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市场调查报告书
商品编码
1910842
印尼软包装市场:市场占有率分析、产业趋势与统计、成长预测(2026-2031)Indonesia Flexible Packaging - Market Share Analysis, Industry Trends & Statistics, Growth Forecasts (2026 - 2031) |
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2025年印尼软包装市场价值为45.8亿美元,预计从2026年的47.9亿美元成长到2031年的59.7亿美元,在预测期(2026-2031年)内复合年增长率为4.52%。

这一成长轨迹反映了印尼作为东南亚最大经济体的地位,并受到日益都市化的人口的推动,他们正稳步转向包装食品和线上零售,这两个行业都高度依赖软包装形式。分装包装的需求不断增长、电子商务的持续活跃以及企业永续性倡议,都在推动有利于印尼软包装市场的材料、产品和技术变革。进口成品(主要来自中国)仍然是国内加工商面临的成本挑战。然而,计划于2025年实施的生产者延伸责任制(EPR)法规预计将加速对本地回收原料的需求。目前,竞争应对措施主要集中在垂直整合、阻隔膜创新和数位印刷能力方面,这将使印尼2,550万家具备数位化能力的中小型企业能够进行小批量生产。
预计到2024年,包装食品将占国内生产总值(GDP)的6.47%。印尼食品饮料企业家协会预测,由于都市区家庭对已调理食品和高端零食的偏好,这一比例还将进一步上升。 2024年10月起实施的强制性清真标籤要求使用清晰耐用的印刷材料,这将推动对高阻隔阻隔性多层薄膜的需求,以在印尼潮湿的群岛式供应链中保持产品品质。进口特色食品和不断增长的可支配收入也推动了对高端防护结构的需求。在此背景下,提供先进氧气和水分阻隔薄膜的加工商收到了更多来自乳製品、肉品和糖果甜点加工商的订单。印尼的软包装市场正直接受益于销售的稳定成长以及向现代化分销管道的转变,后者更倾向于便于展示的立式袋。
将于2025年生效的生产者责任延伸制度(EPR)要求生产商到2029年将消费后塑胶废弃物减少30%,这将刺激对可回收单一材料薄膜和经认证的可堆肥材料的投资。本土Start-UpsGreenhope和Biopac正在大规模生产聚聚羟基烷酯酯(PHA)和淀粉基薄膜,而像达能印尼这样的跨国公司已经在宝特瓶使用25%的再生材料,从而推动了对食品级再生聚酯(rPET)的需求。希望展现环保形象的品牌越来越多地指定使用替代基材,这些基材既能简化废弃物处理,又能保持阻隔性能。因此,印尼的软包装市场对符合亚洲和出口市场回收标准的薄膜订单强劲。
2024年初,由于进口原物料价格低廉,国内原物料竞争力下降,导致国内上游产能运转率跌破55%。现货树脂价格月月波动超过15%,加工商无法可靠地进行成本避险,这给固定价格包装合约的利润率带来压力。儘管提案的反倾销税可能有助于稳定国内供应,但在国内裂解装置产量增加或进口配额收紧之前,不确定性仍然存在。因此,儘管终端用户需求强劲,印尼软包装市场仍持续谨慎扩张产能。
塑胶将支撑印尼的软包装市场,凭藉其成本效益和优异的防潮性能,预计到2025年将保持67.61%的市场份额。聚乙烯(PE)和聚丙烯(PP)薄膜仍然是零嘴零食、冷冻食品和农业应用领域的重要材料。然而,印尼对PE和PP分别依赖进口60.5万吨和59.9万吨,限制了价格的稳定性。生质塑胶和可堆肥材料虽然基数较小,但随着生产者延伸责任制(EPR)期限的临近,预计将以7.45%的复合年增长率实现最快增长。
具竞争力的解决方案包括Green Hope的PHA基薄膜和Biopack的可堆肥淀粉混合薄膜。品牌商也正在测试单一材料PE复合材料,这种材料既能简化回收流程,又能维持机械强度。由于政府对可生物降解聚合物工厂的支持,儘管目前存在成本溢价,但预计到2031年,印尼替代基材的软包装市场仍将持续成长。
截至2025年,由于包装袋和软包装袋在食品、个人护理和农业化学品等产品线中的广泛应用,它们占印尼软包装市场规模的46.88%。自立式包装、拉炼和吸嘴设计在现代零售环境中兼具便利性和商店吸引力。薄膜和包装纸则广泛应用于肉类加工和园艺行业,而标籤则吸引了高端品牌预算。
小袋和条状包装正以6.35%的复合年增长率快速增长,满足了群岛市场对价格实惠和试用装的需求。数位印刷机无需更换模具即可实现区域语言和节日图案的设计,将产品上市前置作业时间缩短至短短几天。日益严格的一次性塑胶製品监管促使加工商提案填充用的包装袋和可回收的复合包装结构,在小包装的便利性和环保性之间取得平衡。
The Indonesia flexible packaging market was valued at USD 4.58 billion in 2025 and estimated to grow from USD 4.79 billion in 2026 to reach USD 5.97 billion by 2031, at a CAGR of 4.52% during the forecast period (2026-2031).

This trajectory reflects Indonesia's position as Southeast Asia's largest economy, with an urbanizing population that is steadily shifting toward packaged foods and online retail, both of which rely heavily on flexible formats. Growing demand for small-portion packs, sustained e-commerce activity, and corporate moves toward sustainability are reinforcing material, product, and technology shifts that favor the Indonesia flexible packaging market. Imported finished goods, primarily from China, remain a cost challenge for domestic converters; however, mandatory Extended Producer Responsibility (EPR) regulations, set to take effect in 2025, are expected to accelerate demand for locally recycled feedstock. Competitive responses now center on vertical integration, barrier-film innovation, and digital printing capabilities that enable low minimum-order runs for Indonesia's 25.5 million digitally enabled SMEs.
Packaged foods contributed 6.47% to national GDP in 2024, a share the Indonesian Association of Food and Beverage Entrepreneurs expects to rise as urban households favor ready-to-eat meals and premium snacks. Mandatory halal labels introduced in October 2024 require clear, durable printing, pushing brands toward high-barrier multi-layer films that preserve product integrity across Indonesia's humid, multi-island supply chain. Imported specialty foods and rising disposable incomes further drive demand for premium protective structures. Against this backdrop, converters offering advanced oxygen- and moisture-barrier films are gaining orders from dairy, meat, and confectionery processors. The Indonesia flexible packaging market benefits directly from this steady volume growth and the shift to modern trade channels that prefer merchandisable stand-up pouches.
EPR regulations effective 2025 require producers to cut post-consumer plastic waste by 30% by 2029, spurring investments in recyclable mono-material films and certified compostables. Local start-ups Greenhope and Biopac are scaling PHA- and starch-based films, while multinationals such as Danone Indonesia already use 25% recycled content in water bottles, creating pull-through for food-grade rPET. Brands seeking to signal their environmental credentials now specify drop-in substrates that maintain barrier performance while simplifying end-of-life handling. The Indonesian flexible packaging market, therefore, records strong order inflows for films that meet Asian and export-market recyclability standards.
Domestic upstream utilization fell below 55% in early 2024 after cheaper imports cut local feedstock competitiveness. Converters cannot reliably hedge costs because spot resin price swings exceed 15% month-on-month, compressing margins on fixed-price packaging contracts. Proposed anti-dumping duties may stabilize the domestic supply; however, uncertainty persists until local crackers increase output or import quotas are tightened. The Indonesia flexible packaging market therefore experiences cautious capacity expansions despite solid end-use demand.
Other drivers and restraints analyzed in the detailed report include:
For complete list of drivers and restraints, kindly check the Table Of Contents.
Plastics retained 67.61% revenue share in 2025 owing to cost efficiency and robust moisture-barrier properties, anchoring the Indonesia flexible packaging market. Polyethylene and polypropylene films remain integral to snacks, frozen food, and agricultural applications; however, import dependence for 605,000 t of PE and 599,000 t of PP limits price stability. Bioplastics and compostables, though starting from a smaller base, log the fastest 7.45% CAGR as EPR deadlines loom.
Competitive responses include PHA-based films by Greenhope and starch blends from Biopac that comply with compostability norms. Brand owners are trialing mono-material PE laminates that simplify recycling while maintaining mechanical strength. Government incentives for biodegradable polymer plants should keep the Indonesian flexible packaging market size for alternative substrates expanding through 2031 despite current cost premiums.
Bags and pouches commanded 46.88% of Indonesia flexible packaging market size in 2025, thanks to versatility across food, personal care, and agrochemical lines. Stand-up formats, zippers, and spouts enhance convenience and shelf appeal in modern retail. Films and wraps serve the meat processing and horticulture industries, whereas labels capture premium branding budgets.
Sachets and stick packs, advancing at 6.35% CAGR, address affordability and sampling needs across archipelagic markets. Digital presses enable region-specific languages and holiday designs without altering tooling, trimming launch cycles to days. Regulatory scrutiny of single-use plastics prompts converters to propose refill pouches and recyclable laminate structures, striking a balance between small-format convenience and environmental compliance.
The Indonesia Flexible Packaging Market Report is Segmented by Material (Paper, Plastic, Metal Foil, Bioplastics and Compostable Materials), Product Type (Bags and Pouches, Films and Wraps, and More), End-User Industry (Food, Beverage, Healthcare and Pharmaceutical, and More), Printing Technology (Flexography, Rotogravure, Digital Printing, and More). The Market Forecasts are Provided in Terms of Value (USD).