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市场调查报告书
商品编码
1327640
全球智能镜市场 2023-2030Global Smart Mirror Market 2023-2030 |
预计全球智能镜市场在预测期内(2023-2030年)将以30.1%的复合年增长率增长。由于智能镜子的创新设计以及增强生活空间功能和美观的能力,房主对智能镜子越来越感兴趣。对智能家居解决方案不断增长的需求在推动住宅领域智能镜市场的增长方面发挥着重要作用。随着越来越多的房主采用自动化系统和互联设备的理念,智能镜子已成为智能家居不可或缺的一部分。例如,2022年5月,H&M在加州COS比佛利山庄店的更衣室和销售楼层安装了独立式智能镜子。此实施背后的目的是为客户提供交互式设计建议和虚拟试穿体验。该零售商对反应感到满意,计划将该技术扩展到全国更多地点,展示智能镜子在增强零售体验方面日益重要的意义。
全球智能镜子市场按产品类型、AR功能、技术和应用进行细分。根据产品类型,市场分为触摸屏和无触摸屏。根据增强现实功能,市场分为AR智能镜子和非AR智能镜子。根据技术,市场细分为智能材料(玻璃、亚克力)、嵌入式技术,此外,根据应用,市场细分为汽车、住宅、医疗保健和其他(零售和零售业)营销)。在这些产品类型中,由于吸引人的创新技术的发展不断增长,触摸屏细分市场预计将占据相当大的市场份额。智能镜子技术的开发通常使用三个组件:双向玻璃、显示器和计算机设备。
其中,汽车细分市场预计将在全球智能后视镜市场中占据相当大的份额。该细分市场的增长归因于广泛的车辆配件计划的影响力不断增强,该计划为客户提供了全面的可选内容。例如,自动防眩目后视镜可提高夜间驾驶时的安全性。它由镜子组件和电子系统组成,电子系统使用光电传感器来检测来自正面和背面的光线。例如,2021 年 5 月,Gentex Corp. 开始向大众汽车 (VWoA) 供应一款带有 HomeLink 集成按钮的蓝牙自动调光镜。该镜子允许用户控制各种射频(RF)和基于云的智能家电。它还允许配置单个基于云的智能家居设备以进行用户控制以及完整的家庭自动化工作流程。
全球智能镜市场根据地理位置进一步细分,包括北美(美国和加拿大)、欧洲(英国、意大利、西班牙、德国、法国和欧洲其他地区)、亚太地区(印度、中国、日本) 、韩国和亚洲其他地区)以及世界其他地区(中东和非洲以及拉丁美洲)。其中,由于北美地区的高增长率,预计北美将在全球市场中占据显着份额。市场解决方案厂商集中,包括MirroCool、Evervue USA Inc. 、HILO Smart Mirror等。
在所有地区中,亚太地区预计在预测期内将以相当大的复合年增长率增长。智能镜子生产商提供各种尺寸、款式和附加功能的型号,包括 LED 照明、除雾垫、蓝牙连接和内置音乐系统,这是支持市场增长的主要因素。这种多样化的选择是支持市场增长的主要因素,因为客户现在可以选择满足其独特要求和偏好的智能镜子。
中国和印度等国家消费的汽车数量不断增加,推动了亚太地区对基于智能后视镜的汽车应用需求的增长。此外,由于中国、日本和韩国等国家的主要製造商的大量存在和技术的进步,亚太地区的智能镜子市场正在扩大。这些国家以其技术和电子创新而闻名,能够创建和实施创新的智能镜子解决方案。印度智能镜初创企业的特点是不断发展的动态生态系统。这里的公司正在利用技术在各个行业开发新鲜有趣的客户体验。在澳大利亚,人们更加重视智能家居以及更多小工具和技术的集成,从而提供更多的互操作性和定制选择。对智能家居的关注对该地区的智能镜子市场产生了积极影响。
Title: Global Smart Mirror Market Size, Share & Trends Analysis Report by Product Type (Touch screen and Without Touch Screen), by Augmented Reality (AR) Feature (AR-Smart Mirror and Non AR-Smart Mirror), by Technology (Smart Material and Embedded Technologies), and by Application (Automotive, Residential, Healthcare, and Others),Forecast Period (2023-2030).
The global smart mirror market is anticipated to grow at a CAGR of 30.1% during the forecast period (2023-2030). Homeowners are increasingly showing interest in smart mirrors owing to their innovative design and capacity to enhance the functionality and aesthetics of living spaces. The rising demand for smart home solutions plays a significant role in driving the growth of the smart mirror market in the residential sector. As more homeowners adopt the idea of automated systems and connected gadgets, smart mirrors have become an integral part of smart homes. For instance, in May 2022, H&M installed freestanding smart mirrors in the changing rooms and sales floor of its COS Beverly Hills shop in California. The purpose behind this implementation was to provide with customers interactive design advice and virtual try-on experiences Satisfied with the response, the retailer plans to expand this technology to more locations nationwide, showcasing the increasing significance of smart mirrors in enhancing the retail experience.
The global smart mirror market is segmented by product type, AR feature, technology, and application. Based on the product type, the market is sub-segmented into touch screen and without touch screen. Based on the augmented reality feature, the market is sub-segmented into AR-smart mirrors and non-AR-smart mirrors. Based on the technology, the market is sub-segmented into smart materials (glass, acrylic), embedded technologies, and Further, on the basis of application, the market is sub-segmented into automotive, residential, healthcare, and others (retailing and marketing). Among the product types, the touch screen sub-segment is anticipated to hold a considerable share of the market owing to the rise in the development of engaging and innovative techniques. For the development of smart mirror technologies, three components are generally used: a two-way glass, a display, and a computer device.
Among the application, the automotive sub-segment is expected to hold a considerable share of the global smart mirror market. The segmental growth is attributed to the growing influence of an extensive vehicle accessory program that provides their customers with a comprehensive range of optional content. For instance, the auto-dimming rearview mirror provides enhanced safety when driving at night. It is composed of a mirror component and an electronic system that uses photo sensors to detect light coming from the front and back. For instance, in May 2021, Gentex Corp. started shipping a Bluetooth-enabled automatic-dimming mirror with HomeLink integrated buttons to Volkswagen (VWoA). This mirror allows users to control various radio frequency (RF) and cloud-based smart home appliances. It also enables individual cloud-based smart home devices to be configured for user control, as well as full home automation workflows.
The global smart mirror market is further segmented based on geography including North America (the US, and Canada), Europe (UK, Italy, Spain, Germany, France, and the Rest of Europe), Asia-Pacific (India, China, Japan, South Korea, and Rest of Asia), and the Rest of the World (the Middle East & Africa, and Latin America. Among these, North America is anticipated to hold a prominent share of the market across the globe, owing to the high concentration of the market solution vendors including MirroCool, Evervue USA Inc., HILO Smart Mirror and others.
Among all regions, the Asia-Pacific regions is anticipated to grow at a considerable CAGR over the forecast period. Smart mirror producers offers a variety of models with various sizes, styles, and extra features, including LED illumination, demister pads, Bluetooth connectivity, and built-in music systems which is the major factor supporting the market growth. This diverse range of options is a major factor supporting the market's growth as customers can now choose a smart mirror that meets their unique requirements and preferences.
The increased demand for automotive applications based on smart mirrors in the Asia-Pacific region is driven by the growing number of automotive units being consumed in countries such as China and India. Moreover, The Asia-Pacific smart mirror market is expanding due to the substantial presence of key manufacturers and advancements in technology in nations like China, Japan, and South Korea. These countries are renowned for their technological and electronic innovation, enabling the creation and implementation of innovative smart mirror solutions. India's startup scene for smart mirrors is characterized by a dynamic ecosystem that is continually evolving. Companies here are utilizing technology to develop fresh and interesting customer experiences across various industries. In Australia, there is a greater emphasis on smart homes and the integration of more gadgets and technologies, providing greater interoperability and customization choices. This focus on smart homes is positively impacting the market for smart mirrors in the region.
The major companies serving the smart mirror market include: actiMirror Corp. Ltd., Ficosa Internacional SA, Denison Glass & Mirror, Inc., HILO Smart Mirror, Glance Displays, Inc. and others. The market players are considerably contributing to the market growth by the adoption of various strategies including mergers and acquisitions, partnerships, collaborations, funding, and new product launches, to stay competitive in the market. For instance, in February 2022, Revieve®, a company that creates personalized digital brand experiences for global brands, retailers, and digital service providers in the beauty, skin, health, and wellness sectors, recently announced a partnership with actiMirror, a provider of real-time personalized consumer experiences through AI-powered smart mirrors.