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可穿戴技术市场 2022-2028Wearable Technology Market 2022-2028 |
在预测期内,全球可穿戴技术市场预计将以 12.8% 的复合年增长率显着增长。 一些製造商已经对可穿戴设备进行了创新,以获得竞争优势并增加了他们的客户群,这导致了全球可穿戴技术市场的增长。 许多公司正在通过推出创新的可穿戴设备来扩展业务。 例如,2021 年 8 月,Fitbit 扩大了其在印度的产品组合。 该公司推出了具有珠宝般设计和先进传感器技术的智能追踪器“Fitbit Luxe”和“Fitbit Luxe 特别版”。 这款智能追踪器可以监测呼吸率、心率变异性 (HRV)、静息心率 (RHR) 和皮肤温度变化。
全球可穿戴技术市场根据产品、类型和应用进行细分。 根据产品,市场分为健身手环、智能手錶、智能眼镜、智能服装等。 根据类型,市场细分为腕带、眼镜、耳戴式设备、紧身衣等。 根据应用,市场分为生活方式、消费者应用、医疗保健、健身和运动以及国防。 在应用中,健身和运动细分市场预计将在全球可穿戴技术市场占据显着份额。 随着人们健康意识的增强,健身和运动设备的使用也越来越多。 人们在锻炼时使用可穿戴健身设备来记录卡路里并分析他们的锻炼课程。 例如,2022 年 6 月,Garmin 在印度推出了 Vivosmart 5 健身追踪器。 Vivosmart 5 健身追踪器具有心率、内部电池电量监测器、压力追踪器等功能。 Garmin Vivosmart 5 还增强了女性的健康追踪、步数和卡路里计数、强度分钟追踪、睡眠和血氧追踪。 Vivosmart 5 于 4 月在美国推出。
全球可穿戴技术市场按区域划分为北美、欧洲、亚太地区和世界其他地区。 在预测期内,亚太地区有望成为全球可穿戴技术市场增长最快的地区。 人民可支配收入的增加正在推动该地区的市场增长。 此外,印度和中国等国家/地区的製造商以实惠的价格向其客户提供可穿戴设备,这增加了该地区对可穿戴技术的采用。 例如,2022年6月,Amazfit在印度推出防水智能手錶Amazfit GTS 2(2022)。 Amazfit GTS 2 售价低于 15,000 卢比。 这样,增加高性价比产品的开发和引进是支撑该地区增长的主要因素。
Title:Global Wearable Technology Market Size, Share &Trends Analysis Report by Product (Fitness, Smart Watches, Smart Glasses, Smart Clothing, and Others), by Type (Wrist Wear, Eyewear, Hearables, Bodywear, and Others), and by Application (Lifestyle, Consumer Applications, Healthcare, Fitness & Sports, and Defense) Forecast (2022-2028).
The global wearable technology market is anticipated to grow at a significant CAGR of 12.8% during the forecast period. Several manufacturers are innovating their wearable devices to attain a competitive advantage and increase their customer base which led to the growth of the wearable technology market across the globe. Many companies are expanding their business by introducing innovative wearable devices. For instance, in August 2021, Fitbit expanded its product portfolio in India. The company launched Fitbit Luxe and Fitbit Luxe Special Edition smart trackers with jewelry-like designs and advanced sensor technology. The smart tracker can monitor breathing rate, heart rate variability (HRV), resting heart rate (RHR), and skin temperature variation.
The global wearable technology market is segmented based on product, type, and application. Based on the product, the market is segmented into fitness bands, smart watches, smart glasses, smart clothing, and others. Based on the type, the market is segmented into wristwear, eyewear, hearables, bodywear, and others. Based on the application, the market is sub-segmented into lifestyle, consumer application, healthcare, fitness & sports, and defense. Among the applications, the fitness & sports sub-segment is expected to hold a prominent share in the global wearable technology market. Increasing health awareness among people raised the usage of fitness & sports devices. People use wearable fitness devices while working out to track their calories and analyze their workout sessions. For instance, in June 2022, Garmin launched Vivosmart 5 fitness tracker in India. Vivosmart 5 fitness tracker has features such as heart rate and body battery energy monitors and a stress tracker. The Garmin Vivosmart 5 also boosts women's health tracking, step and calorie counts, intensity minutes tracking, and sleep and blood oxygen level tracking. The Vivosmart 5, was launched in the United States in April.
Geographically, the global wearable technology market is segmented into North America, Europe, Asia Pacific, and the Rest of the World. The Asia-Pacific region is expected to be the fastest-growing region in the global wearable technology market during the forecast period. The increasing disposable income of people is driving the growth of the market in this region. Additionally, manufacturers in countries such as India and China offer wearable devices at an affordable price to customers which increases the adoption of wearable technology in this region. For instance, in June 2022, Amazfit launched Amazfit GTS 2 (2022) smartwatch with a waterproof rating in India. The Amazfit GTS 2 price is under Rs 15,000. Thus, the rise in the development and introduction of cost-effective products is the major factor supporting regional growth.
The major companies serving the global wearable technology market include Apple Inc., Fitbit International Ltd., Fossil Group, Inc., Google LLC., Huawei Technologies Co. Ltd., Xiaomi Group, and others. The market players are considerably contributing to the market growth by the adoption of various strategies including mergers and acquisitions, partnerships, collaborations, funding, and new product launches, to stay competitive in the market. For instance, in June 2022, Xiaomi launched the latest range of fitness trackers named Xiaomi Band 7 globally. The new fitness band launched includes an AMOLED display and more than 100 watch faces. The device offers more than 100 sports modes and a water-resistant design.
Research Methodology
The market study of the global wearable technology market is incorporated by extensive primary and secondary research conducted by the research team at OMR. Secondary research has been conducted to refine the available data to break down the market into various segments, and derive the total market size, market forecast, and growth rate. Different approaches have been worked on to derive the market value and market growth rate. Our team collects facts and data related to the market from different geography to provide a better regional outlook. In the report, the country-level analysis is provided by analyzing various regional players, regional tax laws and policies, consumer behavior, and macroeconomic factors. Numbers extracted from secondary research have been authenticated by conducting proper primary research. It includes tracking down key people from the industry and interviewing them to validate the data. This enables our analyst to derive the closest possible figures without any major deviations in the actual number. Our analysts try to contact as many executives as possible, managers, key opinion leaders, and industry experts. Primary research brings authenticity to our reports.
Secondary Sources Include:
The report provides an in-depth analysis of the market size, and intended quality of the service preferred by consumers. The report will serve as a source for a 360-degree analysis of the market thoroughly integrating different models.
Market Segmentation
The Report Covers: