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封面
市场调查报告书
商品编码
1607930

Bluetooth信标和iBeacon的全球市场:产业分析，规模，占有率，成长，趋势，预测(2024年～2031年)

Bluetooth Beacon and iBeacon Market: Global Industry Analysis, Size, Share, Growth, Trends, and Forecast, 2024-2031
出版日期: | 出版商: Persistence Market Research | 英文 234 Pages | 商品交期: 2-5个工作天内

价格
简介目录

全球蓝牙信标和iBeacon市场规模预计在2024年将达到207亿美元，在2024年至2031年的预测期内复合年增长率为12.5%，到2031年预计将达到47.2美元十亿。

蓝牙信标和 iBeacons 是使用蓝牙低功耗 (BLE) 技术在短距离传输少量资料的无线通讯设备。它主要用于零售、医疗保健、物流和娱乐等各个行业的基于位置的服务、资产追踪、邻近行销和客户互动。蓝牙信标和 iBeacons 在行动应用和智慧环境中的使用越来越多，依赖即时数据和个人化服务的领域的需求也在增加。

全球蓝牙信标和 iBeacon 市场的推动因素是基于位置的服务的日益普及以及零售、医疗保健和娱乐领域对个性化客户体验日益增长的需求。零售商利用蓝牙信标技术根据客户位置提供有针对性的广告和促销活动，从而增加客流量并增加销售。此外，蓝牙信标可实现高效的资产追踪和库存管理，使其在物流和供应链营运中发挥重要作用。物联网 (IoT) 生态系统、智慧城市和连网设备的快速扩张也在推动市场成长。此外，各行业向自动化和即时数据收集的转变正在推动对蓝牙信标和眼信标解决方案的需求。

由于智慧零售技术的使用不断增加、智慧城市的扩张以及各行业增强客户参与度的需求，该市场呈现出巨大的成长机会。医疗保健产业也正在探索以蓝牙为基础的患者监控、资产追踪和即时定位系统 (RTLS) 解决方案。随着越来越多的产业接受连网设备和数位转型的概念，蓝牙信标和眼信标市场将持续成长。此外，更具成本效益的信标解决方案的开发以及信标技术与人工智慧和机器学习的整合预计将开闢新的成长途径。

本报告提供全球Bluetooth信标和iBeacon市场相关调查，提供技术各平台，各终端用户，各地区趋势，及加入此市场的主要企业简介等资讯。

目录

第1章 摘要整理

第2章 市场简介

第3章 市场观点

第4章 全球市场分析(2019年～2023年)与预测(2024年～2031年)

第5章 北美的Bluetooth信标与iBeacon市场分析(2019年～2023年)及预测(2024年～2031年)

第6章 南美的Bluetooth信标与iBeacon市场分析(2019年～2023年)及预测(2024年～2031年)

第7章 欧洲的Bluetooth信标与iBeacon市场分析(2019年～2023年)及预测(2024年～2031年)

第8章 亚太地区的Bluetooth信标与iBeacon市场分析(2019年～2023年)及预测(2024年～2031年)

第9章 中东·非洲的Bluetooth信标与iBeacon市场分析(2019年～2023年)及预测(2024年～2031年)

第10章 预测要素:相关性及影响

第11章 预测的前提条件

第12章 竞争情形

  • 市场结构
  • 市场占有率分析
  • 市场各分类竞争激烈化的製图
  • 竞争仪表板
  • 企业简介(详细内容- 概要，财务，策略，最近的趋势)
    • Texas Instruments Inc.
    • Nordic Semiconductor ASA
    • Silicon Laboratories Inc.
    • Onyx Beacon LTD
    • Estimote, Inc
    • Kontakt Micro-Location Sp. Z.o.o.
    • BlueCats Australia Pty Limited
    • Gimbal, Inc.
    • Blue Sense Networks Ltd
    • Accent Advanced Systems, SLU, Other Players
    • Glimworm Beacons
    • Aruba Networks
    • Sensorberg Gmbh
    • Radius Networks, Inc.

第13章 全球Bluetooth信标与iBeacon市场分析(2019年～2023年)及预测(2024年～2031年)

  • 市场规模(10亿美元)与预测，各地区
  • 市场魅力分析，各地区

第14章 全球Bluetooth信标和iBeacon市场分析(2019年～2023年)及预测(2024年～2031年)，技术各平台

第15章 全球Bluetooth信标和iBeacon市场分析(2019年～2023年)及预测(2024年～2031年)，各终端用户

第16章 假设和缩写

第17章 调查手法

简介目录
Product Code: PMRREP19366

Persistence Market Research has recently released a comprehensive report on the worldwide market for Bluetooth Beacons and iBeacons. The report offers a thorough assessment of crucial market dynamics, including drivers, trends, opportunities, and challenges, providing detailed insights into the market structure. This research publication presents exclusive data and statistics outlining the anticipated growth trajectory of the global Bluetooth Beacon and iBeacon market from 2024 to 2031.

Key Insights:

  • Bluetooth Beacon & iBeacon Market Size (2024E): US$20.7 Bn
  • Projected Market Value (2031F): US$47.2 Bn
  • Global Market Growth Rate (CAGR 2024 to 2031): 12.5%

Bluetooth Beacon & iBeacon Market - Report Scope:

Bluetooth Beacons and iBeacons are wireless communication devices that use Bluetooth Low Energy (BLE) technology to transmit small amounts of data over short distances. They are primarily used for location-based services, asset tracking, proximity marketing, and customer engagement in various industries, including retail, healthcare, logistics, and entertainment. The growing use of Bluetooth beacons and iBeacons in mobile applications and smart environments has led to increased demand in sectors that rely on real-time data and personalized services.

Market Growth Drivers:

The global Bluetooth Beacon and iBeacon market is driven by the growing adoption of location-based services and the increasing demand for personalized customer experiences in retail, healthcare, and entertainment. Retailers are leveraging Bluetooth beacon technology to provide targeted advertising and promotions based on customer location, driving foot traffic and boosting sales. Additionally, Bluetooth beacons enable efficient asset tracking and inventory management, making them valuable in logistics and supply chain operations. The rapid expansion of the Internet of Things (IoT) ecosystem, smart cities, and connected devices is also fueling market growth. Moreover, the shift towards automation and real-time data collection across industries is enhancing the demand for Bluetooth beacon and iBeacon solutions.

Market Restraints:

Despite significant growth, the Bluetooth Beacon and iBeacon market faces challenges such as security concerns, interoperability issues, and the high initial setup costs associated with implementing beacon networks. The reliance on BLE technology means that users must ensure compatibility with various devices, operating systems, and hardware, which can create integration challenges. Furthermore, concerns about user privacy and data protection are becoming more prominent as the technology collects and transmits personal information in proximity-based applications. These factors may hinder widespread adoption in certain sectors, especially in regions with stringent data protection regulations.

Market Opportunities:

The Bluetooth Beacon and iBeacon market presents significant growth opportunities driven by the increasing use of smart retail technologies, the expansion of smart cities, and the need for enhanced customer engagement in various industries. The healthcare sector is also exploring Bluetooth-based solutions for patient monitoring, asset tracking, and real-time location systems (RTLS). As more industries embrace the concept of connected devices and digital transformation, the market for Bluetooth beacons and iBeacons will continue to expand. Additionally, the development of more cost-effective beacon solutions and the integration of AI and machine learning with beacon technology will open new avenues for growth.

Key Questions Answered in the Report:

  • What are the primary factors driving the growth of the Bluetooth Beacon and iBeacon market globally?
  • Which industries are adopting Bluetooth beacon technology at the fastest rate, and what applications are leading this trend?
  • How are advancements in beacon technology reshaping the competitive landscape and expanding market potential?
  • Who are the key players contributing to the Bluetooth Beacon and iBeacon market, and what strategies are they employing to maintain market relevance?
  • What are the emerging trends and future prospects in the global Bluetooth Beacon and iBeacon market?

Competitive Intelligence and Business Strategy:

Leading players in the Bluetooth Beacon and iBeacon market, including Estimote, Kontakt.io, and Gimbal, are focusing on innovation, product differentiation, and strategic partnerships to strengthen their market position. These companies are investing in research and development to introduce more advanced and energy-efficient beacon solutions. Collaborations with mobile app developers, retailers, and technology providers help to expand the reach of Bluetooth-based solutions. Moreover, the growing emphasis on privacy and data security, as well as compliance with global data protection regulations, is crucial for market players aiming to succeed in a competitive and evolving landscape.

Key Companies Profiled:

  • Texas Instruments Inc.
  • Nordic Semiconductor ASA
  • Silicon Laboratories Inc.
  • Onyx Beacon LTD
  • Estimote, Inc
  • Kontakt Micro-Location Sp. Z.o.o.
  • BlueCats Australia Pty Limited
  • Gimbal, Inc.
  • Blue Sense Networks Ltd
  • Accent Advanced Systems, SLU, Other Players
  • Glimworm Beacons
  • Aruba Networks
  • Sensorberg Gmbh
  • Radius Networks, Inc.

Market Taxonomy

By Technology

  • iBeacon
  • Eddystone

By End User

  • Retail
  • Non-Retail

By Region

  • North America
  • Latin America
  • Europe
  • Asia Pacific (APAC)
  • Middle East and Africa (MEA)

Table of Contents

1. Executive Summary

  • 1.1. Market Overview
  • 1.2. Market Analysis
  • 1.3. PMR Analysis and Recommendations
  • 1.4. Wheel of Fortune

2. Market Introduction

  • 2.1. Market Taxonomy
  • 2.2. Market Definition
  • 2.3. Parent Market Overview
  • 2.4. Value Chain Analysis

3. Market View Point

  • 3.1. Macro-Economic Factors
  • 3.2. Opportunity Analysis

4. Global Market Analysis 2019-2023 and Forecast 2024-2031

  • 4.1. Market Volume Projections
  • 4.2. Market Size and Y-o-Y Growth
  • 4.3. Absolute $ Opportunity

5. North America iBeacon and Bluetooth Beacon Market Analysis 2019-2023 and Forecast 2024-2031

  • 5.1. Introduction
  • 5.2. Key Regulations
  • 5.3. Regional Market Dynamics
    • 5.3.1. Drivers
    • 5.3.2. Restraints
    • 5.3.3. Trends
  • 5.4. Market Size (US$ Bn) By Country, 2019-2023
    • 5.4.1. U.S.
    • 5.4.2. Canada
  • 5.5. Market Size (US$ Bn) and Forecast By Country, 2024-2031
    • 5.5.1. U.S.
    • 5.5.2. Canada
  • 5.6. Market Size (US$ Bn) and Forecast By Technology Platform
    • 5.6.1. iBeacon
    • 5.6.2. Eddystone
    • 5.6.3. Others
  • 5.7. Market Size (US$ Bn) and Forecast By End Users
    • 5.7.1. Retail
    • 5.7.2. Non-Retail
  • 5.8. Drivers and Restraints: Impact Analysis
  • 5.9. Market Attractiveness Analysis
    • 5.9.1. By Country
    • 5.9.2. By Component
    • 5.9.3. By Technology Platform
    • 5.9.4. By End Users
    • 5.9.5. By Application
  • 5.10. Key Representative Market Participants
  • 5.11. Market Presence (Intensity Map)

6. Latin America iBeacon and Bluetooth Beacon Market Analysis 2019-2023 and Forecast 2024-2031

  • 6.1. Introduction
  • 6.2. Key Regulations
  • 6.3. Regional Market Dynamics
    • 6.3.1. Drivers
    • 6.3.2. Restraints
    • 6.3.3. Trends
  • 6.4. Market Size (US$ Bn) By Country, 2019-2023
    • 6.4.1. Brazil
    • 6.4.2. Mexico
    • 6.4.3. Rest of Latin America
  • 6.5. Market Size (US$ Bn) and Forecast By Country, 2024-2031
    • 6.5.1. Brazil
    • 6.5.2. Mexico
    • 6.5.3. Rest of Latin America
  • 6.6. Market Size (US$ Bn) and Forecast By Technology Platform
    • 6.6.1. iBeacon
    • 6.6.2. Eddystone
    • 6.6.3. Others
  • 6.7. Market Size (US$ Bn) and Forecast By End Users
    • 6.7.1. Retail
    • 6.7.2. Non-Retail
  • 6.8. Drivers and Restraints: Impact Analysis
  • 6.9. Market Attractiveness Analysis
    • 6.9.1. By Country
    • 6.9.2. By Component
    • 6.9.3. By Technology Platform
    • 6.9.4. By End Users
    • 6.9.5. By Application
  • 6.10. Key Representative Market Participants
  • 6.11. Market Presence (Intensity Map)

7. Europe iBeacon and Bluetooth Beacon Market Analysis 2019-2023 and Forecast 2024-2031

  • 7.1. Introduction
  • 7.2. Key Regulations
  • 7.3. Regional Market Dynamics
    • 7.3.1. Drivers
    • 7.3.2. Restraints
    • 7.3.3. Trends
  • 7.4. Market Size (US$ Bn) By Country, 2019-2023
    • 7.4.1. Poland
    • 7.4.2. France
    • 7.4.3. Germany
    • 7.4.4. Spain
    • 7.4.5. U.K
    • 7.4.6. Russia
    • 7.4.7. Italy
    • 7.4.8. Nordic
    • 7.4.9. Benelux
    • 7.4.10. Rest of Europe
  • 7.5. Market Size (US$ Bn) and Forecast By Technology Platform
    • 7.5.1. iBeacon
    • 7.5.2. Eddystone
    • 7.5.3. Others
  • 7.6. Market Size (US$ Bn) and Forecast By End Users
    • 7.6.1. Retail
    • 7.6.2. Non-Retail
  • 7.7. Drivers and Restraints: Impact Analysis
  • 7.8. Market Attractiveness Analysis
    • 7.8.1. By Country
    • 7.8.2. By Component
    • 7.8.3. By Technology Platform
    • 7.8.4. By End Users
    • 7.8.5. By Application
  • 7.9. Key Representative Market Participants
  • 7.10. Market Presence (Intensity Map)

8. Asia Pacific iBeacon and Bluetooth Beacon Market Analysis 2019-2023 and Forecast 2024-2031

  • 8.1. Introduction
  • 8.2. Key Regulations
  • 8.3. Regional Market Dynamics
    • 8.3.1. Drivers
    • 8.3.2. Restraints
    • 8.3.3. Trends
  • 8.4. Market Size (US$ Bn) By Country, 2019-2023
    • 8.4.1. Japan
    • 8.4.2. ANZ
    • 8.4.3. India
    • 8.4.4. China
    • 8.4.5. ASEAN
    • 8.4.6. Rest of APAC
  • 8.5. Market Size (US$ Bn) and Forecast By Technology Platform
    • 8.5.1. iBeacon
    • 8.5.2. Eddystone
    • 8.5.3. Others
  • 8.6. Market Size (US$ Bn) and Forecast By End Users
    • 8.6.1. Retail
    • 8.6.2. Non-Retail
  • 8.7. Drivers and Restraints: Impact Analysis
  • 8.8. Market Attractiveness Analysis
    • 8.8.1. By Country
    • 8.8.2. By Component
    • 8.8.3. By Technology Platform
    • 8.8.4. By End Users
    • 8.8.5. By Application
  • 8.9. Key Representative Market Participants
  • 8.10. Market Presence (Intensity Map)

9. Middle East and Africa iBeacon and Bluetooth Beacon Market Analysis 2019-2023 and Forecast 2024-2031

  • 9.1. Introduction
  • 9.2. Key Regulations
  • 9.3. Regional Market Dynamics
    • 9.3.1. Drivers
    • 9.3.2. Restraints
    • 9.3.3. Trends
  • 9.4. Market Size (US$ Bn) By Country, 2019-2023
    • 9.4.1. GCC Countries
    • 9.4.2. North Africa
    • 9.4.3. South Africa
    • 9.4.4. Rest of Middle East and Africa
  • 9.5. Market Size (US$ Bn) and Forecast By Technology Platform
    • 9.5.1. iBeacon
    • 9.5.2. Eddystone
    • 9.5.3. Others
  • 9.6. Market Size (US$ Bn) and Forecast By End Users
    • 9.6.1. Retail
    • 9.6.2. Non-retail
  • 9.7. Drivers and Restraints: Impact Analysis
  • 9.8. Market Attractiveness Analysis
    • 9.8.1. By Country
    • 9.8.2. By Component
    • 9.8.3. By Technology Platform
    • 9.8.4. By End Users
    • 9.8.5. By Application
  • 9.9. Key Representative Market Participants
  • 9.10. Market Presence (Intensity Map)

10. Forecast Factors: Relevance and Impact

11. Forecast Assumptions

12. Competition Landscape

  • 12.1. Market Structure
  • 12.2. Market Share Analysis
  • 12.3. Competition Intensity Mapping By Market Taxonomy
  • 12.4. Competition Dashboard
  • 12.5. Company Profiles (Details - Overview, Financials, Strategy, Recent Developments)
    • 12.5.1. Texas Instruments Inc.
    • 12.5.2. Nordic Semiconductor ASA
    • 12.5.3. Silicon Laboratories Inc.
    • 12.5.4. Onyx Beacon LTD
    • 12.5.5. Estimote, Inc
    • 12.5.6. Kontakt Micro-Location Sp. Z.o.o.
    • 12.5.7. BlueCats Australia Pty Limited
    • 12.5.8. Gimbal, Inc.
    • 12.5.9. Blue Sense Networks Ltd
    • 12.5.10. Accent Advanced Systems, SLU, Other Players
    • 12.5.11. Glimworm Beacons
    • 12.5.12. Aruba Networks
    • 12.5.13. Sensorberg Gmbh
    • 12.5.14. Radius Networks, Inc.

13. Global iBeacon and Bluetooth Beacon Market Analysis 2019-2023 and Forecast 2024-2031

  • 13.1. Introduction / Key Findings
  • 13.2. Market Size (US$ Bn) and Forecast By Region
    • 13.2.1. North America
    • 13.2.2. Europe
    • 13.2.3. Latin America
    • 13.2.4. Asia Pacific
    • 13.2.5. Middle East and Africa
  • 13.3. Market Attractiveness Analysis By Region

14. Global iBeacon and Bluetooth Beacon Market Analysis 2019-2023 and Forecast 2024-2031, By Technology Platform

  • 14.1. Introduction / Key Findings
  • 14.2. Market Size (US$ Bn) and Forecast By Technology Platform
    • 14.2.1. iBeacon
    • 14.2.2. Eddystone
    • 14.2.3. Others
  • 14.3. Key Trends / Developments
  • 14.4. Market Attractiveness Analysis By Technology Platform

15. Global iBeacon and Bluetooth Beacon Market Analysis 2019-2023 and Forecast 2024-2031, By End Users

  • 15.1. Introduction / Key Findings
  • 15.2. Market Size (US$ Bn) and Forecast By End Users
    • 15.2.1. Retail
    • 15.2.2. Non-Retail
  • 15.3. Key Trends / Developments
  • 15.4. Market Attractiveness Analysis By End Users

16. Assumptions and Acronyms

17. Research Methodology