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市场调查报告书
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1519870

汽车租赁:市场占有率分析、产业趋势与统计、成长预测(2024-2029)

Car Rental - Market Share Analysis, Industry Trends & Statistics, Growth Forecasts (2024 - 2029)

出版日期: | 出版商: Mordor Intelligence | 英文 120 Pages | 商品交期: 2-3个工作天内

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简介目录

汽车租赁市场规模预计到2024年将达到1,321亿美元,预计到2029年将达到2,201亿美元,在预测期内(2024-2029年)复合年增长率将超过10.75%。

汽车租赁市场

COVID-19 大流行对世界各地的旅行和旅游业产生了重大影响。这对汽车租赁和乘车共享交通领域产生了重大影响。疫情导致企业评级下调和市场波动。然而,一旦限制放鬆,市场就开始表现出韧性。

此外,晶片短缺阻碍了 2021 年全球汽车生产,鑑于汽车租赁服务提供的维护和拥有成本较低,消费者转向汽车租赁。

汽车租赁市场的积极成长轨迹受到多种因素的推动,例如游客和商务旅行者数量的增加、出于健康考虑而改变的消费者偏好以及汽车租赁数位平台的便利性。

此外,将休閒与商务旅行相结合的趋势日益明显,尤其是年轻的商务旅客正在被公司招募以提高员工留任率。此外,各地政府对购车和驾驶的更严格监管也支持了租车业务的扩张。

随着网路租车平台的增多,汽车租赁业越来越火爆。超过 60% 的人口可以上网,这一事实预计将大大促进市场成长。

由于全球旅行和旅游业的崛起,预计未来几年市场将保持强劲。

租车市场趋势

线上汽车租赁服务需求的成长在市场中发挥重要作用

资讯科技的日益普及正在改变汽车租赁行业,并使营运商能够为客户提供更好的服务。这包括利用优化的公司和客户资讯管理以及开发方便的互联网预订应用程式。

线上预订模型处于识别信标和近场通讯(NFC) 应用的最前沿。 Zipcar 和 BlaBlaCar 等新参与者正透过使用汽车共享等创新经营模式和采用远端资讯处理等技术而获利。 Uber 和 Lyft 正在利用行动技术和设备来更好地满足消费者的个人交通需求。这些努力正在加剧汽车租赁业的混乱。

此外,线上预订还可用于多种服务,例如验证租车者的文件、向租车者提供有关汽车的资讯、在特定地点还车或取车、电子签章合约、无现金交易、等等。目的。此外,使用者越来越依赖智慧型手机来执行传统上在电脑上执行的各种活动,也有助于改变客户的汽车租赁体验。

Enterprise a Car 和 Europ Car 等汽车租赁公司也透过扩大在西班牙旅游机场的汽车租赁服务业务来巩固其在这一领域的地位。儘管主要公司在西班牙拥有强大的影响力,但他们并没有采用最新的发展和积极的策略,因此货车租赁市场的需求较低。

以需求为导向的全面行动解决方案的可用性不断增加,进一步强化了这一点。 Sixt SE、Uber 和 Avis 等行业参与者推出了行动应用程序,让客户可以轻鬆地从他们的产品组合中选择车辆并进行预订。

预计北美仍将是最大市场

预计2024年至2029年北美将维持其市场主导地位。该地区国内外休閒和商务旅客数量的增加是影响该地区市场成长的突出因素之一。

此外,消费者对租赁服务偏好的持续变化以及 Avis Budget Group 和 Enterprise Rent-a-Car 等知名服务供应商的出现预计将加速 Masu 的产生收入前景。最近,由于服务提供者的活性化努力,这些服务的使用在几个城市增加。例如,

宣布计划于 2023 年 6 月将类似 Turo 的P2P汽车租赁服务引入北美。客户可以按小时或按天租车,并可以在取车地点还车。

此外,电动车的普及以及该地区消费者对低排放气体的关注和意识不断增强,也是刺激市场的关键因素。此外,超过 70% 的美国人更喜欢租赁电动车,作为在投资电动车之前试驾该技术的一种方式。

所有这些因素预计将在 2024 年至 2029 年期间推动该地区的市场成长。

汽车租赁业概况

汽车租赁市场分散,许多国际和国内公司在世界各地运作。主要参与企业包括 Enterprise Rent-A-Car、赫兹公司、Sixt SE、Europcar 和 Avis Budget Group。这些参与者主要专注于获取客户群并增强服务以实现盈利最大化。合作也是产业参与者为巩固市场地位而实施的关键策略。例如

  • 2023 年 4 月,赫兹全球和亚特兰大市长安德烈狄更斯宣布推出赫兹电气化亚特兰大计划,这是一项旨在加速亚特兰大电动车普及并扩大电气化的环境和经济效益的 PPP 计划。

其他福利:

  • Excel 格式的市场预测 (ME) 表
  • 3 个月分析师支持

目录

第一章简介

  • 调查先决条件
  • 调查范围

第二章调查方法

第三章执行摘要

第四章市场动态

  • 市场驱动因素
    • 旅行和旅游业的成长推动了租车市场
  • 市场限制因素
    • 共乘服务的激增对传统汽车租赁市场构成挑战
  • 波特五力分析
    • 新进入者的威胁
    • 买家/消费者的议价能力
    • 供应商的议价能力
    • 替代品的威胁
    • 竞争公司之间敌对关係的强度

第五章市场区隔(市场规模:10亿美元)

  • 预订
    • 离线访问
    • 线上查询
  • 应用
    • 休閒/旅游
    • 商业
  • 最终用户
    • 自己
    • 用螺丝起子
  • 车辆类型
    • 经济型/廉价车
    • 豪华车
  • 租赁期限
    • 短期
    • 长期
  • 地区
    • 北美洲
      • 美国
      • 加拿大
      • 北美其他地区
    • 欧洲
      • 德国
      • 英国
      • 法国
      • 西班牙
      • 其他欧洲国家
    • 亚太地区
      • 印度
      • 中国
      • 日本
      • 韩国
      • 其他亚太地区
    • 世界其他地区
      • 南美洲
      • 中东/非洲

第六章 竞争状况

  • 供应商市场占有率
  • 公司简介
    • Avis Budget Group Inc.
    • Hertz Global Holdings Inc.
    • Enterprise Holdings Inc.
    • Sixt SE
    • Fast Rent a Car
    • Bettercar Rental
    • Europcar Mobility Group
    • Shenzhen Topone Car Rental Co. Ltd
    • China Auto Rental
    • TT Car Transit
    • Renault Eurodrive

第七章 市场机会及未来趋势

  • 电动车需求的成长为租车市场创造了机会
简介目录
Product Code: 53073

The Car Rental Market size is estimated at USD 132.10 billion in 2024, and is expected to reach USD 220.10 billion by 2029, growing at a CAGR of greater than 10.75% during the forecast period (2024-2029).

Car Rental - Market

The COVID-19 pandemic significantly impacted travel and tourism across the world. This had a huge effect on car rental and the ride-and-share transport segment. The pandemic resulted in company rating downgrades and market volatility. However, the market started showing resilience once the restrictions were eased.

Additionally, the chip shortage hampered global vehicle production in 2021, and consumers shifted toward car rental, considering the cost-saving offered by car rental services in terms of maintenance and ownership.

The positive growth trajectory of the car rental market is fueled by various factors, including the increasing number of tourists and business travelers, changes in consumer preferences due to health concerns, and the convenience of digital platforms for car hire.

Further, the increasing trend of combining leisure with business trips, particularly by younger business travelers, is being adopted by companies to promote staff retention. Additionally, the stringent government regulations on car buying and driving across different regions also favor the expansion of the car rental business.

The popularity of the car rental industry is rising as the number of online rental platforms increases. The fact that more than 60% of the population has access to the internet is anticipated to contribute significantly to the market's growth.

In coming years, the market is expected to continue thriving on a positive track owing to the flourishing travel and tourism industry worldwide.

Car Rental Market Trends

Increasing Demand for Online Car Rental Services to Play a Key Role in the Market

Increased adoption of information technology is transforming the car rental industry and enabling operators to deliver improved services to their customers. This includes the utilization of optimized corporate and customer information management and the development of convenient internet booking applications.

The online booking model is at the forefront of identifying applications for beacons and near-field communications (NFC). Newer players, like Zipcar and BlaBlaCar, are benefiting from using innovative business models such as car-sharing and adopting technologies such as telematics. Uber and Lyft are using mobile technologies and devices to better meet consumers' personal transportation needs. These initiatives are contributing to the disruption of the car rental industry.

Further, online booking also serves a variety of purposes, such as verification of documents of the renter, offering information to the renter regarding the car, services like drop and pick-up of the rented car at a certain place, e-signing contracts, and cashless transactions. Additionally, the rising dependence of users on smartphones to carry out a variety of activities traditionally done by personal computers has significantly helped transform the car rental experience for customers.

Rental companies, such as Enterprise a Car and Europ Car, have also strengthened their position in the sector by expanding their operation of vehicle rental services in Spain's tourist airport. Though key companies have a strong presence in the country, they have not adopted the latest developments or active strategies, so the van rental market is witnessing slow demand.

This is further enhanced by the increased availability of comprehensive demand-oriented mobility solutions. Industry players such as Sixt SE, Uber, and Avis have launched their mobile apps, which allow customers to easily choose vehicles from a portfolio and carry out bookings.

North America is Expected to Remain the Largest Market

North America is expected to retain its dominance in the market between 2024 and 2029. The rising number of leisure and business trips across the region, both locally and internationally, is among the prominent factors influencing the growth of the regional market.

Further, a continuous shift in consumer preference toward rental services and the presence of prominent service providers in the region, like Avis Budget Group and Enterprise Rent-a-Car, are expected to accelerate the revenue generation prospects. Recently, the usage of these services increased in several cities, fueled by increased initiatives by service operators. For instance,

In June 2023, Uber Technologies Inc. disclosed its plan to bring Turo-like peer-to-peer car rental to North America. Customers will be able to rent by the hour or the day and can drop off the rented vehicle wherever it was picked up.

In addition, the rising adoption of electric cars and growing concerns and awareness of lower emissions among consumers in the region are some of the major factors fueling the market. Moreover, over 70% of Americans prefer to rent an EV as a way to test drive the technology before investing in it.

All these factors combined are expected to provide a boost to the positive market growth of the region between 2024 and 2029.

Car Rental Industry Overview

The market is fragmented, with numerous international and domestic companies operating across the world. Key participants include Enterprise Rent-A-Car, The Hertz Corporation, Sixt SE, Europcar, and Avis Budget Group. The primary focus of these players is on enhancing their services to gain a customer base and maximize profitability. Collaboration is another key strategy implemented by industry players to strengthen their positions in the market. For instance,

  • In April 2023, Hertz Global and Andre Dickens, the Mayor of Atlanta, launched Hertz Electrifies Atlanta, a PPP aimed at accelerating the adoption of electric vehicles and expanding the environmental and economic benefits of electrification in Atlanta.

Additional Benefits:

  • The market estimate (ME) sheet in Excel format
  • 3 months of analyst support

TABLE OF CONTENTS

1 INTRODUCTION

  • 1.1 Study Assumptions
  • 1.2 Scope of the Study

2 RESEARCH METHODOLOGY

3 EXECUTIVE SUMMARY

4 MARKET DYNAMICS

  • 4.1 Market Drivers
    • 4.1.1 Growing Travel and Tourism Industry is Driving the Car Rental Market
  • 4.2 Market Restraints
    • 4.2.1 Increasing Popularity of Ride-Sharing Services Pose Challenges for the Conventional Car Rental Market
  • 4.3 Porter's Five Forces Analysis
    • 4.3.1 Threat of New Entrants
    • 4.3.2 Bargaining Power of Buyers/Consumers
    • 4.3.3 Bargaining Power of Suppliers
    • 4.3.4 Threat of Substitute Products
    • 4.3.5 Intensity of Competitive Rivalry

5 MARKET SEGMENTATION (Market Size in Value USD billion)

  • 5.1 Booking
    • 5.1.1 Offlne Access
    • 5.1.2 Online Access
  • 5.2 Application
    • 5.2.1 Leisure/Tourism
    • 5.2.2 Business
  • 5.3 End User
    • 5.3.1 Self-driven
    • 5.3.2 Chauffeur-driven
  • 5.4 Vehicle Type
    • 5.4.1 Economy/Budget Cars
    • 5.4.2 Luxury/Premium Cars
  • 5.5 Rental Length
    • 5.5.1 Short Term
    • 5.5.2 Long Term
  • 5.6 Geography
    • 5.6.1 North America
      • 5.6.1.1 United States
      • 5.6.1.2 Canada
      • 5.6.1.3 Rest of North America
    • 5.6.2 Europe
      • 5.6.2.1 Germany
      • 5.6.2.2 United Kingdom
      • 5.6.2.3 France
      • 5.6.2.4 Spain
      • 5.6.2.5 Rest of Europe
    • 5.6.3 Asia-Pacific
      • 5.6.3.1 India
      • 5.6.3.2 China
      • 5.6.3.3 Japan
      • 5.6.3.4 South Korea
      • 5.6.3.5 Rest of Asia-Pacific
    • 5.6.4 Rest of the World
      • 5.6.4.1 South America
      • 5.6.4.2 Middle-East and Africa

6 COMPETITIVE LANDSCAPE

  • 6.1 Vendor Market Share
  • 6.2 Company Profiles*
    • 6.2.1 Avis Budget Group Inc.
    • 6.2.2 Hertz Global Holdings Inc.
    • 6.2.3 Enterprise Holdings Inc.
    • 6.2.4 Sixt SE
    • 6.2.5 Fast Rent a Car
    • 6.2.6 Bettercar Rental
    • 6.2.7 Europcar Mobility Group
    • 6.2.8 Shenzhen Topone Car Rental Co. Ltd
    • 6.2.9 China Auto Rental
    • 6.2.10 TT Car Transit
    • 6.2.11 Renault Eurodrive

7 MARKET OPPORTUNITIES AND FUTURE TRENDS

  • 7.1 The Growing Demand for EVs Presents Lucrative Opportunities for the Car Rental Market