smart TVs, home appliances, and laptops are becoming increasingly popular in the US and are fueling market demand.
Along with intelligent consumer gadgets, software, web applications, and operating systems (OS) are intricately linked. As these intelligent consumer products become more generally accepted, the region's demand for test automation services will increase.
Furthermore, Governments are implementing initiatives to hasten the adoption of new technologies such as artificial intelligence and machine learning, automation, the Internet of Things, mobile and web-based apps, cloud-based services, and other innovations across the region.
Additionally, the plan for integrating Provarand is the advantages they realized in a case like Canada Drives (a Fintech company dealing in vehicle loans, auto refinancing, mortgages, personal loans, and credit rebuilding loans). Canada Drives saved 38 hours per deployment using Provar's test automation for Salesforce to cut their manual regression effort by 95%. Following the adoption of Provar, Canada Drives also saw a reduction in automation maintenance effort of more than 80%, saving 33 hours per month.

Automation Testing Industry Overview

The automation testing market is moderately competitive and consists of many global and regional players. These industry players, who hold a sizeable portion of the market, are concentrating on growing their international clientele. To get a competitive edge over the projection period, these vendors focus on the research and development investment in developing new solutions, strategic alliances, and other organic & inorganic growth initiatives.

October 2022 - Micro Focus announced its mainframe application modernization solution to integrate with Google Cloud's Dual Run product platform technology for mainframe application migration to Google Cloud that will speed up, automate, and lower the risk.

Additional Benefits:

The market estimate (ME) sheet in Excel format
3 months of analyst support

1 INTRODUCTION

1.1 Study Assumptions and Market Definition
1.2 Scope of the Study

2 RESEARCH METHODOLOGY

3 EXECUTIVE SUMMARY

4 MARKET INSIGHTS

4.1 Market Overview
4.2 Industry Attractiveness - Porter's Five Forces Analysis
- 4.2.1 Bargaining Power of Suppliers
- 4.2.2 Bargaining Power of Consumers
- 4.2.3 Threat of New Entrants
- 4.2.4 Threat of Substitute Products
- 4.2.5 Intensity of Competitive Rivalry
4.3 Industry Value Chain Analysis

5 MARKET DYNAMICS

5.1 Market Drivers
- 5.1.1 Increasing Demand of Automation Testing Solutions to Provide Seamless Customer Experience
- 5.1.2 Growing IT & Telecommunication Industry
5.2 Market Challenges
- 5.2.1 Rising Complexities to Implement Transition from Manual to Automation Testing Process

6 IMPACT OF COVID-19 ON THE AUTOMATION TESTING MARKET

7 MARKET SEGMENTATION

7.1 Component Type
- 7.1.1 Testing Solutions
  - 7.1.1.1 Functional Testing
  - 7.1.1.2 API Testing
  - 7.1.1.3 Security Testing
  - 7.1.1.4 Compliance Testing
  - 7.1.1.5 Usability Testing
  - 7.1.1.6 Other Solutins
- 7.1.2 Services
  - 7.1.2.1 Professional Services
  - 7.1.2.2 Managed Services
7.2 End-user Industry
- 7.2.1 IT & Telecommunication
- 7.2.2 BFSI
- 7.2.3 Healthcare
- 7.2.4 Retail
- 7.2.5 Transportation & Logistics
- 7.2.6 Other End-use Industries (Avaiation, Hospitality, Government, Energy & Power)
7.3 Geography
- 7.3.1 North America
- 7.3.2 Europe
- 7.3.3 Asia-Pacific
- 7.3.4 Latin America
- 7.3.5 Middle East and Africa

8 COMPETITIVE LANDSCAPE

8.1 Company Profiles
- 8.1.1 IBM Corporation
- 8.1.2 Micro Focus International plc
- 8.1.3 Capgemini SE
- 8.1.4 Tricentis USA Corp
- 8.1.5 SmartBear Software Inc.
- 8.1.6 Parasoft Corporation
- 8.1.7 Cigniti Technologies Limited
- 8.1.8 Keysight Technologies Inc
- 8.1.9 Invensis Technologies Pvt Ltd
- 8.1.10 Sauce Labs Inc.