市场调查报告书
商品编码
1625402
快速服务餐厅市场,规模,占有率,趋势,产业分析报告:各类型,饭菜,各类服务,各地区 - 市场预测,2025年~2034年Quick Service Restaurants Market Size, Share, Trends, Industry Analysis Report: By Type, Cuisine, Service, and Region - Market Forecast, 2025-2034 |
根据Polaris Market Research的最新研究,到2034年QSR市场规模预计将达到4,689.8亿美元。该报告提供了对当前市场动态的详细见解,并对未来市场成长进行了分析。
消费者对便利性、可负担性和速度的偏好不断变化,推动了速食店市场的成长。对快餐和快餐的需求不断增长,正在推动市场规模和价值的扩大,吸引现有公司和新进者。市场成长的主要驱动力包括行动订购、自助服务亭和交付整合等技术进步,这些技术进步正在增强客户体验和营运效率。
消费者偏好转向更健康的菜单和植物性替代品,使 QSR 品牌能够覆盖更广泛的受众并创造新的市场机会。领先公司之间的联盟、合作和併购等策略性举措将透过扩大服务范围和地理覆盖范围来进一步提高市场占有率。忠诚度计画和个人化行销创新也有助于提高客户参与度和品牌忠诚度。
随着数位通路影响力的不断增强和产品不断创新,快餐店 (QSR) 市场预测表明,未来几年对 QSR 的偏好仍将保持强劲。领先企业适应新趋势和利用新技术的能力对于保持竞争优势和开拓未来市场机会至关重要。在不断变化的消费者需求、技术整合和策略性业务计划的支持下,快餐市场预计将持续成长。
就 2024 年的快餐市场而言,由于菜单提供的灵活性、个性化的客户服务以及对当地社区的大力参与,独立细分市场将占据很大占有率。
由于消费者对便利性、省时餐饮选择的需求不断增长,以及对非接触式服务的偏好日益增加,预计在预测期内,汽车餐厅细分市场将出现最快的增长。
由于消费者对快速方便的膳食选择的高需求、广泛的数位化采用以及提供多样化菜单创新的领先 QSR 品牌的强大影响力,北美预计将在 2024 年分享 QSR 市场收入占有率。
由于快速的城市化、可支配收入的增加、中产阶级人口的增长以及消费者对方便和实惠的餐饮选择的需求不断增加,预计亚太市场在预测期内的复合年增长率最高。
全球主要市场公司包括麦当劳公司、Restaurant Brands International Inc. (RBI)、星巴克公司、温迪公司(Wendy's)、方舟餐厅公司(Ark Dinings)、卡罗尔斯餐厅集团公司(Carrolls Restaurant Group Inc .)、Chipotle Mexican Grill Inc.、百胜餐饮集团 (YUM)、Domino's Pizza Inc.、Jack in the Box Inc. 和 Subway IP Inc.
The QSR market size is expected to reach USD 468.98 billion by 2034, according to a new study by Polaris Market Research. The report "Quick Service Restaurants (QSR) Market Share, Size, Trends, Industry Analysis Report: By Type (Independent and Chain), Cuisine, Service, and Region (North America, Europe, Asia Pacific, Latin America, and Middle East & Africa); Market Forecast, 2025-2034" gives a detailed insight into current market dynamics and provides analysis on future market growth.
The quick service restaurants market growth is driven by evolving consumer preferences for convenience, affordability, and speed. The increasing demand for fast food and quick dining options has propelled market size and market value, attracting established players and new entrants. Key factors contributing to market growth include technological advancements, such as mobile ordering, self-service kiosks, and delivery integrations, which enhance customer experience and operational efficiency.
Shifting consumer preferences toward healthier menu options and plant-based alternatives have opened new market opportunities, enabling QSR brands to cater to a broader demographic. Strategic initiatives such as partnerships, collaborations, and mergers and acquisitions among major players further boost market share by expanding service offerings and geographic reach. Innovations in loyalty programs and personalized marketing are also instrumental in driving customer engagement and brand loyalty.
Owing to the growing influence of digital channels and continuous product innovation, the quick service restaurants (QSR) market forecast states that the preference for QSR will remain strong in the coming years. The ability of key players to adapt to emerging trends and leverage new technologies will be critical in maintaining competitive advantage and capitalizing on future market opportunities. The QSR market is poised for sustained growth, underpinned by evolving consumer demands, technological integration, and strategic business initiatives.
In terms of type, in 2024, the independent segment accounted for a larger share of the quick service restaurants market due to its flexibility in menu offerings, personalized customer service, and strong local community engagement.
The drive-through segment, based on services, is expected to witness the fastest growth during the forecast period due to increasing consumer demand for convenience, time-saving dining options and the rising preferences for contactless services.
In 2024, North America dominated the QSR market revenue share due to high consumer demand for fast, convenient dining options, widespread digital adoption, and the strong presence of leading QSR brands offering diverse menu innovations.
The Asia Pacific market is expected to witness the highest CAGR during the forecast period due to rapid urbanization, rising disposable incomes, a growing middle-class population, and increasing consumer demand for convenient and affordable dining options.
A few global key market players include McDonald's Corp; Restaurant Brands International Inc. (RBI); Starbucks Corp; The Wendy's Co (Wendy's); Ark Restaurants Corp (Ark Restaurants); Carrols Restaurant Group Inc.; Chipotle Mexican Grill Inc.; Yum! Brands, Inc. (YUM); Domino's Pizza Inc.; Jack in the Box Inc.; Subway IP Inc.
Polaris Market Research has segmented the quick service restaurants market report on the basis of type, cuisine, service, and region:
Chapter 1. Overview and Scope
Chapter 2. Research Methodology Overview
Chapter 3. Executive Summary
Chapter 4. Quick Service Restaurants (QSR) Market Insights
Chapter 5. Quick Service Restaurants (QSR) Market Assessment by Type
Chapter 6. Quick Service Restaurants (QSR) Market Assessment By Cuisine
Chapter 7. Quick Service Restaurants (QSR) Market Assessment By Service
Chapter 8. Quick Service Restaurants (QSR) Market Assessment by Geography
Chapter 9. Competitive Landscape
Chapter 10. Company Profiles
List of Table