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市场调查报告书
商品编码
1907006
软包装:市占率分析、产业趋势与统计、成长预测(2026-2031)Flexible Packaging - Market Share Analysis, Industry Trends & Statistics, Growth Forecasts (2026 - 2031) |
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预计柔性包装市场将从 2025 年的 3,368.7 亿美元成长到 2026 年的 3,512.2 亿美元,到 2031 年将达到 4,327.4 亿美元,2026 年至 2031 年的复合年增长率为 4.26%。

对永续性的需求、电子商务的快速发展以及品牌对轻质阻隔性包装的需求,都为软包装产业带来了新的机会。材料科学的进步,特别是单组分结构的创新,正在减轻掩埋的压力,并为加工商开闢新的循环收入来源。数位印刷缩短了小众产品的上市週期,而准时制工作流程则缓解了聚烯价格波动所带来的收入波动。从区域来看,亚太地区不断壮大的中产阶级和日益增长的製造业规模巩固了其主导地位,而中东和非洲包装基础设施的快速发展则推动了该地区的追赶式增长。
预计到2024年,北美线上销售额将成长15.4%,这将推动零售商采用柔性气泡信封,这种信封可降低高达30%的体积重量费用。亚马逊在印度减少了9100吨塑胶的使用,并越来越多地采用再生纸泡沫袋,这表明企业减少碳排放的承诺正在引导其采购转向纤维薄膜混合产品。加工商的订单现在优先考虑使用高再生塑胶含量薄膜製成的邮袋,这些薄膜可以与生活垃圾一起收集,美国和墨西哥的产能扩张正在进行中。由于欧洲更严格的尺寸限制法规,需求也在成长,亚洲的小包裹网路也采用类似的经济高效的包装形式。这种协同效应正在推动对聚乙烯涂层信封的需求持续成长,并将柔性包装产业推向传统快速消费品应用之外的领域。
印度2025年塑胶废弃物管理规则要求品牌所有者证明其包装材料的量化回收性能,迫使大型食品和口腔清洁用品公司从多层复合材料转向单一材料聚烯薄膜。例如,Wipf AG的PP基WICOFILM等解决方案可以无缝整合到现有的回收流程中,同时保持氧气和香气阻隔性。东协个人护理品牌也在进行类似的转变,利用单一材料包装袋来满足零售商的回收计划并保持商店吸引力。供应侧创新正在亚太地区全部区域,帮助该地区维持45.24%的软包装市场份额。随着大多数生产者延伸责任(EPR)成本逐年上涨,扩大单一材料产能的加工商更有利于获得利润丰厚的合约并稳定利润率。
预计2024年原料价格波动将达到两位数,这将对加工商的息税折旧摊销前利润(EBITDA)构成压力,因为其与季度价格合约挂钩。亚洲地区聚乙烯(PE)和聚丙烯(PP)供应过剩以及运输中断加剧了价格波动。为了缓解对利润率的影响,主要加工商正透过采用更薄的薄膜、实现库存计划数位化以及探索生物质基石脑油合约等方式分散风险。虽然这些控制措施是暂时的,但它们正在加速价格稳定并向更高再生材料转型,从而间接推动软包装产业供应链的现代化。
到2025年,聚乙烯将占软包装产业的34.12%,其低成本和良好的防潮性能将继续支撑其在食品包装领域的核心应用。聚乙烯树脂的易得性和成熟的回收系统将使其继续保持作为谷物内衬、冷冻食品薄膜和清洁剂包装袋标准材料的地位。然而,随着零售商推出可家庭堆肥的自有品牌产品,以及市政当局扩大有机废弃物处理项目,可生物降解和可堆肥聚合物将在2026年至2031年间以7.65%的复合年增长率(CAGR)实现最快增长。这一成长动能正推动研发预算重新分配到基于PLA(聚乳酸)和PHA(聚羟基烷酯)的共挤出技术上,这些技术强度与LDPE相当,但可在工业堆肥循环中降解。纸质复合材料将在需要中等水蒸气渗透性的领域重新流行,而铝箔将在需要近乎零氧气渗透性的特定领域继续发挥作用。 EVOH虽然目前仅以微层形式使用,但对于无菌培养基和营养补充凝胶仍然至关重要。整体而言,材料组合正朝着既能减少范围3排放又不影响加工性能的解决方案转变,进而推动软包装市场转型为循环经济。
受日常消费品(FMCG)脱碳蓝图和掩埋转移成本的推动,可生物降解软包装市场预计将从2026年的336亿美元增长到2031年的486亿美元。儘管聚乙烯目前仍是使用量最大的材料,但随着消费品类别中最低再生材料含量标准的製定,其主导地位预计将逐渐下降。双向拉伸聚丙烯(BOPP)的透明度和刚性使其在休閒食品领域保持领先地位,而聚对苯二甲酸乙二醇酯(CPP)的热封可靠性则确保了其在蒸馏和扭结包装中的应用。树脂生产商正在加大对化学回收技术的投资,以回收聚丙烯(PP)和聚乙烯(PE)单体,从而实现真正的聚合物到聚合物循环,以保持材料性能。随着这些努力的扩展,加工商预计将开发出机械、化学和生物降解回收路线的组合方案,每种方案都旨在满足软包装行业不同管道的需求。
到2025年,软包装袋将占总收入的46.05%,其优势在于能够以轻70%的形式取代玻璃瓶和易拉罐,并减少运输排放。立式袋扩大了广告空间,并促进了调味品和宠物食品的衝动性购买。高解析度喷墨印刷机的出现显着减少了生产过程中的废弃物,从而能够扩展季节性口味的SKU,支援D2C品牌和自有品牌的重新上市。儘管薄膜和包装纸的货架占有率较低,但随着商店的降低而又不牺牲抗穿刺性,其复合年增长率将达到5.61%,成为成长最快的包装形式。奈米黏土和二氧化硅阻隔涂层正在取代铝层,从而提高了分类和回收率。
同时,受化肥、水泥和宠物食品等产业需求的支撑,袋装软包装市场规模将保持稳定。小袋和条状包装将继续渗透到单份营养补充剂和即溶饮料市场,尤其是在东南亚地区,该地区的即食消费正在增长。未来五年,数位印刷速度、无溶剂运作和电子束固化技术的协同作用预计将把前置作业时间从数週缩短至数天。这将迫使加工商重新思考其工厂布局。最终,他们需要一种能够实现灵活营运的产品组合,能够在大规模餐饮服务生产和麵向网红合作的小批量生产之间灵活切换。
这份软包装市场报告按材料类型(塑胶、纸张、铝箔、可生物降解材料)、产品类型(包装袋、薄膜及其他)、终端用户行业(食品、饮料、医药、化妆品、工业及其他)、分销管道(直销、间接)和地区(北美、欧洲、亚太、南美、中东和非洲)进行细分。市场预测以美元计价。
到2025年,亚太地区将继续维持其在软包装产业44.70%的主导地位,这主要得益于都市化、可支配收入的成长以及製造业扶持政策。中国的智慧工厂投资和印度针对食品加工的生产关联激励(PLI)计画正在推动国内树脂和薄膜产能的提升。 UFlex公司将其聚酯切片产量翻了一番,并运作了一家消费后聚合酶炼式反应(PCR)工厂,从而强化了其循环供应提案。区域加工商也主导推广单一材料产品,以因应即将到来的生产者延伸责任制(EPR)所带来的成本增加,进一步巩固了该地区的成长动能。同时,东南亚国家正利用免税贸易丛集扩大立式袋出口,活性化区域内贸易流动。
北美是第二个关键枢纽,这主要得益于电子商务信封的日益普及和医药低温运输的成长。零售商正在推动How2Recycle认证包装袋的普及,并提高PE薄膜的可回收性。原始设备製造商(OEM)透过整合数位化检测和确保符合FDA标准的可追溯性来加强市场诚信。欧洲正将欧盟塑胶废弃物指令(PPWR)作为核心策略,投资建造化学回收试点工厂和纤维基柔性包装。 Mondi和Huhtamäki分别扩大了其可回收蒸馏线和Blue Loop产品组合,以大规模可回收设计原则。
预计到2031年,中东和非洲地区将以6.03%的复合年增长率实现最高增长,这主要得益于沙乌地阿拉伯和埃及在外国直接投资(FDI)支持下建立的食品中心。非洲包装市场预计到2031年将达到560.2亿美元,其中软包装市场到2033年预计将超过33.8亿美元。现代零售连锁店对在干旱气候下保质期长的包装袋的需求,推动了高阻隔薄膜的进口。南美洲专门食品咖啡的蓬勃发展提振了对真空阀包装袋的需求,而汇率波动则使得通用软包装比硬质玻璃和金属包装更具吸引力。在各个地区,监管主导的回收目标正在统一加工商的研发工作,并推动单一材料蓝图的发展。
The Flexible Packaging market is expected to grow from USD 336.87 billion in 2025 to USD 351.22 billion in 2026 and is forecast to reach USD 432.74 billion by 2031 at 4.26% CAGR over 2026-2031.

Rising sustainability mandates, rapid e-commerce expansion, and brand demand for lightweight, high-barrier formats are widening the flexible packaging industry opportunity. Material science breakthroughs, particularly in mono-material structures, are reducing landfill pressure and unlocking new circular revenue streams for converters. Digital printing is compressing launch cycles for niche products, while just-in-time workflows mitigate the earnings volatility caused by polyolefin price swings. Regionally, Asia Pacific's expanding middle class and manufacturing scale underpin its leadership, whereas the Middle East and Africa's packaging infrastructure boom is accelerating its catch-up growth.
North American online sales expanded by 15.4% in 2024, pushing retailers to adopt flexible bubble mailers that cut dimensional-weight fees up to 30%. Amazon's removal of 9,100 metric tons of plastic in India and its wider rollout of recyclable paper padded bags illustrate how corporate carbon pledges are steering procurement toward fiber-and-film hybridsConverter order books now favor curbside-recyclable mailers with high recycled-content films, spawning capacity additions across the United States and Mexico. Volumes are also spilling into Europe as right-sizing mandates tighten, while Asian parcel networks replicate these cost-efficient formats. The net effect is a sustained uplift in poly-coated mailer demand that lifts the flexible packaging industry beyond traditional FMCG end uses.
India's Plastic Waste Management Rules in FY 2025 require brand owners to demonstrate quantifiable recycling of their packaging footprints, compelling leading food and oral-care players to replace multilayer laminates with polyolefin-only films. Solutions such as PP-based WICOFILM from Wipf AG preserve oxygen and aroma barriers yet flow seamlessly through existing recycling streams. ASEAN personal-care brands echo this switch, leveraging mono-material pouches to secure shelf appeal while satisfying retailer take-back schemes. Supply-side innovation is spreading across Asia Pacific, helping the region reinforce its 45.24% hold on the flexible packaging industry. With most EPR fees escalating annually, converters that scale mono-material capacity are positioned to secure premium contracts and margin resilience.
Feedstock volatility reached double-digit spreads in 2024, eroding EBITDA for converters locked into quarterly price agreements. Asian PE and PP oversupply and shipping disruptions amplify the swings. To blunt margin shocks, leading converters deploy thinner gauge films, digitalize inventory planning, and explore biomass-based naphtha contracts to diversify risk exposure. This restraint remains transitory yet accelerates the shift toward materials that provide price stability and recycled content, indirectly modernizing the flexible packaging industry supply base.
Other drivers and restraints analyzed in the detailed report include:
For complete list of drivers and restraints, kindly check the Table Of Contents.
Polyethylene underpinned 34.12% of flexible packaging industry share in 2025, leveraging its low cost and moisture barrier attributes to anchor core food applications. Its wide resin availability and established recycling streams keep it the default choice for cereal liners, frozen food films, and detergent pouches. However, biodegradable and compostable polymers exhibit the fastest 7.65% CAGR from 2026-2031 as retailers introduce home-compostable private-label lines and municipalities upgrade organic waste programs. This momentum realigns R&D budgets toward PLA- and PHA-based coextrusions that mimic LDPE toughness yet break down within industrial composting cycles. Paper laminates also resurge where water vapor requirements are moderate, while aluminum foil defends niche roles that demand near-zero oxygen transmission. EVOH, albeit used in microlayer form, remains critical for aseptic broths and nutraceutical gels. Collectively, the material portfolio is pivoting toward solutions that reduce Scope 3 emissions without forfeiting machinability, reinforcing the flexible packaging market's pivot to circularity.
The flexible packaging industry size for biodegradable materials is projected to climb from USD 33.6 billion in 2026 to USD 48.6 billion in 2031, fueled by FMCG decarbonization roadmaps and landfill diversion fees. Polyethylene still commands the volume crown, yet its dominance is expected to edge down as consumer-facing categories impose minimum recycled-content thresholds. BOPP's clarity and stiffness uphold its presence in snack foods, while CPP's heat-seal reliability ensures its inclusion in retort and twist-wrap packs. Resin makers are investing in chemical recycling to recapture PP and PE monomers, enabling true polymer-to-polymer loops that preserve material performance. As these initiatives scale, converters foresee a blended portfolio where mechanical, chemical, and bio-degradation pathways coexist, each serving distinct channel needs within the flexible packaging industry.
Pouches generated 46.05% of 2025 revenue, spotlighting their ability to replace glass jars and tins with 70% lighter formats that lower freight emissions. Stand-up pouches enhance billboard space, driving impulse purchases in condiments and pet food. The advent of high-definition inkjet presses slashes make-ready waste and enables SKU proliferation for seasonal flavors, supporting D2C brands and private-label refreshes. Films and wraps, while less visible on shelf, register the sharpest 5.61% CAGR by trimming gauge thicknesses without sacrificing puncture resistance. Nanoclay and silicon oxide barrier coatings now substitute aluminum layers, improving sortability and stream recyclability.
Meanwhile, the flexible packaging industry size for bags and sacks holds steady, buoyed by fertilizer, cement, and dog-food demand. Sachets and stick packs continue to penetrate single-serve nutraceuticals and instant beverages, particularly in Southeast Asia where on-the-go consumption is rising. Over the next five years the interplay between digital press uptime, solvent-less lamination, and e-beam curing is expected to compress lead times from weeks to days, pushing converters to rethink plant layouts. The end result is a product mix that rewards agile operations able to toggle between long food-service runs and micro batches for influencer collaborations.
The Flexible Packaging Market Report is Segmented by Material Type (Plastic, Paper, Aluminum Foil, Biodegradable Materials), Product Type (Pouches, Bags, Films, Others), End-Use Industry (Food, Beverage, Pharmaceutical, Cosmetics, Industrial, Others), Distribution Channels (Direct, Indirect), and Geography (North America, Europe, Asia Pacific, South America, MEA). Market Forecasts are in Value (USD).
Asia Pacific retained a commanding 44.70% share of the flexible packaging industry in 2025 due to urbanization, rising disposable incomes, and pro-manufacturing policies. China's smart-factory investments and India's Production Linked Incentive scheme for food processing underpin domestic resin and film capacity. UFlex doubled polyester chip output and commissioned a PCR plant to integrate post-consumer feedstock, fortifying a circular supply proposition. Local converters also spearhead mono-material rollouts to comply with forthcoming EPR fees, reinforcing the region's trajectory. Meanwhile, Southeast Asian nations leverage duty-free trade clusters to export stand-up pouches, lifting intraregional trade flows.
North America is the second-largest node, propelled by e-commerce mailer adoption and pharmaceutical cold-chain growth. Retailers press for How2Recycle-certified pouches, prompting PE film recyclability upgrades. OEMs integrate digital inspection to guarantee FDA-grade traceability, reinforcing market integrity. Europe anchors its strategy around the EU PPWR, channeling funds into chemical-recycling pilot plants and fiber-based flexibles. Mondi and Huhtamaki expand recyclable retort lines and blueloop portfolios, respectively, embedding design-for-recycling principles at scale.
The Middle East & Africa is forecast to post the fastest 6.03% CAGR to 2031, aided by FDI-backed food hubs in Saudi Arabia and Egypt. Africa's packaging sector is on course to hit USD 56.02 billion by 2031, of which flexible formats could surpass USD 3.38 billion by 2033. Modern retail chains require extended-shelf-life pouches for arid climates, stimulating imports of high-barrier films. South America's specialty coffee boom strengthens demand for degassing valve pouches, while currency volatility makes the lighter flexible packaging industry more attractive than rigid glass or metal. Across regions, a common thread is regulatory-driven recycling targets that unify converter R&D roadmaps toward mono-materials.