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市场调查报告书
商品编码
1851749

自行车:市场份额分析、行业趋势、统计数据和成长预测(2025-2030 年)

Bicycle - Market Share Analysis, Industry Trends & Statistics, Growth Forecasts (2025 - 2030)

出版日期: | 出版商: Mordor Intelligence | 英文 150 Pages | 商品交期: 2-3个工作天内

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简介目录

预计到 2025 年,自行车市场规模将达到 835 亿美元,到 2030 年将达到 1,378.2 亿美元,预测期(2025-2030 年)的复合年增长率为 10.54%。

自行车市场-IMG1

城市中心壅塞收费的实施日益普及,同时,企业也将骑乘奖励纳入员工健康计划,进而持续推动自行车需求。旨在减少碳排放的气候变迁政策的加强,以及政府基础设施投资已超出预期,都将进一步强化这项需求。此外,电池安全技术的不断进步,透过解决安全问题,扩大了潜在消费群。直销品牌的兴起和软体驱动的车队服务的整合,正在重塑零售格局,优化营运效率,提升客户便利性。不断上涨的燃油价格进一步凸显了自行车相对于轻型摩托车的成本优势,使其成为经济可行的出行选择。总而言之,在有利的法规结构、技术进步以及城市生活方式向永续的出行方式转变的推动下,自行车市场持续成长。

全球自行车市场趋势与洞察

政府支持促进绿色交通途径

世界各国政府日益认识到,骑行不仅是休閒,更是气候基础设施的重要组成部分。欧盟于2024年4月通过的《欧洲自行车宣言》便是这项转变的有力佐证。该宣言提出了36项具有约束力的承诺,旨在加强成员国的自行车基础设施建设,并促进其融入永续交通系统。同样,在美国,「积极交通基础设施投资计画」每年提供4,450万美元,用于发展自行车网络,以提升骑乘者的便利性和安全性。在州一级,加州计划在四年内投资9.3亿美元,新建265英里(约420公里)的自行车道,进一步凸显了自行车在城市规划中的重要性。这些全面的政策措施正在推动对自行车相关产品和服务的持续需求,鼓励製造商扩大产能,并激励零售商增加库存以满足不断增长的市场需求。

城市拥挤促使人们选择骑自行车进行日常通勤。

自行车出行解决方案的需求日益增长,尤其是在亚太地区的特大城市,这些城市正面临交通拥堵带来的经济和社会成本,以及日益增长的城市密度压力。拥堵收费和低排放气体区进一步鼓励人们选择自行车出行而非私家车。混合工作模式也正在改变通勤方式,使自行车成为短程、弹性出行的理想选择。荷兰是自行车出行一体化的成功典范,它将自行车高速公路与铁路网络连接起来,打造了一个可与私家车媲美的多式联运系统,同时有效应对了环境和出行方面的挑战。在员工健康倡议和永续性报告义务的推动下,越来越多的公司开始采用自行车出行。投资自行车基础设施有助于吸引人才,并实现符合环境、社会和管治(ESG) 目标的减碳目标。

自行车和其他快速交通途径等替代交通工具的存在,抑制了人们骑自行车出行的动机。

随着电动Scooter、共乘服务和自动驾驶汽车测试等方式在短途出行领域崭露头角,不同交通途径之间的竞争日益激烈。在都市区,电动自行车的拥有成本正逐渐与电动Scooter和共享旅行合约的成本相媲美,价格竞争愈发激烈。微出行平台的整合推动了综合交通应用程式的发展,使骑乘成为一种流行的交通途径选择。在地铁网路发达的亚太城市,公共运输的进步使得骑乘在长途通勤的吸引力有所下降。儘管替代交通途径的相关法规正在迅速发展,但自行车基础设施建设却面临滞后。例如,电动Scooter共享专案批准迅速,而自行车计划则需要更长时间。然而,骑行带来的健康和环境效益限制了其被替代的风险,并确保了其市场地位。

细分市场分析

预计到2024年,电动自行车将占自行车市场51.25%的份额,并在2030年之前以12.76%的复合年增长率成长。 UL2849等安全认证有助于提升消费者信心。可拆卸电池的出现,使其适用于航空领域,从而拓展了电动自行车的应用范围。同时,传统公路自行车和城市自行车的销售量依然保持高位,为零部件製造商维持了规模经济效益。

整合导航、防盗追踪和预测性维护功能将提升骑乘体验,并推高高端价格分布。亚太地区的製造商将受益于成本效益高的生产能力,而欧洲组装商则将利用接近性抢占高端市场。电池回收在中国已成为强制性规定,其他地区也可能跟进。将车队分析与自行车捆绑销售,并提供轻资产出行预算方案的软体公司,将有机会进入市场。

到2024年,普通车架仍将主导自行车市场,占高达85.78%的市场。这一主导地位凸显了普通车架的强大吸引力,包括可大规模生产的尺寸、经济实惠的价格以及与现有基础设施的无缝兼容,使其成为消费者的首选。同时,折迭式自行车预计将保持强劲的成长势头,到2030年将实现惊人的11.43%的复合年增长率。这一增长率是自行车整体市场增长率的两倍,主要驱动力是消费者对紧凑、节省空间的解决方案日益增长的需求,以应对诸如居住空间有限(尤其是在都市区)以及对高效连接铁路网络的“最后一公里”需求等挑战。

镁合金铰链和快拆夹具等材料的进步,透过降低重量溢价并提供与普通自行车相同的保固服务,消除了以往的犹豫。在自行车行业内部,企业也倾向于为员工选择折迭式自行车,因为它们可以安全地存放在办公桌下或小型储物柜中。包括德国和荷兰在内的欧洲国家所推行的鼓励铁路和自行车联合通勤的政策,也为折迭式自行车的市场发展提供了监管方面的推动。然而,在折迭式的零售价格与普通自行车的价格差距缩小之前,普通自行车仍将占据年度销售的大部分份额。

区域分析

2024年,亚太地区巩固了其作为主要收入贡献者的地位,占全球市场份额的48.11%。受多种因素驱动,预计到2030年,该地区将以13.33%的复合年增长率保持强劲增长。中国自行车市场正经历显着成长,这得益于电动自行车的普及、强制性电池回收政策以及积极鼓励使用摩托车作为永续交通途径的城市交通政策。同时,日本正策略性地将其认证体系与欧洲标准接轨,以简化出口程序并提升国内品牌的国际竞争力。

在北美和欧洲,大规模的基础设施投资计画正在创造稳定且永续的自行车需求。市场地域分布凸显了生产活动在亚洲的集中性,已开发市场在有利的政策措施推动下实现了成长。这种活力不仅促进了贸易流动,增强了现有亚洲製造商的优势,也迎合了重视高品质、创新产品的消费群体,为在西方市场进行高级产品定位创造了机会。

中东和非洲的自行车市场正经历强劲成长,电动自行车的普及速度以两位数的速度加快,而传统自行车的需求则保持稳定。杜拜、开普敦、内罗毕和特拉维夫等主要城市的消费者越来越认识到自行车,尤其是电动自行车,是替代汽车和摩托车等传统交通工具的现代化环保之选。然而,缺乏标准化的安全法规、保险体系和交通权利仍然是一大挑战,阻碍了非洲国家自行车市场的快速正规化。

其他福利:

  • Excel格式的市场预测(ME)表
  • 3个月的分析师支持

目录

第一章 引言

  • 研究假设和市场定义
  • 调查范围

第二章调查方法

第三章执行摘要

第四章 市场情势

  • 市场概览
  • 市场驱动因素
    • 城市拥挤促使人们选择骑自行车进行日常通勤。
    • 健身趋势推动了自行车运动的流行。
    • 政府支持鼓励环保交通途径
    • 环保意识和永续性推动消费者骑自行车出行
    • 职场健康计画鼓励员工骑自行车
    • 燃油价格上涨使骑自行车成为一种经济实惠的出行方式。
  • 市场限制
    • 摩托车和其他快速交通途径等替代交通工具会抑制自行车出行。
    • 仿冒自行车阻碍市场成长
    • 电动自行车的高昂成本限制了其在全球的普及。
    • 乡村地区路况差,阻碍了骑行的顺利进行。
  • 监管环境
  • 技术进步
  • 波特五力模型
    • 新进入者的威胁
    • 买方的议价能力
    • 供应商的议价能力
    • 替代品的威胁
    • 竞争对手之间的竞争

第五章 市场规模与成长预测

  • 依产品类型
    • 道路/城市
    • 山地/全地形
    • 杂交种
    • 电动自行车
    • 其他类型
  • 有意为之
    • 常规的
    • 折迭式的
  • 最终用户
    • 男性
    • 女士
    • 孩子们
  • 透过分销管道
    • 线下零售店
    • 线上零售商
  • 按地区
    • 北美洲
      • 美国
      • 加拿大
      • 墨西哥
      • 北美其他地区
    • 欧洲
      • 德国
      • 英国
      • 义大利
      • 法国
      • 西班牙
      • 荷兰
      • 波兰
      • 比利时
      • 瑞典
      • 其他欧洲地区
    • 亚太地区
      • 中国
      • 印度
      • 日本
      • 澳洲
      • 印尼
      • 韩国
      • 泰国
      • 新加坡
      • 亚太其他地区
    • 南美洲
      • 巴西
      • 阿根廷
      • 哥伦比亚
      • 智利
      • 秘鲁
      • 其他南美洲
    • 中东和非洲
      • 南非
      • 沙乌地阿拉伯
      • 阿拉伯聯合大公国
      • 奈及利亚
      • 埃及
      • 摩洛哥
      • 土耳其
      • 其他中东和非洲地区

第六章 竞争情势

  • 市场集中度
  • 策略趋势
  • 市占率分析
  • 公司简介
    • Accell Group NV
    • Trek Bicycle Corporation
    • Pon Holdings BV
    • Giant Manufacturing Co. Ltd
    • Specialized Bicycle Components Inc.
    • Shimano Inc.
    • Scott Sports SA
    • Merida Industry Co. Ltd
    • Stryder Cycle Private Limited
    • Cycles Devinci inc.
    • Pending System GmbH & Co. KG
    • Brompton Bicycle Ltd
    • Decathlon SA
    • Rad Power Bikes Inc.
    • Riese and Muller GmbH
    • Bulls Bikes GmbH
    • Yadea Group Holdings Ltd
    • Canyon Bicycles GmbH
    • Hero Cycles Limited
    • Ribble Cycles

第七章 市场机会与未来展望

简介目录
Product Code: 65239

The bicycle market size is estimated at USD 83.50 billion in 2025, and is expected to reach USD 137.82 billion by 2030, at a CAGR of 10.54% during the forecast period (2025-2030).

Bicycle - Market - IMG1

Urban centers are increasingly implementing congestion charges, while employers are incorporating bicycle incentives into wellness programs, driving sustained demand for bicycles. This demand is further reinforced by significant government investments in infrastructure, which have already exceeded projections, alongside stricter climate policies aimed at reducing carbon emissions. Additionally, ongoing advancements in battery safety technology are expanding the potential consumer base by addressing safety concerns. The emergence of direct-to-consumer brands and the integration of software-enabled fleet services are redefining the retail landscape, optimizing operational efficiencies, and enhancing customer accessibility. Rising fuel prices are further amplifying the cost advantage of bicycles over motorized vehicles, making them a more economically viable option. Overall, the bicycle market continues to experience growth, supported by favorable regulatory frameworks, technological progress, and a shift in urban lifestyles toward sustainable and active mobility solutions.

Global Bicycle Market Trends and Insights

Government support encourages eco-friendly transportation methods

Governments worldwide are increasingly recognizing cycling as a critical element of climate infrastructure rather than merely a recreational activity. This shift is evident in the European Union's adoption of the European Declaration on Cycling in April 2024, which outlines 36 binding commitments for member states to enhance cycling infrastructure and promote its integration into sustainable transport systems . Similarly, in the United States, the Active Transportation Infrastructure Investment Program provides USD 44.5 million annually to develop connected cycling networks, fostering greater accessibility and safety for cyclists. On a state level, California has committed USD 930 million over four years to build 265 miles of new bike paths, further emphasizing the importance of cycling in urban planning . These comprehensive policy measures are driving sustained demand for cycling-related products and services, encouraging manufacturers to scale up production capacities and motivating retailers to increase their inventory levels to meet the growing market needs.

Urban congestion boosts bicycle usage for daily commute

As urban density pressures rise, especially in Asia-Pacific megacities facing traffic congestion's economic and social costs, the need for cycling solutions is critical. Congestion pricing and low-emission zones further promote cycling over private vehicles. Hybrid work models have also reshaped commuting, making cycling ideal for shorter, flexible trips. The Netherlands exemplifies successful cycling integration with cycling highways linked to rail networks, creating a multimodal transport system that rivals car ownership while addressing environmental and mobility challenges. Corporations are increasingly adopting cycling, driven by employee wellness initiatives and sustainability reporting mandates. Investments in cycling infrastructure help attract talent and meet carbon reduction goals, aligning with environmental and social governance (ESG) objectives.

Availability of substitute like bikes, and other faster transport modes discourages the use of bicycle

Competition among transport modes is intensifying as electric scooters, ride-sharing services, and autonomous vehicle pilots address short-distance mobility. In urban areas, e-bike ownership costs now rival those of electric scooters and ride-sharing subscriptions, heightening pricing competition. Integrated transport apps, driven by micromobility platform consolidation, have made bicycles one of many transport options. In Asia-Pacific cities with extensive metro systems, public transportation advancements have reduced cycling's appeal for longer commutes. While regulations for alternative transport modes advance quickly, cycling infrastructure faces delays. For instance, electric scooter-sharing programs receive rapid approvals, whereas cycling projects take longer. However, cycling's health and environmental benefits limit substitution threats, ensuring its market presence.

Other drivers and restraints analyzed in the detailed report include:

  1. Fitness trends increase popularity of cycling activities
  2. Environmental awareness and sustainability drives bicycle usage among consumers
  3. High e-bike cost restricts wider adoption globally

For complete list of drivers and restraints, kindly check the Table Of Contents.

Segment Analysis

E-bicycles held 51.25% of the bicycle market in 2024, and the segment is forecast to post a 12.76% CAGR to 2030. The bicycle market size for e-bicycles is therefore on track to more than double within the decade, propelled by safety certifications such as UL 2849 that boost consumer trust. Batteries are now removable and airline-compliant, widening use cases. Meanwhile, conventional road and city bikes preserve large sales volumes, sustaining economies of scale for component suppliers.

Technology convergence defines competitive edges: integrated navigation, theft-tracking, and predictive maintenance enrich the rider experience and push premium price points. Asia-Pacific producers benefit from cost-efficient capacity, while European assemblers leverage proximity to capture premium niches. Battery recycling mandates in China set a template other regions may follow, adding after-sales service revenue for compliant brands. Market entry remains open for software-native firms bundling bikes with fleet analytics, providing asset-light access to mobility budgets.

In 2024, regular frames continue to dominate the bicycle market, accounting for a substantial 85.78% market share. This dominance highlights the strong appeal of mass-produced geometries, cost-effective pricing, and seamless compatibility with existing infrastructure, which collectively make regular frames a preferred choice among consumers. On the other hand, folding designs are projected to experience a robust growth trajectory, registering an impressive 11.43% CAGR through 2030. This growth rate, which is double that of the overall bicycle market, is primarily driven by the rising demand for compact and space-efficient solutions, particularly in response to challenges such as limited urban housing space and the growing need for efficient last-mile connectivity with rail networks.

Material advances in magnesium hinges and quick-release clamps now limit weight premiums, and warranty parity with regular bikes removes past hesitations. In the bicycle industry, corporations also favor foldables for employee fleets because units store safely under desks and in small lockers. European policy supporting combined rail-bike commutes, notably in Germany and the Netherlands, gives folding models regulatory tailwinds. Yet the bulk of annual volume will still come from regular bikes until folding retail prices close the gap.

The Bicycle Market Report is Segmented by Product Type (Road/City, Mountain/All-Terrain, Hybrid, E-Bicycle, and Others), Design (Regular and Folding), End-User (Men, Women, and Children), Distribution Channel (Offline Retail Stores and Online Retail Stores), and Geography ((North America, Europe, Asia-Pacific, South America, and Middle East and Africa). The Market Forecasts are Provided in Terms of Value (USD).

Geography Analysis

In 2024, the Asia-Pacific region solidified its position as a key revenue contributor, accounting for 48.11% of the global market. The region is forecasted to achieve a strong compound annual growth rate (CAGR) of 13.33% through 2030, driven by several factors. In China, the bicycle market is experiencing significant growth due to the widespread adoption of e-bikes, the enforcement of mandatory battery-recycling initiatives, and urban traffic policies that actively encourage the use of two-wheelers as a sustainable mode of transportation. Japan, on the other hand, is strategically aligning its certification frameworks with European standards, thereby simplifying export procedures and enhancing the global competitiveness of its domestic brands.

In North America and Europe, large-scale infrastructure investment programs are creating a stable and sustained demand for bicycles. The market's geographic distribution underscores a concentration of manufacturing activities in Asia, while developed markets are witnessing growth driven by favorable policy measures. This dynamic fosters trade flows that not only reinforce the dominance of established Asian manufacturers but also create opportunities for premium product positioning in Western markets, catering to a consumer base that values high-quality and innovative offerings.

The bicycle market in the Middle East and Africa is experiencing robust growth, with e-bike adoption accelerating at double-digit rates and traditional bicycles maintaining steady demand. Urban consumers in key cities such as Dubai, Cape Town, Nairobi, and Tel Aviv are increasingly perceiving bicycles, particularly e-bikes, as modern, eco-conscious alternatives to conventional vehicles like cars and motorbikes. However, the lack of standardized safety regulations, insurance frameworks, and traffic rights continues to pose challenges, hindering the rapid formalization of the bicycle market in several African nations.

  1. Accell Group NV
  2. Trek Bicycle Corporation
  3. Pon Holdings BV
  4. Giant Manufacturing Co. Ltd
  5. Specialized Bicycle Components Inc.
  6. Shimano Inc.
  7. Scott Sports SA
  8. Merida Industry Co. Ltd
  9. Stryder Cycle Private Limited
  10. Cycles Devinci inc.
  11. Pending System GmbH & Co. KG
  12. Brompton Bicycle Ltd
  13. Decathlon SA
  14. Rad Power Bikes Inc.
  15. Riese and Muller GmbH
  16. Bulls Bikes GmbH
  17. Yadea Group Holdings Ltd
  18. Canyon Bicycles GmbH
  19. Hero Cycles Limited
  20. Ribble Cycles

Additional Benefits:

  • The market estimate (ME) sheet in Excel format
  • 3 months of analyst support

TABLE OF CONTENTS

1 INTRODUCTION

  • 1.1 Study Assumptions and Market Definition
  • 1.2 Scope of the Study

2 RESEARCH METHODOLOGY

3 EXECUTIVE SUMMARY

4 MARKET LANDSCAPE

  • 4.1 Market Overview
  • 4.2 Market Drivers
    • 4.2.1 Urban congestion boosts bicycle usage for daily commute
    • 4.2.2 Fitness trends increase popularity of cycling activities
    • 4.2.3 Government support encourages eco-friendly transportation methods
    • 4.2.4 Environmental awareness and sustainability drives bicycle usage among consumers
    • 4.2.5 Workplace wellness programs encourage employee bicycle usage
    • 4.2.6 Rising fuel prices make bicycles cost-effective alternatives
  • 4.3 Market Restraints
    • 4.3.1 Availability of substitute like bikes, and other faster transport modes discourages the use of bicycle
    • 4.3.2 Presence of counterfeit bicycles hinders market growth
    • 4.3.3 High e-bike cost restricts wider adoption globally
    • 4.3.4 Poor road conditions in rural areas hinder smooth bicycle experience
  • 4.4 Regulatory Landscape
  • 4.5 Technological Advancements
  • 4.6 Porter's Five Forces
    • 4.6.1 Threat of New Entrants
    • 4.6.2 Bargaining Power of Buyers
    • 4.6.3 Bargaining Power of Suppliers
    • 4.6.4 Threat of Substitute Products
    • 4.6.5 Intensity of Competitive Rivalry

5 MARKET SIZE AND GROWTH FORECASTS (VALUE)

  • 5.1 By Product Type
    • 5.1.1 Road/City
    • 5.1.2 Mountain/All-Terrain
    • 5.1.3 Hybrid
    • 5.1.4 E-Bicycle
    • 5.1.5 Other Types
  • 5.2 By Design
    • 5.2.1 Regular
    • 5.2.2 Folding
  • 5.3 By End-User
    • 5.3.1 Men
    • 5.3.2 Women
    • 5.3.3 Children
  • 5.4 By Distribution Channel
    • 5.4.1 Offline Retail Stores
    • 5.4.2 Online Retail Stores
  • 5.5 By Geography
    • 5.5.1 North America
      • 5.5.1.1 United States
      • 5.5.1.2 Canada
      • 5.5.1.3 Mexico
      • 5.5.1.4 Rest of North America
    • 5.5.2 Europe
      • 5.5.2.1 Germany
      • 5.5.2.2 United Kingdom
      • 5.5.2.3 Italy
      • 5.5.2.4 France
      • 5.5.2.5 Spain
      • 5.5.2.6 Netherlands
      • 5.5.2.7 Poland
      • 5.5.2.8 Belgium
      • 5.5.2.9 Sweden
      • 5.5.2.10 Rest of Europe
    • 5.5.3 Asia-Pacific
      • 5.5.3.1 China
      • 5.5.3.2 India
      • 5.5.3.3 Japan
      • 5.5.3.4 Australia
      • 5.5.3.5 Indonesia
      • 5.5.3.6 South Korea
      • 5.5.3.7 Thailand
      • 5.5.3.8 Singapore
      • 5.5.3.9 Rest of Asia-Pacific
    • 5.5.4 South America
      • 5.5.4.1 Brazil
      • 5.5.4.2 Argentina
      • 5.5.4.3 Colombia
      • 5.5.4.4 Chile
      • 5.5.4.5 Peru
      • 5.5.4.6 Rest of South America
    • 5.5.5 Middle East and Africa
      • 5.5.5.1 South Africa
      • 5.5.5.2 Saudi Arabia
      • 5.5.5.3 United Arab Emirates
      • 5.5.5.4 Nigeria
      • 5.5.5.5 Egypt
      • 5.5.5.6 Morocco
      • 5.5.5.7 Turkey
      • 5.5.5.8 Rest of Middle East and Africa

6 COMPETITIVE LANDSCAPE

  • 6.1 Market Concentration
  • 6.2 Strategic Moves
  • 6.3 Market Share Analysis
  • 6.4 Company Profiles (includes Global level Overview, Market level overview, Core Segments, Financials as available, Strategic Information, Market Rank/Share for key companies, Products and Services, and Recent Developments)
    • 6.4.1 Accell Group NV
    • 6.4.2 Trek Bicycle Corporation
    • 6.4.3 Pon Holdings BV
    • 6.4.4 Giant Manufacturing Co. Ltd
    • 6.4.5 Specialized Bicycle Components Inc.
    • 6.4.6 Shimano Inc.
    • 6.4.7 Scott Sports SA
    • 6.4.8 Merida Industry Co. Ltd
    • 6.4.9 Stryder Cycle Private Limited
    • 6.4.10 Cycles Devinci inc.
    • 6.4.11 Pending System GmbH & Co. KG
    • 6.4.12 Brompton Bicycle Ltd
    • 6.4.13 Decathlon SA
    • 6.4.14 Rad Power Bikes Inc.
    • 6.4.15 Riese and Muller GmbH
    • 6.4.16 Bulls Bikes GmbH
    • 6.4.17 Yadea Group Holdings Ltd
    • 6.4.18 Canyon Bicycles GmbH
    • 6.4.19 Hero Cycles Limited
    • 6.4.20 Ribble Cycles

7 MARKET OPPORTUNITIES AND FUTURE OUTLOOK