市场调查报告书
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1215783
2022-2028 年电动牙刷市场Electric Toothbrush Market 2022-2028 |
在预测期内,全球电动牙刷市场预计将以 6.0% 的复合年增长率增长。 为了优化口腔健康,随着城市化进程的加快和生活方式的改变导致酒精、烟草、糖和其他不健康产品的消费量增加,进而导致口腔疾病患病率增加,对电动牙刷的需求正在增加。 不健康的饮食也会导致蛀牙和牙龈疾病。 吃糖、碳水化合物和淀粉会积聚牙菌斑酸,损害牙釉质并导致蛀牙和其他口腔疾病。 根据世界卫生组织 (WHO) 的数据,约有 20 亿人患有蛀牙,约有 5.2 亿儿童患有蛀牙。 由于城市化进程的推进以及生活环境和饮食习惯的改变,此类口腔疾病主要流行于中低收入国家。 这些因素对预测期内全球电动牙刷的增长做出了重大贡献。
全球电动牙刷市场根据产品类型、技术、价格和分销渠道进行细分。 根据产品类型,市场分为电池供电型和可充电型。 基于技术,市场分为旋转式和振动式。 根据价格,市场分为经济型、中檔和高端。 销售渠道分为大卖场/超市、药店/药房和网上商店。 以上细分可根据您的要求定制。 在线零售商预计将占据电动牙刷市场的很大份额,因为在线可以轻鬆获得各种产品、视频指南、客户评论、退货和折扣。 由于人们倾向于通过查看其他消费者的评论来购买产品,在线网站上提供了这些服务,增加了消费者的信心并增加了产品销售,从而增加了在线零售商的信心,可以增加细分市场的增长。
Title:Global Electric Toothbrush Market Size, Share and Trends Analysis Report, By Product Type (Battery Powered and Rechargeable), By Technology (Rotational and Vibrational), By Price (Economy, Mid-Range, and Premium), By Distribution Channel (Hypermarkets/Supermarkets, Drug Stores and Pharmacies, and Online Retailers), Forecast Period (2022-2028).
The global electric toothbrush market is anticipated to grow at a CAGR of 6.0% during the forecast period. The increasing urbanization and lifestyle changes have led to heavy consumption of alcohol, tobacco, sugars, and other unhealthy products which leads to an increasing prevalence of oral diseases and thereby driving the demand for electric toothbrushes for optimal oral health. An unhealthy diet can also cause tooth decay and gum disease. Eating sugar, carbohydrates, and starches builds plaque acids that damage the enamel of the teeth which leads to cavities and other oral diseases. According to the World Health Organization (WHO), around 2 billion people suffer from tooth decay and around 520 million children suffer from tooth decay. Mostly in low and middle-income countries, these oral diseases are prevalent owing to the growing urbanization and changes in living conditions and eating habits. These factors significantly contribute to the growth of the global electric toothbrush during the forecast period.
The global electric toothbrush market is segmented based on product type, technology, price, and distribution channel. Based on product type, the market is segmented into battery-powered and rechargeable. Based on technology, the market is segmented into rotational and vibrational. Based on price, the market is segmented into economy, mid-range, and premium. Based on the distribution channel, the market is segmented into hypermarkets/supermarkets, drug stores & pharmacies, and online retailers. The above-mentioned segments can be customized as per the requirements. Based on the distribution channel, the online retail segment is anticipated to hold a significant share in the electric toothbrush market owing to the easy availability of various products online and video guides, customer reviews, easy returns, and discounts. As people tend to purchase products by seeing other consumers' reviews, these services are available on online websites which increases the trust of the consumers and augments the sale of the products, thereby increasing the growth of the online retailer segment.
The global electric toothbrush market is segmented based on regions including North America (the US and Canada), Europe (UK, Italy, Spain, Germany, France, and Others), Asia-Pacific (India, China, Japan, South Korea, and Others), and the Rest of the World (the Middle East & Africa and Latin America). The market can be analyzed for a particular region or country level as per the requirement. North America is expected to register significant growth during the forecast period owing to the increasing number of dental cases in the region. According to the Centers for Diseases Control and Prevention (CDC), in 2020, around 63% of the people visited dentists for oral hygiene-related problems, and most of them were adults aged 18 years and above. Several doctors also recommend people use an electric toothbrush to prevent these dental problems, which further leverage the market growth.
The major companies operating in the global electric toothbrush market include Koninklijke Philips N.V., Colgate-Palmolive Co., The Procter & Gamble Co., Panasonic Corp., and Church & Dwight Co., Inc. The market players are contributing to the market growth by the adoption of various strategies including mergers and acquisitions, collaborations, and new product launches, to stay competitive in the market. For instance, in February 2020, Xiaomi Corp. launched Electric Toothbrush T300 in India. The toothbrush is rated IPX7 water-resistant supports users to wash the brush with water and the brush has DuPont TyneX StaClean bristles that support clear debris as well as plaque from in between the teeth.
Research Methodology
The market study of the global electric toothbrush market is incorporated by extensive primary and secondary research conducted by the research team at OMR. Secondary research has been conducted to refine the available data to break down the market into various segments, and derive the total market size, market forecast, and growth rate. Different approaches have been worked on to derive the market value and market growth rate. Our team collects facts and data related to the market from different geography to provide a better regional outlook. In the report, the country-level analysis is provided by analyzing various regional players, regional tax laws and policies, consumer behavior, and macro-economic factors. Numbers extracted from secondary research have been authenticated by conducting proper primary research. It includes tracking down key people from the industry and interviewing them to validate the data. This enables our analyst to derive the closest possible figures without any major deviations in the actual number. Our analysts try to contact as many executives, managers, key opinion leaders, and industry experts. Primary research brings authenticity to our reports.
Secondary Sources Include:
The report provides an in-depth analysis of the market size and the intended quality of the service preferred by consumers. The report will serve as a source for a 360-degree analysis of the market thoroughly integrating different models.
Market Segmentation
The Report Covers: