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市场调查报告书
商品编码
1669265
市场占有率与预测:2023年至2028年全球 B2B 数位商务平台(2 份报告合集)Market Share and Forecast: B2B Digital Commerce Platform, 2023-2028, Worldwide (Bundle of Two Reports) |
Quadrant Knowledge Solutions 宣布,到2028年,B2C 数位商务平台(DCP)市场预计的年复合成长率将达到 14.6%。
B2C 数位商务平台(DCP)协助企业透过线上管道向消费者销售商品和服务的端到端流程。该平台透过网站、行动应用程式和商业基础设施促进商品和服务的交易、分销、管理、销售、营运和行销。数位商务解决方案供应商优先采用云端原生方法来推动电子商务领域的创新。云端原生平台使零售商能够启动新的数位商务计划并加快产品上市速度。因此,云端原生部署已成为企业应用程式开发和部署的最大趋势之一。这一趋势将致力于向客户提供强大的价值主张并推动整个企业的创新。
QKS 集团透露,B2C 数位商务平台(DCP)市场预计到2028年将实现 14.6%的年复合成长率。
B2C 数位商务平台越来越注重透过提供独特的服务和客製化的客户参与策略来改善购物者体验。为了满足不断变化的需求和期望,数位商务平台供应商日益将高阶分析和人工智慧整合到他们的应用程式中,以增强决策过程。这些技术使零售商能够即时分析大型资料集,获得有关客户行为、新兴趋势和竞争格局的宝贵见解。有了这些见解,零售商可以做出明智的决定,选择推广哪些产品、何时推出新产品以及如何最佳化定价策略以维持市场竞争力。透过利用全面的洞察力,这些平台帮助零售商透过所有管道将正确的产品在正确的时间放在正确的位置,为消费者创造无缝的个人化购物体验。
This product includes two reports: Market Share and Market Forecast.
Quadrant Knowledge Solutions Reveals that B2C Digital Commerce Platform (DCP) Market is Projected to Register a CAGR of 14.6% by 2028.
B2C Digital Commerce Platforms (DCPs) assist businesses with the end-to-end process of selling goods and services to individual consumers via online channels. The platform facilitates the trading, distribution, and management of goods and services, as well as the conduct of sales, operations, and marketing activities via websites, mobile applications, and commerce infrastructure. Several digital commerce solution providers are prioritizing a cloud-native approach to drive innovation in the e-commerce space. A cloud-native platform enables retailers to roll out new digital commerce offerings, as well as improve speed to market. Therefore, cloud-native deployment is emerging as one of the largest trends for application development and deployment for organizations. This trend will focus on delivering strong value propositions to customers and driving innovation across the enterprise.
Quadrant Knowledge Solutions defines "Business-to-Consumer (B2C) Digital Commerce Platform (DCP) as a technology that facilitates the buying and selling of goods and services for individual consumers primarily through websites and mobile apps. A Digital Commerce Platform encompasses people, processes, and technologies to execute reporting and analytics, as well as product pricing. It performs content management to deliver tailored promotions, driving customer engagement and satisfaction throughout the entire customer purchase journey across all touchpoints. It surpasses elementary online transactions with an enhanced ability to perform marketing, servicing, and development, enabling consumers to make informed buying decisions. Additionally, it uses efficient business rules and data to display order prices for payment, ensuring a seamless transaction process."
QKS Group Reveals that B2C Digital Commerce Platform (DCP) Market is Projected to Register a CAGR of 14.6% by 2028.
B2C Digital Commerce Platforms are increasingly focusing on enhancing the shopper's experience by providing unique offerings and individualized customer engagement strategies. Due to the ever-changing demands and expectations, digital commerce platform providers often integrate advanced analytics and artificial intelligence into their applications, thereby enhancing decision-making processes. These technologies enable retailers to analyze large datasets in real-time, providing valuable insights into customer behavior, emerging trends, and competitive landscapes. By leveraging these insights, retailers can make informed decisions about which products to promote, when to introduce new items, and how to optimize pricing strategies to stay competitive in the market. These platforms help retailers place the right product in the right place at the right time across all channels by leveraging comprehensive insights, ensuring a seamless and personalized shopping experience for consumers.