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市场调查报告书
商品编码
1690839
拉丁美洲 4PL(第四方物流)-市场占有率分析、行业趋势和统计、成长预测(2025-2030 年)Latin America Fourth Party Logistics (4PL) - Market Share Analysis, Industry Trends & Statistics, Growth Forecasts (2025 - 2030) |
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拉丁美洲 4PL(第四方物流)市场规模预计在 2025 年为 37.2 亿美元,预计到 2030 年将达到 56.7 亿美元,预测期内(2025-2030 年)的复合年增长率为 8.79%。
「4PL供应链」概念朝着消除复杂的全球供应链所造成的大多数问题迈出了一大步。汽车、零售、食品饮料、医疗保健和家用电子电器等许多终端用户行业的成长也有望推动全球 4PL物流市场的成长。由于新兴国家电子商务的成长和基础设施的数位化,零售商必须建立平行的供应链来满足店内和线上的需求。借助 4PL 服务协助创建策略愿景并提高库存可见性,零售商可以更好地分配库存以满足客户不断增长的需求。这些服务使生产商能够管理复杂的供应链,并专注于开发更好、更具创新性的产品系列。
快速消费品 (FMCG) 的需求不断变化,因此需要不断确保製造的卓越性和准确的存量基准。企业需要了解预期资料并立即做出决策以实现这一目标。可以利用技术输入、评估和处理这些资料,以有效控制货物流动。更好的资料整合使公司能够更好地了解购买其产品的人。这有助于改善长期规划和预测,同时也能够回应短期客户需求。经销商和零售商可以使用先进的资料分析来追踪他们的库存。透过增强订购演算法,商店可以更准确地下订单,并考虑过去的销售资料和消费者趋势。这简化了供应链并使其更加经济。特别是,准确的资料使物流团队能够做出快速、明智的决策。
拉丁美洲是电子商务的顶级市场,因为其网民数量庞大且成长迅速。在新冠肺炎疫情期间尤其如此。先前犹豫不决的消费群组被说服透过更可靠的付款方式和店内取货选项增加他们的线上购买量。但想要抓住这项机会的企业主必须牢记其所在地区面临的独特挑战。解决方案在于结合 SEO 和电子商务概念。 2020年,拉丁美洲超越亚洲,成为电商成长最快的地区。亚马逊、Mercado Libre、Mercado Livre等拥有强大SEO和物流的「巨头」成为这段时期的主要赢家。
这个分散而残酷的行业对于电子商务公司来说是一个理想的环境。拉丁美洲的网路使用率达到了历史最高水平,巴西和墨西哥有超过三分之二的人口使用互联网,阿根廷和厄瓜多尔有近五分之四的人口使用网路。哥伦比亚和委内瑞拉紧随其后,2021年这一比例都将超过70%。截至2021年1月,该地区17个国家的线上潜在电子商务消费者超过4亿。新冠疫情加剧了这一繁荣,导致线上购物量增加了近 20%。预计这一成长动能将持续下去,到 2025 年拉丁美洲的行动用户数量将达到 4.84 亿。
大多数拉丁美洲的网路购物购物者更喜欢 Android 而不是 iOS,并且花更少的时间浏览网站。拉丁美洲近 20% 的网路用户从不滚动浏览 Google搜寻结果的第一页,即使它是广告,该地区近一半的网路用户从不超越前三个搜寻结果。这就是为什么让您的品牌名称出现在 Google搜寻结果的第一个顶部如此重要。现在是进入拉丁美洲市场的最佳时机,因此 SEO 和电子商务需要并行不悖。该地区电子商务领域的知名企业可能已经赢得了最初的竞争。
拉丁美洲第四方物流市场高度分散,有各种国内和国际参与企业,包括德国邮政 DHL、Kuehne+Nagel 和 Logifashion。顶尖公司正在进行广泛创新,以利用市场上发展的机会。 Texlog 与 Logifashion 在哥伦比亚的业务整合就是一个例子。此次合併将增强 Logifashion 在哥伦比亚的物流能力,扩大其纺织原料的仓储和专业服务能力。
The Latin America Fourth Party Logistics Market size is estimated at USD 3.72 billion in 2025, and is expected to reach USD 5.67 billion by 2030, at a CAGR of 8.79% during the forecast period (2025-2030).
The idea of a "fourth-party supply chain" is a big step toward getting rid of most of the problems caused by the complicated global supply chain.The growth of many end users, like those in the automotive, retail, food & beverage, healthcare, and consumer electronics industries, is also expected to help the global 4PL logistics market grow.Because of the growth of e-commerce and the digitization of infrastructure in developing countries, retailers, for example, have to set up a parallel supply chain to meet both in-store and online demand.Retailers may better allocate stock to suit the expanding needs of their customers' thanks to 4PL services, which help create a strategic vision and increase inventory visibility. By utilizing these services, producers can concentrate on developing a superior and more innovative product portfolio by managing their complex supply chains.
Because the demand for fast-moving consumer goods (FMCG) changes all the time, there is constant pressure to have good manufacturing and accurate stock levels. Businesses must understand anticipated data and take decisions in the moment to accomplish this. To effectively control the flow of goods, technology can be used to input, evaluate, and take action on this data. Having better data integration can help businesses get a better understanding of the people buying their products. This enables improved long-term planning and forecasting while also enabling the company to meet short-term client demand. Distributors and retailers may track their inventories with the aid of sophisticated data analytics. Stores may place orders that are more accurate and take historical sales data and consumer trends into consideration by enhancing their ordering algorithms. This helps to create a supply chain that is simplified and economical. In particular, with precise data, logistics teams can make quick and informed decisions.
Latin America is a top market for e-commerce because it has a large online population that is growing quickly and is getting bigger. This is particularly true now that the COVID-19 outbreak has started. A previously hesitant consumer group has been persuaded to conduct more of their shopping online by more reliable payment alternatives and store pickup options. But if business owners want to take advantage of an opportunity whose time has come, they must keep in mind the challenges unique to their particular region. The solution to this lies in combining the concepts of SEO with e-commerce. Latin America overtook Asia as the region with the strongest e-commerce growth in 2020. The "big monsters" with their powerful SEO and logistics, like Amazon, Mercado Libre, and Mercado Livre, have emerged as the primary winners from this period.
That being said, this fragmented, cutthroat industry is ideal for e-commerce companies right now. Internet usage in Latin America is at an all-time high, with over two-thirds of Brazilian and Mexican citizens and nearly four out of five Argentines and Ecuadorians having access to the internet. Colombia and Venezuela follow closely, with over 70% of each in 2021. Over 400 million potential e-commerce consumers were online in 17 countries in the region as of January 2021. The COVID-19 epidemic contributed to this boom by causing an almost 20% increase in online purchases. The increase is anticipated to continue, with Latin America's mobile subscriptions expected to reach 484 million users by 2025.
The majority of online shoppers in Latin America favor Android over iOS, and they don't spend much time browsing websites. Nearly 20% of all internet users in Latin America never scroll past the first page of Google search results, even if they are only advertisements, and nearly half of all internet users in the region never go past the top three results. Here, it is crucial to make sure your brand name appears at the very top of the initial Google search results. There has never been a better time to break into the Latin American market than right now, so SEO and e-commerce need to work together. The usual big names in the e-commerce business in the region may have won the first race to the top.
The Latin American 4PL market is fairly fragmented, with various domestic and international players, including Deutsche Post DHL, Kuehne + Nagel, and Logifashion, active in the market. The top companies are extensively innovating to leverage the opportunities developing in the market. The integration of Texlog into the operations of Logifashion in Colombia is one example. This merger has boosted the logistics capacity of Logifashion in the country, expanding the custody and special services capacity for textile raw materials.