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市场调查报告书
商品编码
1311854
2023-2030 年全球木制玩具市场Global Wooden Toys Market 2023-2030 |
在预测期内(2023-2030 年),全球木制玩具市场的复合年增长率预计将达到 3.4%。市场增长的原因包括市场对环保和可持续玩具的需求不断增加。木制玩具被认为是更可持续、更环保的儿童玩具,因此对木制玩具的需求有所增加。例如,2022 年 8 月,Melissa & Doug 推出了一个有趣的永恒玩具系列,旨在启发婴幼儿的发展。该系列包括学前品牌木制和可持续玩具,以及趣味婴幼儿玩具系列,通过游戏激发学习兴趣。随着人们越来越意识到塑料和其他有毒物质对儿童健康的有害影响,木制玩具越来越受欢迎。与塑料玩具相比,木制玩具更具可持续性和环保性,这也推动了消费者的需求。
木制玩具市场根据产品类型、种类和分销渠道进行细分。根据产品类型,市场可细分为建筑套件、娃娃模型、交通工具、拼图、收藏品及其他。根据类型,市场被细分为硬木和软木。此外,根据分销渠道,市场可细分为超市和大卖场、便利店、非杂货零售商、在线及其他。在各种类型中,硬木细分市场预计将因产品的耐用性而快速增长。硬木包含不同的花纹、强度、颜色和纹理。
在各种产品类型中,车辆细分市场预计将在全球木制玩具市场中占据突出份额,这主要是由于玩具在全球范围内的可持续性越来越受欢迎。如今,家长们一直在寻找能教育和娱乐孩子的产品。制造商们正在生产针对学龄前市场的玩具,这些玩具侧重于关键的早期学习基础知识,如颜色分类、形状识别和字母积木。2022 年 8 月,Little Tikes 学龄前玩具品牌在北美零售商处推出了第一批木制交通工具和字母积木。
全球木制玩具市场根据地域进一步细分,包括北美(美国和加拿大)、欧洲(意大利、西班牙、德国、法国及其他)、亚太地区(印度、中国、日本、韩国及其他)和世界其他地区(中东和非洲以及拉丁美洲)。其中,由于欧洲生产的木制玩具具有成本竞争力,每件产品的运输成本过高,而且木制玩具的价格偏高,因此预计欧洲在预测期内将大幅增长。
亚太地区预计将占据全球木制玩具市场的主要份额。
Title: Global Wooden Toys Market Size, Share, and Trends Analysis Report by Product Type (Construction Sets, Dolls, Miniatures, Vehicles, Puzzles, Collectibles, and Others), by Type (Hardwood, and Softwood), and by Distribution Channel (Supermarkets and Hypermarkets, Convenience Stores, Non-Grocery Retailers, Online, and Others) Forecast Period (2023-2030).
The global wooden toys market is anticipated to grow at a considerable CAGR of 3.4% during the forecast period (2023-2030). The market's growth is attributed to factors such as the increasing demand for eco-friendly and sustainable toys in the market. Demand for wooden toys has increased as they are seen as a more sustainable and environmentally friendly option for kids. For instance, in August 2022, Melissa & Doug launched a playful collection of timeless toys designed to inspire infant and toddler development. This collection includes preschool brand wooden and sustainable toys, and a fun collection of infant and toddler toys to inspire learning through play. The popularity of wooden toys is growing as people become more aware of the harmful effects that plastic and other toxic substances have on children's health. In comparison to plastic toys, wooden toys are more sustainable and environmentally friendly, that is driving consumer demand.
The wooden toys market is segmented based on product type, type, and distribution channel. Based on product type, the market is segmented into construction sets, dolls miniatures, vehicles, puzzles, collectibles, and others. Based on type, the market is segmented into hardwood, and softwood. Further, based on distribution channel, the market is segmented into supermarkets and hypermarkets, convenience stores, non-grocery retailers, online, and others. Among the type, the hardwood sub-segment is expected to grow rapidly in the market due to durability of the product. Hardwood contains different patterns, strength, color, and texture.
Among the product types, the vehicle sub-segment is expected to hold a prominent share of the global wooden toys market due to toys becoming increasingly popular, owing mainly to their sustainability across the globe. Nowadays, parents are constantly looking for products that educate and entertain their children. Manufacturers are producing toys aimed at the preschool market that focus on key early-learning fundamentals such as color sorting, shape identification, and alphabet blocks. In August 2022, the Little Tikes preschool toy brand launched a first line of wooden vehicles and alphabet blocks at retailers across North America.
The global wooden toys market is further segmented based on geography, including North America (the US and Canada), Europe (Italy, Spain, Germany, France, and Others), Asia-Pacific (India, China, Japan, South Korea, and Others), and the Rest of the World (the Middle East and Africa, and Latin America). Among these, Europe is anticipated to grow at a significant rate over the forecast period, owing to Europe production of wooden toys is cost competitive when transportation costs per item would be too high, and wooden toys at the high price end.
The Asia-Pacific Region is Expected to Hold a Prominent Share of The Global Wooden Toys Market.
The Asia-Pacific region is anticipated to account for a significant share of the global wooden toys market during the forecast period. The growth of the market is attributed to growing demand for sustainability and development of wooden toys across the globe. According to ClearIAS, the wooden toy category is expanding owing to sustainability issues. India is the second largest producer of polyester and related fibers in the globe, accounting for 8% of the global plush toy market. Plastics, paperboards, and textiles are additionally reasonably priced. Several states have announced incentives for toy manufacturers, with nearly 30% of the manufacturing cost subsidized. The Government of India has established 60+ toy clusters to encourage domestic and global toy manufacturers to establish operations in India, with Aequs establishing 400-acre facilities in Koppal, Karnataka, and a 100-acre facility being developed in Uttar Pradesh. Furthermore, 100% FDI is permitted in the toy sector via the automatic route.
Market players' outlook
The major companies serving the global wooden toys market include:s Aero-Motion Inc, Branford Ltd, Chickadees Wooden Toys, Classic World, Dun & Bradstreet, Inc, and others. The market players are considerably contributing to market growth through the adoption of various strategies, including mergers and acquisitions, partnerships, collaborations, funding, and new product launches, to stay competitive in the market. For instance, in August 2022, Creative Kids Group, announced a partnership with the well-loved Little Tikes brand to bring to market a brand-new line of classic wooden toys. Trusted by parents for more than 50 years, the Little Tikes name known for quality toys and backyard playsets will enter the wooden toy category soon to be loved by parents and kids alike.
The report covers