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市场调查报告书
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1443930

电子货架标籤：市场占有率分析、产业趋势与统计、成长预测（2024-2029）

Electronic Shelf Label - Market Share Analysis, Industry Trends & Statistics, Growth Forecasts (2024 - 2029)
出版日期: | 出版商: Mordor Intelligence | 英文 125 Pages | 商品交期: 2-3个工作天内

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简介目录

电子货架标籤市场规模预计到2024年为17.3亿美元，预计到2029年将达到33.3亿美元，在预测期内（2024-2029年）增长13.90%，以复合年增长率增长。

电子货架标籤-市场

包括超级市场和大卖场在内的众多零售店的兴起对零售业务产生了重大影响，增加了对零售技术和数位货架标籤等小工具的需求。

主要亮点

  • 零售业的成长趋势预计将有助于零售自动化的采用，包括电子货架标籤。例如，根据美国人口普查局2022年3月的数据，2021年零售总收益约6.6兆美元，与前一年同期比较增加约10亿美元。
  • 由于印度和中国强劲的宏观经济变数和网路普及，新兴国家有组织零售业的兴起是推动该产业成长的关键驱动力之一。零售商正在实施 ESL 等自动化技术，以更好地服务不断增长的中阶客户群。零售自动化与成本节约相结合，缩短了结帐队伍，提高了客户满意度，并减少了浪费。此外，它还有助于改善客户体验并增加销售。电子货架标籤产业的主要前景之一是零售机器人产业即将在开发中国家兴起。
  • 随着新兴电子商务领域的领导者在其配送中心实施尖端技术，该行业预计将在预测期内扩张。由于 COVID-19 爆发，多家公司采用​​自动化技术来升级商店。透过僱用 ESL，商店能够降低营运成本、人事费用和工时。此外，由于自动化技术的显着发展和电子产品成本的持续下降，ESL的需求在COVID-19之后有所增加，并预计在预测期内将推升。
  • 然而，新兴经济体大量失业人口降低了人事费用，减少了投资有效自动化方法以减少工作量的必要性。此外，实施该技术所需的高昂初始成本预计将限制未来几年的市场成长。

电子货架标籤 (ESL) 市场趋势

NFC行动付款可望推动市场成长

  • 在零售业，近场通讯(NFC) 技术是标准 ESL 的重要补充，能够随时显示价格和更新价格，让库存管理变得更加轻鬆。只需在支援 NFC 的智慧型手机上轻按一下即可简化客户互动。
  • 客户可以透过电子标籤轻鬆存取产品讯息，并使用 NFC 或行动装置轻鬆付款。使用内建 NFC 读取标籤后，客户的行动电话将被引导至产品主页，在那里他们可以查看详细资讯。此外，消费者现在可以立即付款，不再需要在收银台排队等候。随着零售商专注于采用数位技术来实现利润最大化，电子标籤将得到更广泛的接受。
  • 与 QR 码和蓝牙等其他数位创新技术相比，大多数客户更喜欢 NFC 技术，因为它速度快且对资讯的控制能力更强。这些支援 NFC 的设备有助于收集客户详细资讯、购物兴趣和经常购买的商品。这有利于个人化行销并鼓励客户重复访问。这一因素有助于推动市场成长。
  • NFC 技术预计将变得更加普及，因为它可以实现装置之间快速、即时的资料传输，企业也可以将 NFC 融入其产品中。许多智慧型手机和销售点 (POS) 系统现在都使用 NFC 技术作为附加功能。对支援 NFC 的 ELS 的需求主要是由于智慧型手机等行动装置中越来越多地使用 NFC 来加快 POS 支付速度并改善零售业务。

北美占有很大份额

  • 北美是全球最大的电子货架标籤市场。人们相信，遍布这一地区的大大小小的零售店数量众多，形成了一个巨大的市场。沃尔玛等零售商正在推动该地区的活性化，并显着促进市场开拓。
  • 北美地区，尤其是美国，有许多公司和多家零售商。例如，2021 年，CVS Health 在美国拥有 9,939 个营业点，而 Dollar General 在 46 个州拥有超过 17,000 个营业点。此外，全国约有9,000家7-11便利商店。
  • 该地区零售业的成长预计将为产品采用创造机会。例如，根据美国零售联合会的数据，到 2022 年，美国所有零售商店的收益预计将超过 4.86 兆美元。
  • 此外，美国政府对各行业尤其是零售自动化领域技术创新和自动化产品整合的积极倡议正在增加市场需求。
  • 美国的工业革命创造了重要的资料进化能力，用于整合生产流程和供应链管理。该技术将有助于增强商店营运并进一步发展产业，从而ESL将提高商店营运的执行效率。

电子货架标籤 (ESL) 产业概览

电子货架标籤市场高度分散，少数厂商占较大份额。主要企业包括E Ink Holdings Inc.、Displaydata Ltd、三星马达、Pricer AB 和松下公司。除其他事项外。这些公司采用产品发布、合作和伙伴关係等策略措施来获得全球市场的竞争优势。

2022 年 10 月，JRTech Solutions 向 10 家 Jean Coutu 药局推出了最新版本的 Pricer 全视觉化 SmartTAG Power+ 电子货架标籤 (ESL)。

2022年9月，SOLUM在越南开始进军东南亚电子货架标籤（ESL）产业。 SOLUM宣布将向越南「WinMart」提供ESL商品。 Masan 集团是越南三大私人公司之一，旗下拥有 WinMart。

2022 年 9 月，Instacart 推出了 Connected Stores，这是一系列新的尖端技术，可协助零售商创建客製化的线上和店内体验。该公司正在与多家零售商一起测试最新技术，并将其在北美各地的商店中销售。该公司还发布了胡萝卜标籤，旨在帮助消费者在商店中找到他们想要的东西。标籤照亮电子货架标籤，让您更容易找到特定产品。

其他福利

  • Excel 格式的市场预测 (ME) 表
  • 3 个月分析师支持

目录

第一章简介

  • 研究假设和市场定义
  • 调查范围

第二章调查方法

第三章执行摘要

第四章市场动态

  • 市场概况
  • 市场驱动因素
    • NFC在POS和智慧型手机的普及
  • 市场限制因素
    • 初始投资高
  • 产业价值链分析
  • 产业吸引力－波特五力分析
    • 新进入者的威胁
    • 买方议价能力
    • 供应商的议价能力
    • 替代产品的威胁
    • 竞争公司之间的敌意强度

第 5 章技术概览

  • 通讯技术（RF、NFC、IR等）
  • 配置（电池、显示器等）

第六章市场区隔

  • 副产品
    • LCD ESL
    • 电子纸ESL
  • 按店家类型
    • 大卖场
    • 超级市场
    • 专卖店及非食品零售店
  • 地区
    • 北美洲
    • 欧洲
    • 亚太地区
    • 拉丁美洲
    • 中东和非洲

第七章 竞争形势

  • 公司简介
    • E ink Holdings Inc.
    • Displaydata Ltd
    • Samsung Electro-Mechanics Co. Ltd
    • Pricer AB
    • Panasonic Corporation
    • Altierre Corporation
    • Diebold Nixdorf
    • LG Corporation
    • M2 Communication Inc.
    • SES-imagotag
    • Wincor Nixdorf AG
    • AdvanTech Inc.

第八章投资分析

第九章市场机会与未来趋势

简介目录
Product Code: 49203

The Electronic Shelf Label Market size is estimated at USD 1.73 billion in 2024, and is expected to reach USD 3.33 billion by 2029, growing at a CAGR of 13.90% during the forecast period (2024-2029).

Electronic Shelf Label - Market

The rise of numerous retail locations, including supermarkets and hypermarkets, has significantly impacted the retail business, driving demand for retail technology and gadgets such as digital shelf labels.

Key Highlights

  • The growing trends in the retail sector are expected to contribute to the adoption of retail automation, including electronic shelf labels. For instance, according to US Census Bureau March 2022, total retail revenues in 2021 were roughly USD 6.6 trillion, an increase of around USD 1 billion from the previous year.
  • The rise of the organized retail sector in developing countries is one of the important drivers driving industry growth due to powerful macroeconomic variables and the spread of the internet in India and China. Retailers are implementing automated technologies like ESLs, which can successfully serve the growing middle-class customer base. Combined with cost savings, retail automation increases shorter checkout lines and customer satisfaction and lessens waste. Additionally, it aids in improving client experience, which raises sales. One of the key prospects for the industry for electronic shelf labels is the prospective rise of the retail robotics sector in developing nations.
  • With emerging e-commerce sector leaders implementing cutting-edge technology at distribution centers, the industry will expand over the forecast period. Due to the COVID-19 outbreak, several companies upgraded their storefronts by employing automated technology. Due to the employment of ESLs, merchants were allowed to reduce their operational expenses, labor costs, and labor time. Additionally, because of significant developments in automation technologies and the ongoing decline in the cost of electronic goods, the demand for ESLs has increased post COVID-19 and is expected to receive a boost over the forecast period.
  • However, emerging countries have a large pool of unemployed people, which lowers labor costs and lessens the need to invest in effective automation methods to decrease workloads. Additionally, the expensive initial expenditure needed to implement the technologies is expected to restrain market growth over the coming years.

Electronic Shelf Label (ESL) Market Trends

NFC Mobile Payment is expected to boost market growth

  • In retail, near-field communication (NFC) technology significantly adds up to standard ESLs, which display the price and facilitate stock management by enabling price updates at any time. This simplifies customer interactions via a simple tap on an NFC-enabled smartphone.
  • Customers may easily access product information via electronic labels and make simple payments using NFC or mobile devices. Using built-in NFC, reading the label directs the customer's phone to the goods homepage for further details. Additionally, the consumer may pay instantaneously, doing away with the requirement to wait in line at cash registers. Electronic labeling will become more widely accepted as merchants emphasize employing digital technology to maximize profits.
  • A majority of customers prefer NFC technology over other digital innovations, such as QR codes, and Bluetooth, due to its high speed and improved control of information. These NFC-enabled devices help collect customer details, shopping interests, and frequently purchased items. This facilitates personalized marketing and, thus, attracts customers to visit again. This factor helps in boosting the growth of the market.
  • NFC technology is expected to increase because it enables quick and instantaneous data transmission among devices, which drives companies to include it in goods. Numerous smartphones and point-of-sale (POS) systems now use NFC tech as an added function. The need for NFC-enabled ELSs is primarily driven by the growing use of NFC in mobile devices like smartphones, making POS payments faster and improving retail operations.

North America to Account for a Major Share

  • North America is the largest market for electronic shelf labels globally. A large number of retail establishments, both small and large, that are spread out over the region may be credited for the enormous market there. Retails, such as Walmart, have been driving the uptick in activity and significantly boosting market development in the area.
  • There are numerous businesses in the North American region, particularly in the United States, and multiple retailers exist. For instance, although CVS Health had 9,939 locations across the US in 2021, Dollar General has more than 17,000 locations across 46 states. Additionally, there are nearly 9,000 7-Eleven locations nationwide.
  • Growth in the region's retail industry is expected to create opportunities for product adoption. For instance, according to the National Retail Federation, revenues from all retail outlets in the United States will exceed USD 4.86 trillion in 2022.
  • Moreover, favorable government initiatives in the United States towards technological innovation and integration of automated products across all industry verticals, specifically in retail automation, are boosting the market demand.
  • The industrial revolution in the United States has created significant data evolution capabilities to be used in the production processes and integration in supply chain management. The technology aids in enhancing store operations, further developing the industry, by which ESL will improve the performance efficiency of store operations.

Electronic Shelf Label (ESL) Industry Overview

The electronic shelf label market is fairly fragmented, with a few vendors occupying a large share. The key players are E Ink Holdings Inc., Displaydata Ltd, Samsung Electro-Mechanics Co. Ltd, Pricer AB, and Panasonic Corporation. among others. Product launches, collaboration, and partnerships, among other strategic initiatives, are being adopted by these players to gain a competitive edge in the global market.

In October 2022, JRTech Solutions implemented Pricer's latest edition of completely visual SmartTAG Power+ electronic shelf labels (ESL) in ten Jean Coutu pharmacies.

In September 2022, SOLUM began its entry into the Southeast Asian Electronic Shelf Label (ESL) industry in Vietnam. SOLUM announced that it will provide ESL items to Vietnam's "WinMart." Masan Group, among the three biggest private companies in Vietnam, owns WinMart as a subsidiary.

In September 2022, Instacart launched Connected Stores, a collection of new and current technologies to assist merchants in creating tailored online and in-store encounters. The business has been testing the latest technology with a few merchants and making them available to shops across North America. Carrot Tags, which the firm is also releasing, will aid consumers in finding what they're searching for at a store. The tags illuminate electronic shelf labels to make it easier to discover certain goods.

Additional Benefits:

  • The market estimate (ME) sheet in Excel format
  • 3 months of analyst support

TABLE OF CONTENTS

1 INTRODUCTION

  • 1.1 Study Assumptions and Market Definition
  • 1.2 Scope of the Study

2 RESEARCH METHODOLOGY

3 EXECUTIVE SUMMARY

4 MARKET DYNAMICS

  • 4.1 Market Overview
  • 4.2 Market Drivers
    • 4.2.1 NFC penetration in POS and Smartphones
  • 4.3 Market Restraints
    • 4.3.1 High Initial Investments
  • 4.4 Industry Value Chain Analysis
  • 4.5 Industry Attractiveness - Porter's Five Forces Analysis
    • 4.5.1 Threat of New Entrants
    • 4.5.2 Bargaining Power of Buyers
    • 4.5.3 Bargaining Power of Suppliers
    • 4.5.4 Threat of Substitute Products
    • 4.5.5 Intensity of Competitive Rivalry

5 TECHNOLOGY SNAPSHOT

  • 5.1 Communication Technology (RF, NFC, IR etc.)
  • 5.2 Components (Batteries, Display etc.)

6 MARKET SEGMENTATION

  • 6.1 By Product
    • 6.1.1 LCD ESLs
    • 6.1.2 E-paper ESLs
  • 6.2 By Store Type
    • 6.2.1 Hyper Markets
    • 6.2.2 Super Markets
    • 6.2.3 Specialty Stores and Non-food Retail Stores
  • 6.3 Geography
    • 6.3.1 North America
    • 6.3.2 Europe
    • 6.3.3 Asia-Pacific
    • 6.3.4 Latin America
    • 6.3.5 Middle East & Africa

7 COMPETITIVE LANDSCAPE

  • 7.1 Company Profiles
    • 7.1.1 E ink Holdings Inc.
    • 7.1.2 Displaydata Ltd
    • 7.1.3 Samsung Electro-Mechanics Co. Ltd
    • 7.1.4 Pricer AB
    • 7.1.5 Panasonic Corporation
    • 7.1.6 Altierre Corporation
    • 7.1.7 Diebold Nixdorf
    • 7.1.8 LG Corporation
    • 7.1.9 M2 Communication Inc.
    • 7.1.10 SES-imagotag
    • 7.1.11 Wincor Nixdorf AG
    • 7.1.12 AdvanTech Inc.

8 INVESTMENT ANALYSIS

9 MARKET OPPORTUNITIES AND FUTURE TRENDS