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市场调查报告书
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1687267

OLED微型显示器：市场占有率分析、产业趋势与统计、成长预测（2025-2030）

OLED Microdisplay - Market Share Analysis, Industry Trends & Statistics, Growth Forecasts (2025 - 2030)
出版日期: | 出版商: Mordor Intelligence | 英文 133 Pages | 商品交期: 2-3个工作天内

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简介目录

OLED微显示器市场规模预计在2025年达到11.7亿美元，在2030年达到123.4亿美元，预测期间（2025-2030年）的复合年增长率为60.2%。

OLED 微型显示器市场-IMG1

关键亮点

  • OLED微显示器市场近年来经历了显着成长。这主要得益于AR/VR等技术的进步以及各地区终端用户产业的扩张。例如，向 5G 的过渡正在加速对先进近眼设备的需求。此外，TCL 在 2023 年 CES 上发布了三款最新的 AR/VR 产品，包括 RayNeo X2、TCL NXTWEAR V 和 TCL NXTWARE S 等产品。
  • 由于对比度、功耗、尺寸和色彩空间方面的优势，NTE 应用有望为 OLED 微型显示器提供丰厚的机会。这与电子观景器和个人取景器（PV）有关。 OLED微型显示器正在虚拟实境（VR）、扩增实境（AR）、抬头显示器（HUD）和穿戴式装置等领域广泛应用。
  • OLED 微型显示器最显着的特点之一是其高解析度。高像素密度使这些显示器能够提供高水准的细节，使其适用于VR头戴装置、扩增实境(AR) 眼镜和头戴式显示器等应用。 OLED 微型显示器的高解析度可确保使用者获得Sharp Corporation的影像，实现真正身临其境的视觉效果。
  • 保护 OLED 层免受水蒸气和氧气的影响是 OLED 微型显示器开发中的关键挑战，并在抑制市场成长方面发挥了一定作用。

OLED微显示器市场趋势

消费性电子领域占据大部分市场占有率

  • 家用电子电器领域日益增长的需求和技术快速发展的步伐迫使OEM不断向市场推出独特的产品。消费性电子产品供应商主要依赖电子产品製造商来提供诸如降低成本、提高品质、缩短时间、缩短时间和灵活交付产品等优势。
  • 智慧型手机需求的不断增长也是受调查市场需求的主要驱动力。根据爱立信预测，全球智慧型手机行动网路用户数量预计在2022年达到约64亿，到2028年将超过77亿人。中国、印度和美国的智慧型手机行动网路用户数量最多。
  • 此外，预计到2023年5G智慧型手机的比例将会增加。
  • 随着显示技术的发展，OLED折迭式行动电话的渗透率将会扩大。由于规格的提高和价格的实惠，各大品牌定期推出新的旗舰折迭式设备，预计智慧型手机的普及率将会增加。这是机会，因为通货膨胀已经抑制了消费者信心，并推动了折迭式行动电话的普及。
  • 美国消费者科技协会预计，2022 年至 2024 年间，美国消费科技零售收益将略有成长，到 2024 年底将达到 5,000 亿美元以上。大部分收益将来自硬件，预计到 2024 年将达到约 3,450 亿美元。市场也正在经历多项 OLED 微显示器创新和製造能力扩张，以满足消费者复杂且不断变化的需求。

预计亚太地区市场将显着成长

  • 该地区在市场研究方面投入了大量资金。各国对 VR/AR 和可穿戴应用的日益普及以及对消费性电子产品的投资不断增加，进一步推动了对 OLED 微型显示器的需求。
  • 此外，韩国、中国和日本等国家已成为消费性电子产品製造和创新的中心。这些国家拥有推动显示器技术进步的关键技术公司，包括 OLED 微型显示器。例如，起亚于2023年8月开设了VR展示室，向客户展示新车型。
  • OLED 微型显示器越来越多地被应用于相机、AR 和 VR 眼镜/护目镜、娱乐、工业应用和体育等各种领域。大多数国家对这些产品的需求都在增加，这推动了市场的成长。
  • 除了日本、韩国和中国等国家外，印度和台湾等国家的电子产业的成长也推动着市场的成长。此外，这些国家中产阶级可支配所得的增加也为所研究的市场创造了新的机会。
  • 都市化的加快和显示器技术的进步为亚太地区的 OLED 微型显示器创造了巨大的潜力。根据世界银行预测，到2022年，印度约有三分之一的人口将居住在城市。这一趋势表明，过去十年间都市化增长了4%以上。人口的成长可能会进一步刺激对其他先进设备（如智慧穿戴装置和 AR/ VR头戴装置等）的需求，从而进一步推动所研究市场的成长。此外，全部区域领先公司的存在、先进技术的采用、资本投资和快速的经济成长都促进了所研究市场的成长。
  • 例如，索尼半导体解决方案公司 (SSS) 计划于 2023 年 8 月在几个月内发布 ECX344A，这是一款大型高清 1.3 吋 OLED 微型显示器，具有 4K 分辨率，有助于实现更逼真的空间再现。新型有机发光二极体微型显示器主要用于虚拟实境 (VR) 和扩增实境(AR) 头戴式显示器。透过采用 SSS 在相机电子观景器(EVF) 及其像素驱动电路开发中累积的小型化工艺，它在 1.3 吋大显示器上实现了 4K 解析度。
  • 而且OLED技术的不断创新，带来了功率效率和反应速度的提升，使得OLED微显示器在各个地区得到认可。 2023 年 11 月，中国面板供应商京东方科技集团表示，将建造一座价值 630 亿元人民币（88.4 亿美元）的生产工厂，并采用先进技术生产 OLED 萤幕。该工厂位于成都，将采用8.6代技术生产有机发光二极体基板。

OLED微显示器市场概况

OLED 微型显示器市场主要分为以下几大主要参与者：Winstar Display、Microoled SA（Photonis Technologies SAS）、云南欧莱特光电科技、Emagin Corporation 和 Kopin Corporation。该市场的参与企业正在采取收购和伙伴关係等策略来加强其产品供应并获得可持续的竞争优势。

  • 2024 年 2 月 - Kopin 公司宣布已获得海军空战中心颁发的一份新的小型企业创新研究 (SBIR) 合约。透过该协议，Kopin 将利用美国30 多年的微显示器开发专业知识来描述用于无透镜计算成像的先进微显示器。
  • 2023 年 8 月 - 索尼半导体解决方案 (SSS) 宣布推出 ECX344A 4K 解析度 OLED 微型显示器。新型微型显示器专为虚拟实境 (VR)、扩增实境(AR) 和其他头戴式显示器 (HMD) 应用而设计。 ECX344A 是一款大型 OLED 微型显示器，具有 1.3*（1.3 吋）的高清（HDR）解析度。它采用了SSS在相机电子场显示（CEF）设备开发过程中累积的小型化工艺，以及其独特的像素驱动电路。这种新型微型显示器由于其高速驱动电路，有可能实现4K分辨率，提供流畅的影像品质和高度的真实感。此外，SSS独特的像素结构实现了宽色域（WCG）和高亮度（HV）性能。

其他福利

  • Excel 格式的市场预测 (ME) 表
  • 3个月的分析师支持

目录

第一章 引言

  • 研究假设和市场定义
  • 研究范围

第二章调查方法

第三章执行摘要

第四章 市场动态

  • 市场概览
  • 产业价值链分析
  • 产业吸引力-波特五力分析
    • 供应商的议价能力
    • 买家的议价能力
    • 新进入者的威胁
    • 替代品的威胁
    • 竞争程度
  • COVID-19 和其他宏观经济因素对市场的影响

第五章市场动态

  • 市场驱动因素
    • 近眼（NTE）应用的兴起
    • 高解析度、高画质、低功耗
  • 市场问题
    • 保护 OLED 层免受氧气和水蒸气的侵害
    • 识别高温条件下的亮度和寿命

第六章市场区隔

  • 按类型
    • 对于近视
    • 投影
  • 按最终用户产业
    • 车
    • 医疗保健
    • 产业
    • 家用电子电器
    • 航太与国防
    • 执法
    • 其他的
  • 按地区
    • 北美洲
    • 欧洲
    • 亚洲
    • 澳洲和纽西兰
    • 拉丁美洲
    • 中东和非洲

第七章竞争格局

  • Vendor Positioning Analysis
  • 公司简介
    • Microoled SA（Photonis Technologies SAS）
    • Yunnan Olightek Opto-electronic Technology Co. Ltd
    • Winstar Display Co. Ltd
    • eMagin Corporation
    • Kopin Corporation
    • Wisechip Semiconductor Inc.
    • Seiko Epson Corporation
    • Fraunhofer FEP
    • Sony Semiconductor Solutions Corp.（Sony Corporation）
    • Sunlike Display Technology Corporation

第八章投资分析

第九章：未来趋势

简介目录
Product Code: 58742

The OLED Microdisplay Market size is estimated at USD 1.17 billion in 2025, and is expected to reach USD 12.34 billion by 2030, at a CAGR of 60.2% during the forecast period (2025-2030).

OLED Microdisplay - Market - IMG1

Key Highlights

  • The OLED microdisplay market has been witnessing significant growth over the years. This is primarily due to the advancement of technologies such as AR/VR and the expansion of end-user industries across various regions. For instance, the transition toward 5G accelerates the demand for advanced near-to-eye devices. Further, TCL announced three of the latest AR/VR products at CES 2023. It includes products such as RayNeo X2, TCL NXTWEAR V, and TCL NXTWARE S.
  • Due to contrast, power, size, and color-space advantages, NTE applications are anticipated to offer lucrative opportunities for OLED microdisplay. This relates to electronic viewfinders and personal viewers (PV). OLED microdisplay are finding widespread adoption in fields such as virtual reality (VR), augmented reality (AR), heads-up displays (HUDs), and wearable devices.
  • One of the most striking features of OLED microdisplay is its high resolution. With a high pixel density, these displays offer a high level of detail, making them suitable for applications like VR headsets, augmented reality (AR) glasses, and head-mounted displays. The high resolution of OLED microdisplay ensures that users are presented with sharp, clear images, allowing for a truly immersive visual.
  • The protection of OLED layers against water vapors and oxygen has been a significant challenge in developing OLED microdisplays, and it has played a role in restraining the market growth.

OLED Microdisplay Market Trends

Consumer Electronics Segment to Hold Major Market Share

  • The studied sector is predominantly driven by the increasing demand from the consumer electronics sector and fast-paced technological developments, which pressure OEMs to present unique products continuously in the market. Consumer electronics providers primarily rely on electronic manufacturers that deliver benefits such as cost savings, quality, decreased time-to-market, reduced time-to-volume, and flexibility to provide their products.
  • The increasing demand for smartphones is also significantly driving the demand for the market studied. According to Ericsson, smartphone mobile network subscriptions reached nearly 6.4 billion globally in 2022 and are forecasted to exceed 7.7 billion by 2028. China, India, and the United States have the highest smartphone mobile network subscriptions.
  • Additionally, the percentage of 5G smartphones is expected to increase by 2023.
  • The penetration rate of OLED folding mobile phones will grow as display technology develops. The smartphone penetration rate will increase as brands launch new flagship folding devices regularly, driven by improved specifications and more affordable pricing. A chance exists to breathe new life into a market where inflation has resulted in a downturn in consumer confidence and pushed the adoption of folding mobile phones.
  • According to the Consumer Technology Association, in the United States, consumer technology retail revenue is forecast to increase slightly between 2022 and 2024, reaching over USD 500 billion at the end of the period. Hardware is likely to account for most of the revenue, bringing in around USD 345 billion in 2024. The market is also witnessing several OLED microdisplay innovations and manufacturing capacity expansions to cater to consumers' complex and evolving requirements.

Asia Pacific Expected to Witness Significant Growth in the Market

  • The region is considerably investing in the market studied. Increasing adoption of applications in VR/AR and wearables and growing investments in consumer electronics across various countries further propelling demand for OLED microdisplay.
  • Additionally, countries such as South Korea, China, and Japan are hubs for consumer electronics manufacturing and innovation. These countries are home to significant technology companies that drive advancements in display technologies, including OLED microdisplay. For instance, in August 2023, KIA launched the VR showroom to showcase new vehicle models to customers.
  • OLED microdisplay are being increasingly adopted in various applications ranging from cameras, AR and VR glasses/goggles field, entertainment, industrial applications, and sports. The increasing demand for these products across most countries spurs the market's growth.
  • Apart from countries like Japan, South Korea, and China, the growth of the electronics sector across countries such as India and Taiwan is favoring the market's growth. The rising disposable income among the middle-class population across these countries also creates new opportunities for the market studied.
  • The increasing urbanization and technological advancements in display screens create massive potential for OLED microdisplay in Asia-Pacific. According to the World Bank, in 2022, around a third of the total population in India lived in cities. The trend indicates an increase in urbanization by more than 4% in the last decade. Such an increase in population may further create demand for smart wearables and other advanced instruments like AR/VR headsets, and many others may further propel the growth of the market studied. Further, due to the presence of major players across the region, the growing adoption of advanced technology, capital investments, and rapidly growing economies contribute to the growth of the market studied.
  • For instance, in August 2023, Sony Semiconductor Solutions Corp. (SSS) intended to release the ECX344A, a large-size, high-definition 1.3-type OLED Microdisplay with 4K resolution in the coming months, which would contribute to more realistic recreations of spaces. The new OLED Microdisplay mainly targets virtual reality (VR) and augmented reality (AR) head-mounted display applications. It delivers 4K resolution with a 1.3-type large-size display by employing miniaturization processes that SSS has achieved while developing camera electronic viewfinders (EVFs) and their pixel drive circuits.
  • The constant innovation in OLED technology, leading to improved power efficiency and response times, has also contributed to the growing acceptance of OLED microdisplay in various regional sectors. In November 2023, Chinese panel supplier BOE Technology Group announced to build a CNY 63 billion (USD 8.84 billion) production facility to make OLED screens using advanced technology. The factory, planned for Chengdu, will turn out organic light-emitting diode substrates using 8.6-generation technology.

OLED Microdisplay Market Overview

The OLED microdisplay market is fragmented with the presence of major players like Winstar Display Co. Ltd, Microoled SA (Photonis Technologies SAS), Yunnan Olightek Opto-electronic Technology Co. Ltd, Emagin Corporation, and Kopin Corporation. Players in the market are adopting strategies such as acquisitions and partnerships to enhance their product offerings and gain sustainable competitive advantage.

  • February 2024 - Kopin Corporation announced the award of a new Small Business Innovation Research (SBIR) contract from the Naval Air Warfare Center. Under the terms of the contract, Kopin would leverage over 30 years of expertise in US-based microdisplay development to deliver advanced microdisplay for lensless computational imaging.
  • August 2023 - Sony Semiconductor Solutions (SSS) announced the upcoming ECX344A 4K resolution OLED Microdisplay launch. This new microdisplay is designed for use in virtual reality (VR), augmented reality (AR), and other head-mounted display (HMD) applications. The ECX344A is a large-size OLED Microdisplay with a high-definition (HDR) resolution of 1.3* (1.3-type). It uses miniaturization processes developed by SSS to develop camera electronic field display (CEF) devices and its proprietary pixel drive circuits. This new microdisplay may deliver 4K resolution with high-speed driver circuits, allowing smooth image quality and a greater sense of reality. SSS's original pixel structure also allows wide color gamut (WCG) and high luminance (HV) performance.

Additional Benefits:

  • The market estimate (ME) sheet in Excel format
  • 3 months of analyst support

TABLE OF CONTENTS

1 INTRODUCTION

  • 1.1 Study Assumptions and Market Definition
  • 1.2 Scope of the Study

2 RESEARCH METHODOLOGY

3 EXECUTIVE SUMMARY

4 MARKET DYNAMICS

  • 4.1 Market Overview
  • 4.2 Industry Value Chain Analysis
  • 4.3 Industry Attractiveness - Porter's Five Forces Analysis
    • 4.3.1 Bargaining Power of Suppliers
    • 4.3.2 Bargaining Power of Buyers
    • 4.3.3 Threat of New Entrants
    • 4.3.4 Threat of Substitute Products
    • 4.3.5 Degree of Competition
  • 4.4 Impact of COVID-19 Aftereffects and Other Macroeconomic Factors on the Market

5 MARKET DYNAMICS

  • 5.1 Market Drivers
    • 5.1.1 Increasing Number of Near-to-eye (NTE) Applications
    • 5.1.2 High Resolution, Excellent Picture Quality, and Low Power Consumption
  • 5.2 Market Challenges
    • 5.2.1 Protection of OLED Layers Against Oxygen and Water Vapor
    • 5.2.2 Luminance and Lifetime Specifically Under High-temperature Conditions

6 MARKET SEGMENTATION

  • 6.1 By Type
    • 6.1.1 Near-to-eye
    • 6.1.2 Projections
  • 6.2 By End-user Industry
    • 6.2.1 Automotive
    • 6.2.2 Healthcare
    • 6.2.3 Industrial
    • 6.2.4 Consumer Electronics
    • 6.2.5 Aerospace and Defense
    • 6.2.6 Law Enforcement
    • 6.2.7 Other End-user Industries
  • 6.3 By Geography
    • 6.3.1 North America
    • 6.3.2 Europe
    • 6.3.3 Asia
    • 6.3.4 Australia and New Zealand
    • 6.3.5 Latin America
    • 6.3.6 Middle East and Africa

7 COMPETITIVE LANDSCAPE

  • 7.1 Vendor Positioning Analysis
  • 7.2 Company Profiles
    • 7.2.1 Microoled SA (Photonis Technologies SAS)
    • 7.2.2 Yunnan Olightek Opto-electronic Technology Co. Ltd
    • 7.2.3 Winstar Display Co. Ltd
    • 7.2.4 eMagin Corporation
    • 7.2.5 Kopin Corporation
    • 7.2.6 Wisechip Semiconductor Inc.
    • 7.2.7 Seiko Epson Corporation
    • 7.2.8 Fraunhofer FEP
    • 7.2.9 Sony Semiconductor Solutions Corp. (Sony Corporation)
    • 7.2.10 Sunlike Display Technology Corporation

8 INVESTMENT ANALYSIS

9 FUTURE TRENDS